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• Proactive support of management in business field development & innovation management

• New development of a suite of business applications for analyzing valuation, P&L, and market price risk data

• Automation of all internal and external business and work processes

• Development of AI-based and AI-supported ETL processes as well as data analysis

• Business use-case development

• Business and work process optimization

• Enterprise architecture management

• Sales data analysis and forecasting as well as capture

• Inventory management & reordering

• Supplier management and communication

• Customs processing & clearance

• Shipping handling & warehouse coordination

• Interface management

• Technologies used: Microsoft Office 365, Microsoft Teams, JTL-Wawi, JTL-WMS, OTTO Partner Connect (OPC), Amazon Seller Central, DHL Global Forwarding, Jira, Draw.IO, Java (8,17,21,25), Jenkins, SonarQube, Git, Gitea, Spring Boot, Spring Batch, Vaadin, H2, PostgreSQL, Docker, Local LLMs, Postman, JasperSoft Studio, JasperReports

• Goal: Development and optimization of loyalty and CRM measures for a leading e-commerce platform
• Solution: Identification of promising users, increase in engagement, and long-term retention to drive revenue growth
• Definition of local CRM direct communication for specific segments
• Translation of research insights into actionable recommendations
• Planning and implementation of CRM campaigns in close collaboration with marketing and product teams
• Identification of optimization potential in direct communication
• Collaboration with external agencies on creative solutions, prototyping, and UAT
• Measurement and reporting of key KPIs

• Create a tracking concept for Google Tag Manager and Google Analytics including data layer, events, triggers, and reporting
• Manage the project team (developers, designers, performance specialists)
• Serve as communication interface between stakeholders and digital departments

Technical and commercial risk assessment for an investment project in the hardware sector (scaling potential, liability risks, operational processes) Process consulting for two SMEs in the engineering environment, focusing on workflow digitization, PLM

KVG Carve-Out – Project Manager for Workstream Compliance, Legal, Front Office & Audit

• Responsible for project management of the workstream incl. planning, tracking, dependency management, and decision preparation
• Structured the target process landscape after the carve-out; facilitated workshops to define roles and interfaces with Compliance, Legal, Front Office, and Audit
• Created policies & guidelines for investment processes; ensured audit-ready documentation and coordinated cross-functional stakeholders
• Coordinated dependencies and deliveries between workstreams; reported to project lead and SteerCo

• Took over the entire marketing area incl. strategy, funnel optimization, and market analysis.
• Managed all communication channels (social media, email, customer communication) with a focus on strengthening the brand and improving lead quality.
• Developed data-based measures for competitive positioning and customer retention.
• Interface to sales & USA team; clear operational responsibility in a technical-industrial environment.
• Implemented structured work processes (MS Planner) and optimized cross-team workflows based on agile methods.

• Holistic responsibility for modernizing and expanding federal networks and upgrading critical data center and telecom infrastructure in the high-security agency environment of BDBOS
• Planning and management of the expansion of national BOS network infrastructure in the VS-NfD/KRITIS environment with technical decision authority at the architecture and component level (Cisco, Layer 2/3, WAN redundancy)
• Planning, tendering (EVB-IT/UVgO) and oversight of the upgrade of security-critical telecom infrastructure for emergency call 110/112 (ACD)
• Capacity planning, rack integration, structured cabling, power supply, cooling concept (CRAC/In-Row) and DCIM monitoring for data center expansion
• Building the IT department from scratch: structures, governance, processes, team recruiting, vendor selection and long-term IT strategy
• Planning and managing infrastructure and application migrations: migration strategies, batch planning, hypercare stabilization and rollback concepts
• Creating vendor-neutral specifications (telecom systems, signature solutions) according to EVB-IT and UVgO; contract award and vendor management
• Setting up a secure IT environment according to BSI basic protection, ISO 27001 and VS-NfD; developing IT security concepts and CMDB analyses
• Hands-on program leadership: decision papers for management and steering committees, risk management, reporting and change request control

• Delivery of various end-customer projects in server and network infrastructure on time, in quality, and within budget.
• Project 1: Firewall renewal, replacement of an ASA firewall with a Fortinet firewall at an automotive supplier.
• Project 2: Migration of file services from dedicated servers at 5 branch locations into a central managed file service, including DHCP, directory, and print services, as well as decommissioning of the old domain controllers.
• Project 3: Renewal of the network infrastructure at the headquarters and branch locations of a logistics company and transition of the LAN, WLAN, and firewall environments into a managed network service.
• Project 4: Network renewal, replacement of the core and access switches at the headquarters of a medical technology company and transition into a managed network service.
• Project 5: Firewall renewal, replacement of an ASA firewall with a Fortinet firewall for a city.
• Environment: ASA and Fortinet firewalls, Cisco network components, ITSM Heat/Ivanti, Confluence.

Part of a company-wide SAP S/4Hana cloud migration program including 6 implementation teams migrating the whole business process landscape from on premise into the cloud. Managing of two project teams on data migration and creation of business cockpits for pricing and logistics. Conducting two workshops to define the data migration approach and the Kanban working mode. Setting up release and deployment plans. Conducting stakeholder management and management reporting. Setting up the full project structure in Jira and sharepoint.

Key Contributions:

• Conducting two scoping workshops on the data migration approach for business partner and materials incl the full project plan definition and the pricing and logistics cockpits
• Coaching of one development and one data migration team consisting of 5 developers, SAP consultants and several business key user by adapting Scrum and Kanban frameworks
• Managing three external services provider consisting of different SAP consultants and developer incl budget and ressource allocation management

• Analyze business situation: stagnation of sales, small recurring customer rate, huge number of visitors but little conversion rate, average order value does not increase, no customer segmentation or targeting, performance marketing approach fails to acquire the right customer
• Advise on sales and marketing strategies and improve operations; agile coach advice with key business strategy using Scrum and Kanban
• Acquire key requirements and derive user stories for e-shop product owner development and customer data analysis
• Develop comprehensive 360 degree customer data model using Shopify and Amazon; implement data feeds from more than 10 systems (Klaviyo, Typeform)
• Develop meaningful ad-hoc data analysis detailing aspects of Triple Whale customer behavior using standard e-commerce KPIs such as AOV, Google Analytics, churn, conversion and abandoned checkout rates, ROAS, CPA, CPC; tools: SQL, Power Query
• Derive clear and data-driven customer segmentation and targeting; ETL processes and Power BI
• Introduce and feed new content agency with customer insights using GraphQL and Postman; improve messages, frequency, and targeted audience; Microsoft Planner
• Provide crystal clear data proof to steer new performance marketing approach
• Develop standard business operations reporting

• Brand design and execution across all event areas at Kap Europa for the DekaBank Future Conference
• Production management and logistics

• Datacenter Senior project lead for the preconstruction phase of a Data Center Development project for an Hyperscaler.

• Project management for Porsche interior plastic parts
• Ensuring a complete and smooth flow of information between the customer and internal departments
• Creation and monitoring of resource, schedule, and overall project plans
• Active support and independent customer handling
• Coordination of technical discussions and pricing meetings
• Organization, execution, and documentation of alignment meetings with development and controlling
• Handling of quotations with cost specs, analyses, and presentations
• Independent cost negotiations, change handling, and final negotiations
• Carrying out deviation analyses