Thomas Gaiser
Interim Digital Product Manager
Experience
Interim Digital Product Manager
Novartis Pharma GmbH
- Defining and establishing a clear product strategy and roadmap to align product development with business goals and market trends
- Leading and prioritizing product requirements of cross-functional, international stakeholder groups (TA, brand family, content managers, legal)
- Efficiently managing the development process in international, agile teams to deliver critical product releases on time and within budget
- Leading product launch and marketing activities in coordination with channel orchestration experts
- Monitoring and analyzing product performance metrics (KPIs) for data-driven optimization and maximization of business value
Digital Platform Manager
Novartis Pharma GmbH
- Further developing and integrating digital platforms for a coherent, cross-channel customer experience
- Designing and implementing IT systems in an agile way for efficient marketing and sales management
- Evaluating automation potential and proposing innovative ideas for process optimization
- Designing and delivering change management and training for field sales and marketing to ensure system adoption
- Managing external international service providers and agencies to meet objectives
- Actively transferring digital initiatives into the entire organization to foster digital transformation
Lecturer Digital Business Models
HfWU Nürtingen
- Leading the course 'Digital Business Model Transformation' (bachelor level)
- End-to-end development of digital business models using a lean approach, including practical application of relevant business model tools
- Delivering instruction in English to strengthen engagement with international teams and stakeholders
- Writing the book chapter 'Development of a Digital Business Model' for the Springer edited volume 'Handbook of Digital Management'
Innovation Consultant / Venture Developer
Grubengold GmbH
- Designing and initially implementing the end-to-end product roadmap to make development stages measurable
- Developing the customer journey and conducting user interviews for in-depth market research
- Managing project and process workflows for internal and external customer communication to ensure targeted stakeholder information and alignment
- Preparing market research, user insights, and product strategy in executive presentations as a decision-making basis for top management
Digital Platform Manager
Novartis Pharma GmbH
- Defining and implementing the platform vision and roadmap to significantly improve user experience
- Precisely defining requirements as user stories and acceptance criteria to guide agile development processes
- Continuously monitoring KPIs and conducting iterative tests for data-driven performance optimization
- Managing interfaces between local and global departments, IT, and partners
- Overseeing technical and administrative processes as well as project planning and coordination of the CMS migration
- Directing external service providers and agencies for result-oriented roadmap implementation
Location Manager / Strategic Advisor
Neckar Hub Stuttgart – My Hub Network at Neckar Hub GmbH
- Strategic development of the business model to create new analog and digital revenue streams
- Advising, coaching, and mentoring start-ups in the region from concept to scale-up
- Building the brand and network in the Stuttgart area as well as strategic analysis and acquisition of partners
Co-founder / Team Lead / Product and Project Manager
DEalog – Top 20 project in the #WirVsVirus hackathon of the German federal government
- Development of a dual information platform (back office for institutions and an app for citizens) to close information gaps in the state-run warning infrastructure (BBK/NINA)
- Coordinating the backlog in close collaboration with the development team; conducting market and customer analyses including interviews and creating user stories to guide feature development
- Validating the MVP in the Arnsberg district (NRW) and negotiating with the city of Heilbronn to roll out the live application
- Analyzing and acquiring partners as well as managing complex stakeholder relationships (government, authorities, municipalities)
- Secured funding from the BMBF and a three-month engagement grant through ProjectTogether gGmbH
Strategic Advisor
Next Shed at Eberspächer Gruppe GmbH & Co. KG
- Participating in the development of a new digital service offering in the smart home/smart city sector
- Strategic design of the architecture and features of an IoT platform as the technology foundation for a new ecosystem
- Delivering a conceptual blueprint as a basis for investment decisions and the establishment of the new business field
Product Manager
J. Schmalz GmbH
- Supporting the further development of the online shop in close cooperation with the eCommerce department
- Responsible for content management of the online shop and all sales materials
- Optimizing and establishing content creation processes to improve efficiency and quality
- Coordinating interfaces for internal standardization and guiding technical drafters in creating product documentation to ensure compliance and quality
Founder
insightity – development of data-driven fan services
- Conceptualizing data-driven business models to diversify offerings and open up new revenue streams
- Managing end-to-end requirements based on the entire customer or fan journey in cooperation with VfB Stuttgart, 1. FC Köln and SC Freiburg
- Conducting market and stakeholder analyses to validate the business idea within the context of the Bundesliga
- Identifying specific opportunities to improve the profitability and sustainability of the fan service offering
Industry Experience
See where this freelancer has spent most of their professional time.
Experienced in Information Technology, Sport, Professional Services, Government and Administration, Manufacturing, and Education.
Business Area Experience
See which departments and functions this freelancer has contributed to most.
Experienced in Product Development, Strategy, Business Intelligence, Sales, Marketing, and Project Management.
Summary
As a freelance expert in product strategy and digital transformation and as an experienced interim product manager for digital products, I bring 12 years of hands-on expertise in agile development and validation of digital products (web portals, apps) using a lean approach. My particular strength is my solid knowledge in AI applications, which allows me to design and optimize new digital products with a focus on modern automation and AI marketing strategies.
My guiding principle is to create value in a structured way by strategically combining existing elements, new ideas, and a dash of creativity. This strong entrepreneurial mindset and action, including my own experience founding companies and advising startups, as well as my in-depth understanding of interface roles between business and IT, always ensure the strategic overview and the management of complex projects to achieve successful results.
My proactive hands-on mentality shows in designing and implementing innovative solutions, where transparency and close collaboration with all stakeholders are the keys to success.
Skills
- Hard Skills Product Management End-to-end: Agile Product Development (Scrum/kanban), Product Roadmapping & Backlog Management (Jira / Confluence)
- Requirements Management: Lean Startup / Mvp Validation, Web/app Concept Design (Wireframing, Prototyping)
- Business Transformation & Innovation: Ai Strategy, Ai Marketing Applications, Automation, Business Model Innovation
- Consulting & Coaching: Interface Management (Business / It / Ux), Teaching Assignment (Digital Transformation)
- Soft Skills Strategic Overview: Holistic Perspective, Customer Orientation And P&l Focus
- Communication & Alignment: Stakeholder Management, Conflict Management And Transparent Cooperation
- Conceptual Strength: Analytical Thinking, Creative Problem Solving And Structured Approach
- Proactive Implementation: Independent Working, Initiative And High Result Orientation
- Software: Microsoft 365 Products, Google Workspace Products, Slack, Teams, Zoom, Miro, Confluence, Jira, Trello, N8n, Make.com, Manus, Text, Audio, Video Ai Tools (Chatgpt, Gemini, Claude, Etc.)
Languages
Education
University of Stuttgart
Diploma Engineer in Technology Management · Technology Management · Stuttgart, Germany · 2.3
Certifications & licenses
Professional Scrum Master I
scrum.org
Professional Scrum Product Owner I
scrum.org
Prompt Engineering For ChatGPT
Statistics
Experience
Global Experience
Expertise
Qualifications
Profile
Frequently asked questions
Do you have questions? Here you can find further information.
Where is Thomas based?
What languages does Thomas speak?
How many years of experience does Thomas have?
What roles would Thomas be best suited for?
What is Thomas's latest experience?
What companies has Thomas worked for in recent years?
Which industries is Thomas most experienced in?
Which business areas is Thomas most experienced in?
Which industries has Thomas worked in recently?
Which business areas has Thomas worked in recently?
What is Thomas's education?
Does Thomas have any certificates?
What is the availability of Thomas?
What is the rate of Thomas?
How to hire Thomas?
Average rates for similar positions
Rates are based on recent contracts and do not include FRATCH margin.
Similar Freelancers
Discover other experts with similar qualifications and experience
Experts recently working on similar projects
Freelancers with hands-on experience in comparable project as a Interim Digital Product Manager
Nearby freelancers
Professionals working in or nearby Stuttgart, Germany