Lisa-Marie Wittmann - Digital Health Communications Manager

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Puchheim, Germany

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Experience

Aug 2022 - Feb 2023

7 months

Director Corporate Communications

Kommunikations-Kompass

Consulting, service & coaching

Feb 2022 - Aug 2022

7 months

Hamburg, Germany

Communications & Content Manager Digital Health

GAIA AG

Communications, PR, and content strategies
External and internal communication
Operational marketing with a focus on PR and content
Content in the digital health field for all communication materials (online and offline)
Professional and disciplinary leadership of 5 employees
Responsibility for developing and implementing the communications strategy
Responsibility for developing and implementing the overarching content strategy
Responsibility for developing and implementing launch communication for digital health applications
Responsibility for developing and implementing all PR activities
Building the webinar area and the external training academy
Building a blog for selected DiGA
Social media management

Feb 2021 - Present

5 years 7 months

Communications & Content Manager Digital Health

Self-employed

Jan 2020 - Jan 2022

2 years 1 month

Munich, Germany

Senior Marketing & PR Manager

indevis GmbH

Responsibility for public relations
Responsibility for positioning the C-level
Responsibility for social media management
Responsibility for maintaining the website
Responsibility for agency management
Responsibility for employer branding
Responsibility for lead management
Responsibility for providing professional support to marketing apprentices
Development and implementation of the web strategy
Development and implementation of the communications strategy
Development and implementation of content (text, video) for various channels
Development and implementation of marketing campaigns
Development and implementation of workshops, trade fair appearances, and webinars

Jan 2019 - May 2020

1 year 5 months

Stuttgart, Germany

Marketing & PR Manager (part-time)

Mentory Training GmbH

Responsibility for developing and implementing the marketing and PR strategy
Website relaunch and optimization
Budget calculation

Apr 2017 - Dec 2019

2 years 9 months

Munich, Germany

Marketing Manager

indevis GmbH

Responsibility for public relations
Responsibility for positioning the C-level
Responsibility for social media management
Responsibility for maintaining the website
Responsibility for agency management
Responsibility for employer branding
Responsibility for lead management
Responsibility for professional support of trainees in the marketing area
Development and implementation of the web strategy
Development and implementation of the communication strategy
Development and implementation of content (text, video) for various channels
Development and implementation of marketing campaigns
Development and implementation of workshops, trade fair appearances, webinars

Nov 2016 - Dec 2018

2 years 2 months

Munich, Germany

Content Manager (Nebentätigkeit)

smartpatient GmbH

Development of topics and content for the medical field
Development of SEO-optimized content

Dec 2015 - Aug 2016

9 months

Munich, Germany

Editor (Nebentätigkeit)

givve®

Development of editorial topics
Development of the content strategy
Development of SEO-optimized content
Search engine optimization

Oct 2015 - Mar 2017

1 year 6 months

Munich, Germany

Communications Manager DACH

nimax GmbH

Responsible for managing agencies
Responsible for social media management
Responsible for event marketing
Responsible for media and press relations
Responsible for community management
Responsible for content management
Responsible for initiating and supporting cooperations
Responsible for the professional management of the communications team
Development of the communication strategy
Development of SEO-optimized content

Mar 2015 - Sep 2015

7 months

Munich, Germany

Working student

Allianz Deutschland AG

Communication concepts
Preparation and support of press talks, editorial visits and customer appointments
Content management: writing press and information texts as well as content for internal media
Social media management: concept development and support of social media channels
Conducting evaluations, contributing to studies and an international evaluation project, among other things

Sep 2014 - Mar 2015

7 months

Munich, Germany

Intern

Allianz Deutschland AG

Communications planning
Preparing and supporting press talks, editorial tours, and customer meetings
Content management: writing press and information texts as well as content for internal media
Social media management: planning and managing social media channels
Carrying out evaluations, helping with studies and an international evaluation project, among other things

Jul 2014 - Nov 2015

1 year 5 months

Munich, Germany

Marketing & PR Manager (part-time)

Onvicon GmbH

Responsibility for marketing and PR activities
Content management and editorial work
Social media management

Apr 2014 - Aug 2014

5 months

Munich, Germany

Working student

Stellenanzeigen.de GmbH & Co. KG

Communications planning
Preparing and supporting press talks, editorial tours, and customer meetings
Content management: writing press and information texts as well as content for internal media
Social media management: planning and managing social media channels
Carrying out evaluations, helping with studies and an international evaluation project, among other things

Oct 2013 - Mar 2014

6 months

Munich, Germany

Working student

Scout24 Services GmbH/Spontacts GmbH

SEM, SEO with a focus on content management
Social media management: managing social media channels and blogs, social media analyses
Creating and maintaining websites
Editorial tasks, writing articles and information texts
Customer relations, community management, complaint management, among other things

Jun 2013 - Sep 2013

4 months

Stuttgart, Germany

Intern

Ketchum Pleon GmbH

Communications planning
Preparing and supporting press talks, editorial tours, and customer meetings
Content management: writing press and information texts as well as content for internal media
Social media management: planning and managing social media channels
Carrying out evaluations, helping with studies and an international evaluation project, among other things

Sep 2012 - Mar 2013

7 months

Indonesia

Intern

DMFmedia GmbH

SEM, SEO with a focus on content management
Social media management: managing social media channels and blogs, social media analysis
Creating and maintaining websites
Editorial work, writing articles and informational texts
Customer relations, community management, complaint management, etc.

Jun 2011 - Sep 2012

1 year 4 months

Stuttgart, Germany

Freelancer

edelight GmbH und Mädchenflohmarkt GmbH

SEM, SEO with a focus on content management
Social media management: managing social media channels and blogs, social media analysis
Creating and maintaining websites
Editorial work, writing articles and informational texts
Customer relations, community management, complaint management, etc.

Aug 2010 - Sep 2010

2 months

Hamburg, Germany

intern

stern.de GmbH

Working in the news department
Writing articles, video and audio reports
Conducting surveys and interviews
Preparing press appointments, etc.

Aug 2009 - Oct 2009

3 months

Aschaffenburg, Germany

intern

Funkhaus Aschaffenburg GmbH & Co Studiobetriebs KG

Working in the news department
Writing articles, video and audio reports
Conducting surveys and interviews
Preparing press appointments, etc.

Industry Experience

See where this freelancer has spent most of their professional time.

Experienced in Information Technology, Healthcare, Professional Services, Advertising, Education, and Media and Entertainment.

Information Technology

Healthcare

Professional Services

Advertising

Education

Media and Entertainment

Business Area Experience

See which departments and functions this freelancer has contributed to most.

Experienced in Marketing, Customer Service, Research and Development, Strategy, and Information Technology.

Marketing

Customer Service

Research and Development

Strategy

Information Technology

Summary

I’m Lisa. For 15 years, I have been turning complex messages into clear, effective communication that is not only heard, but also understood and felt. My focus? Strategy, content, and PR - in short: marketing communications with many facets and real impact.

Since 2021, I have been supporting companies in the healthcare, healthtech, and IT sectors as a freelance consultant. My goal? To strengthen brand identities and not just reach target groups, but truly inspire them - through clear, credible, and authentic communication that makes a real difference.

What does that take? Communication that works. Because good products and excellent services alone rarely convince. Only clear communication turns performance into meaning. And that is what sticks.

Because: What is not clear remains unclear. What is not understood does not convince. And what does not convince, moves nothing - and does not sell.

Communication should not confuse, but create impact.

Skills

Focus Industries

Healthcare & Healthtech
It & Tech
Sustainable Companies

Professional Focus Areas

Otx, Rx & Digital Products In Neurology, Oncology, Health & Medicine, Psychiatry And Psychology, Orthopedics, Dermatology, Urology, And More.
Cloud And It Services, It Security, Network Solutions, Software Development, Saas, Data Security, Managed Services, And More.

Tools

Various Cms Systems, Ms Office, Canva, Seo Tools
Email Marketing: Hubspot, Mailchimp, Cleverreach
Social Media & Online Marketing: Hootsuite, Buffer, Later, Google Analytics, Meta Business Suite, Linkedin Analytics
Pr & Media Relations: Meltwater, Cision, Talkwalker, Google Alerts

Languages

German

Native

English

Advanced

Spanish

Elementary

French

Elementary

Education

Oct 2013 - Jun 2015

Master of Arts · International Public Relations

Oct 2009 - Jun 2012

Bachelor of Science · Communication Studies

Certifications & licenses

Further training in Sustainable Leadership

IHK

Statistics

Experience

Total positions 19

Experience in Information Technology 10.5 y

Avg length 1 y 2 m

Longest experience 5 y 6 m

Global Experience

Countries worked in 2 (Germany, Indonesia)

Primary country Germany

Expertise

Recent roles Director Corporate Communications, Communications & Content Manager Digital Health, Senior Marketing & PR Manager

Main industries Information Technology, Healthcare, Professional Services

Main business areas Marketing, Customer Service, Research and Development

Qualifications

Highest degree Master

Certifications earned 1

Profile

Created

June 2023

Last Update

August 2026

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Frequently asked questions

Have questions? Find more information here.

Lisa-Marie is based in Puchheim, Germany.

Lisa-Marie speaks the following languages: German (Native), English (Advanced), Spanish (Elementary), French (Elementary).

Lisa-Marie has at least 15 years of experience. During this time, Lisa-Marie has worked in at least 12 different roles and for 17 different companies. The average length of individual experience is 1 year and 10 months. Note that Lisa-Marie may not have shared all experience and actually has more experience.

Based on recent experience, Lisa-Marie would be well-suited for roles such as: Director Corporate Communications, Communications & Content Manager Digital Health, Senior Marketing & PR Manager.

Lisa-Marie's most recent position is Director Corporate Communications at Kommunikations-Kompass.

In recent years, Lisa-Marie has worked for Kommunikations-Kompass, GAIA AG, Self-employed, and indevis GmbH.

Lisa-Marie is most experienced in industries like Information Technology, Healthcare, and Professional Services. Lisa-Marie also has some experience in Advertising, Media and Entertainment, and Education.

Lisa-Marie is most experienced in business areas like Marketing, Customer Service, and Research and Development. Lisa-Marie also has some experience in Strategy and Information Technology.

Lisa-Marie has recently worked in industries like Information Technology, Healthcare, and Professional Services.

Lisa-Marie has recently worked in business areas like Marketing and Strategy.

Lisa-Marie holds a Master in International Public Relations and a Bachelor in Communication Studies.

Lisa-Marie has 1 certificate: Further training in Sustainable Leadership.

Lisa-Marie is immediately available part-time for suitable projects.

Daily Rate Distribution

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<€720 €720-800 €800-880 €880-960 €960-1040 €1120+

The rates shown represent the typical market range for freelancers in this position based on recent contracts on our platform.

Actual rates may vary depending on seniority level, experience, skill specialization, project complexity, and engagement length.

Average rates for similar positions

Rates are based on recent contracts and do not include FRATCH margin.

1000

750

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Daily rate avg. 806 €

The average daily rate is the mean of all daily rates from recent contracts of comparable freelancers on our platform.

1000

750

500

250

Median rate 800 €

The median daily rate is the middle value of all daily rates — half of comparable freelancers charge less, half charge more. Unlike the average, it is barely affected by outliers.

Actual rates may vary depending on seniority level, experience, skill specialization, project complexity, and engagement length.