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Ralph Strobel-Executive Consultant / Project Management - Corporate Development

Ralph Strobel - Executive Consultant / Project Management - Corporate Development - profile avatar
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Neckarsulm, Germany

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Experience

Jan 2025 - Oct 2025

Executive Consultant / Project Management - Corporate Development

Family business

Position Summary
Executive Consultant / Project Management - Corporate Development at Family business
Industries
Professional Services
Business Areas
Human Resources
Information Technology
Operations
Product Development
Project Management
Strategy
  • Development and implementation of a Corporate Project Management Office including IT integration, Clarity PM software, roles and framework, and harmonization with existing PMOs
  • Development and detailing of the global matrix target operating model of business units, central functions and global services including roles, organizational structure and governance bodies
  • Setup of a global process center and training of 19 process owners in communication, facilitation and change
  • Interim role as Process Owner for 'Idea to Innovation' and 'Innovation to Product/Solution' including target process modeling and digitization of the project request process
  • Design and launch of a change and culture development program
  • Sparring and consulting on organizational development and change processes
  • Contribution to special projects: global product management organization, redesign of IT/OT organizational structure, optimization of business development, HR transformation consulting, training of a 20-member HR talent group, creation of board and supervisory board presentations

Sustainable Results:

  • Implementation, stabilization and training of a Corporate Management Office including the evaluation and consolidation of 16 strategic projects
  • Re-modeling of the core I2I and I2PS processes with new roles and collaboration models supported by AI agents and automation
Jan 2024 - Nov 2024

Interim Manager - Director Global Engineering Excellence

DEHN SE

Position Summary
Interim Manager - Director Global Engineering Excellence at DEHN SE
Industries
Manufacturing
Business Areas
Business Intelligence
Product Development
Project Management
  • Functional and budgetary leadership of global project management, engineering data management and product documentation with 6 direct reports and 36 employees, budget responsibility €2.6M
  • Leading and coaching leaders and staff in leadership, ownership and lean
  • Organizational development from functional to international process-oriented structure
  • Process Owner in Product Lifecycle Management: implementation of Clarity, development of hybrid project portfolio management, innovation and funding management
  • Setup of a central product information management system and data governance workflows with 70 entities
  • Technical documentation including installation instructions, drawings and master data management
  • Pilot project Digital Product Passport: design and company-wide implementation
  • Member of the core team of the board project Target Operating Model 2030, process stream

Sustainable Results:

  • Introduction and training of the end-to-end innovation and product development process
  • Setup of a global master data team with governance structure
  • Successful implementation of Clarity
  • Division win in the company-wide lean team competition
  • Implementation of the Digital Product Passport
  • Definition of strategy house and roadmap up to 2030
  • Realization of 90 TEU efficiency increase
Aug 2022 - Sep 2023

Executive Consultant / Project Management - HR Transformation and HR Change

Syntegon Technology GmbH

Position Summary
Executive Consultant / Project Management - HR Transformation and HR Change at Syntegon Technology GmbH
Industries
Manufacturing
Business Areas
Human Resources
Project Management
  • Management of the Collaboration & Change workstreams with 7 BU heads, 18 managing directors and 5 enabling functions
  • Development of standardized business unit blueprints
  • PMO lead of the HR transformation program with four subprojects (HR IT, job grading, reorganization, business model)
  • Management reporting at level 1
  • Development and rollout of a transformation roadmap for HR service catalog, roles, meeting landscape, collaboration model, talent development, IT systems, works council/union communication, change communication and training
  • Co-lead of overall communication and design of target group-specific training modules
  • Building people networks and communities
  • Design of the job architecture and naming convention for the HR master data system

Sustainable Results:

  • Installation and establishment of the new business model at management level
  • Strategic preparation and successful start of the HR transformation
  • Designed job architecture aligned and anchored with governance
  • Company-wide training and handover of roles and training
Oct 2021 - Aug 2022

Executive Consultant / Project Management - Leadership Development & Change Management

Hirschmann Automotive GmbH

Position Summary
Executive Consultant / Project Management - Leadership Development & Change Management at Hirschmann Automotive GmbH
Industries
Automotive
Business Areas
Human Resources
Project Management
  • Development of a new collaboration model to boost value creation and optimize PEP and the organizational model
  • Training of the core project team as change agents and trainers for the rollout (~750 participants)
  • Site-wide culture change workshops to improve collaboration and culture
  • Development of a new leadership mission statement and establishment of department-specific leadership and project routines including standards
  • Conducting leadership trainings levels 1–3 with a focus on leading in change (150 participants, average rating 1.3)
  • Design and implementation of communication formats (events, media, online)
  • Coaching leaders in goal setting, planning, meetings, team building and moderation training

Sustainable Results:

  • Introduction and establishment of the reorganization as an agile, customer-oriented organization with an efficiency focus
  • Structural anchoring of the leadership program
Apr 2021 - Sep 2021

Agile multi-project manager – project restructuring and consulting

Roche Diagnostics GmbH

Position Summary
Agile multi-project manager – project restructuring and consulting at Roche Diagnostics GmbH
Industries
Biotechnology
Healthcare
Business Areas
Project Management
  • Optimization of the BRR process for real-time approval, higher automation and compliance
  • Restoration of methodology and structure in a running project
  • Structuring complex tasks and dependencies as well as interface management
  • Continuation of system analysis with 8 stakeholder groups and two global projects
  • Gap analysis to identify and plan implementation options in global systems
  • Planning adjustments and training measures

Sustainable Results:

  • Restructuring of projects including agile phase-based project plan with decision gates
  • Development of a new collaboration model
  • Creation of management templates for scope definition and target image definition
  • Conducting risk analysis and stakeholder analysis with communication plan
Oct 2020 - Mar 2021

Executive Consultant / Project Manager - Establishment and development of Project Management Office and coordination of rollout

Berner Group

Position Summary
Executive Consultant / Project Manager - Establishment and development of Project Management Office and coordination of rollout at Berner Group
Industries
Manufacturing
Business Areas
Marketing
Project Management
Strategy
  • Establishing and further developing a strategic PMO to coordinate 16 projects across Sales & Marketing, HR, Supply Chain, Contact Center 2.0, and more.
  • Identifying improvement opportunities and creating decision proposals
  • Training and coaching project managers in methodology and PM tools
  • Establishing structured change management with training programs for sales and second-line management
  • Operationalizing strategic goals at the employee level through workshops, talent development, and controlling
  • Managing a market expansion concept as a blueprint for Sales 2.0: go-to-market strategy, marketing strategy, territory planning, sales and service initiatives, and leadership and field team qualification

Sustainable Results:

  • Stabilizing and handing over the strategic PMO to line managers
  • Developing a holistic market entry strategy based on the 7P model as a blueprint for omnichannel sales
Nov 2019 - Apr 2020

Executive Consultant / Project Manager - Change program for ERP implementation

Rosenberger Hochfrequenztechnik GmbH & Co. KG

Position Summary
Executive Consultant / Project Manager - Change program for ERP implementation at Rosenberger Hochfrequenztechnik GmbH & Co. KG
Industries
Manufacturing
Business Areas
Project Management
  • Training and coaching subproject managers in change objectives, change awareness, communication methods, role clarification, and mentoring
  • Conducting change awareness workshops and digital training plans
  • Developing a change architecture with one-off and systemic measures, along with a change roadmap
  • Creating a communication plan, vision statements, a change story, and coaching for leaders
  • Sparring, interventions, and establishing rules and discipline in interface and stakeholder management
  • Management-oriented reporting and project controlling (planned vs. actual)

Sustainable Results:

  • Training and coaching project managers, including acceptance monitoring and pilot rollout
  • Introducing clear roles (project manager, key user, change agent) with training and coaching
  • Building a comprehensive change architecture incorporating first-line managers
  • Initial enablement of the change core team for the ambassador role
Dec 2017 - Mar 2020

Executive Consultant / Project Manager - Networking and realignment of five sales divisions

Schlüter-Systems KG

Position Summary
Executive Consultant / Project Manager - Networking and realignment of five sales divisions at Schlüter-Systems KG
Industries
Construction
Business Areas
Operations
Project Management
Sales
  • Agile, workshop-based approach with best-practice concepts, task structure analysis, and process documentation
  • Adapting the organization to optimized processes (ADITO CRM system) including international interfaces
  • Defining future processes, ensuring transparency of the customer journey, and integrating technical sales
  • Improving communication and information flows, and designing CRM data maintenance processes
  • Defining roles, job profiles, decision structures, regular communication, and meeting organization
  • Developing org charts, role descriptions, checklists, guides, and training sessions
  • Managing 33 subprojects such as complaint handling, CRM data maintenance, campaign management, and sales training

Sustainable Results:

  • Significantly improved internal collaboration and interface management
  • Increased certainty and reliability through transparent processes and supporting tools
  • Cross-functional transparent structures with international adaptation
  • Development and monitoring of a stabilization concept, including training and KPIs
May 2017 - Apr 2018

Executive Consultant / Project Manager - Further development of global PLM processes and organization

Paul Hartmann AG

Position Summary
Executive Consultant / Project Manager - Further development of global PLM processes and organization at Paul Hartmann AG
Industries
Healthcare
Business Areas
Product Development
Project Management
Quality Assurance
  • Developing best-practice concepts to strengthen product ownership within product management, R&D, and production
  • Establishing and redefining global and local product management, including role descriptions and RACI matrix
  • Developing a group-wide phase-gate model, including regulatory requirements (MDR)
  • Synchronizing regulatory requirements for labeling, market approval, clinical evaluations, risk management, compliance, and make-or-buy decisions
  • Conducting stakeholder interviews, developing a communication plan, and designing a concept to implement manufacturing engineering and quality planning
  • Developing a training concept for a global rollout, and delivering training and coaching

Sustainable Results:

  • Achieving end-to-end process mentality through improved process definitions
  • Organizational structure supports global presence and regulatory compliance
  • Introducing KPIs to monitor risks and compliance with regulatory standards
Jul 2016 - Apr 2017

Executive Consultant / Project Manager - Transformation 'Building the Future' - Brand and Product Relaunch

Paul Hartmann AG

Position Summary
Executive Consultant / Project Manager - Transformation 'Building the Future' - Brand and Product Relaunch at Paul Hartmann AG
Industries
Healthcare
Business Areas
Marketing
Product Development
Project Management
  • PMO for three international product launches across 37 markets (volume: €210M)
  • Rebranding and repositioning of a care line and two incontinence products
  • Managing regulatory requirements (FDA readiness) and implementing the new development process, including training in PRO
  • Assortment planning, product positioning, and value creation process for strategic pricing
  • Developing a launch manual on SharePoint and creating eLearning concepts
  • International sales training concept 'System Selling' and project coordination with markets
  • Business development: new collaboration model between HQ and markets
  • Designing a new role model for international HQ marketing
  • Coaching and training project managers in product and project management

Sustainable Results:

  • Successful handover of products for rollout on time and within budget
  • Integrating business development into the divisional strategy
Apr 2016 - Jun 2016

Project Lead Marketing Strategy and Business Development for New Product Marketing Function

BASF Business Services Holding GmbH

Position Summary
Project Lead Marketing Strategy and Business Development for New Product Marketing Function at BASF Business Services Holding GmbH
Industries
Chemical
Business Areas
Marketing
Project Management
  • Supported the definition of marketing strategy in IT and supply chain business relationship management
  • Developed the future strategy based on current-state and interface analysis
  • Created the setup to transfer the change program into the product marketing line function starting 2017
  • Defined positioning, RACI, and coordinated interfaces
  • Prepared the board presentation up to decision readiness
  • Managed business solution marketing project: identified best practices in 8 business units, validated savings (750 TEU), and drove internal marketing

Sustainable results:

  • Secured board approval
  • Embedded function into line organization starting 2017
  • Confirmed €1 million savings potential as of December 31, 2016
Aug 2015 - Mar 2016

Project Lead for International Sales Trainings for Product Launch

Paul Hartmann AG

Position Summary
Project Lead for International Sales Trainings for Product Launch at Paul Hartmann AG
Industries
Healthcare
Business Areas
Marketing
Project Management
Sales
  • Designed, organized, and implemented an international sales training for two B2B product lines in 27 markets (approx. 750 participants, 10 languages, €300 million volume)
  • Developed training content: strategy, positioning, sales stories, conversation guides, pricing, and value selling
  • Designed an eLearning tool with gamification for measurement and incentivization and built a community
  • Implemented an international marketing & sales cockpit with KPIs for success tracking
  • Managed external and internal service providers

Sustainable results:

  • Achieved significant margin and contribution margin increases in 80% of trained sales organizations
  • Increased competitive advantages in price-driven markets
  • Adopted the concept as a benchmark for other business areas
Aug 2014 - May 2015

Program and Project Lead – 'Building the Future' Transformation for the Incontinence Hygiene Business Unit

Paul Hartmann AG

Position Summary
Program and Project Lead – 'Building the Future' Transformation for the Incontinence Hygiene Business Unit at Paul Hartmann AG
Industries
Healthcare
Business Areas
Marketing
Product Development
Project Management
  • Managed 21 subprojects including branding & positioning, institutional market insights, digital sales channel, and product launches based on regulatory requirements
  • Established regular reporting models and a committee (PLP Project Board)
  • Led organizational development for marketing and R&D, including role definitions and responsibilities
  • Defined a collaboration model between HQ and markets based on TQM and pricing process
  • Supported marketing and product portfolio strategy (€300 million)
  • Coached project leads in change management

Sustainable results:

  • Embedded into the business unit strategy and rolled out products and assortments
Feb 2013 - Jun 2013

Project Lead – Development and Implementation of New Brand Positioning

BILZ Werkzeugfabrik GmbH & Co. KG

Position Summary
Project Lead – Development and Implementation of New Brand Positioning at BILZ Werkzeugfabrik GmbH & Co. KG
Industries
Manufacturing
Business Areas
Marketing
Project Management
  • Developed brand positioning through analysis, workshops, and internal communications
  • Conducted training and coaching for managers and employees
  • Ran workshops and integrated outcomes into sales and marketing activities
  • Monitored implementation
Jan 2012 - May 2012

Interim Key Account Management – Preparing the Key Account Function for the Medical Technology Sector

GO! General Overnight

Position Summary
Interim Key Account Management – Preparing the Key Account Function for the Medical Technology Sector at GO! General Overnight
Industries
Healthcare
Business Areas
Marketing
Sales
  • Segmented customers and created a sales concept including product definition and CRM process description
  • Integrated systems and trained employees
  • Onboarded permanent Key Account Managers
Mar 2011 - Sep 2011
Weikersheim, Germany

Interim Head of Marketing

AUDACON AG

Position Summary
Interim Head of Marketing at AUDACON AG
Industries
Professional Services
Business Areas
Marketing
Project Management
  • Leading a 4-person marketing team
  • Optimizing the marketing planning process
  • Project management and execution of marketing projects (direct communication, print, catalog)
Jul 2009 - Present

Managing Partner / Interim Manager, Business Consultant and Senior Trainer

BER Marketing GmbH

Position Summary
Managing Partner / Interim Manager, Business Consultant and Senior Trainer at BER Marketing GmbH
Industries
Construction
Manufacturing
Professional Services
Business Areas
Marketing
Sales
Strategy
  • Advising and developing strategies in construction, electrical engineering, sanitary trade, medical technology, connector and plug technology, e-mobility, building services, interior design, garden and landscape equipment, and machine tools
  • Implementing go-to-market strategies, brand positioning, marketing and sales reviews, market analyses and PR measures
  • Conducting training sessions and workshops on various topics and industries
Apr 2007 - Jun 2009
Stuttgart, Germany

Manager Sales & Brand Management

Daimler Financial Services AG

Position Summary
Manager Sales & Brand Management at Daimler Financial Services AG
Industries
Banking and Finance
Business Areas
Marketing
Product Development
Sales
  • Established European marketing in the newly founded Sales & Marketing Europe division
  • Developed and implemented the European sales & marketing strategy, including product development roadmap
  • Brand positioning and rollout of brand communications across business units and markets
  • Planning and execution of central marketing activities: trade shows, conferences, online, press
  • Sales support with key account management and CRM materials
  • Market analysis, controlling and reporting for 16 European markets
  • Introduced European sales & marketing processes and market management model
  • Led a team (4 FTE) and served as deputy department head (12 FTE), responsible for a 500 TEU budget
Sep 2000 - Mar 2007

Manager Corporate Media & Internet

Daimler AG

Position Summary
Manager Corporate Media & Internet at Daimler AG
Industries
Automotive
Business Areas
Marketing
Project Management
  • Editor-in-chief for Corporate Media, developed global CI/CD and CRM, internationalized the customer magazines “Transport” and “ROUTE”
  • Topic management and won numerous communication awards
  • Designed and managed the central website and market adaptations
  • Campaign management, topic management and launched eCRM
  • External and internal corporate communications: strategy development, editor-in-chief, content editing
  • Led project for new brand positioning and workshops on brand experience
  • Managed a team (6 FTE) and served as deputy department head (25 FTE), budget responsibility €3.5 million
Jun 1999 - Aug 2000

Marketing Specialist for Retrofit and Accessories

DaimlerChrysler AG

Position Summary
Marketing Specialist for Retrofit and Accessories at DaimlerChrysler AG
Industries
Automotive
Business Areas
Marketing
Product Development
  • Marketing of the audio and auxiliary heating product lines, including product management, pricing and sales promotion (+10% revenue)
  • Implemented marketing strategy for the launch of the first commercial vehicle telematics system
  • Organized trade shows (IAA Frankfurt, Hannover) and provided sales support with promotional materials
Jan 1997 - May 1999

Communication and PR Consultant

Freelance Communication and PR Consultant

Position Summary
Communication and PR Consultant at Freelance Communication and PR Consultant
Industries
Automotive
Business Areas
Business Intelligence
Marketing
  • Concept and implementation of the after-sales marketing strategy including market potential analysis for Daimler AG
  • Competitive analysis and PR strategy for Continental AG
  • Customer and market analysis for the air conditioning system launch at Eberspächer GmbH
  • Market analysis and sales promotion redesign for Haweka GmbH
Jun 1991 - Dec 1996

Tourism Division Assistant

gbk-Gütegemeinschaft Buskomfort e.V.

Position Summary
Tourism Division Assistant at gbk-Gütegemeinschaft Buskomfort e.V.
Industries
Tourism
Business Areas
Marketing
  • Press officer and organization of press conferences, press events, and press trips
  • Organization and execution of trade shows
  • Preparation of board and advisory board meetings
Oct 1990 - Dec 1991

Secretary, Homeless Assistance / Liaison for Civil Service Volunteers

Caritasverband e.V.

Position Summary
Secretary, Homeless Assistance / Liaison for Civil Service Volunteers at Caritasverband e.V.
Industries
Government and Administration
Business Areas
Human Resources
  • Managed the secretariat in the Social Services department
  • Liaison for 42 civil service volunteers

Industry Experience

See where this freelancer has spent most of their professional time.

Experienced in Professional Services, Manufacturing, Construction, Automotive, Tourism, and Healthcare.

Professional Services
Manufacturing
Construction
Automotive
Tourism
Healthcare
Profile match chart

Business Area Experience

See which departments and functions this freelancer has contributed to most.

Experienced in Marketing, Sales, Project Management, Strategy, Product Development, and Human Resources.

Marketing
Sales
Project Management
Strategy
Product Development
Human Resources
Profile match chart

Summary

Interim Manager and Executive Consultant for structuring and implementing complex change and transformation programs in technology-driven organizations.

Skills

Transformation & Change

  • Hr And Organizational Transformation: Developing Organizations, Target Operating Models, Job Architectures And Hr Service Catalogs In International Contexts
  • Erp And It Transformations: Change Programs For Implementing Sap Successfactors, Proalpha And Clarity Including Stakeholder Management And Training
  • Structured Change Management: Designing And Implementing Change And Culture Programs, Change Communication And Qualifying Change Agents

Project & Program Management

  • Program Management Of Complex Initiatives: Overseeing Transformation Programs, Reorganizations And International Rollouts
  • Pmo Setup & Management: Establishing Strategic Pmos, Project Portfolio Management And Implementation And Training Of Project Management Software
  • Go-To-Market & Business Development: Developing And Executing Market Entry Strategies, Launch Management And Sales Initiatives

Leadership & Coaching

  • Leadership Development & Coaching: Delivering Training Programs With Over 2,300 Participants, Average Rating 1.3 – Focus On “Leading In Change”
  • Agile (Business) Coaching & Facilitation: Equipping Project Managers, Change Agents And Leaders In Agile Methods And Leadership Routines, Keynote Speaker
  • Trainer & Author: Designing And Delivering Trainings, Author Of The Professional Book “Agile Change Management In Sales – The Practical Guide For Successful Leaders”

Qualifications

  • It: Ms Office, Sharepoint, Crm (Adito), Google Csuite, Jira, Confluence, Clarity (Project Management), Aiio (Process Management)
  • Proficient In Classic And Agile Frameworks – From Prince2 And Lean To Scrum
  • I Bring Structure To Complex Programs And Enable Teams To Shape Change Effectively.

Languages

German
Native
English
Advanced

Education

Oct 1987 - Jun 1990

Stuttgart Cooperative State University and AKZO Coatings GmbH

Diploma in Business Administration (BA) · Business administration, industrial focus, majoring in marketing and materials management · Stuttgart, Germany

Oct 1984 - Jun 1987

Stuttgart-West Business High School

General higher education entrance qualification · Stuttgart, Germany

Oct 1978 - Jun 1984

Johannes Kepler Grammar School

Stuttgart, Germany

...and 1 more

Statistics

Experience

Total positions 23
Experience in Professional Services 17 y
Avg length 2 y 1 m
Longest experience 16 y 10 m

Global Experience

Countries worked in 1 (Germany)
Primary country Germany

Expertise

Recent roles Executive Consultant / Project Management - Corporate Development, Interim Manager - Director Global Engineering Excellence, Executive Consultant / Project Management - HR Transformation and HR Change
Main industries Professional Services, Manufacturing, Construction
Main business areas Marketing, Sales, Project Management

Qualifications

Highest degree Bachelor

Profile

Created
Last Update

Frequently asked questions

Have questions? Find more information here.

Ralph is based in Neckarsulm, Germany and can operate in on-site, hybrid, and remote work models.
Ralph speaks the following languages: German (Native), English (Advanced).
Ralph has at least 36 years of experience. During this time, Ralph has worked in at least 23 different roles and for 20 different companies. The average length of individual experience is 2 years and 7 months. Note that Ralph may not have shared all experience and actually has more experience.
Based on recent experience, Ralph would be well-suited for roles such as: Executive Consultant / Project Management - Corporate Development, Interim Manager - Director Global Engineering Excellence, Executive Consultant / Project Management - HR Transformation and HR Change.
Ralph's most recent position is Executive Consultant / Project Management - Corporate Development at Family business.
In recent years, Ralph has worked for Family business, DEHN SE, Syntegon Technology GmbH, Hirschmann Automotive GmbH, and Roche Diagnostics GmbH.
Ralph is most experienced in industries like Professional Services, Manufacturing, and Construction. Ralph also has some experience in Automotive, Tourism, and Healthcare.
Ralph is most experienced in business areas like Marketing, Sales, and Project Management. Ralph also has some experience in Strategy, Product Development, and Human Resources.
Ralph has recently worked in industries like Professional Services, Manufacturing, and Construction.
Ralph has recently worked in business areas like Strategy, Marketing, and Sales.
Ralph holds a Bachelor in Business administration, industrial focus, majoring in marketing and materials management from Stuttgart Cooperative State University and AKZO Coatings GmbH.
Ralph will be available full-time from August 2026.
Ralph's rate depends on the specific project requirements. Please use the Meet button on the profile to schedule a meeting and discuss the details.
To hire Ralph, click the Meet button on the profile to request a meeting and discuss your project needs.

Average rates for similar positions

Rates are based on recent contracts and do not include FRATCH margin.

1200
900
600
300
Rate comparison chart
Market avg: 952-1112 €
The rates shown represent the typical market range for freelancers in this position based on recent contracts on our platform.
Actual rates may vary depending on seniority level, experience, skill specialization, project complexity, and engagement length.