Customer Relationship Management Expert in Nuremberg
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Meet FRATCH Experts in Nuremberg, who have recently used Customer Relationship Management
Bhagyashree M.
Last position:
Salesforce Administrator at gkk Frankfurt GmbH
- Translated complex operational requirements into scalable Salesforce configurations, automation flows and governance policies, ensuring clean and maintainable implementations
- Designed and optimised Flows to eliminate manual steps in key business processes, improving both performance and process compliance
- Managed user roles, permission sets and security settings for a multi-team Salesforce org; ensured data quality and system stability through structured governance practices
- Supported Marketing Cloud integrations and campaign automation workflows, collaborating with business teams on data-driven audience segmentation
- Coordinated release management and deployment activities with development teams, contributing to structured change control processes
Partha N.
Last position:
AI Software Developer at Fraunhofer IIS
- Built a custom AI chatbot for an e-commerce client using GPT-4 and LangChain with RAG, reducing customer support ticket volume by 45% and improving response accuracy to 92%.
- Designed and deployed an intelligent document processing system using LlamaIndex, Pinecone, and FastAPI for a FinTech startup, enabling semantic search across 100K+ financial documents.
- Developed multi-agent AI workflows using CrewAI and LangGraph for a marketing agency, automating lead research, content generation, and outreach — saving 20+ hours/week of manual work.
- Created AI-powered automation pipelines using n8n, Make, and Zapier integrated with CRMs (GoHighLevel, HubSpot), reducing manual data entry by 80% for a real estate firm.
- Delivered prompt engineering and LLM fine-tuning consulting for multiple clients, optimizing AI model outputs for customer support, content creation, and data extraction use cases.
- Built production-ready REST APIs with Python and FastAPI to serve AI models on AWS and GCP, handling 10K+ daily requests with 99.9% uptime.
Daniel D.
Last position:
Consultant at Carl Zeiss GmbH & Deloitte Consulting
- Developed critical specifications, navigating technical and business requirements.
- Led the project through its complex phases.
- Orchestrated and supported the Integration Testing Cycle (ITC) and User Acceptance Testing (UAT).
- Implemented robust test methodologies and systematically documented and addressed findings contributing to pre-GoLive readiness.
- Ensured flawless implementation and enabled effective trainer training.
- Conducted unit and functional tests.
- Facilitated alignment between development and business goals.
- Provided transparent progress reports and maintained documentation quality.
- Developed Fiori apps for inventory management and material staging status.
Marius T.
Last position:
Senior IT Project and Process Manager at Sunnic Lighthouse GmbH
Thorough process analysis to identify weaknesses and assess optimization potential
Precise modeling of business processes using BPMN 2.0
Creation of detailed requirements and functional specifications to document use cases
Comprehensive gathering of existing company processes
In-depth process analyses to uncover potentials
Moderation and facilitation of workshops with subject matter experts and executives
Taking on project management for selecting and implementing a new ETRM system environment
Benjamin S.
Last position:
CRM strategy & requirements analysis for marketing campaigns in the automotive sector at AUDI AG
- Development of strategies, processes and system requirements to further develop the lead and campaign streams of a Salesforce system for the subsystems Sales Cloud, Marketing Cloud and Analytics Cloud
- Gathering and creation of marketing strategy concepts for direct sales, focusing on lead generation for new and existing customers
- Analysis and optimization of existing and new contact points
- Derivation of system requirements and user tests for new developments
- Establishment of a requirements and implementation process for business needs at the interface between CRM strategy and marketing system operations
- Facilitation of ideation workshops with the project's stakeholders
- Mediation between business and technical project stakeholders
- Analysis and post-documentation of existing marketing strategies and the system functions already created for them
- Analysis of target groups and pre-system data quality as a foundation for new CRM strategies
- Consultation on content and asset strategy for marketing campaigns
- Definition of KPIs and other performance criteria for the system and CRM strategy
Onur D.
Last position:
Co-Founder at tickitaka
- Live ticker SaaS platform for Football and Ice Hockey
Klaus K.
Last position:
Head of Marketing at Sill Optics
- Responsible for global marketing communications for the market leader in manufacturing high-end laser objectives for medical technology, quantum optics, and additive manufacturing
- Shaped the strategic and conceptual direction of marketing activities, conducted market analysis, and managed marketing automation
- Developed concepts, managed budgets, planned resources, and handled reporting
- Led internal and external corporate communications
- Implemented a CRM system and conducted agile project management training for the sales team, fostering customer relationship management
Peter L.
Last position:
Zoho Consulting and Development at Zuperstars mit Z wie Zoho
- Consulting on functional topics and their feasibility with Zoho technologies
- Implementing solutions based on Zoho
- Integrating Zoho solutions with third-party systems
- Performing data migrations
- Training and support
Tim S.
Last position:
Freelance Business Intelligence Consultant at Self-employed
- Ongoing support for a Lucanet project in Hamburg (logistics/financial market)
- Consulting on budgeting topics
- Consulting on fixed asset accounting issues
- Support with analyses
- Implementation of Lucanet at a customer near Munich (retail/building materials)
- Support with the initial setup
- Preparation of Excel data imports
- Development of an SQL interface to Navision data
- Ongoing support for a Lucanet project in Munich (pharmaceuticals/medical)
- Data output to SQL Server
- Support and consulting in setting up legal consolidation
- Ongoing support for a Lucanet project in Cologne (publishing)
- Preparation of Excel imports
- Support with the initial setup (project restart)
- Ongoing support for a Lucanet project in Ludwigsburg (chemicals, printing inks, hobby paints)
- Connecting Lucanet to an existing data warehouse solution (SQL)
- Ongoing support for a Lucanet project in Bad Staffelstein (solar industry)
- Connecting Lucanet to an existing data warehouse solution (SQL)
- Connecting the Lucanet Reporting Package
- Support and consulting in setting up legal and management consolidation
- Ongoing support for a Lucanet project in Zeven (transport and logistics)
- Administration of the existing Lucanet solution
- Connecting the Lucanet Reporting Package
- Support and consulting in setting up legal and management consolidation
- Support with planning and forecasting
- Implementation of Lucanet at a customer in Luxembourg (retail)
- Installation and setup
- Support with the initial setup
- Preparation of Excel/DWH interface data imports
- Implementation of Lucanet at a customer in Nuremberg (manufacturing)
- Support with the project restart
- Design of reporting and planning
- Setup of import packages
- Lucanet in-house consultant at an international software group with a focus on M&A
- Consulting and support for the group holding company and business units regarding the implementation, rollout and operation of the Lucanet Disclosure Management solution
- Implementation of Lucanet at a customer in Wassertrüdingen
- Database setup and configuration
- Connecting source systems using Lucanet interfaces
- Preparation of consolidated financial statements
- Support with the consolidation process
- Support with the reporting process
- Support for Lucanet at a customer in Stuttgart
- Support with the consolidation process
- Support with the reporting process
- Support with the planning process
- Sparring partner for the specialist department
- Support for Lucanet at a customer in Landau
- Implementation of cost center allocation in Lucanet
- Support with the consolidation process
- Support for a Lucanet carve-out for a customer in Waldstetten
- Database setup and configuration
- Design and implementation of BI software at a staffing services provider in Nuremberg
- Connecting various source systems
- Development of data warehouse and ETL processes
- Creation of several cubes and data marts
- Ongoing support and further development
- Based on: Cubeware Importer, SQL Server, TM1
- Design and implementation of BI software at an elevator company in Nuremberg
- Connection to Navision BC
- Development of data warehouse and ETL processes
- Creation of several cubes and data marts
- Based on: Cubeware Importer, SQL Server
- Design and implementation of BI software at a logistics company in Leipzig
- Connection of various source data
- Development of data warehouse and ETL processes
- Creation of several cubes and data marts
- Based on: Cubeware Importer, SQL Server, TM1
- Design and implementation of BI software at a corporate group in Freilassing
- Connection of various source data
- Development of data warehouse and ETL processes
- Based on: Cubeware Importer, SQL Server, TM1
- Design and implementation of a new reporting environment based on SQL Server and Power BI
- Best practice consulting for the creation of a data warehouse
- Support with report creation in Power BI
- Support with transforming an existing DWH solution to SAP BW
- Analysis and documentation
- Ongoing consulting on processes
- Support with designing BW/SAC models
- Reporting in SAC
- Rebuilding the BI environment at an international company from Berlin (manufacturing/retail)
- Connecting SAP BO to the new DWH (SSIS)
- Creation of tabular model cubes (SSAS)
- Creation of reports and KPIs
- User training
Michael S.
Last position:
Senior Project Lead & Technical Product Manager - Digital enabled services at Siemens Healthineers AG
- Acting as the program lead for digitally enabled services, overseeing projects like Transformation, remote scanning (WeScan), e-commerce, and OneGate (budget: ~€5M p.a.).
- Developed the transformation strategy and roadmap for a supply and demand platform on ServiceNow, driving harmonization and integration of legacy systems.
- Led cross-functional teams in designing and rolling out these digital business models on the ServiceNow backend platform.
- Enabled strategic decision-making by building Azure DevOps transparency structures and using Agile methods like PI Planning and WSJF prioritization.
- Served as the business demand manager and digital counterpart for CS CRM.
- Managed internal project organization, external partners, and organizational interfaces and dependencies with other departments.
- Executed RFPs and managed vendors according to contracts and internal requirements.
- Contributed to Project sucCeSs, Northstar, and was part of the RaaS Tiger Team and Spryker Customer Advisory Board.
René S.
Last position:
Head of Marketing & Communication at infoteam Software AG
Jasmin E.
Last position:
Head of Cloud Sales, Advisory & Solutions Central Europe at Eviden
- Sustained new business growth with 120%+ book-to-bill despite challenging corporate and market headwinds.
- Delivered the strongest deal conversion across business lines and Cloud regions (qualified: 50%+ win rate, 70%+ hit rate).
- Expanded and strengthened Cloud, Smart Data/AI, and Sovereignty capabilities and partnerships.
- Improved operational efficiency, transparency, and speed by optimizing Sales, Pre-sales, and Workforce Management processes — reducing time to staffing, enhancing solution readiness, and faster time to offer.
- Coached and mentored emerging talents and future executives.
- Served as a member of the global Eviden Executives team.
- Secured new market recognitions for team achievements, including:
- ISG Leader Ratings in multiple Cloud Services categories (Azure, Microsoft 365, SAP, AWS)
- Industry Awards such as Best Innovative Project 2023 (Red Hat) and Project of the Year (Ionos)
- Global Recognition as Challenger in Public Cloud (Gartner)
Ralph N.
Last position:
AI Lead Engineer Car Configurator for leading German premium manufacturer at e-ntegration GmbH
- Intent-driven approach to configure all models across all series automotive in all distribution markets of this car manufacturer
- Developed a customer-facing, conversation-driven integration layer to achieve 100% hallucination-free technical configurations
- Utilized Microsoft Azure AI Services: AI Foundry, Agent Service, AI Search; Prompt Shield Services; Content Security; Terraform; API Gateway; AI Gateway; Container Services; Azure Agent SDK; Agent Skills; RAG; MCP Servers and tools
Premalatha S.
Last position:
Software Engineer at ASO-TDS(DISCOVERY)
- Created database schemas and liaised with geographically distributed teams using waterfall methodology
- Participated in business workshops and authored technical specification documents aligned with architectural requirements
- Developed high-quality code deliverables and reports using repository tools
Roland B.
Last position:
Senior IT Manager (Freelance) at Self-employed
- Advising companies and employees on IT, strategy, and business processes
- Managing and transforming IT landscapes
- Coaching transformation processes in business and IT
- Communicating IT topics clearly at all levels
Discover over 15,000 top freelancers
Statistics of experts using Customer Relationship Management
Aggregated from the professional profiles of matched freelancers.
Experience
17 years (Germany: 22 years)
Position duration
3.3 years (Germany: 3.2 years)
Positions per freelancer
9 (Germany: 11)
Top business areas
Information Technology, Project Management, Product Development
Top industries
Information Technology, Professional Services, Automotive
Certification focus areas
Information Technology, Project Management, Business Intelligence
Bachelor's degree or higher
89% (Germany: 88%)
Master's degree or higher
50% (Germany: 54%)
Doctorate
11% (Germany: 8%)
Certifications per freelancer
3
Most common languages
German, English, Spanish
Speak two or more languages
95% (Germany: 97%)
Based on our profile pool as of 19 Sep 2026.
Daily rate distribution
The chart shows how the daily rates of freelancers in this technology in Nuremberg are distributed, based on recent contracts on our platform. Each bar covers a rate range — its height shows how many freelancers charge within that range.
Average rates of experts in Nuremberg using Customer Relationship Management
Rates are based on recent contracts and do not include FRATCH margin.
The average daily rate is the mean of all daily rates from recent contracts of comparable freelancers on our platform.
The median daily rate is the middle value of all daily rates — half of comparable freelancers charge less, half charge more. Unlike the average, it is barely affected by outliers.
Calculated based on our freelancers’ daily rates as of 19 Sep 2026. Actual rates may vary depending on seniority level, experience, skill specialization, project complexity, and engagement length.
Customer Relationship Management experts industry focus
See which industries our matched freelancers work in most often — every figure is calculated live from the freelancers on FRATCH.
- Information Technology (81%)
- Professional Services (52%)
- Automotive (38%)
- Manufacturing (38%)
- Retail (29%)
- Advertising (24%)
- Energy (24%)
- Telecommunication (24%)
Please note that freelancers can work across multiple industries, so percentages overlap.
About the technology
CRM foundations
Customer Relationship Management, commonly called CRM, combines software, data and processes for managing interactions with prospects and customers. Companies use it to organize accounts, contacts, opportunities, activities, service cases and communication history in one shared workspace. A well-designed CRM creates a reliable view of the customer journey and supports consistent decisions across teams.
Business applications
CRM systems support sales pipelines, lead qualification, account planning, customer service, campaign coordination and retention work. They can also manage partner relationships, field activities and customer onboarding. In Nuremberg, companies across manufacturing, services, technology and commerce may use CRM to connect customer-facing work with operational processes.
- Sales pipeline and opportunity management
- Service cases, queues and knowledge workflows
- Marketing journeys, segmentation and consent processes
- Forecasting, dashboards and customer reporting
Platforms and integrations
The ecosystem includes Salesforce, HubSpot, Microsoft Dynamics 365, SAP Customer Experience and industry-specific CRM products. Specialists work with APIs, data imports, workflow automation, identity management and reporting tools to connect CRM with ERP, commerce, telephony, email and support systems. They also handle configuration, custom objects, permissions and release processes.
When to bring in experts
Freelance expertise is useful when a company is selecting a CRM, replacing spreadsheets, consolidating separate systems or preparing a migration. Specialists can map requirements, clean customer data, define governance and guide adoption without distracting internal teams. They can also help when automation has become difficult to maintain or reporting no longer reflects how the business operates.
Delivery and collaboration
Strong professionals turn business goals into clear data models, workflows and measurable outcomes. They document decisions, test integrations, protect access rights and explain changes to sales, service and marketing users. For teams in Nuremberg, remote delivery can work well when workshops, decision paths and language expectations are agreed early; on-site sessions can help with process discovery and stakeholder alignment.
Quality indicators
Look for experience with the relevant CRM edition, business process and integration landscape rather than platform familiarity alone. A capable specialist asks about ownership, data quality, permissions, user adoption and future maintenance before proposing configuration. Good delivery leaves behind understandable documentation, tested automations, usable dashboards and a clear plan for ongoing administration.
Frequently asked questions
Key details about Customer Relationship Management, drawn from the questions we get asked most.
Customer Relationship Management is used to organize customer data and coordinate sales, service, marketing and account activities. A CRM system gives teams a shared history of interactions, supports workflow automation and helps managers understand pipeline and customer needs.
CRM focuses on customer-facing processes such as leads, opportunities, communication and service. ERP software usually manages finance, supply chain, production and internal operations, although modern suites can connect or combine both areas.
A strong Customer Relationship Management specialist may work with Salesforce, HubSpot, Microsoft Dynamics 365 or SAP Customer Experience. Useful adjacent skills include API integration, data migration, business analysis, workflow design, identity management, reporting and user enablement.
The right level depends on scope, data complexity and the number of connected systems. A focused configuration may need a specialist with experience in the selected platform, while a migration or multi-team rollout calls for deeper skills in architecture, governance, testing and change support.
Customer Relationship Management projects can often be delivered remotely through structured workshops, shared documentation and secure system access. On-site sessions in Nuremberg may still be valuable for process discovery, stakeholder alignment and user training, especially when several departments are changing their workflows.
Define the business processes to improve, the systems that must connect, the condition of existing customer data and the responsibilities after launch. It also helps to agree on access rules, decision owners, documentation standards and acceptance criteria before configuration begins.
Ask for examples of comparable CRM processes, migrations or integrations and discuss the decisions behind them. High-quality work includes a clear data model, tested automations, sensible permissions, useful reports, documentation and evidence that users can operate the solution confidently.
A new Customer Relationship Management system can fail when teams copy unclear processes, import unreliable data or automate too early. Strong specialists address governance, ownership, adoption, integration limits and reporting needs before turning configuration into a long-term operating model.
The average hourly rate of freelancers in Nuremberg, Germany who have used Customer Relationship Management in their recent projects is 110 €, which corresponds to a daily rate of about 881 € based on an 8-hour working day.
Of the freelancers in Nuremberg, Germany who have used Customer Relationship Management in their recent projects, 89% hold at least a Bachelor's degree, 50% hold at least a Master's degree, and 11% hold a doctorate.
On average, freelancers in Nuremberg, Germany who have used Customer Relationship Management in their recent projects have 17 years of professional experience, with a single engagement typically lasting around 3.3 years.
The most common languages among freelancers in Nuremberg, Germany who have used Customer Relationship Management in their recent projects are German (100%), English (95%), and Spanish (24%).
The most common industries among freelancers in Nuremberg, Germany who have used Customer Relationship Management in their recent projects are Information Technology (81%), Professional Services (52%), and Automotive (38%).
The most common business areas among freelancers in Nuremberg, Germany who have used Customer Relationship Management in their recent projects are Information Technology (86%), Project Management (62%), and Product Development (57%).
Main locations of FRATCH Experts, who have recently used Customer Relationship Management
Our freelancers and interim experts are at home across the DACH region — available on-site in the major business hubs or fully remote. Choose a location to discover matched specialists, local market insights and up-to-date availability.
Berlin 
Hamburg 
Munich 
Cologne 
Frankfurt 
Stuttgart 
Dusseldorf 
Leipzig 
Dortmund 
Essen 
Bremen 
Hanover Request a free demo
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Philipp Thomaschewski
FRATCH CEO
