Beate M.-Interim Affiliate & Perfomance Marketing Manager

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Experience
Interim Senior Affiliate-Marketing Manager | MediaMarkt & Saturn | Affiliate and Partner Programs
Publicis Media
- Interim responsibility for the affiliate marketing activities of MediaMarkt and Saturn
- Planning and implementation of Q3 activities with a focus on Black Friday preparation
- Management and further development of the existing partner programs via EasyMarketing
- Expansion and activation of publisher and partner networks
- Project and account management as well as campaign management and reporting
- Analysis and optimization of performance to increase revenue and efficiency
- Ensuring a smooth handover to internal teams
Senior Affiliate Marketing Consultant | International Partner Management & Publisher Development
E-Rocket
- Responsibility for the international affiliate marketing of teppich.de
- Management and further development of partner programs in Germany, Austria, the United Kingdom, France, Poland, the Netherlands, Spain and Italy
- Development and implementation of country-specific measures to increase traffic and revenue
- Building, expanding and activating international publisher and partner networks
- Analysis and optimization of performance as well as deriving recommendations for action
- Close cooperation with networks, publishers and internal stakeholders
- Identifying new opportunities to further develop the affiliate channel and generate additional revenue sources
Interim Affiliate & Partner Marketing Manager | Cyberport & Computeruniverse | Affiliate Marketing & Publisher Management
Cyberport SE
- Central contact for affiliate marketing and price comparison websites
- Management and further development of partner programs via AWIN and EasyMarketing
- Development of measures to increase performance and efficiency
- Planning and management of campaigns as well as expansion of publisher activities
- Project and account management including reporting and performance optimization
- Supporting the onboarding of new employees and knowledge transfer
- Quickly taking over existing processes and structures
Affiliate-Marketing Consultant | Samsung Electronics | Strategy, Publisher Management & Performance Optimization
Cheil Germany GmbH
- Consulting and operational support in affiliate marketing for the Samsung partner program
- Analysis and optimization of existing partner programs to increase performance and efficiency
- Expansion of publisher activities and acquisition of new partners
- Development and implementation of strategic measures in the affiliate channel
- Identifying new revenue potential and sustainable growth opportunities
- Close cooperation with internal teams, networks and publishers
Performance Marketing Manager | Samsung Electronics | Affiliate, Search, Social & Display
Samsung Electronics GmbH
- Responsibility for the cross-channel performance marketing activities of Samsung Electronics
- Management and optimization of the affiliate marketing, search, social ads and display channels
- Project and agency management as well as coordination with internal departments
- Implementation and optimization of campaigns to increase performance
- Creation of reports and deriving recommendations for action
- Continuous development of marketing activities and processes
Interim SEA Manager & Affiliate Marketing, Performance Marketing Deutsche Bahn
DB Vertrieb GmbH
- Execution of sales, reach, traffic, video, and app install campaigns for regional and long-distance transport via Google Ads, Facebook, Instagram, and YouTube
- Status analysis and interim management of all Deutsche Bahn affiliate programs
- Expansion and execution of traffic and app install campaigns for Qixxit (mobility portal)
- Budget management and responsibility
- Campaign development and optimization
- Performance improvement
- Reporting and deriving recommendations for optimization
Interim Performance Marketing Supervisor | Publicis Media | Channel Management & Performance Steering
Publicis Media GmbH
- Interim responsibility for cross-channel management of the performance marketing activities of various clients
- Central contact for clients as well as internal SEA, social, and affiliate teams
- Management and coordination of the agency's channel units to ensure the achievement of shared goals
- Monitoring and analysis of KPI development and derivation of optimization measures
- Project and account management as well as advising clients on strategic and operational issues
- Support with the takeover and further development of performance channels
- Ensuring efficient processes and smooth collaboration between all stakeholders
Affiliate Marketing Consultant | LichtBlick | Partner Development & Performance Optimization
Lichtblick SE
- Consulting and operational support in affiliate marketing for LichtBlick
- Auditing and optimizing the existing partner program
- Expanding publisher activities and acquiring new partners
- Developing measures to increase performance and efficiency
- Analyzing campaign results and identifying optimization potential
- Coaching and supporting internal teams
Interim SEA Manager & Affiliate Marketing, Performance Marketing Deutsche Bahn
DB Vertrieb GmbH
- Execution of sales, reach, traffic, video, and app install campaigns for regional and long-distance transport via Google Ads, Facebook, Instagram, and YouTube
- Status analysis and interim management of all Deutsche Bahn affiliate programs
- Expansion and execution of traffic and app install campaigns for Qixxit (mobility portal)
- Budget management and responsibility
- Campaign development and optimization
- Performance improvement
- Reporting and deriving recommendations for optimization
Online Marketing for English Mail-Order Retailers
BBR Associates GmbH
- Setup, ongoing management, and optimization of search engine and affiliate marketing for fashion online shops from the UK (e.g. Boden Mode, Charles Tyrwhitt, Crew Clothing)
- Budget recommendations and management
- Development and optimization of existing campaigns
- Increasing performance and sales
- Reporting and deriving recommendations for optimization
- Management of the DACH market
Product Management for Software Products
Aareon AG
- Contributed to the development of the internet service portal mareon.com for the real estate and construction industries
- Conceptual product development
- Preparation of functional specifications
E-commerce project in the international team of a catalog distributor
RS Components GmbH
- Coordination and production of the catalog and CD-ROM media
- Coordination of online advertising activities
- Development of a multinational website based on Broadvision (Project Office Oxford/UK)
Industry experience
See where this freelancer has spent most of their professional time.
Experienced in Retail, Fashion, Transportation, Advertising, Utilities, and Construction.
Business area experience
See which departments and functions this freelancer has contributed to most.
Experienced in Marketing, Information Technology, Project Management, and Product Development.
Summary
I am a Senior Online Marketing Expert with over 20 years of experience in performance marketing, affiliate marketing and SEA. I support companies and agencies in optimizing existing marketing activities, building and developing partner programs, and scaling digital sales channels.
Thanks to my many years of experience, I quickly get up to speed with new topics and teams. I am especially a valuable addition to young teams – as a sparring partner, source of knowledge and practical support in day-to-day business.
Skills
- Networks: Awin, Adcell, Belboon, Easy Marketing
- Ms Office (Word, Excel And Powerpoint)
- Content Management Systems: Typo3, Wordpress
- Google Editor And Google Analytics
- Analytics Tools: Adobe Analytics
- Email Marketing Tools: Active Campaign
- Project Management Tools: Trello, Jira Etc.
Languages
Education
Stadtwerke Wiesbaden
Commercial training as an industrial clerk · Wiesbaden, Germany
Intermediate school certificate
Statistics
Experience
Global experience
Expertise
Qualifications
Profile
Frequently asked questions
Have questions? Find more information here.
Beate is based in Hofheim, Germany and prefers 100% remote projects.
Beate speaks the following languages: German (Native), English (Advanced).
Beate has at least 21 years of experience. During this time, Beate has worked in at least 11 different roles and for 11 different companies. The average length of individual experience is 2 years and 9 months. Note that Beate may not have shared all experience and actually has more experience.
Based on recent experience, Beate would be well-suited for roles such as: Interim Senior Affiliate-Marketing Manager | MediaMarkt & Saturn | Affiliate and Partner Programs, Senior Affiliate Marketing Consultant | International Partner Management & Publisher Development, Interim Affiliate & Partner Marketing Manager | Cyberport & Computeruniverse | Affiliate Marketing & Publisher Management.
Beate's most recent position is Interim Senior Affiliate-Marketing Manager | MediaMarkt & Saturn | Affiliate and Partner Programs at Publicis Media.
In recent years, Beate has worked for Publicis Media, E-Rocket, Cyberport SE, Cheil Germany GmbH, and Samsung Electronics GmbH.
Beate is most experienced in industries like Retail, Fashion, and Transportation. Beate also has some experience in Advertising, Utilities, and Construction.
Beate is most experienced in business areas like Marketing, Information Technology, and Project Management. Beate also has some experience in Product Development.
Beate has recently worked in industries like Advertising, Utilities, and Retail.
Beate has recently worked in business areas like Marketing and Project Management.
Beate attended Stadtwerke Wiesbaden for Commercial training as an industrial clerk.
Beate is immediately available part-time for suitable projects.
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Calculated based on our freelancers’ daily rates as of 17 Oct 2026. Actual rates may vary depending on seniority level, experience, skill specialization, project complexity, and engagement length.
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