Tim K.-Online & Performance Marketing
Check rate
Experience
Online & Performance Marketing
Argentum Pflege Holding GmbH
- Social media and account management for 40 senior residences
- Cross-functional Leadership
- B2B2C content creation
- Editorial and campaign planning
- Employer marketing
- SEO optimization
Online Marketing Strategy & CRM
Industrialpartners GmbH
- Evaluation, selection and implementation of a CRM system
- B2B content creation for newsletters, blog articles and social media
- Campaign planning and paid ads
- Data analysis
- Social media consulting and channel management
- Strategic and operational support for the website relaunch
Audit & Online Marketing Management
Biolitec AG
- Conducting an online marketing audit and developing an online marketing strategy
- Optimizing paid ads
- Developing and implementing an SEO concept
- B2B content planning, creation and management
- Developing and establishing new marketing processes
Senior Project Manager for BMW and MINI
BMW AG
- Project Owner for digital headquarters projects (e.g. Delivery Model)
- Planning, managing and implementing customer mailings
- Campaign planning
- Account management
- Marketing Automation
- Digital Transformation
Online and Social Media Marketing for DACH
Smartesting Solutions
- Budget planning and responsibility (€2.5 million per year)
Newsletter Marketing
Invictus Edelmetalle
- Newsletter Marketing
Customer Experience Manager for SEAT and CUPRA
SEAT Deutschland
- Project Owner for digital projects (e.g. development of an interactive catalog)
- Development and implementation of micro-surveys to improve the Customer Experience
- Optimization and analysis of the Customer Experience across all online channels
Head of eCommerce, CRM & Loyalty
Norwegian Cruise Line Ltd.
- Development, management and monitoring of all online channels as well as performance optimization, campaign planning and reporting
- Team Leader for two teams in Germany and the UK
- Newsletter distribution in eleven markets and six languages
- Planning and management of multilingual direct mailings (print)
- Responsible for the website relaunch EMEA and NCL app EMEA
Head of Marketing | Co-Founder
Mindbrotherz OÜ
- Online and performance marketing for existing customers
- Strategic email marketing
- Development of app and web services
- Stakeholder management and investor relations
Business Consultant | Analyst
HolidayCheck AG
- Project Owner HolidayCheck-Card
- Conceptualization, planning and implementation of the HolidayCheck-Card
- Partner management and collaborations (B2B)
Head of Marketing | Co-Founder
Travelmundo South-East Asia Ltd.
- Strategic planning, conceptualization and development of an innovative tourism app
- Stakeholder management and investor relations
- Building a partner network in Asia
Online and Marketing Manager
OBI GmbH; goldgas GmbH, goldpower Gruppe
- Conceptualization, planning and management of marketing activities
- Project management for the 2012 website relaunch and 2014 soft relaunch of the OBI app
- Strategic development of social media channels with over 10K Facebook fans
- Project management and coordination of the agency network
- Sponsoring, hospitality and partnerships
- Responsible for corporate communications from April 2014
Senior Product Manager
EVO Solutions GmbH
- Strategic development of a geo-based online business directory
- Development and management of a multi-stage communication concept and campaign management
- Team leadership
- Sales and acquisition across Europe (B2B)
- Planning and conducting workshops and events
Project Lead Live Communications CX5 Launch
Mazda Motors GmbH
- On-site acquisition across Europe with over 250 partners in 14 countries within six months
- Project lead for live communications for the CX5 launch
Marketing Manager
Deutsche Bahn AG
Head of Marketing | Co-Founder
Dreamtech Architects Canarias S.L.
- Development of the party and lifestyle portal [link]
- Development and management of marketing activities
- Establishment of the sales and partner network as well as partnerships
- Event and party organization including disco tour
Bartender | Bar Manager | Mentor
Enchilada GmbH
- Classic bartending and flair bartending
- Team leadership
- Planning, ordering and accounting
- Training new bar teams at new locations
Industry experience
See where this freelancer has spent most of their professional time.
Experienced in Tourism, Food and Beverage, Information Technology, Automotive, Media and Entertainment, and Healthcare.
Business area experience
See which departments and functions this freelancer has contributed to most.
Experienced in Marketing, Project Management, Operations, Human Resources, Procurement, and Information Technology.
Summary
Throughout my professional career, I have had the privilege of working with various teams in different industries, which has enabled me to develop a broad range of skills and an adaptable approach to strategies. I thrive in environments that require innovative thinking and decisive action.
One of my greatest strengths is my ability to inspire and motivate my team. I lead by example and maintain a positive attitude and a cool head, even in difficult situations.
One of my key strengths is my ability to distill complex data into clear, actionable insights, which has made a significant contribution to the success of numerous projects.
Digital marketing strategist with over 15 years of experience developing and implementing innovative digital strategies, omnichannel campaigns and marketing automation for leading global brands in the automotive and tourism industries. Working as a freelancer and interim manager since 2020 – specializing in optimizing marketing processes and implementing effective, data-driven solutions.
Skills
Crm
Cx
Campaign Management
Social Media Management
Meta
Content Creation
Google Ads
Seo
Email Marketing
Google Analytics
Marketing Automation
Digital Transformation
Customer Experience Management
Scrum
Jira
Confluence
Kanban
Safe
Indesign
Design Thinking
Zoho Crm
Adobe Experience Manager
Brevo
Central Station Crm
Pipedrive
Meta
Languages
Education
Institute for Marketing and Communication
Diploma, Marketing and Communications Specialist · Marketing and Communication · Wiesbaden, Germany
Statistics
Experience
Global experience
Expertise
Qualifications
Profile
Frequently asked questions
Have questions? Find more information here.
Tim is based in Nauheim, Germany and can operate in on-site, hybrid, and remote work models.
Tim speaks the following languages: German (Native), English (Advanced), Spanish (Intermediate).
Tim has at least 30 years of experience. During this time, Tim has worked in at least 15 different roles and for 17 different companies. The average length of individual experience is 2 years and 9 months. Note that Tim may not have shared all experience and actually has more experience.
Based on recent experience, Tim would be well-suited for roles such as: Online & Performance Marketing, Online Marketing Strategy & CRM, Audit & Online Marketing Management.
Tim's most recent position is Online & Performance Marketing at Argentum Pflege Holding GmbH.
In recent years, Tim has worked for Argentum Pflege Holding GmbH, Industrialpartners GmbH, Biolitec AG, BMW AG, and Smartesting Solutions.
Tim is most experienced in industries like Tourism, Food and Beverage, and Information Technology. Tim also has some experience in Automotive, Media and Entertainment, and Retail.
Tim is most experienced in business areas like Marketing, Project Management, and Operations. Tim also has some experience in Human Resources, Procurement, and Information Technology.
Tim has recently worked in industries like Tourism, Information Technology, and Healthcare.
Tim has recently worked in business areas like Marketing, Information Technology, and Project Management.
Tim holds a Bachelor in Marketing and Communication from Institute for Marketing and Communication.
Tim is immediately available full-time for suitable projects.
Daily rate distribution
The rates shown represent the typical market range for freelancers in this position based on recent contracts on our platform.
Average rates for similar positions
Rates are based on recent contracts and do not include FRATCH margin.
The average daily rate is the mean of all daily rates from recent contracts of comparable freelancers on our platform.
The median daily rate is the middle value of all daily rates — half of comparable freelancers charge less, half charge more. Unlike the average, it is barely affected by outliers.
Calculated based on our freelancers’ daily rates as of 17 Oct 2026. Actual rates may vary depending on seniority level, experience, skill specialization, project complexity, and engagement length.
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