Customer Relationship Management Experts in Cologne
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Meet FRATCH Experts in Cologne, who have recently used Customer Relationship Management
Matthias Schneider
Last position:
Overall Project Coordinator at Bundeswehr Informatik (BWI GmbH)
- PMO lead for Security Clearance 2 (SÜ2) cleared
- Reporting to sub-program management GMN
- System maintenance 25+
- Functional control and coordination of Jira setup
- Preparation of decision papers (e.g. project planning, steering model, communication plans, controlling models, role and responsibility matrices)
- Development of program-wide knowledge management using Confluence, creation of Jira concept
- Development of an access concept for all project tools
- Analyzing existing processes, identifying improvement potential, and designing solutions to increase efficiency and effectiveness
- Development of a concept for introducing automation approaches in existing tools
- Creating intranet articles as project marketing
- Responsible for project governance through reporting and resource planning in the sub-program
- Agile further development of the project method
- Gathering customer requirements (requirements engineering)
- Preparation and support of contract negotiations (7-year term, budget of over 500 million)
Christian Baudisch
Last position:
External Commercial Advisor / Project Manager at Global automotive supplier for press and stamped parts
Automotive | Manufacturing | Commercial Excellence
- Analyzed sales strategy, product/market positioning, customer portfolio, acquisition approach, sales funnel, opportunity quality, and conversion.
- Developed a prioritized sales roadmap with quick wins and structural measures for target customers, pipeline, roles, routines, and management reviews.
Henning Uiterwyk
Last position:
Senior Expert Data Governance, Master Data Quality and Data Migration at E.ON
- Planning and implementation of a migration strategy for master and transaction data for the continuous loading of a cloud-independent database
- Creation and pilot implementation of a company-wide Business Data Model for customers, suppliers, contracts, products, prices, consumption, invoices, and dunning
- Concept and consulting for a Data Governance Framework incl. definition of committees, roles, processes, and metadata model
- Operationalization of the Data Governance Framework with definition of data standards
- Sub-project management in two pilot projects (PoCs) for Data Governance systems (ErwinDIS and Atlan)
- Training and coaching the data team in migration, data quality, and data modeling
Andreas Schott
Last position:
Interim Manager / Consultant at BTC AG
- Support in steering complex projects in agile, classic, and hybrid environments
- Setting up and implementing governance structures for clear roles, responsibilities, and decision paths
- Designing and moderating workshops (e.g. kick-offs, retrospectives, lessons learned)
- Developing and introducing standardized processes and templates for project, portfolio, and change management
- Supporting companies in their development toward agile or autonomous structures
- Analyzing and improving cooperation between line organization, project management, and operations
- Introducing role profiles and competency models for new ways of working
- Developing guiding principles for decision-making (e.g. based on company strategy, profitability, customer focus)
- Moderating conflict discussions and decision-making meetings between stakeholders
- Developing and applying guidelines for communication in change processes
- Supporting managers with feedback and reflection formats
- Visual preparation of complex topics for management decisions
- Developing use cases for AI-supported automation in project work
- Supporting the evaluation and introduction of digital tools to improve processes
- Operational responsibility for Citrix & AD/Access: ensuring stable IT operations incl. incident management, handovers, and quality assurance in day-to-day business
- Eliminating operational gaps through clear separation of responsibilities between BTC, BITS, and service providers
- Carrying out a structured gap analysis of existing service descriptions, make-or-buy decisions, and role clarification with KPI anchoring
- Escalation management with fast intervention in case of conflicting goals and unclear responsibilities
Janis Antwerpen
Last position:
Performance Marketing & E-Mail Automation Expert at INeKO Institute at the University of Cologne
- Planning, optimization, and analysis of SEA and Meta campaigns
- Planning and execution of automations and mailings
- Optimization of landing pages (funnel, structure, copy, image)
- Creation of creatives, media plans, and reports
- Planning and support for the move to server-side tracking
Carolin Kirchfeld
Last position:
Campaign Management CRM Loyalty at REWE Markt GmbH
Planning and delivery of cross-target group CRM and loyalty campaigns for the REWE Bonus Program across digital and offline channels. Coordination of cross-functional stakeholders and analysis of campaign performance to specifically improve customer engagement, new customer acquisition, and customer retention.
Martin Ejeagwu
Last position:
IREB Requirements Engineer at IREB Germany
- IREB Consultant Requirements Engineer
- IREB Ambassador for the Baltics
Rodion Orlinskiy
Last position:
Founder, CTO & Managing Director at MYNR Product Mining GmbH
- Responsible for the architecture and development of an AI-native SaaS platform for industrial product portfolio management.
- Designed the modern data platform architecture on Azure for scalable analytics and enterprise data integration.
- Built enterprise data ingestion and transformation pipelines across complex industrial system landscapes.
- Developed graph-based representations of product structures and dependencies for analytical reasoning.
- Designed and implemented an agentic AI framework for AI-supported decision workflows.
- Built scalable analytical microservices and integrated reporting through modern BI technologies.
- Coordinated backend, AI, and frontend development across the MYNR platform stack.
Jonas Haid
Last position:
Senior Performance Marketing Manager at HDI Versicherung AG
- Developed data-driven performance strategies and managed cross-functional agency teams.
- Led KPI forecasting, budgeting, and implemented scalable creative solutions.
- Linked creative insights with analytics to increase marketing efficiency.
- Developed inspiring campaigns based on brand strategy and data-driven insights.
- Performed budget planning, forecasting, and full KPI accountability.
- Led and executed an agency pitch for performance marketing.
Sebastian Stricker
Last position:
Freelance Consultant External Workforce Procurement at Carl Zeiss AG
- Sourcing contractors, temp labour and direct-search suppliers
- Advisor to procurement and HR on a change project
Abdelkader El Moumane
Last position:
Lead Business Analyst (PIM)
- Further development and optimization of the PIM system (e.g. data modeling, interfaces, user experience)
- Analysis, structuring, and professional evaluation of business requirements in close coordination with business units and stakeholders
- Translating business requirements into functional and technical concepts (business & solution design)
- Designing and further developing the target PIM architecture including data models, object structures, versioning, and lifecycle concepts
- Defining interfaces, integration concepts, and data flows between PIM, eCommerce, ERP, and other systems
- Quality assurance in close collaboration with business units and the development team
- Effort estimations for analysis, design, and testing activities
- Agile, Scrum, 4APortal, SAP ERP, SAP eCommerce (Hybris)
Yaroslav Shargorodskiy
Last position:
Senior Low-Code Consultant at Freelancer
Structured analysis and evaluation of business processes
Gathering, documenting, and prioritizing requirements
Creating business-friendly and technically executable process models
Use of Camunda tools
Deriving requirements and interfaces from BPMN diagrams
Coordination with stakeholders and business units
Translating business requirements into technical solution designs
Implementing efficient and tailored applications
Systematic collection, analysis, and documentation of requirements
Prioritizing and validating requirements in close collaboration with stakeholders
Alignment between business and development to ensure shared objectives
Creating use cases, user stories, and acceptance criteria
Continuous requirements and change management throughout the project lifecycle
Define project goals and create project plans
Delegate tasks and monitor project progress
Monitor budgets and inform stakeholders
Mendix: Architecture, development, and maintenance of custom applications (Microflows, Domain Model, Security, XPath)
Modeling Mendix workflows for process optimization
Develop scalable apps with Mendix including REST/SOAP integration with SAP, SQL, Azure & SharePoint
UI design for Mendix using Atlas UI, Fluent UI, HTML, CSS, JavaScript
Develop web & mobile apps with Mendix using agile methods (Scrum, Kanban)
Implement business logic with Mendix Microflows and Nanoflows
Performance optimization and architecture improvements for Mendix applications
Conduct Mendix training
Create technical documentation and best practices for Mendix
Coaching and mentoring for low-code development with Mendix
Rainer Langbehn
Last position:
Senior IT Consultant, Senior Software Architect, Senior Software Developer, Senior DevOps Engineer at Techniker Krankenkasse
Automation of the database major / minor releases for the TKeasy project
Concept for database major / minor release automation
As-is analysis
Evaluation of Redgate Flyway functionality
Concept creation
Products: Redgate Flyway, GitHub, Quest, Erwin Data Modeller, Oracle, Atlassian Jira, Atlassian Confluence
Skills: Docker, Continuous Delivery, Continuous Integration, Redgate Flyway, Major Releases, Minor Releases
Kai Warstat
Last position:
Salesforce Account Engagement at Memodo GmbH
Consulting on and implementation of technical processes in CRM and email marketing, international project management
Stefan Marx
Last position:
Bundesrechtsanwaltskammer
- Design, planning and execution of complex acceptance tests for a document exchange platform for the German justice authorities.
- Validation of decrypted and certificate-based message exchange via web platform, mobile app, and Java API.
- Documentation of test cases, execution steps, and test results.
- Technologies: Windows 11/10, Ubuntu, iOS, Android, Bash for Windows, Java 17, IntelliJ, Git, Jira, Confluence, Citrix Server, xJustiz standard implementation, specific justice software.
Discover over 15,000 top freelancers
Statistics of experts using Customer Relationship Management
Aggregated from the professional profiles of matched freelancers.
Experience
20 years
Position duration
2.9 years
Positions per freelancer
13
Top business areas
Project Management, Information Technology, Sales
Top industries
Information Technology, Professional Services, Manufacturing
Certification focus areas
Project Management, Information Technology, Human Resources
Bachelor's degree or higher
80%
Master's degree or higher
44%
Doctorate
5%
Certifications per freelancer
3
Most common languages
German, English, French
Speak two or more languages
100%
Based on our profile pool as of 30 Aug 2026.
About the technology
CRM in practice
Customer Relationship Management connects customer data, touchpoints, and team workflows in one system. It is used to track leads, manage accounts, handle service cases, and keep sales and marketing aligned. Strong specialists make the tool support real business processes instead of adding more manual work.
Common systems
A CRM expert often works in Salesforce, Microsoft Dynamics 365, HubSpot CRM, or similar suites. They set up objects, fields, views, automations, and user roles so teams can work faster and see the same customer history. They also make sure the setup fits the way the company sells and supports customers.
Typical deliverables
- CRM process design for sales and service
- Data model and field structure
- Workflow automation and lead routing
- Dashboard and report setup
- Data migration and cleanup
These tasks appear in new CRM rollouts, system changes, and cleanup projects after years of uneven use.
When experts help
Companies bring in freelance CRM specialists when the current setup is messy, slow, or underused. They help with integrations, duplicate records, broken workflows, poor reporting, and change requests that internal teams cannot absorb. In Cologne, this often matters for companies that work across sales, service, logistics, and recurring account management.
What strong specialists do
Good experts ask how the team actually works before changing the system. They understand data quality, permissions, automation logic, and adoption problems, not just the screen layout. They document changes clearly, test with real cases, and keep the CRM usable for both office-based and remote teams.
Cologne projects
For Cologne-based teams, CRM work often needs clear German communication and easy coordination with local stakeholders. Freelancers can work on site for workshops and handover sessions, then continue remotely for build, testing, and support. That mix works well when the business wants faster delivery without losing close alignment.
Frequently asked questions
The facts hiring teams ask for most often when it comes to Customer Relationship Management.
Customer Relationship Management is used to keep customer data, sales activity, service cases, and campaign history in one place. It helps teams follow the full relationship with a contact or account instead of working from scattered spreadsheets and inboxes. That makes handovers, reporting, and follow-up work much clearer.
A strong Customer Relationship Management specialist often works in Salesforce, Microsoft Dynamics 365, or HubSpot CRM. Some projects also involve Zoho CRM, Pipedrive, or older custom systems that need cleanup and migration. The right choice depends on the sales process, service model, and existing tooling.
Customer Relationship Management focuses on relationships, pipeline, accounts, service, and customer-facing workflows. ERP is more about finance, operations, and supply chain, while marketing automation focuses on campaign execution and nurturing. CRM often connects to both, but it is usually the customer record and process layer in the middle.
A good Customer Relationship Management freelancer usually brings process design, data modeling, reporting, and integration skills. Knowledge of APIs, import tools, permissions, and basic change management is also useful. For larger rollouts, experience with testing and user training matters a lot.
A Customer Relationship Management specialist can start with a rough process map, but clear goals save time. They should know which teams use the system, what data matters, and which reports or automations are needed. The more specific the business case, the easier it is to shape a useful setup.
Yes, many Customer Relationship Management projects can be done remotely, especially configuration, reporting, and cleanup work. On-site time in Cologne can still help for workshops, stakeholder interviews, and final handover. A mixed setup is often the easiest option when several departments are involved.
Look for a Customer Relationship Management expert who can explain past work in business terms, not just system features. Good signs are clear questions, clean documentation, sensible data structures, and a focus on adoption. They should also be able to show how they solved messy records, weak reporting, or broken workflows.
If Customer Relationship Management data is duplicated, reports disagree, or users avoid the system, the setup likely needs expert help. Slow processes, manual follow-up, and poor visibility into accounts are also common warning signs. A freelancer can often stabilize the core setup before the issues spread further.
Of the freelancers in Cologne, Germany who have used Customer Relationship Management in their recent projects, 80% hold at least a Bachelor's degree, 44% hold at least a Master's degree, and 5% hold a doctorate.
On average, freelancers in Cologne, Germany who have used Customer Relationship Management in their recent projects have 20 years of professional experience, with a single engagement typically lasting around 2.9 years.
The most common languages among freelancers in Cologne, Germany who have used Customer Relationship Management in their recent projects are German (100%), English (100%), and French (33%).
The most common industries among freelancers in Cologne, Germany who have used Customer Relationship Management in their recent projects are Information Technology (67%), Professional Services (65%), and Manufacturing (41%).
The most common business areas among freelancers in Cologne, Germany who have used Customer Relationship Management in their recent projects are Project Management (83%), Information Technology (72%), and Sales (67%).
Main locations of FRATCH Experts, who have recently used Customer Relationship Management
Our freelancers and interim experts are at home across the DACH region — available on-site in the major business hubs or fully remote. Choose a location to discover matched specialists, local market insights and up-to-date availability.
Berlin 
Hamburg 
Munich 
Frankfurt 
Stuttgart 
Dusseldorf 
Leipzig 
Dortmund 
Essen 
Bremen 
Hanover 
Nuremberg Request a free demo
Get in touch with the FRATCH team and we will get back to you within 4 hours.
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We always have the time for a call or email!
Philipp Thomaschewski
FRATCH CEO
