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Arne Siegner-SEO Freelancer and GEO Consultant for B2B Companies in Energy, Tech, and E-Mobility in the DACH Market.

Arne Siegner - SEO Freelancer and GEO Consultant for B2B Companies in Energy, Tech, and E-Mobility in the DACH Market. - profile avatar
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Munich, Germany

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Experience

Jul 2023 - Aug 2024
Germany

Communication Specialist

BMW Group

Expertise details
Position Summary
Communication Specialist at BMW Group
Industries
Automotive
Business Areas
Marketing
Project Management
  • Project and transformation communication
  • Operational management and planning
  • Implementation of project-related communication activities
Aug 2021 - Jul 2023
Germany

Head of Marketing

LION Smart GmbH

Expertise details
Position Summary
Head of Marketing at LION Smart GmbH
Industries
Automotive
Energy
Business Areas
Marketing
Strategy
  • Development and implementation of an international marketing and communication strategy
  • External and internal corporate communication
  • Management of social media platforms: strategy and content
  • Product marketing and event communication
  • Sales communication
  • Support for investor relations communication
Nov 2020 - Present
Germany

Copywriter | Advertising Copywriter | Communications Consultant | SEO Copywriter

Arne Siegner

Expertise details
Position Summary
Copywriter | Advertising Copywriter | Communications Consultant | SEO Copywriter at Arne Siegner
Industries
Professional Services
Business Areas
Marketing
  • I help companies position themselves as experts in their industry through targeted SEO content, gain more visibility, and generate qualified leads.
  • Top rankings on Google through data-driven SEO strategies.
  • Content that convinces potential customers and fosters long-term relationships.
  • Content perfectly tailored to the target audience and increasing organic traffic.
  • I combine creative storytelling with data-driven analysis to create content that is not only read by the right audience but also evokes emotions and drives action.
  • SEO content is not a cost center but a sustainable investment in a company's success.
Oct 2020 - Apr 2021

Head of Corporate Communication

ilum:e informatik AG

Expertise details
Position Summary
Head of Corporate Communication at ilum:e informatik AG
Industries
Information Technology
Business Areas
Marketing
Apr 2018 - Oct 2020

Marketing Consultant

LANGE VON MÜNCHHAUSEN Marketing GmbH

Expertise details
Position Summary
Marketing Consultant at LANGE VON MÜNCHHAUSEN Marketing GmbH
Industries
Advertising
Business Areas
Marketing
Jul 2013 - Oct 2016

Project Manager

PRIME Research

Expertise details
Position Summary
Project Manager at PRIME Research
Industries
Media and Entertainment
Business Areas
Project Management
Mar 2013 - Apr 2015

Marketing and Online Editor

managerfragen.org

Expertise details
Position Summary
Marketing and Online Editor at managerfragen.org
Industries
Media and Entertainment
Business Areas
Marketing

Industry Experience

See where this freelancer has spent most of their professional time.

Experienced in Professional Services, Media and Entertainment, Automotive, Advertising, Energy, and Information Technology.

Professional Services
Media and Entertainment
Automotive
Advertising
Energy
Information Technology
Profile match chart

Business Area Experience

See which departments and functions this freelancer has contributed to most.

Experienced in Marketing, Project Management, and Strategy.

Marketing
Project Management
Strategy
Profile match chart

Summary

Arne Siegner is an SEO freelancer and GEO consultant with 13 years of experience, specialized in B2B companies in the energy, tech, and e-mobility sectors in the DACH market.

I develop content strategies and write for companies that need to make complex technology understandable, visible, and sellable.

My clients come from photovoltaics, e-mobility, energy software, and industry – and need a partner who communicates their technology in a way that it:

  • can be found on Google
  • is quoted by AI systems like ChatGPT and Google AI Overviews
  • is understood and recommended by decision-makers, partners, and installers

What my clients purchase:

  • content strategy and consulting for products that need explanation
  • SEO texts, landing pages, and website copy
  • LinkedIn content and thought leadership
  • AI visibility & GEO for companies that want to be visible in AI answers

No agency overhead. No junior delivering. Just me – with 13 years of experience and direct responsibility for every project.

Energy & Tech: Tesla · Varta · ads-tec Energy · MENNEKES · Brunata Metrona · Monta · Qcells · Elvaco · thermondo

Editorial quality: Bild Energielösungen · ntv

Skills

  • Marketing Texts
  • Online Copy
  • Consulting

Languages

German
Native
English
Advanced
Spanish
Elementary

Education

Jan 2011 - Apr 2013

Nelson Mandela Metropolitan University

Master of Arts, Media Studies · Media Studies · Gqeberha, South Africa

Oct 2006 - Aug 2010

University of Vienna

Bachelor, Communication Science · Communication Science · Vienna, Austria

Certifications & licenses

Brand Management - Certificate

London Business School

Statistics

Experience

Total positions 7
Experience in Professional Services 5.5 y
Avg length 2 y 5 m
Longest experience 5 y 5 m

Global Experience

Countries worked in 1 (Germany)
Primary country Germany

Expertise

Recent roles Communication Specialist, Head of Marketing, Copywriter | Advertising Copywriter | Communications Consultant | SEO Copywriter
Main industries Professional Services, Media and Entertainment, Automotive
Main business areas Marketing, Project Management, Strategy

Qualifications

Highest degree Master
Certifications earned 1

Profile

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Frequently asked questions

Do you have questions? Here you can find further information.

Where is Arne based?

Arne is based in Munich, Germany.

What languages does Arne speak?

Arne speaks the following languages: German (Native), English (Advanced), Spanish (Elementary).

How many years of experience does Arne have?

Arne has at least 12 years of experience. During this time, Arne has worked in at least 7 different roles and for 7 different companies. The average length of individual experience is 2 years and 8 months. Note that Arne may not have shared all experience and actually has more experience.

What roles would Arne be best suited for?

Based on recent experience, Arne would be well-suited for roles such as: Communication Specialist, Head of Marketing, Copywriter | Advertising Copywriter | Communications Consultant | SEO Copywriter.

What is Arne's latest experience?

Arne's most recent position is Communication Specialist at BMW Group.

What companies has Arne worked for in recent years?

In recent years, Arne has worked for BMW Group, LION Smart GmbH, Arne Siegner, and ilum:e informatik AG.

Which industries is Arne most experienced in?

Arne is most experienced in industries like Professional Services, Media and Entertainment, and Automotive. Arne also has some experience in Advertising, Energy, and Information Technology.

Which business areas is Arne most experienced in?

Arne is most experienced in business areas like Marketing, Project Management, and Strategy.

Which industries has Arne worked in recently?

Arne has recently worked in industries like Professional Services, Automotive, and Energy.

Which business areas has Arne worked in recently?

Arne has recently worked in business areas like Marketing, Strategy, and Project Management.

What is Arne's education?

Arne holds a Master in Media Studies from Nelson Mandela Metropolitan University and a Bachelor in Communication Science from University of Vienna.

Does Arne have any certificates?

Arne has 1 certificate: Brand Management - Certificate.

What is the availability of Arne?

Arne will be available from May 2026.

What is the rate of Arne?

Arne's rate depends on the specific project requirements. Please use the Meet button on the profile to schedule a meeting and discuss the details.

How to hire Arne?

To hire Arne, click the Meet button on the profile to request a meeting and discuss your project needs.

Average rates for similar positions

Rates are based on recent contracts and do not include FRATCH margin.

1200
900
600
300
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Market avg: 1016-1176 €
The rates shown represent the typical market range for freelancers in this position based on recent contracts on our platform.
Actual rates may vary depending on seniority level, experience, skill specialization, project complexity, and engagement length.