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Arne S.-SEO Freelancer and GEO Consultant for B2B companies in energy, tech, and e-mobility in the DACH market.

Arne S. - SEO Freelancer and GEO Consultant for B2B companies in energy, tech, and e-mobility in the DACH market. - profile avatar
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Available
Munich, Germany

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Experience

Jul 2023 - Aug 2024
Germany

Communications Specialist

BMW Group

Position summary
Communications Specialist at BMW Group
Industries
Automotive
Business areas
Marketing
Project Management
  • Project and transformation communication
  • Operational control and planning
  • Execution of project-related communication activities
Aug 2021 - Jul 2023
Germany

Head of Marketing

LION Smart GmbH

Position summary
Head of Marketing at LION Smart GmbH
Industries
Automotive
Energy
Business areas
Marketing
Strategy
  • Development and implementation of an international marketing and communications strategy
  • External and internal corporate communication
  • Management of social media platforms: strategy and content
  • Product marketing and event communication
  • Sales communication
  • Support for investor relations communication
Nov 2020 - Present
Germany

Copywriter | Advertising Copywriter | Communications Consultant | SEO Copywriter

Arne Siegner

Position summary
Copywriter | Advertising Copywriter | Communications Consultant | SEO Copywriter at Arne Siegner
Industries
Professional Services
Business areas
Marketing
  • I help companies position themselves as experts in their industry through targeted SEO content, gain more visibility, and generate qualified leads.
  • Top rankings on Google through data-based SEO strategies.
  • Content that convinces potential customers and builds long-term relationships.
  • Content that is perfectly tailored to the target audience and increases organic traffic.
  • I combine creative storytelling with data-driven analysis to create content that is not only read by the right target group, but also sparks emotions and triggers action.
  • SEO content is not a cost item, but a sustainable investment in a company's success.
Oct 2020 - Apr 2021

Head of Corporate Communication

ilum:e informatik AG

Position summary
Head of Corporate Communication at ilum:e informatik AG
Industries
Information Technology
Business areas
Marketing
Apr 2018 - Oct 2020

Marketing Consultant

LANGE VON MÜNCHHAUSEN Marketing GmbH

Position summary
Marketing Consultant at LANGE VON MÜNCHHAUSEN Marketing GmbH
Industries
Advertising
Business areas
Marketing
Jul 2013 - Oct 2016

Project Manager

PRIME Research

Position summary
Project Manager at PRIME Research
Industries
Media and Entertainment
Business areas
Project Management
Mar 2013 - Apr 2015

Marketing and Online Editor

managerfragen.org

Position summary
Marketing and Online Editor at managerfragen.org
Industries
Media and Entertainment
Business areas
Marketing

Industry experience

See where this freelancer has spent most of their professional time.

Experienced in Professional Services, Media and Entertainment, Automotive, Advertising, Energy, and Information Technology.

Professional Services
Media and Entertainment
Automotive
Advertising
Energy
Information Technology
Profile match chart

Business area experience

See which departments and functions this freelancer has contributed to most.

Experienced in Marketing, Project Management, and Strategy.

Marketing
Project Management
Strategy
Profile match chart

Summary

Arne Siegner is an SEO freelancer, GEO freelancer, and communications consultant specialized in B2B companies in energy, tech, and e-mobility in the DACH market - working as a marketing expert in the industry since 2013.

I develop content strategies and write for companies that need to make complex technology understandable, visible, and sellable.

My clients come from photovoltaics, e-mobility, energy software, and industry - and they need a partner who communicates their technology in a way that:

  • is found on Google
  • is cited by AI systems like ChatGPT and Google AI Overviews
  • is understood and recommended by decision-makers, partners, and installers

What my clients buy:

  • Content strategy and consulting for products that need explanation
  • SEO texts, landing pages, and website copy
  • LinkedIn content and thought leadership
  • AI visibility & GEO for companies that want to be visible in AI answers

No agency overhead. No junior doing the work. Just me - with decades of experience in marketing and direct responsibility for every project.

Energy & Tech: Tesla · Varta · ads-tec Energy · MENNEKES · Brunata Metrona · Monta · Qcells · Elvaco · thermondo

Editorial quality: Bild Energielösungen · ntv

Skills

  • Marketing Copy
  • Online Copy
  • Consulting

Languages

German
Native
English
Advanced
Spanish
Elementary

Education

Jan 2011 - Apr 2013

Nelson Mandela Metropolitan University

Master of Arts, Media Studies · Media Studies · Gqeberha, South Africa

Oct 2006 - Aug 2010

Universität Wien

Bachelor, Communication Studies · Communication Studies · Vienna, Austria

Certifications & licenses

Brand Management - Certificate

London Business School

Statistics

Experience

Total positions 7
Experience in Professional Services 6 y
Avg length 2 y 5 m
Longest experience 5 y 10 m

Global experience

Countries worked in 1 (Germany)
Primary country Germany

Expertise

Recent roles Communications Specialist, Head of Marketing, Copywriter | Advertising Copywriter | Communications Consultant | SEO Copywriter
Main industries Professional Services, Media and Entertainment, Automotive
Main business areas Marketing, Project Management, Strategy

Qualifications

Highest degree Master
Certifications earned 1

Profile

Member since
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Frequently asked questions

Have questions? Find more information here.

Arne is based in Munich, Germany.

Arne speaks the following languages: German (Native), English (Advanced), Spanish (Elementary).

Arne has at least 12 years of experience. During this time, Arne has worked in at least 7 different roles and for 7 different companies. The average length of individual experience is 2 years and 9 months. Note that Arne may not have shared all experience and actually has more experience.

Based on recent experience, Arne would be well-suited for roles such as: Communications Specialist, Head of Marketing, Copywriter | Advertising Copywriter | Communications Consultant | SEO Copywriter.

Arne's most recent position is Communications Specialist at BMW Group.

In recent years, Arne has worked for BMW Group, LION Smart GmbH, and Arne Siegner.

Arne is most experienced in industries like Professional Services, Media and Entertainment, and Automotive. Arne also has some experience in Advertising, Energy, and Information Technology.

Arne is most experienced in business areas like Marketing, Project Management, and Strategy.

Arne has recently worked in industries like Professional Services, Automotive, and Energy.

Arne has recently worked in business areas like Marketing, Strategy, and Project Management.

Arne holds a Master in Media Studies from Nelson Mandela Metropolitan University and a Bachelor in Communication Studies from Universität Wien.

Arne has 1 certificate: Brand Management - Certificate.

Arne is immediately available full-time for suitable projects.

Daily rate distribution

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<€720 €720-​800 €800-​880 €880-​960 €960-​1040 €1120+

The rates shown represent the typical market range for freelancers in this position based on recent contracts on our platform.

Average rates for similar positions

Rates are based on recent contracts and do not include FRATCH margin.

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Rate comparison chart
Daily rate avg. 794 €

The average daily rate is the mean of all daily rates from recent contracts of comparable freelancers on our platform.

800
600
400
200
Rate comparison chart
Median rate 780 €

The median daily rate is the middle value of all daily rates — half of comparable freelancers charge less, half charge more. Unlike the average, it is barely affected by outliers.

Calculated based on our freelancers’ daily rates as of 7 Sep 2026. Actual rates may vary depending on seniority level, experience, skill specialization, project complexity, and engagement length.