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Product Owner

in minutes from over 15,000 CVs with the power of AI

Accelerate your development cycle with experts in Scrum, Kanban, Jira, and product roadmap definition. FRATCH connects you with vetted, available freelancers who bridge the gap between business strategy and engineering execution.

Meet FRATCH Product Owners

Verified expert

Chrisabel P.

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Senior Product Manager

Wien
Chrisabel P.

Last position:

AI Systems & Product Strategy Expert at Webmeisterin

I build. I advise. I think in systems. After years leading digital transformation at scale — Accenture, BP, Lidl — I made a deliberate choice: trade platform dependency for structural independence. My focus is at the intersection of AI systems, product strategy, and venture thinking. I work with operators and founders who want to move fast without losing control — of their data, their stack, their direction.

Verified expert

Stefan H.

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Fullstack Development, Product Owner & Tech Lead

Horw
Stefan H.

Last position:

Fullstack Development, Product Owner & Tech Lead at Trex AG

  • Business analysis, architecture, and implementation of a telemedicine platform for pet owners.
  • Leading the development team as Product Owner and Tech Lead.
  • Introducing agile processes, setting up development guidelines and system documentation.
  • Planning and implementing features like video calls, live chat, and marketing automation.
  • Implementing AI-based features such as automated tagging of information (missing pet reports, marketplace entries, etc.), preparation of social media content, and processing of conversation transcripts.
  • Skills: Angular, NGXS, Tailwind, Java, Spring Boot, Kubernetes, Docker, CI/CD, MySQL, LLMs, RAG, MCP, Redis, OpenSearch.
  • Industry: Veterinary medicine.
Verified expert

Tobias M.

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Product Owner, Scrum Master, Project Manager

Oebisfelde-Weferlingen
Tobias M.

Last position:

Power BI Expert at MID-SIZED TRADING COMPANY FOR CLEANING TECHNOLOGY AND HYGIENE PRODUCTS

Reporting and controlling using Power BI for a production ERP system

  • Analysis of ERP data and interfaces for use in Power BI dashboards
  • Evaluation and migration of existing reports (e.g. Excel) to Power BI
  • Development of an authorization concept for selective data access
  • Documentation and training on the use and customization of Power BI dashboards

Label: Power BI, Excel, SelectLine ERP, Microsoft SQL, SQL Server Management Studio

Verified expert

Gabriele B.

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Founder and Managing Director

Vienna
Gabriele B.

Last position:

Founder and Managing Director at PaiperOne GmbH

  • Main tasks and responsibilities: development, acquisition, sales, consulting, and controlling
  • Area of work or industry: Software as a Service in AI compliance and consulting

Selection of client projects:

  • Creation and operation of an AI governance platform, including training content on the use of AI in companies
  • Design, setup, and operation of the ISO 42001 management system at PaiperOne with certification by TÜV
  • Auditor according to ISO 17024 at Austrian Standards for the "AI Manager"
  • AI training for staff of two Austrian publishing groups
  • AI training for the management level at the State of Lower Austria
  • AI strategy workshop for a municipality in Styria and a municipality in Salzburg
  • AI workshops for the House of Digitalization in Tulln
  • AI training for municipalities at KDZ
  • Delivery of training on "Certified AI Compliance Officer" at the Academy for Internal Audit
  • Organizational consulting on AI governance at ÖGK
  • Project support for the "homepage chatbot" at öbv
  • Certification exams at Austrian Standards
Verified expert

Bartosz P.

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Senior Project Manager, Product Owner

Meilen
Bartosz P.

Last position:

Senior Project Manager, Product Owner at SoftwareONE

  • Led a global enterprise-platform upgrade across 60+ countries, coordinating multiple localizations, integrations, and stakeholder groups from multiple locations, including Europe, US and India.
  • Product Owner for a delivery team focused on platform usability, performance, and reliability—owning backlog, roadmap, and KPI outcomes.
  • Implemented governance and audit-ready processes that made change safer and more predictable, and improved platform compliance with regulatory requirements.
Verified expert

Ornel Franck W.

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Purchasing Manager, Logistics, IT Manager & Software Architect

Frankfurt am Main
Ornel Franck W.

Last position:

Sales Partner at ERGO PRO

  • Industry: Insurance, Trade, IT
  • Customers & Projects: Consulting and selling insurance and similar services
  • Main tasks: Insurance consulting (health insurance, retirement planning, wealth building); commercial services, inside and field sales; sales data analysis and forecasting; customer consulting and support; opening a new sales headquarters for private and business customers; business development & innovation management; business use case development; process optimization; stakeholder management; team leadership and training; preparation and delivery of trainings;
  • Technologies used: Microsoft Office 365, Microsoft Teams, Jira, Draw.IO, Camunda 8, Java (8, 17,21,25), Git, Spring Boot, Spring Batch, Spring Data REST, Spring Web, Spring Security, J-Unit, Playwright, Lombock, Vaadin, H2, PostgreSQL (16, 17 18), pgAdmin, Docker, LLMs, JasperSoft Studio, JasperReports
Verified expert

Jörg P.

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Product Owner, IT Project Manager and Business Analyst

Wien
Jörg P.

Last position:

Process Manager (70%) / Business Analyst (30%) at T-Mobile Austria GmbH (Magenta)

  • BSS system implementation for B2B / transformation of the central B2B system landscape
  • End-to-end business responsibility for defining, structuring and prioritizing key B2B business processes as part of a complex BSS transformation.
  • Work in an agile, SAFe-like setup with multiple teams involved, along with regular coordination with business, IT, solution design and architecture.
  • Translation of business requirements into implementable epics, features, user stories, process models and acceptance criteria as the basis for technical implementation.
  • Close collaboration with solution design and architecture to assess technical dependencies, interfaces, data flows and system impacts.
  • Management of target process design as the basis for implementation in Infonova BSS.
  • Interface management between business departments, IT, architecture, development and operational units, including facilitation of cross-functional workshops.
  • Ensuring process consistency, governance, decision-making capability and business acceptance as part of the system implementation.
Verified expert

Christian Z.

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Software-Architect / Engineer

Sursee
Christian Z.

Last position:

Software-Architect / Engineer at applyo gmbh

  • Scalable platform for child- and parent-friendly exploration of future skills and technologies
  • React web front end with microservice architecture in the backend (.Net Core, Azure Storage, Azure Entra ID, REST API)
Verified expert

Vadim R.

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Senior Product Owner & IT Project Manager | Mobile Banking · PSD2 · AI Product Development | 19M+ Users | Frankfurt · Remote

Frankfurt am Main
Vadim R.

Last position:

Senior Business Analyst – Digital Products & Risk at Deutsche Landesbank

  • Analyzed, structured and prioritized complex business, user and stakeholder requirements for a business-critical limit and risk system.
  • Translated business requirements into clear, actionable product specifications, backlog items, user stories, acceptance criteria and end-to-end scenarios.
  • Moderated structured workshops and refinements with business teams, Product, Engineering and QA to clarify complex requirements and develop business and technically feasible solutions.
  • Optimized requirements, testing and quality processes, including automation, data quality and CI/CD-related workflows.
  • Discovered, structured and assessed AI/GenAI use cases in terms of user and business value, data foundation, technical feasibility and potential capability impact.
Verified expert

Alexander L.

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Senior Product Owner

Wien
Alexander L.

Last position:

Guest lecturer in Artificial Intelligence (Master’s Level) at FH des BFI Wien

  • Teaching & presenting
  • Communication
  • Effectively communicate complex technical topics to non-technical audiences through lectures
  • Guided non-technical students from zero knowledge to confidently understanding and applying algorithms to achieve business outcomes
Verified expert

Thomas P.

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Project Manager, Product Owner & AI Consultant, AI Transformation - ERP · Shop · Marketing

Leipzig
Thomas P.

Last position:

Product Owner & AI Automation Architect (B2B) at Ihre-Hygieneberatung

  • Development of a digital audit application for inspections in medical facilities. The goal is to connect on-site data collection, voice recording, documentation and downstream processes in one end-to-end, AI-supported workflow.

  • Design and development of a Flutter audit app with Claude Code for the structured execution and documentation of inspections.

  • Processing of voice recordings captured in the app through automatic transcription and AI-supported creation of structured inspection reports, followed by an approval process

  • Connecting various data sources such as email, Odoo 19, attendance records and Google Drive via n8n to automate billing and follow-up processes

  • Automatic provision of required documents and email delivery through n8n-controlled workflows, including the use of LLMs for text creation

  • Skills: Flutter, Claude Code, LLM Integration, n8n, Odoo 19, Google Drive, Process Automation

Verified expert

Shahram F.

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Senior Product Owner / Senior Business Analyst

Wien
Shahram F.

Last position:

Senior Product Owner at Elderly Neighbour Watch

Delivered a digital, non-profit neighborhood platform to connect older adults with volunteers for practical support and social companionship. Responsible for business analysis, requirement definition, platform evaluation and delivery of a locally scalable service solution focusing on AI-driven enhancements, data-based optimization and clear market positioning. Evaluated several low-code/business platforms including Odoo and Glide Apps and assessed monday.com as a CRM-like option before selecting Glide Apps for implementation. Implemented a non-native mobile and desktop application with Glide Apps and the web presence with WordPress. Tasks

  • Gathering, analyzing and structuring business requirements for the product and service model
  • Conducting market, target group and competitor analyses to position the offering
  • Evaluating and selecting suitable low-code/business platforms for implementation
  • Defining core user journeys, business processes and operational workflows for older adults, volunteers and administration
  • Translating business requirements into functional requirements for profiles, task management, coordination, communication and notifications
  • Guiding the implementation of the non-native mobile and desktop application in Glide Apps as well as the web presence in WordPress
  • Preparing the business side for future AI-powered features such as intelligent matching and data-based optimization
  • Ensuring compliance with GDPR requirements Results
  • Successfully delivered digital support platform connecting older adults with volunteers
  • Solid foundation for market positioning through market, target group and competitor analyses
  • Delivered a functional non-native mobile and desktop application with Glide Apps and a supporting web presence with WordPress
  • Established foundation for scaling and AI-based further development
Verified expert

Jens R.

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Technical Product Owner

Kerpen
Jens R.

Last position:

Platform Architect & Senior Developer at Direct client, industrial measurement technology, medium-sized company

  • Technical leadership across hardware, firmware, and software teams; scope: hardware/firmware team (4 people) and leadership group (5 people)
  • Consolidated and documented a product family that had grown over more than 15 years and aligned it with CRA compliance — from the bare-metal I/O module to the cloud interface.
  • Provided the most important customer product with the essential requirements and architecture documentation within two months — for a firmware landscape that had grown over more than 15 years. It now supports the customer’s modernization strategy.
  • Established a monthly reporting line to the supervisory board and executive board within three months: nine meetings since 12/2025. The report itself is versioned and built from the CI pipeline; it is based on automatically collected activity and release data instead of assessments.
  • Built a container-based CI/CD infrastructure from scratch: cross-compilation, host tests, and documentation builds in one continuous pipeline.
  • Introduced declarative QA gates for DevOps and development artifacts — from the start using lefthook instead of pre-commit, executed in a dedicated container image.

Technologies used: arc42, req42, tpo42, docToolchain, PlantUML, ArchiMate, C4 model, ADR, C, C++ (GTest), CMake, Bare Metal (ARM Cortex-M3/M7), OCI containers, Jenkins, lefthook, Prometheus, Grafana, SBOM, CRA, OPC, SCADA, PLC integration, IPv6 migration, Zero Trust, Sociocracy 3.0, Cynefin

Verified expert

Christoph V.

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Project Manager, Business Analyst, Business Developer

Villach
Christoph V.

Last position:

Head of Digital Transformation and Requirements Definition for Sales, Marketing, and Category Management

  • Project Manager / Business Requirements Engineer
  • Digital Business Developer
  • Concept development and requirements management
  • Process optimization
  • Advertising effectiveness measurement
  • Status reporting and stakeholder management to owners
  • Systems: WordPress, sevDesk

Discover over 15,000 top freelancers

Product Owners statistics

Aggregated from the professional profiles of matched freelancers.

Experience

19 years

Product Owners have 19 years of professional experience on average.

Position duration

2.2 years

Product Owners stay in a single position for 2.2 years on average.

Positions per freelancer

12

Product Owners have completed 12 positions on average over the course of their careers.

Top business areas

Product Development, Information Technology, Project Management

Product Owners have gathered most of their hands-on project experience in Product Development, Information Technology, and Project Management.

Top industries

Information Technology, Professional Services, Banking and Finance

Product Owners are most in demand in Information Technology, Professional Services, and Banking and Finance.

Certification focus areas

Project Management, Product Development, Information Technology

Product Owners earn their certifications most often in Project Management, Product Development, and Information Technology.

Bachelor's degree or higher

93%

93% of Product Owners hold at least a Bachelor's degree.

Master's degree or higher

60%

60% of Product Owners hold at least a Master's degree.

Doctorate

7%

7% of Product Owners have a doctorate (PhD).

Certifications per freelancer

4

Product Owners hold 4 professional certifications on average.

Most common languages

German, English, French

Product Owners most often speak German, English, and French.

Speak two or more languages

96%

96% of Product Owners speak two or more languages.

Based on our profile pool as of 10 Sep 2026.

Daily rate distribution

0 40 80 120 160
2 of the Product Owners charge less than €400 per day.
53 of the Product Owners charge between €400 and €800 per day.
121 of the Product Owners charge between €800 and €1200 per day.
12 of the Product Owners charge between €1200 and €1600 per day.
3 of the Product Owners charge €1600 or more per day.
<€400 €400-​800 €800-​1200 €1200-​1600 €1600+

The chart shows how the daily rates of freelancers in this role are distributed, based on recent contracts on our platform. Each bar covers a rate range — its height shows how many freelancers charge within that range.

Average rates for Product Owners

Rates are based on recent contracts and do not include FRATCH margin.

1000
750
500
250
Rate comparison chart
Daily rate avg. 854 €

The average daily rate is the mean of all daily rates from recent contracts of comparable freelancers on our platform.

1000
750
500
250
Rate comparison chart
Median rate 800 €

The median daily rate is the middle value of all daily rates — half of comparable freelancers charge less, half charge more. Unlike the average, it is barely affected by outliers.

Calculated based on our freelancers’ daily rates as of 10 Sep 2026. Actual rates may vary depending on seniority level, experience, skill specialization, project complexity, and engagement length.

Product Owners experts industry focus

See which industries our matched freelancers work in most often — every figure is calculated live from the freelancers on FRATCH.

  • Information Technology (90%)
  • Professional Services (47%)
  • Banking and Finance (42%)
  • Retail (39%)
  • Manufacturing (38%)
  • Automotive (37%)
  • Telecommunication (32%)
  • Media and Entertainment (30%)

Please note that freelancers can work across multiple industries, so percentages overlap.

About the role

Defining the Product Vision and Strategy

A freelance product owner translates business objectives into a concrete, actionable product vision. They define the product strategy, create long-term roadmaps, and align stakeholder expectations with development team capabilities. By continuous market analysis and user research, they ensure the development effort delivers maximum business value.

Backlog Management and Prioritization

The core duty of the product owner is the grooming and prioritization of the product backlog. They break down high-level features into detailed user stories, define clear acceptance criteria, and ensure the engineering team always has a ready, well-structured backlog to work from.

Core Deliverables of a Product Owner

  • Clear and prioritized product backlog with refined user stories
  • Detailed product roadmap aligned with company milestones
  • Defined acceptance criteria and definition of done for development sprints
  • Stakeholder communication plans and regular alignment reports
  • Release plans and post-launch product performance reviews

Collaboration and Stakeholder Alignment

Acting as the central point of contact, these professionals bridge the gap between business stakeholders, customers, and the development team. They manage conflicting demands, negotiate priorities, and communicate progress transparently. This ensures that developers can focus on execution without distraction while business leaders remain informed of timelines.

Tools and Methodologies

Experienced professionals utilize agile project management tools such as Jira, Confluence, and Azure DevOps to track progress. They facilitate agile ceremonies including sprint planning, backlog refinement, and product reviews, applying frameworks like Scrum, Kanban, or Scaled Agile Framework depending on the organizational setup.

When to Hire a Freelance Product Owner

Companies bring in external expertise when launching a new product, migrating legacy systems, or undergoing an agile transformation. A freelance expert provides immediate relief to overloaded internal teams, brings unbiased best practices from diverse industries, and ensures project momentum is maintained without the onboarding delay of a permanent hire.

Published on:
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Frequently asked questions

Not sure where to start with Product Owners? These answers cover the essentials.

While the roles often overlap, a Product Owner focuses primarily on tactical execution, backlog prioritization, and daily collaboration with the development team within an agile framework. In contrast, a product manager typically handles high-level market research, pricing strategies, and long-term business vision. Freelancers in this space are highly skilled at adapting to whichever definition your organizational structure requires.

A skilled freelance Product Owner integrates quickly by conducting initial stakeholder interviews, reviewing the current backlog, and establishing clear communication channels. They adapt to your existing sprint schedule, whether remote or hybrid, and respect the established team dynamics while introducing agile best practices to boost velocity.

While software development and e-commerce are the most common sectors, any industry undergoing digital transformation benefits from an experienced agile product owner. This includes automotive, finance, logistics, and healthcare, where complex systems require structured backlog management and clear prioritization.

A professional product backlog manager must be highly proficient in project management software like Jira, Confluence, Azure DevOps, or Asana. For roadmapping and prototyping collaboration, they frequently use tools such as Miro, Figma, Productboard, and Roadmunk.

Hiring a contract Product Owner provides immediate expertise for critical project phases, software migrations, or temporary parental leave coverages. It allows your organization to scale development capacity rapidly without committing to long-term overhead, bringing in fresh external perspectives and specialized industry knowledge.

Quality is evaluated by reviewing their track record of successful product launches, their mastery of agile methodologies, and their communication skills. A top-tier agile leader should demonstrate the ability to handle complex stakeholder landscapes and provide concrete examples of how they resolved backlog bottlenecks in past projects.

While it is technically possible, combining these roles is generally discouraged because of a fundamental conflict of interest. The product specialist focuses on what to build and why, while the Scrum Master focuses on how the team works and removing impediments. Keeping these roles separate ensures better project balance and team health.

Look for established industry credentials such as Professional Product Owner certifications from Scrum.org or Certified Scrum Product Owner designations from Scrum Alliance. While certifications prove theoretical knowledge, they should always be backed by practical project experience and strong communication skills.

The average hourly rate for Product Owners is 107 €, which corresponds to a daily rate of about 854 € based on an 8-hour working day.

Of the freelancers working as Product Owners, 93% hold at least a Bachelor's degree, 60% hold at least a Master's degree, and 7% hold a doctorate.

On average, freelancers working as Product Owners have 19 years of professional experience, with a single engagement typically lasting around 2.2 years.

The most common languages among freelancers working as Product Owners are German (99%), English (97%), and French (13%).

The most common industries among freelancers working as Product Owners are Information Technology (90%), Professional Services (47%), and Banking and Finance (42%).

The most common business areas among freelancers working as Product Owners are Product Development (96%), Information Technology (95%), and Project Management (92%).

FRATCH Product Owners main locations

Our freelancers and interim experts are at home all over Germany — available on-site in Berlin, Hamburg, Munich and every major business hub, or fully remote. Choose a city to discover matched specialists, local market insights and up-to-date availability.

Berlin Hamburg Munich Cologne Frankfurt Stuttgart Dusseldorf Leipzig Dortmund Essen Bremen Dresden Hanover Nuremberg

In Austria our freelancers and interim experts support companies from Vienna to Graz — on-site where your project needs them, or fully remote. Choose a city to discover matched specialists, local market insights and up-to-date availability.

Vienna Graz

Across Switzerland our specialists are active in Zurich, Geneva, Basel and Bern — working on-site or fully remote. Choose a city to discover matched specialists, local market insights and up-to-date availability.

Zurich Geneva Basel Bern

Countries:

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Philipp Thomaschewski

FRATCH CEO

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