Arne Siegner

Q: Where is Arne based?

Arne is based in Munich, Germany .

Q: What languages does Arne speak?

Arne speaks the following languages: German (Native), English (Advanced), Spanish (Elementary) .

Q: How many years of experience does Arne have?

Arne has at least 12 years of experience. During this time, Arne has worked in at least 7 different roles and for 7 different companies . The average length of individual experience is 2 years and 8 months . Note that Arne may not have shared all experience and actually has more experience.

Q: What is Arne's latest experience?

Arne's most recent position is Communication Specialist at BMW Group .

Q: What companies has Arne worked for in recent years?

In recent years, Arne has worked for BMW Group , LION Smart GmbH , Arne Siegner , and ilum:e informatik AG .

Q: Which industries is Arne most experienced in?

Arne is most experienced in industries like Professional Services , Media and Entertainment , and Automotive . Arne also has some experience in Advertising , Energy , and Information Technology .

Q: Which business areas is Arne most experienced in?

Arne is most experienced in business areas like Marketing , Project Management , and Strategy .

Q: Which industries has Arne worked in recently?

Arne has recently worked in industries like Professional Services , Automotive , and Energy .

Q: Which business areas has Arne worked in recently?

Arne has recently worked in business areas like Marketing , Strategy , and Project Management .

Recommended expert

Munich, Germany

Check rate

Experience

Jul 2023 - Aug 2024

1 year 2 months

Germany

Communication Specialist

BMW Group

Project and transformation communication
Operational management and planning
Implementation of project-related communication activities

Aug 2021 - Jul 2023

2 years

Germany

Head of Marketing

LION Smart GmbH

Development and implementation of an international marketing and communication strategy
External and internal corporate communication
Management of social media platforms: strategy and content
Product marketing and event communication
Sales communication
Support for investor relations communication

Nov 2020 - Present

5 years 6 months

Germany

Copywriter | Advertising Copywriter | Communications Consultant | SEO Copywriter

I help companies position themselves as experts in their industry through targeted SEO content, gain more visibility, and generate qualified leads.
Top rankings on Google through data-driven SEO strategies.
Content that convinces potential customers and fosters long-term relationships.
Content perfectly tailored to the target audience and increasing organic traffic.
I combine creative storytelling with data-driven analysis to create content that is not only read by the right audience but also evokes emotions and drives action.
SEO content is not a cost center but a sustainable investment in a company's success.

Oct 2020 - Apr 2021

7 months

Head of Corporate Communication

ilum:e informatik AG

Apr 2018 - Oct 2020

2 years 7 months

Marketing Consultant

LANGE VON MÜNCHHAUSEN Marketing GmbH

Jul 2013 - Oct 2016

3 years 4 months

Project Manager

PRIME Research

Mar 2013 - Apr 2015

2 years 2 months

Marketing and Online Editor

managerfragen.org

Industry Experience

See where this freelancer has spent most of their professional time.

Experienced in Professional Services, Media and Entertainment, Automotive, Advertising, Energy, and Information Technology.

Professional Services

Media and Entertainment

Automotive

Advertising

Energy

Information Technology

Business Area Experience

See which departments and functions this freelancer has contributed to most.

Experienced in Marketing, Project Management, and Strategy.

Marketing

Project Management

Strategy

Summary

Arne Siegner is an SEO freelancer and GEO consultant with 13 years of experience, specialized in B2B companies in the energy, tech, and e-mobility sectors in the DACH market.

I develop content strategies and write for companies that need to make complex technology understandable, visible, and sellable.

My clients come from photovoltaics, e-mobility, energy software, and industry – and need a partner who communicates their technology in a way that it:

can be found on Google
is quoted by AI systems like ChatGPT and Google AI Overviews
is understood and recommended by decision-makers, partners, and installers

What my clients purchase:

content strategy and consulting for products that need explanation
SEO texts, landing pages, and website copy
LinkedIn content and thought leadership
AI visibility & GEO for companies that want to be visible in AI answers

No agency overhead. No junior delivering. Just me – with 13 years of experience and direct responsibility for every project.

Energy & Tech: Tesla · Varta · ads-tec Energy · MENNEKES · Brunata Metrona · Monta · Qcells · Elvaco · thermondo

Editorial quality: Bild Energielösungen · ntv

Skills

Marketing Texts
Online Copy
Consulting

Languages

German

Native

English

Advanced

Spanish

Elementary

Education

Jan 2011 - Apr 2013

Nelson Mandela Metropolitan University

Master of Arts, Media Studies · Media Studies · Gqeberha, South Africa

Oct 2006 - Aug 2010

University of Vienna

Bachelor, Communication Science · Communication Science · Vienna, Austria

Certifications & licenses

Brand Management - Certificate

London Business School

Statistics

Experience

Total positions 7

Experience in Professional Services 5.5 y

Avg length 2 y 5 m

Longest experience 5 y 5 m

Global Experience

Countries worked in 1 (Germany)

Primary country Germany

Expertise

Recent roles Communication Specialist, Head of Marketing, Copywriter | Advertising Copywriter | Communications Consultant | SEO Copywriter

Main industries Professional Services, Media and Entertainment, Automotive

Main business areas Marketing, Project Management, Strategy

Qualifications

Highest degree Master

Certifications earned 1

Profile

Created

April 2026

Need a freelancer? Find your match in seconds.

Try FRATCH GPT

Frequently asked questions

Do you have questions? Here you can find further information.

Where is Arne based?

Arne is based in Munich, Germany.

What languages does Arne speak?

Arne speaks the following languages: German (Native), English (Advanced), Spanish (Elementary).

How many years of experience does Arne have?

Arne has at least 12 years of experience. During this time, Arne has worked in at least 7 different roles and for 7 different companies. The average length of individual experience is 2 years and 8 months. Note that Arne may not have shared all experience and actually has more experience.

What roles would Arne be best suited for?

Based on recent experience, Arne would be well-suited for roles such as: Communication Specialist, Head of Marketing, Copywriter | Advertising Copywriter | Communications Consultant | SEO Copywriter.

What is Arne's latest experience?

Arne's most recent position is Communication Specialist at BMW Group.

What companies has Arne worked for in recent years?

In recent years, Arne has worked for BMW Group, LION Smart GmbH, Arne Siegner, and ilum:e informatik AG.

Which industries is Arne most experienced in?

Arne is most experienced in industries like Professional Services, Media and Entertainment, and Automotive. Arne also has some experience in Advertising, Energy, and Information Technology.

Which business areas is Arne most experienced in?

Arne is most experienced in business areas like Marketing, Project Management, and Strategy.

Which industries has Arne worked in recently?

Arne has recently worked in industries like Professional Services, Automotive, and Energy.

Which business areas has Arne worked in recently?

Arne has recently worked in business areas like Marketing, Strategy, and Project Management.

What is Arne's education?

Arne holds a Master in Media Studies from Nelson Mandela Metropolitan University and a Bachelor in Communication Science from University of Vienna.

Does Arne have any certificates?

Arne has 1 certificate: Brand Management - Certificate.

What is the availability of Arne?

Arne will be available from May 2026.

What is the rate of Arne?

Arne's rate depends on the specific project requirements. Please use the Meet button on the profile to schedule a meeting and discuss the details.