Daniela M.-Senior Marketing / Content Manager
Check rate
Experience
Freelancer (Content Marketing / Content Management)
rireco - Content Creation & Consulting
I'm a storyteller! – Ich erzähle Geschichten, die wirken. Every brand has a story—I help you tell it clearly, emotionally, and with purpose. As a content strategist, writer, and project partner, I’m by your side—from the first idea to the final click.
- Content Writing & Brand Storytelling
- Content strategy & management
- Project & marketing management
- Professional voice recordings
- Previous clients include: Eurowings GmbH, Mit Vergnügen GmbH, SPD Köln, Brunel GmbH, Zwergenreich Kindergarten GmbH, Webworks GmbH, Dörffer & Meier Rechtsanwälte
Senior Marketing Rebel
Rebel Recruiting
- Developed the marketing strategy and defined the marketing mix
- Created and edited content for the blog (Rebel Radar)
- Created social media content (text, graphics, video)
- Led the website relaunch, including quality management and agency coordination
- Analytics and reporting
- Video editing
- Created promotional materials and giveaways
- Event management and support with planning speaker activities
Social Media Rebel
Rebel Recruiting
- Developed the marketing strategy and defined the marketing mix
- Content creation / editing: blog (Rebel Radar)
- Social media content creation (text, graphics, video)
- Led the website relaunch, including quality management and coordination of the agency responsible for its implementation
- Analytics and reporting
- Video editing
- Created promotional materials and giveaways
- Event management for the team’s event participation, including support with planning speaker activities
Freelancer
rireco - Content Creation und Consulting
- I'm a storyteller! – Ich erzähle Geschichten, die wirken.
- Every brand has a story—I help you tell it clearly, emotionally, and with purpose.
- As a content strategist, writer, and project partner, I’m by your side—from the first idea to the final click.
- Content Writing & Brand Storytelling
- Content strategy & management
- Project & marketing management
- Professional voice recordings
- Previous clients include: Eurowings GmbH, Mit Vergnügen GmbH, SPD Köln, Webworks GmbH
Senior Project Manager
TWT reality bytes GmbH
- Project management using agile methods
- Client support and requirements management
- Budget planning and control
- Resource planning and coordination
- Planning and coordination of service providers
- Testing and quality management
Project Management & Concept Development
DI UNTERNEHMER - digital products
- Project management using agile methods
- Customer support and acquisition
- Requirements management
- Communications consulting (customer outreach and content)
- Content and process design (wireframing, workflow modeling)
- Budget planning and control
- Resource planning and management
- Planning and management of service providers
- Testing and quality management
- Implementation and training for clients
Junior Social Media Project Manager
melting elements GmbH
- Consulting, planning, and management of social media accounts
- Editorial management and community management
- Planning and booking Facebook Ads
- Monitoring and reporting on activities
- Editorial management and content management for various online portals (TYPO3, WordPress)
- Planning and managing the brand image for the B2B portal BusinessVALUE24
- Managing the partnership with Hochschule Neu-Ulm and presenting seminars
Blogger
rassambla.de / veedelsliebe.de
- Writing editorial articles
- Photography and graphic design
- Social media and community management
- Content management and blog setup (WordPress)
- Producing the podcast “Veedelsstimmen“
Project Management Intern, Creative Solutions
ProSiebenSat.1 Media AG
- Supporting the preparation, execution, and follow-up of projects
- Managing projects independently (contest trailers, holiday cover)
- Scheduling and briefing staff
- Assigning and monitoring projects
- Budget planning and accounting
- General administrative and planning tasks
Sales / Training Intern
Kumatronik GmbH
- Supporting sales, training, and service
- Preparing presentation materials
- Recording and reconciling stock levels
- Inviting customers to information events (telemarketing) and representing the company on site
- Training in cold calling, acquiring new customers, and reactivating existing customers
Design Intern
Unimess GmbH
- Image editing
- Creating design drafts for websites
- Creating graphics and Flash animations
Industry experience
See where this freelancer has spent most of their professional time.
Experienced in Media and Entertainment, Professional Services, Information Technology, Advertising, Education, and Tourism.
Business area experience
See which departments and functions this freelancer has contributed to most.
Experienced in Marketing, Project Management, Information Technology, Quality Assurance, Operations, and Customer Service.
Summary
Content with strategy and impact: Think strategically, create editorial content, communicate effectively.
Every brand has a story to tell—with feeling, clarity, and a distinctive voice.
I help make that story visible: on your website, in your newsletter, or on social media.
For a digital presence that moves people, convinces them, and stays in their minds.
Feel free to get in touch. I look forward to hearing from you.
Skills
- Project Management
- Marketing Strategy
- Blogger
- Editorial Writing
- Content Creation (Text, Graphics, Video)
- Community Management
- Content Management
Languages
Education
music support group GmbH - Akademie Deutsche POP
Presenter & Editor · Cologne, Germany
Fachhochschule Neu-Ulm
Bachelor of Arts · Information Management and Corporate Communication · Neu-Ulm, Germany
Ferdinand-von-Steinbeis-Schule Ulm
Completion of the one-year vocational school program in Media and Print Technology · Media and Print Technology · Ulm, Germany
Certifications & licenses
Data Driven Marketing Kompakt
Haufe Akademie
Statistics
Experience
Global experience
Expertise
Qualifications
Frequently asked questions
Have questions? Find more information here.
Daniela is based in Cologne, Germany and can operate in on-site, hybrid, and remote work models.
Daniela speaks the following languages: German (Native), English (Advanced), Spanish (Elementary), French (Elementary).
Daniela has at least 16 years of experience. During this time, Daniela has worked in at least 11 different roles and for 10 different companies. The average length of individual experience is 1 year and 5 months. Note that Daniela may not have shared all experience and actually has more experience.
Based on recent experience, Daniela would be well-suited for roles such as: Freelancer (Content Marketing / Content Management), Senior Marketing Rebel, Social Media Rebel.
Daniela's most recent position is Freelancer (Content Marketing / Content Management) at rireco - Content Creation & Consulting.
In recent years, Daniela has worked for rireco - Content Creation & Consulting and Rebel Recruiting.
Daniela is most experienced in industries like Media and Entertainment, Professional Services, and Information Technology. Daniela also has some experience in Advertising, Education, and Tourism.
Daniela is most experienced in business areas like Marketing, Project Management, and Information Technology. Daniela also has some experience in Quality Assurance, Operations, and Customer Service.
Daniela has recently worked in industries like Professional Services, Education, and Information Technology.
Daniela has recently worked in business areas like Marketing, Project Management, and Quality Assurance.
Daniela holds a Bachelor in Presenter & Editor from music support group GmbH - Akademie Deutsche POP and a Bachelor in Information Management and Corporate Communication from Fachhochschule Neu-Ulm.
Daniela has 1 certificate: Data Driven Marketing Kompakt.
Daniela is immediately available part-time for suitable projects.
Daily rate distribution
The rates shown represent the typical market range for freelancers in this position based on recent contracts on our platform.
Average rates for similar positions
Rates are based on recent contracts and do not include FRATCH margin.
The average daily rate is the mean of all daily rates from recent contracts of comparable freelancers on our platform.
The median daily rate is the middle value of all daily rates — half of comparable freelancers charge less, half charge more. Unlike the average, it is barely affected by outliers.
Calculated based on our freelancers’ daily rates as of 15 Nov 2026. Actual rates may vary depending on seniority level, experience, skill specialization, project complexity, and engagement length.
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