Digital Consultant
from over 15,000 CVs, matched in minutes with the power of AIGet help with digital strategy, customer journeys, CRM and martech setups, analytics, and website or app improvement projects. FRATCH connects you with vetted, available freelancers fast and precisely.
Meet FRATCH Digital Consultant
Marco S.
Last position:
IT Interim Manager & Digitalization Consultant at paarprojekt GmbH
- Project management and consulting services with a focus on IT interim management: digitalization of corporate management, including processes and applications
- Assessment of the entire IT infrastructure, including applications, core processes, and contracts, including cost optimization
- Evaluation and introduction of solutions to support digitalization in the company in the areas of property management, CRM, invoice review and approval processes, smart metering, DMS, and time tracking
- Digitization of file folders and introduction of SharePoint and Microsoft Teams as the central document and communication platform
- Design and delivery of an AI workshop, including rollout of AI tools to increase efficiency and transparency in key business processes
- Creation of training materials and delivery of user training for newly introduced digital processes and solutions
Chrisabel P.
Last position:
AI Systems & Product Strategy Expert at Webmeisterin
I build. I advise. I think in systems. After years leading digital transformation at scale — Accenture, BP, Lidl — I made a deliberate choice: trade platform dependency for structural independence. My focus is at the intersection of AI systems, product strategy, and venture thinking. I work with operators and founders who want to move fast without losing control — of their data, their stack, their direction.
Marc P.
Last position:
Digital Strategy Consultant at EVO Creations
Retail AI Transformation:
- -------------------------- Led the transition of bespoke AI conversational models into a scalable, luxury-tier chatbot platform for Florentia Village (China), reducing operational costs to 20% while providing a multi-tenant solution for retail stakeholders, increasing revenue through AI-driven sales recommendations.
Consumer Tech Innovation:
- ----------------------------- Developed an AI real-time automation engine for Philips live-streaming, enabling automated Q&A and sentiment analysis to enhance high-pressure sales performance
Pharma Digital Strategy:
- -------------------------- Engagement lead, consultant and orchestration of Omnichannel transformation for Grünenthal across 14 countries, leading SteerCo meetings, managing financials + RAIDs + QRBs across 192 projects, liaising between C-Level (EU/US), Global Omnichannel head, Global Customer Excellence, Global Marketing Heads and Outsourcing hub (India), driving revenue to 160%.
Governance & RAID:
- ---------------------- Implemented rigorous project governance, plans, and RAID logs for high-pressure digital transformations, ensuring SteerCo visibility and cross-functional alignment across various engagements.
Product Manager (Conversational Analytics Platform):
- ---------------------------------------------------------- Led the end-to-end development of a state-of-the-art NLP-based analytics platform. Defined the product roadmap and user stories, and managed the engineering team from MVP to launch.
US-to-EU market entry:
- ------------------------- Directed the digital infrastructure for a major US-to-EU market entry, aligning global dev teams with European regulatory standards.
Thomas G.
Last position:
Interim Digital Product Manager at Novartis Pharma GmbH
- Defined and established a clear product strategy and roadmap to align product development with business goals and market trends
- Managed and prioritized product requirements from cross-functional, international stakeholder groups (TA, Brand Family, Content Manager, Legal)
- Efficiently managed the development process in international, agile teams to deliver critical product releases on time and within budget
- Led product launch and marketing activities in coordination with Channel Orchestration Experts
- Monitored and analyzed product performance metrics (KPIs) to optimize based on data and maximize business value
Manuel M.
Last position:
ERP Process Modeling at Richter Pharma AG
Migration preparation for the upcoming ERP system change: recording all ERP-related business processes, analyzing pain points, and consolidating them into process views. Ensuring that every process can be transferred to the target system or that an alternative exists. Result: a solid working basis for system integrators and a company ready for migration.
BPMN · Camunda
Sebastiano G.
Last position:
Interim Manager & Strategic Advisor | Organization, People, Process & Digitalization at Sebastiano Guzzanti Solutions
- Strategic consulting: End-to-end optimization of SCM, processes, and structures based on 30 years of industry experience.
- Interim management: Leadership responsibility to bridge vacancies and stabilize teams during transformations.
- Transformation & Assets: Support for restructurings, asset utilization & brokerage (surplus assets), and digitalization (SAP S/4HANA).
Waseem S.
Last position:
Solution Architect / Subject Matter Expert at FRMCS terminal device manufacturer
Participation in the EU-funded MORANE-2 project to validate the Future Railway Mobile Communication System (FRMCS) in real-life use cases: creation of the requirement specifications for TOBA as well as the associated test specifications.
Technologies: 5GS (Radio & Core), FRMCS, MCx (MCPTT, MCData, MCVideo), MC Gateway UE, MCx Priority/Security/QoS Management, ETCS, SIP, IMS
Walter S.
Last position:
Territory Service Manager Red Hat Consulting at Major German Engineering and Technology Multinational Company
- Migrating from VMware to OpenShift Virtualization, 40+ workstreams / projects in parallel (Small- to Medium Sized VM Operators / Critical Factory Workload Owners / Large-Scale Data Center Operators)
Mitat K.
Last position:
GM/VP EMEA Region at Netcracker Technology EMEA
- Led the business and operational responsibilities for Netcracker in the EMEA region for clients such as Virgin Media O2, Telenet, Deutsche Telekom, Swisscom, Bechtle, and DHL.
- Held responsibility for P&L, ensuring profitability and financial stability.
- Successfully introduced and implemented as-a-Service solutions for top telecom clients.
- Drove sustainable revenue growth in the region through successful project delivery, client engagement, and strategic selling.
- Improved and optimized team structures to enhance cultural fit and strengthen client relationships.
Mario T.
Last position:
IT Interim Manager at ITInterim.eu
Independent practice | IT consulting & AI infrastructure
- Self-employed with a focus on agentic AI and IT transformation
- Design and operation of a self-hosted multi-agent AI infrastructure (20+ agents)
- Consulting on digital strategy and taking on interim leadership mandates for organizations in transition
Christian N.
Last position:
Digital Consultant at Global Stations
- Conducted due diligence for the acquisition of digital marketing agencies in Manila, evaluating revenue potential, scalability, and operational efficiency.
- Advised international companies on go-to-market strategies across Asia, with a strong focus on China and Southeast Asia’s online commerce ecosystems.
- Developed tailored digitalization and automation processes within CRM and marketing operations to drive efficiency and data transparency.
- Achieved successful market positioning and digital process optimization in collaboration with various SaaS and automation agencies, enabling scalable regional growth.
Jan R.
Last position:
Senior Digital Consultant / Senior Project Manager at Freelance
- Strategic consultant for digital projects for Porsche International, Porsche Germany, and Porsche Lifestyle at Grabarz & Partner in Hamburg
- Digital client lead for local brands at Inhalt & Form in Zurich
Patrick H.
Last position:
Lead Technical Recruiter | Business Partner AWS EMEA at Amazon Web Services (AWS)
- Partnered with senior stakeholders across AWS EMEA to drive talent strategy, partner development, and business growth in the cloud ecosystem.
- Focus areas:
- Collaboration with Sales & Partner Management on Go-to-Market initiatives
- Advisory on long-term resource strategy for Cloud, Data, and Security Divisions
- Supporting internal innovation teams in scaling AI and automation projects
- Result: Contributed to AWS’s expansion in Central Europe by aligning business, technology, and people strategy.
Christoph V.
Last position:
Head of Digital Transformation and Requirements Definition for Sales, Marketing, and Category Management
- Project Manager / Business Requirements Engineer
- Digital Business Developer
- Concept development and requirements management
- Process optimization
- Advertising effectiveness measurement
- Status reporting and stakeholder management to owners
- Systems: WordPress, sevDesk
Sam L.
Last position:
Principal Consultant – Digital Strategy & Portfolio Governance at Independent Consultant
- Advise global organizations on enterprise transformation, digital operating models, and portfolio governance across safety-critical and highly regulated environments.
- Guided enterprise transformation of engineering and lifecycle governance at Alstom, Bombardier, and Thales, aligning enterprise-scale digital engineering practices across global development programs.
- Supported software-defined vehicle transformation at CARIAD (Volkswagen Group) by designing governance structures and lifecycle alignment for complex digital vehicle platforms.
- Translated Industry 4.0 digitalization strategy into capability-driven transformation portfolio at FLSmidth, enabling development of IoT-based industrial platforms.
- Applied AI-supported methods for large-scale engineering data analysis and validation, significantly reducing reporting and compliance cycle times.
Discover over 15,000 top freelancers
Digital Consultant statistics
Aggregated from the professional profiles of matched freelancers.
Experience
20 years
Position duration
3.6 years
Positions per freelancer
12
Top business areas
Information Technology, Project Management, Strategy
Top industries
Information Technology, Professional Services, Retail
Certification focus areas
Information Technology, Project Management, Product Development
Bachelor's degree or higher
94%
Master's degree or higher
69%
Doctorate
13%
Certifications per freelancer
3
Most common languages
German, English, Spanish
Speak two or more languages
94%
Based on our profile pool as of 10 Sep 2026.
Daily rate distribution
The chart shows how the daily rates of freelancers in this role are distributed, based on recent contracts on our platform. Each bar covers a rate range — its height shows how many freelancers charge within that range.
Average rates for Digital Consultant
Rates are based on recent contracts and do not include FRATCH margin.
The average daily rate is the mean of all daily rates from recent contracts of comparable freelancers on our platform.
The median daily rate is the middle value of all daily rates — half of comparable freelancers charge less, half charge more. Unlike the average, it is barely affected by outliers.
Calculated based on our freelancers’ daily rates as of 10 Sep 2026. Actual rates may vary depending on seniority level, experience, skill specialization, project complexity, and engagement length.
Digital Consultant experts industry focus
See which industries our matched freelancers work in most often — every figure is calculated live from the freelancers on FRATCH.
- Information Technology (81%)
- Professional Services (69%)
- Retail (45%)
- Automotive (38%)
- Manufacturing (38%)
- Media and Entertainment (36%)
- Banking and Finance (34%)
- Education (28%)
Please note that freelancers can work across multiple industries, so percentages overlap.
About the role
What they do
A Digital Consultant helps companies make better use of digital channels, tools, and data. They turn business goals into practical plans and support the work needed to improve acquisition, conversion, retention, and customer experience.
- Review the current digital setup and identify gaps
- Define a digital roadmap and priorities
- Support website, app, CRM, CMS, or marketing automation projects
- Improve user journeys, analytics, and reporting
- Align business, marketing, product, and IT teams
Typical deliverables
Strong digital consultants do more than give advice. They create concrete output that teams can use right away, such as strategy decks, channel plans, audit findings, workshop results, KPI frameworks, and implementation recommendations. In many projects, they also help with vendor selection, briefings, or hands-on coordination.
Skills and tools
A good Digital Consultant understands both business and technology. They should be comfortable with platforms and methods such as Google Analytics, Tag Manager, CRM systems, CMS tools, SEO basics, marketing automation, UX thinking, and data-driven testing.
- Digital strategy and transformation
- Customer journey mapping
- Analytics, tracking, and reporting
- Content, campaign, and channel planning
- Stakeholder management and workshops
When companies bring them in
Businesses hire a freelance digital consultant when they need outside perspective, specialist knowledge, or extra capacity for a defined project. That is common during platform rollouts, website relaunches, digital audits, tool migrations, or when internal teams need help connecting strategy with execution.
For companies in Germany, this often means working across both business and IT teams, sometimes remotely and sometimes on-site for workshops, approvals, or launch support.
What strong consultants stand out on
The best digital consultants are clear thinkers and practical doers. They ask sharp questions, spot weak processes fast, and recommend steps that fit the company’s real setup. They communicate well with non-technical stakeholders, but they can also talk details with analysts, developers, and product teams.
- They focus on business outcomes, not just tools
- They can translate between strategy and execution
- They document decisions in a way teams can follow
- They adapt to complex environments and mixed stakeholder groups
Choosing the right fit
Look for a profile that matches your project stage. A strategy-heavy assignment needs broad digital consulting experience. A more technical task may call for someone with hands-on knowledge of analytics, martech, CRM, or platform implementation. The right freelancer should understand your industry, your channels, and the way your team works.
Frequently asked questions
Key details about Digital Consultant, drawn from the questions we get asked most.
A Digital Consultant helps define what should change in a company’s digital setup and how to make it happen. That can include audits, roadmap work, channel planning, customer journey improvements, and support for tools like CRM, CMS, or analytics. The role is part strategy, part execution support.
The most important skills are structured thinking, clear communication, and a solid grasp of digital channels and tools. A strong consultant should understand analytics, UX basics, marketing tech, and how teams work across marketing, product, and IT. They also need to turn vague goals into concrete actions.
Not always, but the roles often overlap. A digital consultant usually works on digital strategy, tools, customer experience, or channel performance, while a digital transformation consultant may focus more on broader process and operating-model change. In practice, many professionals do both depending on the project.
A freelancer makes sense when the need is project-based, urgent, or highly specialized. That includes relaunches, audits, system migrations, or times when your team lacks specific digital expertise. It is also a good option when you need outside perspective without adding long-term headcount.
Typical deliverables include audits, strategic recommendations, workshop outcomes, KPI sets, and implementation plans. In some projects, the consultant also helps create briefs, evaluate vendors, or support rollout decisions. The best work is specific enough that your team can act on it without rewriting it from scratch.
Most work can be done remotely, especially strategy, analysis, and documentation. On-site time is useful for workshops, stakeholder alignment, or when the consultant needs to understand how teams actually work together. In Germany, many clients prefer a mix of both depending on the phase of the project.
Look for evidence of clear thinking, relevant project work, and strong recommendations that fit your context. A good Digital Consultant can explain trade-offs, not just list ideas, and should be able to talk about results in terms of business goals. References, case examples, and a well-structured approach are strong signs.
Freelancers should show which digital problems they solved, which tools they know, and what type of company or project they fit best. They should also make clear whether they are stronger in strategy, analytics, martech, CRM, UX, or implementation support. Clients want to see practical thinking, not broad claims.
The average hourly rate for Digital Consultant is 118 €, which corresponds to a daily rate of about 945 € based on an 8-hour working day.
Of the freelancers working as Digital Consultant, 94% hold at least a Bachelor's degree, 69% hold at least a Master's degree, and 13% hold a doctorate.
On average, freelancers working as Digital Consultant have 20 years of professional experience, with a single engagement typically lasting around 3.6 years.
The most common languages among freelancers working as Digital Consultant are German (99%), English (94%), and Spanish (26%).
The most common industries among freelancers working as Digital Consultant are Information Technology (81%), Professional Services (69%), and Retail (45%).
The most common business areas among freelancers working as Digital Consultant are Information Technology (91%), Project Management (84%), and Strategy (79%).
FRATCH Digital Consultant main locations
Our freelancers and interim experts are at home all over Germany — available on-site in Berlin, Hamburg, Munich and every major business hub, or fully remote. Choose a city to discover matched specialists, local market insights and up-to-date availability.
Berlin 
Hamburg 
Munich 
Cologne 
Frankfurt 
Stuttgart 
Dusseldorf In Austria our freelancers and interim experts support companies from Vienna to Graz — on-site where your project needs them, or fully remote. Choose a city to discover matched specialists, local market insights and up-to-date availability.
Vienna Graz Across Switzerland our specialists are active in Zurich, Geneva, Basel and Bern — working on-site or fully remote. Choose a city to discover matched specialists, local market insights and up-to-date availability.
Zurich Geneva Basel Bern Countries:
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Philipp Thomaschewski
FRATCH CEO
