Mike B.-User Experience Designer / Design Thinking Coach
Check rate
Experience
Freelance UX-Researcher, Designer
Bodensee Schiffsbetriebe; Labhard-Medien
- UX research, UX concept development, and UX design for an AI dialogue system with information on events, locations, public transport timetables, and special trips. Observations, remote user tests, session recordings, analytics evaluations, RapidUserTests, prototyping, etc., using Figma/Figma Make, Claude Design, and OpenAI Codex (Design)
Freelance UX-Researcher, -Designer
Companion Hub
UX research and UX concepts for an assisted living application with a QT client pinboard/video application and web interface for client support, Claude Design, OpenAI Codex (Design)
Freelance UX-Researcher, -Designer
Wonnig AG
UX research and UX concepts for AI integration into the Wonnig real estate platform, especially interaction concepts with AI agents
Freelance UX-/UI-Designer
Labhard Medien GmbH
Redesign of the IBN online magazine and AI assistant, development coaching, Figma, Adobe CC
Freelance UX-/UI-Designer & Team Lead UX/UI
Wertgarantie SE (Insurance)
Technical lead for UX in the customer portal project, coaching and management of the UX/UI designers involved in the customer portal, including product upselling journeys using Figma and Adobe CC. Applied most of the methods I know, such as user observations through session recordings/experience maps, user tests and prototyping (Figma & Axure XP), analytics, user surveys, etc., with documentation in Confluence. Development of the B2C design system. Coaching and leadership of the UX/UI designers on the project. Development of a project workflow using Lean UX
Freelance UX Researcher, UX/UI Designer
AOK Plus Health Insurance Fund
Creation of the UX and UI for an internal prediction dashboard application with visualizations of machine learning data and other health data to support case managers in assisting customers. Development of the design system for internal applications. Conducting and applying observations, interviews, wireframes, user testing, prototyping (Axure & Adobe XD), and interface design; documentation in Confluence
Freelance UX Researcher & Designer, Project Manager
Ledavio/University of Konstanz
Publicly funded project for Ledavio. Development of an AI-based stylistic image search. Conducting user research throughout the design concept development process. Development of the design system. Prototyping with Axure RP and user testing. Concept development and UX/UI design with Figma.
Freelance UX/UI Designer, Business Coach
TrufflePig Forensics GmbH
UX design and HTML5 frontend preparation of forensic software (UX research with customer observations, information architecture, user testing, wireframing/design/prototyping with Adobe XD and Sketch, frontend development with HTML5, CSS3, and VUE.js). Development of the design system. Coaching in business development and customer focus
Freelance UX/UI Designer, Frontend Developer
Porsche Schweiz AG/e-Display GmbH
UI design, frontend development, and animations for interactive kiosks/touchscreens in Porsche showrooms using HTML5, VUE.js, and Grassfish CMS
Freelance UX/UI Designer, Frontend Developer
e-Display GmbH
Software development of various applications with animations and data visualization for E-Display.ch (HTML5, VUE.js, chart.io, 3D animations with Blender, UI design with Adobe Photoshop/Illustrator/Animate)
Freelance Design Thinking Coach, UX-Researcher, Designer
Zürcher Kantonalbank
Customer Experience Management Team (user testing, card sorting & information architecture, idea and creativity workshops, Lego Serious Play workshops, Axure prototyping, CX team branding design with Adobe CC/Figma), documentation in Confluence. Projects: onboarding processes, online product completion and sales processes
Freelance UX Lead / UX/UI Designer & UX Coach
Raiffeisen Schweiz
Professional leadership of the UX area in the project. UX design from research to visual design for an internal company information and process management system as part of Scrum-based software development. Coaching of the Scrum team. Documentation in Confluence, development of a design system for internal Raiffeisen Schweiz applications (Adobe CC Suite, Sketch, user testing, storyboarding, user observation, scenarios to epics, wireframing and prototyping with Axure).
Freelance UX Researcher & Designer, Scrum Master, Frontend/Backend Developer, Design Thinking and Business Coach
IHK St.Gallen-Appenzell/galledia AG
Website relaunch and introduction of new publishing workflows and event and service sales for IHK St.Gallen-Appenzell. UX research and design (user testing, storyboarding, user observation, scenarios to epics, wireframing), documentation in Confluence, frontend/backend software development, Drupal-based. Development of the design system. Coaching and workshops on company and website strategy
Freelance UX Researcher & Concept Designer, Scrum Master
natcon7 GmbH/Nordex AG
System for plant commissioning and documentation with the creation of a new digital workflow. UX research/concept development: Lego Serious Play® workshops, field user observations, user interviews, experience maps, storyboards, relation and role maps, workflow diagramming, user flows, scenarios, documentation in Confluence, epics to user stories, click prototypes and user testing, ideation workshop, Scrum Master duties, implementation support
Freelance UI Designer and Frontend Developer
Greenpeace/Raptus AG
Greenpeace Magazin Switzerland app based on HTML5/Apache Cordova, including an automated deployment system for Google Play and the Apple Store, built with Python
Freelance UX/UI Designer, Business Development
Tax Consultant Sabine Stützle
Website and service design / UX design
Freelance UX (Analysis/Research/Concept)/Interaction Designer/Project Management, Web Development
KMU-Tag/Galledia AG
Relaunch of the KMU-Tag website, implementation with CMS Drupal/PHP, HTML5/responsive, Bootstrap, LESS, jQuery
Freelance UX Concept Designer, UX/UI Designer
natcon7 GmbH/Nordex AG
UX concept (analysis/research/concept) for a visualization tool for power plants (renewable energy) in a multidisciplinary team
Founder, CEO, Lead UX/UI Designer, Product Development, CTO
Ledavio KIG
Development of an online platform for design concept development for agencies and designers - [link] (UX/UI design & research, user interviews, user observations, research analytics, remote testing/remote user testing, wireframing & prototyping with Adobe XD, design with Adobe CC Suite & Sketch, Figma/Figma Make, Claude Design, OpenAI Codex (Design), concept and management of the development of a machine-learning-based image search, Blender & Unity for VR, business model development), team lead
Coaching, Workshops, Consulting
Rethinx Consulting
Coaching and consulting for the development of digital products, services, and business models. Team consulting, train-the-trainer workshops for agile (SCRUM) teams, service design and design thinking coaching and training. Personal development coaching. Example clients: HTWG Konstanz, Design Thinking lecturer for the City of Konstanz, coaching in team development and creative work for Fischer Computertechnik, coaching for team and company development, coaching and digital business development for SMEs
Freelance UX/UI Designer
Dominic Schindler AG
Design (Adobe CC Suite) and UI prototyping (Axure XP) for CNC machines
Freelance Motion Designer
Geobrugg AG
Storyboarding/concept development, filming, animation, and editing for an internal marketing film
Freelance UX Concept Designer (analysis/research/concept) / Interaction Designer / Project Manager
Geobrugg AG
Creation of the Digital Workshop Suite desktop and HTML5 application for digital courses (observations, wireframing, Adobe CC UI design)
Freelance Interaction Designer, Frontend Developer
SIX AG/Raptus AG
Design and responsive frontend development for an internal banking dashboard application based on HTML5, jQuery/jQuery UI, and Bootstrap 3
Freelance Interaction Designer, Frontend Developer
SIX AG/Raptus AG
Design and responsive frontend development for an internal stock trading dashboard based on HTML5, jQuery/jQuery UI, and Bootstrap 3
Freelance Interaction Designer, Frontend Developer
Straumann AG/Webtiser AG
Development of an HTML5-based marketing application in Adobe Edge Animate for desktop and iPad, with touch interface and animations
Product Manager, Project Manager, Interaction Designer, Web Developer, Online Marketer
futureLAB AG
Freelancer in the following roles: Product Manager, Project Manager, Interaction Designer, Web Developer, Online Marketer
Example projects:
- Product management, SCRUM master, concept (User Experience, User Interface), design (Interaction and Screen Design), and development of the new version of the online media manager Snapmania/mediaZEN based on HTML5/CSS3/JavaScript, Adobe Flash, and Perl
- Concept (User Experience, User Interface), design (Interaction and Screen Design), and development of a wiki and InDesign-based documentation system using ExtendedScript, Python, DocBook, and XSLT
- Design and development of an internal analytics application for visualizing user activity, based on Adobe Flex/ActionScript 3 and a Perl/PHP-MySQL backend
- Design Thinking workshops (idea generation, user engagement, user experience, identity, etc.)
Senior Consultant
YMC AG
Example projects:
- Concept (User Experience, User Interface), design (Interaction and Screen Design), and development of the help system within the Swiss Television CMS, based on HTML/JavaScript/CSS and PHP
- Concept (User Experience, User Interface), design (Interaction and Screen Design), and development of the weather data application within the Swiss Television Wettermelder UGC service, based on Adobe Flex/Flash/ActionScript 3
- Development of the DRS Virus interactive web radio based on Adobe Flash/ActionScript 3, 2010–2013
Application Manager
Swiss Television
Example projects:
- Co-developed the concept, managed the project, and helped develop the video player and video portal based on Flash/ActionScript (frontend) and PHP-ZendFramework/REST/MySQL (backend)
- Co-developed the concept, managed the project, and helped develop various CMS backend areas based on Flash/ActionScript (frontend) and PHP/REST/MySQL (backend)
Multimedia Specialist
Tartsch & Tartsch Advertising Agency
Example projects:
- Concept (User Experience, User Interface) and design (Interaction and Screen Design) of the Fritz Schiess AG website
- Concept (User Experience, User Interface), design (Interaction and Screen Design), and development of the Tartsch and Tartsch website based on Flash and ActionScript
Interaction Designer, Frontend Developer
KLS Martin
User interface design, control software for medical surgical camera
Interaction Designer, Frontend & Backend Developer
aquatec Sanitätstechnik
Concept, design, and software development of an accessible CMS
Freelance Interaction Designer
beam AG
Interaction design of the core CMS
Freelance Marketing Assistant
beam AG
for digital media
Project: Concept (user experience, user interface) and design (interaction and screen design) of the beam website
Freelance Digital Media Assistant
einmaleins
for the design and programming of digital media, CMS development, interface design, print layout
- Concept (user experience, user interface) and design (interaction and screen design) of a user interface for controlling a surgical camera for KLS Martin based on HTML/JavaScript/VBScript/CSS
- Concept (user experience, user interface) and design (interaction and screen design) of an accessible website for aquatec Sanitätstechnik based on HTML/JavaScript/VBScript/CSS in combination with PHP and MySQL
Marketing Working Student
beam AG
Working student in marketing and sales at beam AG (internet systems company and agency)
Internship Semester
Designafairs GmbH
In the Intermedia Design department (print, online, and interface design)
Example projects:
- Design and implementation of Flash animations for Siemens user interfaces
- Concept development (user experience, user interface) and design (interaction and screen design) for the future version of Siemens' EMC energy monitoring system
- Concept development (user experience, user interface) and design (interaction and screen design) of the online design generator for all Siemens departments
- Co-development of concepts (user experience, user interface) for Siemens mobile phone models (C65, S65)
- Design of various animation templates for Siemens user interfaces
Working Student Digital Design
Siemens AG
Concept development (user experience, user interface), design (interaction and screen design), and implementation of intranets for the ICM N PG E3 department (UMTS software development) as a working student at Siemens AG/Siemens mobile in Ulm
Technical Head of Operations
Suchtreffer AG
Responsibilities: Concept development for all online-based tools used to deliver services, interface design, team leadership, project management, and programming
Self-employed business on a part-time basis
Concept development and implementation of multimedia communication solutions (design and technology)
Industry experience
See where this freelancer has spent most of their professional time.
Experienced in Information Technology, Media and Entertainment, Professional Services, Advertising, Banking and Finance, and Healthcare.
Business area experience
See which departments and functions this freelancer has contributed to most.
Experienced in Information Technology, Product Development, Project Management, Marketing, Research and Development, and Strategy.
Summary
With my broad education and 28 years of extensive experience in concept development, design, programming, project management, online marketing, and business, I can support online projects from a holistic perspective. I also understand the ways of thinking and needs of the specialists in the different fields and can bring them together.
I work according to the Design Thinking principle, which takes into account the emotional and practical requirements of a project as well as those of all stakeholders and recipients involved. I use both creative and scientific empirical methods, including Lego® Serious Play®.
I use Lean UX and Design Thinking together with agile methods such as SCRUM and Lean Startup principles to create minimum viable products (MVPs) and implement all further phases of product and service development.
Over the last 4 years, I have gained very deep experience in the conception and design of AI-based solutions and can therefore support AI transformation projects comprehensively. When needed, I use AI design tools and development environments with AI integration for prototyping.
Through my methods and experience, I am also able to lead UX teams and projects of various sizes.
Skills
Ux/Human-Centered Design Methods
- Lego Serious Play®
- Customer Interviews
- Personas
- Scenarios
- Epics And User Stories (In Connection With Scrum And Ux)
- User Journeys
- Storyboards
- Role-Playing
- User Observations And Other Ethnographic Methods
- Experience Maps
- Card Sorting & Information Architecture Development
- A/B & Multivariate Testing
- Usability Testing
- Click Prototypes
- User Flows
- Paper/Lo-Fi Prototypes
- Wireframes
- Click Analysis/Analytics
- Semantic Differentials
- Surveys/Questionnaires And Other Quantitative And Qualitative Methods
- Collage Techniques
- Artistic Creative Techniques
- Analogy Methods
- De Bono And Other Self-Developed Creative Techniques
- Conversion Optimization
Design Methods And Knowledge
- Typography
- User Interface
- Online And Interaction Design (2d/3d)
- Copywriting
- Accessibility/Wcag
- User Experience Design/User-Centered Design
- Semantic Differentials
- Animation/Motion Design
- Mood Boards
- Mockups
- Usability Criteria According To Wcag
- Responsive Design
- 3d/Vr Design
- Design Thinking/Service Design
- Design Systems
Project Methods, Strategy, And Business Model Development
- Lean Ux
- Scrum
- Kanban
- Mvp & Lean Startup
- Business Model Canvas
- Innovation Canvas
- Lego Serious Play®
- Design Sprints
Software Knowledge
- Figma
- Sketch
- Axure
- Uxtweak
- Mural
- Zeplin
- Invision
- Proto.Io
- Balsamiq
- Adobe Xd And All Adobe Cc Tools (Including Film Tools)
- Dall-E (Ai)
- Azure Devops
- Rapidusertests
- Trello
- Jira
- Teams
- Confluence
- Redmine
- Sharepoint
- Apple Final Cut Pro
- Apple Logic Studio Pro
- Apple Motion
- Cinema 4d
- Condens.Io
- Tokens Studio
- Google Analytics
- Matomo Analytics
- Hotjar
- Smartlook
- Optimizely
- Blender
- Microsoft Teams/Office Etc.
- Git
- Csv
- Sourcetree
- Many Development Editors
- Macos
- Windows
- Linux/Unix
- Omnigraffle
- Microsoft Visio
- Camunda Modeler
- Apple Xcode/Interface Builder
- Qt Designer
- Machine Learning/Ai (Large Language Models, Multimodal Models, Vision Models, Claude Code, Openai Codex, Github Copilot, Ledavio
Technology
- Html5/Css3
- Xml
- Uml
- Svg
- Lottie
- Less
- Javascript (+Libraries)
- Machine Learning (Ai), Large Language Models, And Computer Vision
- Perl/Cgi
- Php
- Swift
- Java
- Python (+Django, +Plotly)
- Wordpress
- Drupal
- Unix Shell
- Docker
- Linux
- Sql
- Tcp/Ip
- Standard Internet Protocols
- Vue.Js
- Angular
- Svn
- Git
- Unity3d
- Svelte
General Knowledge
- Project Management
- Marketing (With A Focus On Online Marketing, Such As Seo/Sea)
- Team Leadership
- Business Administration And Commercial Law
Languages
Education
Ulm University of Applied Sciences
Bachelor of Arts in Digital Media · Digital Media · Ulm, Germany
Certifications & licenses
Business Creation
Project Management
Statistics
Experience
Global experience
Expertise
Qualifications
Profile
Frequently asked questions
Have questions? Find more information here.
Mike is based in Bottighofen, Switzerland.
Mike speaks the following languages: German (Native), English (Advanced), French (Elementary), Italian (Elementary).
Mike has at least 33 years of experience. During this time, Mike has worked in at least 36 different roles and for 34 different companies. The average length of individual experience is 1 year and 10 months. Note that Mike may not have shared all experience and actually has more experience.
Based on recent experience, Mike would be well-suited for roles such as: Freelance UX-Researcher, Designer, Freelance UX-Researcher, -Designer, Freelance UX-/UI-Designer.
Mike's most recent position is Freelance UX-Researcher, Designer at Bodensee Schiffsbetriebe; Labhard-Medien.
In recent years, Mike has worked for Bodensee Schiffsbetriebe; Labhard-Medien, Companion Hub, Wonnig AG, Labhard Medien GmbH, and Wertgarantie SE (Insurance).
Mike is most experienced in industries like Information Technology, Media and Entertainment, and Professional Services. Mike also has some experience in Advertising, Banking and Finance, and Healthcare.
Mike is most experienced in business areas like Information Technology, Product Development, and Project Management. Mike also has some experience in Marketing, Research and Development, and Strategy.
Mike has recently worked in industries like Information Technology, Professional Services, and Insurance.
Mike has recently worked in business areas like Product Development, Research and Development, and Information Technology.
Mike holds a Bachelor in Digital Media from Ulm University of Applied Sciences.
Mike has 2 certificates. These include: Business Creation and Project Management.
Mike is immediately available full-time for suitable projects.
Daily rate distribution
The rates shown represent the typical market range for freelancers in this position based on recent contracts on our platform.
Average rates for similar positions
Rates are based on recent contracts and do not include FRATCH margin.
The average daily rate is the mean of all daily rates from recent contracts of comparable freelancers on our platform.
The median daily rate is the middle value of all daily rates — half of comparable freelancers charge less, half charge more. Unlike the average, it is barely affected by outliers.
Calculated based on our freelancers’ daily rates as of 17 Sep 2026. Actual rates may vary depending on seniority level, experience, skill specialization, project complexity, and engagement length.
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