Beate Müller - Interim Affiliate & Performance Marketing Manager

Q: Where is Beate based?

Beate is based in Hofheim, Germany and prefers 100% remote projects.

Q: What languages does Beate speak?

Beate speaks the following languages: German (Native), English (Advanced) .

Q: How many years of experience does Beate have?

Beate has at least 21 years of experience. During this time, Beate has worked in at least 11 different roles and for 11 different companies . The average length of individual experience is 2 years and 9 months . Note that Beate may not have shared all experience and actually has more experience.

Q: What is Beate's latest experience?

Beate's most recent position is Interim Senior Affiliate Marketing Manager | MediaMarkt & Saturn | Affiliate and Partner Programs at Publicis Media .

Q: What companies has Beate worked for in recent years?

In recent years, Beate has worked for Publicis Media , E-Rocket , Cyberport SE , Cheil Germany GmbH , and Samsung Electronics GmbH .

Q: Which industries is Beate most experienced in?

Beate is most experienced in industries like Retail , Fashion , and Transportation . Beate also has some experience in Advertising , Utilities , and Construction .

Q: Which business areas is Beate most experienced in?

Beate is most experienced in business areas like Marketing , Information Technology , and Project Management . Beate also has some experience in Product Development .

Q: Which industries has Beate worked in recently?

Beate has recently worked in industries like Advertising , Utilities , and Retail .

Q: Which business areas has Beate worked in recently?

Beate has recently worked in business areas like Marketing and Project Management .

Recommended expert

Hofheim, Germany

Check rate

Experience

Sep 2025 - Nov 2025

3 months

Berlin, Germany

Remote

Interim Senior Affiliate Marketing Manager | MediaMarkt & Saturn | Affiliate and Partner Programs

Publicis Media

Interim responsibility for the affiliate marketing activities of MediaMarkt and Saturn
Planning and execution of Q3 activities with a focus on Black Friday preparation
Management and development of existing partner programs through EasyMarketing
Expansion and activation of publisher and partner networks
Project and account management, as well as campaign control and reporting
Analysis and optimization of performance to increase revenue and efficiency
Ensuring a smooth handover to internal teams

Jun 2025 - Present

1 year 2 months

Remote

Senior Affiliate Marketing Consultant | International Partner Management & Publisher Development

E-Rocket

Responsibility for international affiliate marketing of teppich.de
Management and development of partner programs in Germany, Austria, the UK, France, Poland, the Netherlands, Spain, and Italy
Development and implementation of country-specific measures to increase traffic and revenue
Building, expanding, and activating international publisher and partner networks
Analysis and optimization of performance and deriving action recommendations
Close collaboration with networks, publishers, and internal stakeholders
Identifying new potentials to further develop the affiliate channel and open additional revenue streams

Sep 2024 - Mar 2025

7 months

Bad Homburg, Germany

Remote

Interim Affiliate & Partner Marketing Manager | Cyberport & Computeruniverse | Affiliate Marketing & Publisher Management

Cyberport SE

Central contact person for affiliate marketing and price comparison engines
Management and development of partner programs through AWIN and EasyMarketing
Development of measures to improve performance and efficiency
Planning and management of campaigns, as well as expansion of publisher activities
Project and account management including reporting and performance optimization
Support in onboarding new employees and knowledge transfer
Quick adoption of existing processes and structures

Jun 2023 - Jun 2024

1 year 1 month

Schwalbach am Taunus, Germany

Remote

Affiliate Marketing Consultant | Samsung Electronics | Strategy, Publisher Management & Performance Optimization

Cheil Germany GmbH

Consulting and operational support in affiliate marketing for the Samsung partner program
Analysis and optimization of existing partner programs to increase performance and efficiency
Expansion of publisher activities and acquisition of new partners
Development and implementation of strategic measures in the affiliate channel
Identifying new revenue potentials and sustainable growth opportunities
Close collaboration with internal teams, networks, and publishers

Sep 2022 - Mar 2023

7 months

Schwalbach am Taunus, Germany

Remote

Performance Marketing Manager | Samsung Electronics | Affiliate, Search, Social & Display

Samsung Electronics GmbH

Responsibility for cross-channel performance marketing activities of Samsung Electronics
Management and optimization of the affiliate marketing, search, social ads, and display channels
Project and agency management, as well as coordination with internal departments
Implementation and optimization of campaigns to boost performance
Creation of reports and derivation of action recommendations
Continuous development of marketing measures and processes

Jan 2022 - Mar 2022

3 months

Interim SEA-Manager & Affiliate-Marketing, Performance Marketing Deutsche Bahn

DB Vertrieb GmbH

Execution of sales, reach, traffic, video, and app install campaigns for regional and long-distance transport via Google Ads, Facebook, Instagram, and YouTube
Status analysis and interim management of all Deutsche Bahn affiliate programs
Expansion and execution of traffic and app install campaigns for Qixxit (mobility portal)
Budget management and accountability
Campaign development and optimization
Performance improvement
Reporting and deriving recommendations for optimization

Aug 2021 - Jul 2022

1 year

Interim Performance Marketing Supervisor | Publicis Media | Channel Management & Performance Control

Publicis Media GmbH

Interim responsibility for cross-channel management of performance marketing activities for various clients
Main contact for clients and internal SEA, social, and affiliate teams
Leading and coordinating agency channel units to ensure shared goal achievement
Monitoring and analyzing KPI development and deriving optimization measures
Project and account management and advising clients on strategic and operational issues
Support in taking over and further developing performance channels
Ensuring efficient processes and smooth collaboration among all stakeholders

Dec 2020 - Jan 2023

2 years 2 months

Hamburg, Germany

Remote

Affiliate Marketing Consultant | LichtBlick | Partner Development & Performance Optimization

Lichtblick SE

Consulting and operational support in affiliate marketing for LichtBlick
Auditing and optimizing the existing partner program
Expanding publisher activities and acquiring new partners
Developing measures to boost performance and efficiency
Analyzing campaign results and identifying optimization opportunities
Coaching and supporting internal teams

Jun 2015 - Jul 2019

4 years 2 months

Interim SEA-Manager & Affiliate-Marketing, Performance Marketing Deutsche Bahn

DB Vertrieb GmbH

Execution of sales, reach, traffic, video, and app install campaigns for regional and long-distance transport via Google Ads, Facebook, Instagram, and YouTube
Status analysis and interim management of all Deutsche Bahn affiliate programs
Expansion and execution of traffic and app install campaigns for Qixxit (mobility portal)
Budget management and accountability
Campaign development and optimization
Performance improvement
Reporting and deriving recommendations for optimization

Oct 2008 - May 2015

6 years 8 months

Online Marketing for UK Mail-Order Retailers

BBR Associates GmbH

Setting up, ongoing management, and optimization of search engine and affiliate marketing for UK fashion online shops (e.g., Boden, Charles Tyrwhitt, Crew Clothing)
Budget recommendation and management
Developing and optimizing existing campaigns
Increasing performance and revenue
Reporting and deriving recommendations for optimization
Managing the DACH market

Apr 2001 - Jul 2002

1 year 4 months

Software Product Management

Aareon AG

Participation in building the internet service portal mareon.com for the real estate and construction industry
Conceptual product development
Creation of functional specifications (requirements documents)

Feb 1997 - Mar 2001

4 years 2 months

E-commerce project in the international team of a catalog distributor

RS Components GmbH

Coordination and production of the media catalog and CD-ROM
Coordination of online advertising campaigns
Building a multinational website based on Broadvision (Project office Oxford/UK)

Industry Experience

See where this freelancer has spent most of their professional time.

Experienced in Retail, Fashion, Transportation, Advertising, Utilities, and Construction.

Retail

Fashion

Transportation

Advertising

Utilities

Construction

Business Area Experience

See which departments and functions this freelancer has contributed to most.

Experienced in Marketing, Information Technology, Project Management, and Product Development.

Marketing

Information Technology

Project Management

Product Development

Summary

I am a senior online marketing expert with over 20 years of experience in performance marketing, affiliate marketing, and SEA. I help companies and agencies optimize existing marketing activities, build and further develop partner programs, and scale digital sales channels.

Thanks to my many years of experience, I quickly get up to speed on new topics and teams, and I am especially a valuable addition to young teams—as a sparring partner, knowledge carrier, and pragmatic support in day-to-day operations.

Skills

Networks: Awin, Adcell, Belboon, Easy Marketing
Ms Office (Word, Excel And Powerpoint)
Content Management Systems: Typo3, Wordpress
Google Editor And Google Analytics
Analysis Tools: Adobe Analytics
Email Marketing Tools: Active Campaign
Project Management Tools: Trello, Jira, Etc.

Languages

German

Native

English

Advanced

Education

Oct 1980 - Jun 1982

Stadtwerke Wiesbaden

Commercial apprenticeship as an industrial clerk · Wiesbaden, Germany

Oct 1970 - Jun 1980

Secondary school diploma

Statistics

Experience

Total positions 12

Experience in Retail 12.5 y

Avg length 1 y 10 m

Longest experience 6 y 7 m

Global Experience

Countries worked in 1 (Germany)

Primary country Germany

Expertise

Recent roles Interim Senior Affiliate Marketing Manager | MediaMarkt & Saturn | Affiliate and Partner Programs, Senior Affiliate Marketing Consultant | International Partner Management & Publisher Development, Interim Affiliate & Partner Marketing Manager | Cyberport & Computeruniverse | Affiliate Marketing & Publisher Management

Main industries Retail, Fashion, Transportation

Main business areas Marketing, Information Technology, Project Management

Qualifications

Profile

Created

June 2024

Last Update

June 2026

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Frequently asked questions

Have questions? Find more information here.

Where is Beate based?

Beate is based in Hofheim, Germany and prefers 100% remote projects.

What languages does Beate speak?

Beate speaks the following languages: German (Native), English (Advanced).

How many years of experience does Beate have?

Beate has at least 21 years of experience. During this time, Beate has worked in at least 11 different roles and for 11 different companies. The average length of individual experience is 2 years and 9 months. Note that Beate may not have shared all experience and actually has more experience.

What roles would Beate be best suited for?

Based on recent experience, Beate would be well-suited for roles such as: Interim Senior Affiliate Marketing Manager | MediaMarkt & Saturn | Affiliate and Partner Programs, Senior Affiliate Marketing Consultant | International Partner Management & Publisher Development, Interim Affiliate & Partner Marketing Manager | Cyberport & Computeruniverse | Affiliate Marketing & Publisher Management.

What is Beate's latest experience?

Beate's most recent position is Interim Senior Affiliate Marketing Manager | MediaMarkt & Saturn | Affiliate and Partner Programs at Publicis Media.

What companies has Beate worked for in recent years?

In recent years, Beate has worked for Publicis Media, E-Rocket, Cyberport SE, Cheil Germany GmbH, and Samsung Electronics GmbH.

Which industries is Beate most experienced in?

Beate is most experienced in industries like Retail, Fashion, and Transportation. Beate also has some experience in Advertising, Utilities, and Construction.

Which business areas is Beate most experienced in?

Beate is most experienced in business areas like Marketing, Information Technology, and Project Management. Beate also has some experience in Product Development.

Which industries has Beate worked in recently?

Beate has recently worked in industries like Advertising, Utilities, and Retail.

Which business areas has Beate worked in recently?

Beate has recently worked in business areas like Marketing and Project Management.

What is Beate's education?

Beate attended Stadtwerke Wiesbaden for Commercial apprenticeship as an industrial clerk.

What is the availability of Beate?

Beate is immediately available part-time for suitable projects.

What is the rate of Beate?

Beate's rate depends on the specific project requirements. Please use the Meet button on the profile to schedule a meeting and discuss the details.

How to hire Beate?

To hire Beate, click the Meet button on the profile to request a meeting and discuss your project needs.

Average rates for similar positions

Rates are based on recent contracts and do not include FRATCH margin.

1200

900

600

300

Market avg: 864-1024 €

The rates shown represent the typical market range for freelancers in this position based on recent contracts on our platform.

Actual rates may vary depending on seniority level, experience, skill specialization, project complexity, and engagement length.

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