Business Coach
matched in minutes from over 15,000 CVs with the power of AI.Bring in support for leadership coaching, strategy workshops, team alignment, and founder sparring. Get fast, precise matching with vetted, available freelancers who can work on-site or remotely.
Meet FRATCH Business Coach
Peter Jetter
Last position:
external SPC & SAFe Trainer, Scrum Master at Siemens Energy
support SAFe adoption at team, ART and Portfolio level with consulting, coaching and training. Establish hierarchical enterprise backlog and Kanban Systems integrating portfolio, value stream and team level. Make e2e value stream flow across organisational boundaries visible and measurable. Teach "stop starting, start finishing" and Limit WiP.
Silvia Bürmann
Last position:
Coach & Business Consultant, SaaS and Mobile Data at Self-employed
- Provided coaching to individuals, management teams, and C-level executives.
- Guided organisations of all sizes in defining, optimising and scaling their processes.
- Designed and implemented sales enablement programs, including curriculum development and certification frameworks.
- Promoted operational excellence by establishing KPIs and developing learning pathways for a global SaaS company.
Carolyn Shwash
Last position:
VP of Business Development at VendueTech
Led business development across DACH for a PropTech platform digitising distressed real estate and NPL asset sales — unlocking liquidity for illiquid assets through structured digital bidding processes for brokers, investors and insolvency administrators.
Developed and managed enterprise relationships with real estate agencies, banks, servicers and PropTech platforms — driving pipeline generation, commercial negotiations and partnership development across Germany and Europe.
Replaced opaque one-to-one negotiations with transparent multi-bidder environments — supporting distressed real estate sales, NPL/REO asset disposals, portfolio sales and high-demand residential listings with speed, compliance and auditability.
Frank Gulitz
Last position:
Agile Coach and Program Manager at Centris AG
The insurance application service provider in Switzerland intended to develop a multi-channel output system to support their customers on their digital enhancement journey.
- Established an Agile Release Train based on SAFe 6.0
- Trained all ART leadership
- Coached the development of the solution intent
- Established 5 teams in the ART. Developed the Epic and Feature Backlog for the team.
- Planned and coached 2 PI planning sessions
The insurance application service provider in Switzerland intended to transform their claims management BPO and IT team into an agile delivery organization.
- Established an Agile Release Train based on SAFe 6.0
- Trained all ART leadership
- Coached the development of the solution intent
- Established 2 teams in an ART.
- Developed the Epic and Feature Backlog for the team.
- Planned and coached 2 PI planning sessions
Thomas Meyer
Last position:
Executive Consultant, Coach to Management at International consulting firm
- Support to management on critical strategic topics with high investment volumes (e.g. large project > EUR 250 million).
- Support for the financing of large projects with a credit volume of EUR 100 million.
- Advice on difficult personnel issues and on filling leadership positions.
- Leadership and management in virtual project environments.
- Strategic consulting on digitalization as well as financing and equity topics.
- Impulse giver and advisor for stuck negotiations, contract design, and solution options.
Ute Von Der Grün
Last position:
MSFT Copilot Champion (AI) - DACH at SoftwareONE
- Developing global ACM Copilot services and shaping their evolution on a global scale
- Evangelizing the benefits and capabilities of Copilot to internal and external audiences
- Onboarding, mentoring, and training new ACM colleagues in services and methodologies
- Acting as point of contact for internal Copilot proof of concept adoption and change management
- Leading Copilot adoption strategy, communicating benefits, usage and ethical considerations
- Organizing events and workshops and fostering an interactive community to share updates, findings and best practices
Ulrike Wolter
Last position:
Interim HR Business Partner at Industrial Company
Matthias Lachmann
Last position:
Development of a product-based operating model at Event Destinations GmbH
- New roles
- Leadership methods
- Governance
- Operating model
- Employee involvement and training
Malte Lohrberg
Last position:
Product Owner, Change Management Coach and Organizational Consultant & Founder and Product Architect at Freelance + Resilience Bakery
The combined experience from recent project years shows that two hearts beat in my chest: on the one hand, working in and for organizations to develop new, innovative products, ideally as part of a digitization strategy or business development – and the closely related change and transformation process expertise as part of holistic organizational consulting. For this, I have established the Change Bakery and Product Validators offerings.
On the other hand, my heart and mind are fired up to find my own products, evaluate markets and potentials, and test ideas. Currently, I am proactively and part-time, in addition to ongoing projects, working on a product idea in the mental health area and have founded Therapymate.
Janine Schmid
Last position:
Virtual Assistant to Management / Business Administration at TBN – Technische Beratung
- Managing the operational back office
- Handling quotations and invoicing
- Supporting preparatory accounting
- Coordinating appointments and operational alignments
- Interface management between management, clients, and external partners
- Structuring administrative processes in day-to-day business
By taking over operational back office tasks, management is noticeably relieved. Administrative processes run in a more structured, reliable, and efficient way, creating more time for clients, projects, and entrepreneurial decisions.
Paulina Hornbachner
Last position:
Senior Product Owner at Cornelsen
- Leading distributed, international team in complex delivery environment (EN/DE)
- Managing multi-stakeholder setup across business and tech
- Driving end-to-end product delivery from backlog to release and operations
- Coordinating releases and ensuring stable product operation (incl. 2nd level support)
- Leading migration of legacy systems into scalable target architectures
- Owning and developing core systems for digital and print production
- Establishing and optimising product management processes (Kanban, refinement, backlog management)
Andreas Metzen
Last position:
Senior Business Excellence Consultant | Senior Leadership Coach at Independent Consulting & Leadership Coaching
Founded and grew two distinct brands: Carpe Momentum Advisory™ for business excellence consulting and Aware Leadership™ for executive coaching and leadership development.
Authored & launched a leadership framework by developing the Aware Leadership™ Body of Knowledge, a comprehensive methodology captured in a globally published book series (2024 and 2025), and launched accompanying masterclasses and online resources to drive adoption.
Guided an International Trading Group (Germany, 2023) through market entry by developing its business plan, branding, supplier strategies, and sales channels.
Led a full website redesign and migration for an organizational coaching firm (Germany, 2023), implementing a multilingual platform and empowering the client with content management capabilities, resulting in significant cost savings.
Provided comprehensive management consulting to a FinTech start-up (Caribbean, 2021–2022), resolving technical issues, redesigning a multilingual website, and implementing operational improvements to enhance customer satisfaction and reduce costs.
Acted as a key advisor for a change management consultancy (UK, 2023), providing expert feedback to refine a Neuroscience of Leadership training program.
Facilitated B2B opportunities and German market entry for a Chinese opto-electronic company (Germany, 2017) by advising on corporate culture, branding, and establishing a multilingual digital presence.
Advised on the establishment of a Chinese-German educational initiative (Germany, 2019), leading market analysis and developing a strategic framework and business plan.
Improved team culture and communication for a global financial institution (Germany, 2017–2018) through targeted workshops, identified significant cost-saving opportunities, and enhanced operational efficiency by facilitating an Open Space Technology conference.
Doris T.
Last position:
HR restructuring (voluntary program)
- Evaluated technical implementation options, including system selection (SAP SF, in-house development)
- Translated HR processes into IT requirements
- Coordinated the international project work streams
Achim Klein
Last position:
Portfolio Manager, Consultant, Leadership Coach at Abbvie Deutschland GmbH &Co. KG
- Management and optimization of a portfolio of about 100 projects (launches, in-field solutions, data & analytics, digital solutions, digital products)
- Optimization of the existing project standard (playbook) and alignment with the European and global organization (USA)
- Coaching project managers on setup, planning, cooperation with business, GDPR, GxP, data security and launches
- Preparing projects for works council information and project closeout communication
- Optimization of resource management (tracking, allocation, prioritization)
- Taking over individual project leads (off-/transboarding, event management, checking whether WhatsApp is allowed on a business smartphone)
- Supporting the hiring of external project managers
- Optimization of meeting structure, project controlling (KPIs), change and demand management
- Optimization of risk, issue, dependency and quality management and support during internal audits (GxP)
- Optimization of the portfolio steering tool (Smartsheet) on national, European and global level
- Design and implementation of a Business Value Complexity Scoring
- Building a strategic PMO with a sister department and optimizing cross-functional teams
- Reporting, communication and escalation at management level
- Leadership coaching for several future leaders (short-time assignment)
- Development of the concepts "PPM as a Service" and "Internal Customer Approach"
- Development and review of a concept "AI Data Governance" including roles and processes
- Selection and onboarding of the successor
Anatolijs Peškovs
Last position:
Stainless Steel Production Dept. Director at Jensen Metal
- Leading full production scheduling and manufacturing (machine building) of welded products for food, agriculture and marine sectors
- Implementation of organizational, process and shop-floor improvements
- Supported cooperation between production and support functions
Discover over 15,000 top freelancers
Business Coach statistics
Aggregated from the professional profiles of matched freelancers.
Experience
22 years
Position duration
3.9 years
Positions per freelancer
11
Top business areas
Strategy, Human Resources, Project Management
Top industries
Professional Services, Information Technology, Education
Certification focus areas
Human Resources, Project Management, Strategy
Bachelor's degree or higher
89%
Master's degree or higher
66%
Doctorate
8%
Certifications per freelancer
4
Most common languages
English, German, French
Speak two or more languages
99%
Based on our profile pool as of 21 Aug 2026.
Daily rate distribution
The chart shows how the daily rates of freelancers in this role are distributed, based on recent contracts on our platform. Each bar covers a rate range — its height shows how many freelancers charge within that range.
Average rates for Business Coach
Rates are based on recent contracts and do not include FRATCH margin.
The average daily rate is the mean of all daily rates from recent contracts of comparable freelancers on our platform.
The median daily rate is the middle value of all daily rates — half of comparable freelancers charge less, half charge more. Unlike the average, it is barely affected by outliers.
Calculated based on our freelancers’ daily rates as of 21 Aug 2026. Actual rates may vary depending on seniority level, experience, skill specialization, project complexity, and engagement length.
About the role
What a business coach does
A business coach helps owners, founders, and leadership teams turn unclear goals into concrete action. The work often covers decision support, role clarity, team alignment, and accountability around strategy, sales, operations, or leadership behavior. In some companies the title is used alongside executive coach or leadership coach, especially when the focus is on the person running the business.
Typical engagements
- Clarify the current business challenge and define a coaching goal
- Support founders or managers through growth, change, or conflict
- Improve leadership habits, communication, and decision-making
- Facilitate strategy sessions, team workshops, and feedback rounds
- Build simple routines for follow-up, accountability, and progress reviews
Skills that matter
A strong business coach listens well, asks direct questions, and stays practical. They need a solid understanding of business models, team dynamics, and change processes, but they do not replace a consultant or a therapist. The best freelancers know when to challenge assumptions, when to slow a discussion down, and how to keep people focused on next steps.
- Active listening and sharp questioning
- Experience with leadership, sales, operations, or scaling topics
- Comfortable facilitating difficult conversations
- Clear, structured communication
- Able to work with founders, managers, and cross-functional teams
Tools and methods
Business coaches often use goal plans, session agendas, leadership frameworks, 360-degree feedback, and simple tracking documents. Depending on the assignment, they may also run workshops, support offsite meetings, or coach through video calls between in-person sessions. For remote work, clear preparation and written follow-up matter just as much as the live conversation.
When companies bring one in
Many companies hire a freelance business coach when they need outside perspective without adding a permanent role. This is common during a leadership transition, rapid growth, a new strategy rollout, or when a founder feels stuck. It also works well for companies in Germany that want a neutral sparring partner for management teams, either in English or in German depending on the setting.
What good looks like
A strong business coach does not give generic advice. They adapt to the company context, define the scope early, and keep the work tied to business outcomes. Good signs are a clear coaching contract, honest feedback, measurable follow-up actions, and a style that earns trust without being soft on the real issue.
Frequently asked questions
The facts hiring teams ask for most often when it comes to Business Coach.
A business coach helps leaders and teams turn business problems into concrete decisions and actions. That can include strategy discussions, leadership development, team alignment, and accountability on follow-up. The coach should stay focused on the company’s goals, not on abstract theory.
A freelance business coach makes sense when the need is specific, time-bound, or tied to a transition. Companies often bring one in for founder sparring, leadership changes, or a growth phase where outside perspective is useful. A permanent hire is usually better when the role must be part of the daily operating model.
Look for strong listening, clear questioning, and real business experience. A good coach can work with leadership topics, team dynamics, and practical execution without turning every issue into a workshop. They should also be able to hold people accountable in a respectful way.
The terms often overlap, but they are not always used the same way. Business coach usually points to broader company challenges, while executive coach and leadership coach often focus more on the individual leader. In practice, many freelancers cover all three areas, so the scope matters more than the label.
Many coaching sessions work well remotely, especially one-to-one sparring, goal review, and follow-up after workshops. A coach can also support hybrid leadership teams through video calls and shared working documents. On-site time is useful when trust is low, emotions are high, or the group needs live facilitation.
Ask for examples of similar assignments, the coach’s way of structuring the work, and how they handle progress tracking. A strong business coach can explain how they create clarity, deal with resistance, and measure whether the work is helping. References and a short chemistry call are often enough to spot the difference.
The scope should define who is being coached, what business issue is being addressed, and how success will be reviewed. It should also cover session format, confidentiality, and whether the coach is expected to facilitate workshops or only do one-to-one work. Clear scope prevents the assignment from drifting into vague advice.
Industry knowledge helps, but it is not always the main factor. A strong business coach can work across sectors if they understand leadership, business models, and organizational change. For specialized settings such as manufacturing, SaaS, or family businesses, relevant sector experience can make the start much faster.
The average hourly rate for Business Coach is 127 €, which corresponds to a daily rate of about 1,017 € based on an 8-hour working day.
Of the freelancers working as Business Coach, 89% hold at least a Bachelor's degree, 66% hold at least a Master's degree, and 8% hold a doctorate.
On average, freelancers working as Business Coach have 22 years of professional experience, with a single engagement typically lasting around 3.9 years.
The most common languages among freelancers working as Business Coach are English (99%), German (92%), and French (30%).
The most common industries among freelancers working as Business Coach are Professional Services (89%), Information Technology (63%), and Education (43%).
The most common business areas among freelancers working as Business Coach are Strategy (86%), Human Resources (76%), and Project Management (74%).
FRATCH Business Coach main locations
Our freelancers and interim experts are at home across the DACH region — available on-site in the major business hubs or fully remote. Choose a location to discover matched specialists, local market insights and up-to-date availability.
Request a free demo
Get in touch with the FRATCH team and we will get back to you within 4 hours.
Would you rather directly get in touch?
We always have the time for a call or email!
Philipp Thomaschewski
FRATCH CEO
