Martin Z.-Solution Architect | MarTech & Data
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Experience
Director / Solution Architect – Digital Marketing & Sales
UBS / Credit Suisse
Shape the Martech landscape for UBS Marketing, with a focus on Client Data Platforms (CDP) and Adobe Experience Platform (AEP).
- Adobe Experience Platform: Designed XDM schemas, ingestion, segments and audiences.
- Data Pipelines: Built Databricks (Spark) pipelines that prepare client data for AEP.
- Journey Orchestration: Designed customer journeys in Adobe Journey Optimizer (AJO).
- EA Governance: Keep strategic initiatives in line with enterprise architecture standards.
- Strategy & Evaluation: Evaluate vendors for new Marketing & Sales solutions (Martech), including Adobe AEP, AJO, CJA, MS Dynamics, Salesforce, Redpoint and Pega.
- Roadmapping: Create the solution designs for landscape integration and define the program's delivery roadmap.
- Team Ramp-up: Set up and grow the program's technical delivery team.
Product Owner / Team Lead – Digital Onboarding
Credit Suisse
Product Owner of the Digital Client Onboarding platform and Team Lead of the platform team. Responsible for the platform architecture and for running the application.
- Platform Design: Responsible end to end for designing and building the strategic Front Workflow Platform and application. Set the architecture and gave technical guidance to 120+ engineers in Zurich, Bucharest, Pune and Kolkata. The platform serves 3,000+ active users and handles 300,000+ business transactions a year.
- Lifecycle Optimization: Designed automated deployment processes that cut time-to-market considerably.
- Team & Line Management: Line and technical manager of the DWF platform team; built up an agile program team.
- Capabilities Integration: Integrated backend systems and digital capabilities such as electronic signatures and ID scanning.
- Innovation: Designed and built a Self-Service Onboarding platform.
Application Owner – KYC
Credit Suisse
Owned several regulatory IT applications for Know Your Client and Anti-Money-Laundering and made sure they were implemented in line with business policies. The applications covered front end and back end and were fully integrated with the core banking systems.
- Application Ownership: IT Owner of business-critical applications (Client Onboarding & KYC); analyzed and designed system extensions.
- Quality & Tech Governance: Integrated Java Enterprise and IBM JRules environments and introduced code reviews and source code quality analysis.
- Architecture: Solution Architect for the strategic "Credit Suisse Invest" project.
- Mentoring: Led the technical forum, ran technical interviews and coached team members.
- Security Governance: Vetted supervisor for confidential data center environments.
Agile Coach / SCRUM Master
Credit Suisse
- Coaching: Led the organizational change in the CRM domain at Credit Suisse based on the 'Value, Flow, Quality' principles, and trained and coached the teams.
Application Architect & Developer
Credit Suisse
- Design: Led the design of IT applications, among them the rules-based Client Onboarding application and the data-science-based Client Centricity platform. Contributed architecture designs for strategic customer data systems.
Senior Project Manager
Sunrise
- Ran projects in the CRM domain and built the team, including hiring and mentoring new staff. Led the architecture board and introduced structured code reviews to improve quality.
- Designed the Sunrise CRM system and its integration into the landscape, and moved it from legacy infrastructure to JEE.
- Worked on the system consolidation when the diAx and Sunrise CRM systems were merged.
Senior Software Developer
T-Online, ESAG and diAx
- Started in IT in Zurich as a system administrator and software developer, and also worked as a consultant in Darmstadt, Germany.
Industry experience
See where this freelancer has spent most of their professional time.
Experienced in Banking and Finance, Telecommunication, and Information Technology.
Business area experience
See which departments and functions this freelancer has contributed to most.
Experienced in Information Technology, Product Development, Project Management, and Marketing.
Summary
Solution architect with 20+ years in banking and telecommunications. At UBS I work on MarTech and customer data: Adobe Experience Platform (XDM schemas, data ingestion, segments and audiences), Adobe Journey Optimizer, and data preparation pipelines on Databricks with Spark that feed AEP. I run workshops with business and IT, have led architecture boards and built up agile delivery teams. In telecom I designed the CRM landscape at Sunrise. Since 2025 I have also been building software with AI agents in private projects.
Skills
Domain & Enterprise Architecture
Leadership
Workshop Facilitation
Solution Architecture
Project Management
Team Building
Stakeholder Engagement
Adobe Experience Platform
Ajo (Adobe Journey Optimizer)
Cja (Customer Journey Analytics)
Customer Data Platform
Crm Domain
Databricks / Apache Spark
Telecommunication
Java Enterprise
Agentic Ai
Languages
Education
University of Zurich
Business Informatics · Zürich, Switzerland
Technical University of Graz
Technical Mathematics · Graz, Austria
Humanistic Gymnasium
Matura / A-Level · Graz, Austria · Graduated with Honors
Certifications & licenses
Agentic AI 2026
TOGAF 2026
Adobe CDP Expert 2024
Oracle Certified Master-JEE Architect 2011
Credit Suisse Leadership & Management Excellence Programs
Credit Suisse
Fit for Finance – Core Concepts of Modern Financial Market Theory
University of St. Gallen (HSG)
OMG Certified UML Professional – Fundamental (UML 2.0)
Object Management Group
Sun Certified Business Component / Web Component Developer (SCBCD, SCWCD)
Sun Certified Java Developer / Programmer (SCJD, SCJP)
ValueFlowQuality (VFQ): Certified Trainer – Agile Mindset
Statistics
Experience
Global experience
Expertise
Qualifications
Frequently asked questions
Have questions? Find more information here.
Martin is based in Pfäffikon, Switzerland and can operate in on-site, hybrid, and remote work models.
Martin speaks the following languages: German (Native), English (Advanced).
Martin has at least 27 years of experience. During this time, Martin has worked in at least 7 different roles and for 4 different companies. The average length of individual experience is 4 years and 10 months. Note that Martin may not have shared all experience and actually has more experience.
Based on recent experience, Martin would be well-suited for roles such as: Director / Solution Architect – Digital Marketing & Sales, Product Owner / Team Lead – Digital Onboarding, Application Owner – KYC.
Martin's most recent position is Director / Solution Architect – Digital Marketing & Sales at UBS / Credit Suisse.
In recent years, Martin has worked for UBS / Credit Suisse.
Martin is most experienced in industries like Banking and Finance, Telecommunication, and Information Technology.
Martin is most experienced in business areas like Information Technology, Product Development, and Project Management. Martin also has some experience in Marketing.
Martin has recently worked in industries like Banking and Finance.
Martin has recently worked in business areas like Information Technology, Marketing, and Project Management.
Martin attended University of Zurich for Business Informatics.
Martin has 10 certificates. Among them, these include: Agentic AI 2026, TOGAF 2026, and Adobe CDP Expert 2024.
Martin will be available full-time from December 2026.
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The median daily rate is the middle value of all daily rates — half of comparable freelancers charge less, half charge more. Unlike the average, it is barely affected by outliers.
Calculated based on our freelancers’ daily rates as of 13 Nov 2026. Actual rates may vary depending on seniority level, experience, skill specialization, project complexity, and engagement length.
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