Digital Consultant in Munich

• Concept & IT implementation of inbound B2C campaigns, BPM process documentation
• Cross-departmental implementation of multiple whitepapers / guides
• Setup of the customer journey with MS Dyn365 / CRM: forms, landing pages, campaigns
• Project controlling, process documentation, testing and training / coaching, analytics reports
• Hands-on implementation & on-time launch of all campaigns for digital new customer acquisition

Founded and launched Vivaqui.app - a two-sided local services marketplace, executing a full platform build, validation, pre-launch brand pivot, from neighborhood concept to feel-good wellness discovery platform.

• Researched, developed, and implemented comprehensive digital strategy to modernize and accelerate processes of sports club with approximately 1300 members.

• System Architecture & Implementation: Conceived and set up central cost- and energy-efficient ARM-based server infrastructure.

• Selected, installed, and configured open-source solutions for knowledge management, ticket booking, and member management.

• Specialist in Digitalisation and PLM Strategies: Extensive experience in leading complex digital transformation initiatives and implementing Product Lifecycle Management (PLM) platforms to enhance efficiency and streamline processes. Focus on developing future-proof data models and interfaces to ensure successful implementation and continuous business improvement.
• Expert in Change, Quality, and Release Management: Design and implementation of end-to-end release and change management processes for the automotive industry, with a strong emphasis on cross-functional collaboration and the use of cloud-based tools such as 3DEXPERIENCE (3DX).
• Consulting in AI-Driven Strategies: In-depth knowledge of artificial intelligence, backed by certifications and hands-on experience in implementing AI technologies to drive innovation and business optimisation.
• Project Leadership in the Automotive Sector: Successful leadership and coordination of vehicle dynamics and quality projects for premium vehicles. Extensive expertise in budget and quality management as well as overseeing technical modifications throughout the development process.

• Advising a highly profitable and fast-growing bootstrapped HR tech startup since inception in regular sessions on strategic, operational, and leadership topics

• Focusing on business model, product-market fit, UX/UI, fundraising, hiring strategy, and team setup

• Delivered AI-driven business and marketing strategies to global clients across various sectors.
• Supported small businesses and entrepreneurs with social media content creation, web design, UX/UI improvements, and digital marketing strategies.
• Automated analytics workflows and developed dashboards to monitor campaign performance and engagement metrics.
• Helped clients enhance their digital presence by combining creative storytelling with measurable insights.
• Advised on AI integration in marketing workflows to boost productivity and creative efficiency.

• Global PMO for the digital HR strategy implementation at a global pharmaceutical supplier, leading a digital transformation initiative with over 100 team members. Directed the rollout of Workday Time & Absence, from design and testing phases to a successful go-live across five countries
• Managed change workstream within a global finance transformation and SAP S/4 HANA implementation at a leading automotive firm, including a comprehensive communication strategy and a leadership empowerment program

• Built a global podcast and platform, with 150+ episodes and 35,000+ downloads in 20+ countries.
• Launched a paid membership (GrowGetters Club), growing sustainable revenue through one-off workshops and monthly membership fees.
• Earned €20,000 in incubation support via Media Lab Bayern and became a finalist (top 5) in XATHON (program by Henkel) in 2021.
• Facilitated marketing and innovation workshops for Microsoft, Figma, CreativeMornings Munich, the University of Wollongong, and local governments in NSW, Australia.
• Led content strategy, podcast production, business development, and platform growth.
• Scaled GrowGetters Club to 40+ paid members, generating a consistent revenue stream for the business.

• AI vision development: Match external best practices with analysis of processes, interfaces, stakeholders, data flows, and output KPI, creating a long-term target picture of process automation and AI augmentation
• Curated employee training framework, e.g. for public service foundation: Basics of AI, generative AI applications, evaluation of human judgement and machine control in socially critical applications
• Implemented advanced upskilling courses specialized for product managers: Using AI in innovation, portfolio management, process automation, and marketing to promote novel products and services
• Multiple keynote speaker: AI-driven organizational transformation powered by cultural transformation and forward-looking leadership practices
• Ongoing exchange of expertise and experiences with personal network of leading AI strategists at multinational corporations, e.g., Siemens, Mercedes-Benz, BMW, McDonald’s, Adidas, Linde, Infineon, TÜV Süd, to collect business best practices
• Cooperation with expert leadership networks, e.g. TEC Leadership Institute and PM1 to strengthen impact through increased reach across organizations and industries

• The goal was to increase scalability through new products and business models for an innovative software provider in mechanical engineering.
• After an analysis phase, processes were digitized, automated, and set up with a strong customer focus.
• Marketing and sales processes were fully digitally connected and implemented in the company with customer feedback and KPIs.
• AI-based cold outreach campaigns reduced customer acquisition costs by 60%.

• Interim & fractional management (CRO, COO, CxO sparing partner for defense, high-tech and software companies)
• Sales & Service enablement
• Venture building and organizational advisory for startups, scaleups and investors

• Advising organizations on AI strategy and adoption, business analysis for AI-driven initiatives, AI and data governance, and risk assessment of AI projects and portfolios
• Developing and delivering training programs in AI skills, data-driven decision making, responsible AI use, and digital transformation competencies
• Facilitating workshops and serving as a speaker at conferences and industry events on AI adoption, the societal impact of AI, and best practices for responsible AI innovation
• Providing business and team coaching focused on building AI literacy, fostering ethical AI adoption, cultivating data-informed leadership, and preparing organizations for an AI-driven future

• Further development and maintenance of the DekaBank Group website
• Digital consulting, stakeholder management, project management

• Implementation and support of digital transmission of laboratory report data to various practice software systems according to KVB standards
• Ensuring audit-proof archiving of all laboratory reports
• Developing and implementing sustainable optimization measures to increase efficiency in laboratory operations
• Close collaboration with software providers, practice teams, and the Bavarian Association of Statutory Health Insurance Physicians
• Applying agile methods such as Scrum and tools like Jira, Confluence, and MS Office
• Utilizing AI-driven processes to develop innovative solutions