Silvia Bürmann - Fractional VP Sales & RevOps...

Q: Where is Silvia based?

Silvia is based in Berlin, Germany and can operate in on-site , hybrid , and remote work models.

Q: What languages does Silvia speak?

Silvia speaks the following languages: German (Native), English (Advanced), French (Elementary) .

Q: How many years of experience does Silvia have?

Silvia has at least 39 years of experience. During this time, Silvia has worked in at least 18 different roles and for 15 different companies . The average length of individual experience is 2 years and 2 months . Note that Silvia may not have shared all experience and actually has more experience.

Q: What is Silvia's latest experience?

Silvia's most recent position is Coach & Business Consultant, SaaS and Mobile Data at Self-employed .

Q: What companies has Silvia worked for in recent years?

In recent years, Silvia has worked for Self-employed , Nextlane GmbH , and Adjust GmbH .

Q: Which industries is Silvia most experienced in?

Silvia is most experienced in industries like Information Technology , Sport , and Food and Beverage . Silvia also has some experience in Retail , Healthcare , and Advertising .

Q: Which business areas is Silvia most experienced in?

Silvia is most experienced in business areas like Sales , Marketing , and Operations . Silvia also has some experience in Customer Service , Strategy , and Human Resources .

Q: Which industries has Silvia worked in recently?

Silvia has recently worked in industries like Information Technology and Advertising .

Q: Which business areas has Silvia worked in recently?

Silvia has recently worked in business areas like Sales , Operations , and Marketing .

Recommended expert

Berlin, Germany

Experience

Apr 2025 - Present

1 year

Coach & Business Consultant, SaaS and Mobile Data

Self-employed

Provided coaching to individuals, management teams, and C-level executives.
Guided organisations of all sizes in defining, optimising and scaling their processes.
Designed and implemented sales enablement programs, including curriculum development and certification frameworks.
Promoted operational excellence by establishing KPIs and developing learning pathways for a global SaaS company.

Sep 2022 - Mar 2025

2 years 7 months

Regional Senior Vice President DACH

Nextlane GmbH

Member of the extended Executive Team, legal representative and authorised signatory.
Managed and led multiple teams, providing organisational and individual coaching.
Established and executed the Go-to-Market strategy for DACH, aligning with Group objectives.
Drove business growth through existing and new product sales, transitioning to a SaaS-focused offering.
Restructured the DACH organisation to a matrix structure for improved efficiency and collaboration.

Jan 2020 - Dec 2021

2 years

VP Global Revenue Operations

Adjust GmbH

Led sales operations strategy, streamlining processes across the global sales organisation.
Drove operational excellence by setting KPIS and designing a new compensation structure.
Transitioned the company from MRR to the ACV model, improving cash flow.
Managed projects including new pricing structure and sanctions and compensation tool selection and implementation.
Coached Force Management to implement value selling, increasing closing conversion worldwide by 5% after 3 months.
Coached global sales leaders and managed stakeholders across sales and marketing.

Jan 2017 - Dec 2020

4 years

Regional Managing Director CEE, Nordics, Russia & CIS

AppAnnie

Led and managed the region, including sales and customer success.
Surpassed a yearly ACV target of $5M++ for new business, upsell and renewals YoY.
Planned go-to-market activities across sales-related functions (marketing and acquisition).
Served as member of the Worldwide Leadership Circle.
Acted as public speaker for the company in Europe.

Jan 2015 - Dec 2017

3 years

Senior Manager Sales

Adobe Systems GmbH

Led a sales team of 8+ people selling on-premises SaaS-based Adobe Marketing Cloud (Analytics, Target, Campaign, CMS, DMP, etc.) to customers of all sizes.
Managed a yearly target of $15+ million.
Attended all go-to-market, business planning, and sales engagement activities.
Led both customer acquisition and the development of the existing customer portfolio.
Recruited across all departments to support double-digit growth.
Achieved 30% YoY growth in new business.
Closed strategic deals with Cyberport, Burda Digital, Axel Springer Verlag, and EON.

Jan 2014 - Dec 2014

1 year

Co-Founder and General Manager

Scopevisio Sales & Consulting GmbH

Managed all aspects of company creation, including business planning, financing, recruiting, marketing, sales, purchasing, and technology.
Sold ERP, CRM, ECM, and project management SaaS solutions to SMB clients.
Collaborated with product development to define and refine the product roadmap.
Developed and implemented a comprehensive partner management strategy.

Jan 2013 - Dec 2013

1 year

Head of Sales & Marketing DACH

BIG Social Media GmbH

Led all sales and marketing, reporting directly to the CEO, carrying full revenue responsibility.
Sold SaaS social media analytics and consulting to strategic accounts (DPDHL, Audi, BMW, O2, Deutsche Bank).
Managed go-to-market planning, customer acquisition and growth, and demand generation.
Developed partner management strategy.

Jan 2012 - Dec 2013

2 years

Sales Director - SMB DACH

Salesforce

Led a high-performing sales team driving a SaaS-based CRM solution to SMB customers.
Managed an annual sales target of $4.6M, consistently exceeding goals.
Oversaw go-to-market strategy, business planning, and sales engagement initiatives.
Directed new customer acquisition and growth of existing client portfolios.
Recruited and developed multilingual account executives to support double-digit revenue growth.
Achieved 25% YoY growth in new business and 105% of annual sales targets.
Closed strategic deals with Fish Asset Management (CH), MyTaxi, Vayen, and Tipp24.

Jan 2012 - Dec 2012

1 year

Senior Manager Business Development Northern Europe

Oracle Corporation

Achieved 100% after 8 months and 25% closed in the same fiscal year while recruiting 50% of the team.
Managed a team of 60+ Oracle CoreTech and HW managers and BDM consultants.
Collaborated with marketing to develop demand generation and go-to-market strategies.
Led talent recruitment for Oracle Direct in Dublin for all European teams.

Jan 2010 - Dec 2012

3 years

Senior Sales Manager HW DACH

Oracle Corporation

Achieved 101% of a $60M sales target.
Built and led a new hardware business unit with 16+ team members specialising in former SUN products.
Identified market opportunities and developed effective go-to-market strategies.
Managed operations across Dublin and Malaga sites.
Recruited 25 sales professionals and supported cross-LOB hiring across EMEA.
Served on the EMEA Demand Generation Board.
Coached and developed new sales managers for the Nordics, Germany, and the UK.

Jan 2009 - Dec 2012

4 years

Co-founder and Managing Director

Lea’s tea

Founded and managed a luxury tea and tea-ware import and retail business.
Oversaw company creation and operations, including business planning, financing, importing, purchasing, logistics, sales, marketing, and technology.

Jan 2004 - Dec 2008

5 years

Senior Sales Manager, Strategic Accounts, ISVs

Oracle Corporation

Carried annual targets between $35M and $60M, overachieving each year by 110%.
Managed and coached go-to-market teams.
Led talent recruitment for Oracle Direct, hiring approximately 100 people.
Restructured teams entirely and managed cross-functional activities.
Sponsored demand generation representing Germany at the European level.
Participated in project to restructure the demand generation process in Europe.
Served on the Oracle Germany Innovation Board and managed business development activities.

Jan 2001 - Dec 2004

4 years

Strategic Account Executive

Hewlett-Packard GmbH

Jan 1994 - Dec 2001

8 years

Account Manager Channel and Installed Base

J.D. Edwards Central Europe

Jan 1992 - Dec 1994

3 years

Accountant and Order Processing Specialist

The ASK Group / INGRES®

Jan 1990 - Dec 1992

3 years

Assistant Sales

Digital Equipment

Jan 1988 - Dec 1990

3 years

Fitness Centre Manager

Unknown

Jan 1986 - Dec 1988

3 years

Freelancer in the Fitness and Health Industry

Unknown

Industry Experience

See where this freelancer has spent most of their professional time.

Experienced in Information Technology, Sport, Food and Beverage, Retail, Healthcare, and Advertising.

Information Technology

Sport

Food and Beverage

Retail

Healthcare

Advertising

Business Area Experience

See which departments and functions this freelancer has contributed to most.

Experienced in Sales, Marketing, Operations, Customer Service, Strategy, and Human Resources.

Sales

Marketing

Operations

Customer Service

Strategy

Human Resources

Summary

I have over 25 years of experience driving revenue growth and market expansion in SaaS, enterprise software, and related sectors. I simplify complex challenges and help organizations unlock their potential through strategic planning, coaching, and effective execution.

My strength lies in designing systems that scale, managing and coaching teams across regions, and implementing go-to-market strategies. I have consistently delivered impressive results while ensuring operational efficiency and sustainable development.

Skills

Executive Leadership
Systemic Scaling
Organisational And C-level Coaching
Unleashing Individual And Organisational Potential
Performance Coaching
Go-to-market Strategy And Business Planning
Sales & Management
Sales Enablement
Talent Recruitment

Languages

German

Native

English

Advanced

French

Elementary

Education

Oct 1992 - Jun 1993

University Hagen

Health management – distance study · Hagen, Germany

Jun 1982 - Jun 1985

Gymnastikschule Bielefeld

State Certificate Gymnastic Teacher · Teaching, Health Management, Sport

BIIS

Systemic Coaching - Interdynamic Coaching, Organisational & Individual Development

Systemic Coaching BII (Modules 1-3: Interdynamic Coaching, Organisational & Individual Development, Supervision), 2010–2025

Certifications & licenses

Competence-Based Recruiting and 5D-Leadership

.

Force Management – Value Selling Training

Stage Coaching – Cochange Karin Kuschik

Women’s Leadership Circle@Adobe

Adobe

Systemic Coaching BII

Digital Equipment - Economics Training

Keith Rosen – Coaching professionals

NLP Fresh Academy – NLP courses

Systemic Coaching BI - Module 1-3

State Certified Gymnastic Teacher

Gymnastik-Schule – Bielefeld

Become an AI-Powered Manager

Master Change Management for success

Using Generative AI Ethically at Work

Statistics

Experience

Total positions 18

Experience in Information Technology 34.5 y

Avg length 2 y 11 m

Longest experience 7 y 11 m

Expertise

Recent roles Coach & Business Consultant, SaaS and Mobile Data, Regional Senior Vice President DACH, VP Global Revenue Operations

Main industries Information Technology, Sport, Food and Beverage

Main business areas Sales, Marketing, Operations

Qualifications

Highest degree Bachelor

Certifications earned 13

Profile

Created

March 2026

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Frequently asked questions

Do you have questions? Here you can find further information.

Where is Silvia based?

Silvia is based in Berlin, Germany and can operate in on-site, hybrid, and remote work models.

What languages does Silvia speak?

Silvia speaks the following languages: German (Native), English (Advanced), French (Elementary).

How many years of experience does Silvia have?

Silvia has at least 39 years of experience. During this time, Silvia has worked in at least 18 different roles and for 15 different companies. The average length of individual experience is 2 years and 2 months. Note that Silvia may not have shared all experience and actually has more experience.

What roles would Silvia be best suited for?

Based on recent experience, Silvia would be well-suited for roles such as: Coach & Business Consultant, SaaS and Mobile Data, Regional Senior Vice President DACH, VP Global Revenue Operations.

What is Silvia's latest experience?

Silvia's most recent position is Coach & Business Consultant, SaaS and Mobile Data at Self-employed.

What companies has Silvia worked for in recent years?

In recent years, Silvia has worked for Self-employed, Nextlane GmbH, and Adjust GmbH.

Which industries is Silvia most experienced in?

Silvia is most experienced in industries like Information Technology, Sport, and Food and Beverage. Silvia also has some experience in Retail, Healthcare, and Advertising.

Which business areas is Silvia most experienced in?

Silvia is most experienced in business areas like Sales, Marketing, and Operations. Silvia also has some experience in Customer Service, Strategy, and Human Resources.

Which industries has Silvia worked in recently?

Silvia has recently worked in industries like Information Technology and Advertising.

Which business areas has Silvia worked in recently?

Silvia has recently worked in business areas like Sales, Operations, and Marketing.

What is Silvia's education?

Silvia holds a Bachelor in Teaching, Health Management, Sport from Gymnastikschule Bielefeld.

Does Silvia have any certificates?

Silvia has 13 certificates. Among them, these include: Competence-Based Recruiting and 5D-Leadership, Force Management – Value Selling Training, and Stage Coaching – Cochange Karin Kuschik.

What is the availability of Silvia?

Silvia will be available part-time from March 2026.

What is the rate of Silvia?

Silvia's rate depends on the specific project requirements. Please use the Meet button on the profile to schedule a meeting and discuss the details.