Jan (Henrik) Rohleder-Senior Digital Consultant / Senior Project Manager
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Experience
Senior Digital Consultant / Senior Project Manager
Freelance
- Strategic consultant for digital projects for Porsche International, Porsche Germany, and Porsche Lifestyle at Grabarz & Partner in Hamburg
- Digital client lead for local brands at Inhalt & Form in Zurich
Senior Customer Success Manager, Pitch Lead Manager
Namics, Merkle, a company of dentsu
- Managed the international Siemens account as Program Manager and served as servant leader for six project managers
- Acted as pitch lead consultant for numerous RFPs in Switzerland and Germany, winning projects such as the ADAC Online Sales Journey and the Siemens Energy platform website/DAM relaunch worth CHF 2 million.
Executive Project Director, Project Director Digital
Jung von Matt / TECH AG
- Successfully set up an independent subsidiary
- Co-led a 12-person team and grew the team in 2021
- Led client acquisition and new business negotiations
- Achieved a positive result in the first fiscal year
- Served as business analyst in agile Scrum projects (CKW.ch, Bauwerk.ch)
- Relaunched platform projects: Bauwerk, Reka, CKW Self-Service Portal
- Handled conceptual and operational management of integrated digital campaigns for Eichhof, Swiss Life, Migros Dachmarke, Raiffeisen Bank, Swiss Post, etc.
- Ran customer journey and requirements workshops and implemented digital corporate platforms in an agile process
- Delivered the largest platform projects as lead client contact and delivery manager for internal and external teams (IT, design, content, analytics)
- Won the pitch for the relaunch of Reka.ch (value over CHF 1.2 million)
Account Director Digital (Freelance Mandate)
Plan.Net Suisse
- Led the rollout of new BMW dealer websites in Switzerland and trained 63 dealerships on the AEM CMS
- Executed all national BMW launch and push digital campaigns
- Coordinated digital campaigns for Swisscom and Café Royal (Delica), including an international launch campaign featuring Robbie Williams
Senior Project Manager Online (Freelance Mandate)
BBDO Proximity
- Relaunched the international smart.com website (Daimler)
- Led a project team of up to nine in the specification phase and agile development (as Scrum Master)
- Prepared the conceptual rollout of 150 dealer websites
Senior Project Manager Online (Freelance Assignment)
pilot
- Delivered touchscreen applications for Ottobock AG
- Managed display campaigns for Yello Strom
Senior Project Manager Digital
K2werk
- Advised and supported all agency clients in online communication
- Developed online concepts to support classic direct mail marketing (lever/insert extensions, shopping page rebrushes)
- Managed brands: BMW Motorrad, Conergy, Euler-Hermes (Allianz), Hapag-Lloyd, Witt-Weiden.de (OTTO Group)
Senior Project Manager Online
Freelance
- Developed an eCommerce shop for OBI
- Managed campaigns for Vodafone
- Executed an international relaunch for NIVEA Haircare
Project Manager Online
Elephant Seven / Pixelpark
- Advised clients Allianz, Samsung and mobile.de
- Implemented brand specials, banner campaigns, email marketing, SEM, e-learning, eCRM
Account Manager Online
Rapp Collins / Neteye / FCB
- Managed banner campaigns for Siemens Gigaset, DHL, Adobe, NIVEA
- Executed newsletter marketing for IKEA Germany
Industry experience
See where this freelancer has spent most of their professional time.
Experienced in Advertising, Automotive, Telecommunication, Food and Beverage, Information Technology, and Healthcare.
Business area experience
See which departments and functions this freelancer has contributed to most.
Experienced in Marketing, Project Management, Information Technology, Strategy, and Customer Service.
Summary
- Proven track record and extensive experience in leading complex digital web projects
- Strong understanding of marketing and production implementation processes across all channels, including social, content, video, and marketing automation
- Skilled in Agile (Scrum, Kanban) and Waterfall methods
- 10 years of agile work (SM, Business Analyst, RE, UX)
- Scrum Product Owner (certification planned for 06/2023)
- Affinity for creative innovation (Design Thinking, customer journey analysis) and extensive experience evaluating creative solutions
- Solution-oriented personality with hands-on mentality
- Successfully led project teams from various disciplines in-house and nearshore (Eastern Europe)
- Excellent moderation, structuring, and communication skills, goal orientation, and decision-making ability
- Experience managing projects worth up to CHF 1 million
Skills
- Extensive Experience With Open Source And Enterprise Cms (Neos, Typo3, Drupal, Adobe Aem, Django/Python, Headless Cms, Wireframing Software, Email (E.G., Inxmail, Emarsys, Mailchimp), Jira, Confluence, Office 365, Power Bi, Miro, Sharepoint), And Cross-Functional Experience In Html, Css, Js, Crm, Ecommerce Platforms, Analytics, And Google Web Designer
Languages
Education
Technical University of Berlin
Diploma in Media Consulting · Media and Communication Science · Berlin, Germany
Gymnasium Heessen
Matura · Hamm, Germany
Statistics
Experience
Global experience
Expertise
Qualifications
Profile
Frequently asked questions
Have questions? Find more information here.
Jan is based in Zürich, Switzerland.
Jan speaks the following languages: German (Native), English (Advanced).
Jan has at least 24 years of experience. During this time, Jan has worked in at least 10 different roles and for 9 different companies. The average length of individual experience is 2 years and 4 months. Note that Jan may not have shared all experience and actually has more experience.
Based on recent experience, Jan would be well-suited for roles such as: Senior Digital Consultant / Senior Project Manager, Senior Customer Success Manager, Pitch Lead Manager, Executive Project Director, Project Director Digital.
Jan's most recent position is Senior Digital Consultant / Senior Project Manager at Freelance.
In recent years, Jan has worked for Freelance, Namics, Merkle, a company of dentsu, and Jung von Matt / TECH AG.
Jan is most experienced in industries like Advertising, Automotive, and Telecommunication. Jan also has some experience in Food and Beverage, Information Technology, and Cosmetics.
Jan is most experienced in business areas like Marketing, Project Management, and Information Technology. Jan also has some experience in Strategy and Customer Service.
Jan has recently worked in industries like Advertising, Automotive, and Information Technology.
Jan has recently worked in business areas like Marketing, Project Management, and Information Technology.
Jan attended Technical University of Berlin for Media and Communication Science.
The availability of Jan needs to be confirmed.
Daily rate distribution
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Average rates for similar positions
Rates are based on recent contracts and do not include FRATCH margin.
The average daily rate is the mean of all daily rates from recent contracts of comparable freelancers on our platform.
The median daily rate is the middle value of all daily rates — half of comparable freelancers charge less, half charge more. Unlike the average, it is barely affected by outliers.
Calculated based on our freelancers’ daily rates as of 26 Aug 2026. Actual rates may vary depending on seniority level, experience, skill specialization, project complexity, and engagement length.
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