Markus Batta-Co-Founder
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Experience
Co-Founder
smovement GbR
- Develop scalable social selling strategies for B2B companies in the industrial sector
- Support marketing and sales teams in targeting prospects on LinkedIn, building trust, and generating quality leads
Independent Consultant
Independent Consultant Marketing & Sales
Support industrial clients in developing impactful corporate strategies and analyzing markets, products, and organizational structures
Focus on practical implementation of growth and transformation projects with emphasis on digitalization, marketing, and sales
Lead complex customer projects from initial planning through coordination and controlling of all project phases
Project management across time, budget, and quality dimensions
End-to-end guidance of digital business customer projects
Strategic consulting and operational support in marketing and sales topics
Selection, management, and quality assurance of external service providers in a project context
Senior Consultant Strategy
Cloudbridge Consulting GmbH
Develop corporate strategies, market and product analyses, and organizational development for industrial clients
Coordinate and supervise project members including planning, alignment, coordination, and controlling
Lead and develop team members
Plan, execute, report, and invoice customer projects
Manage projects in time, budget, quality, and customer communication
Develop and market new consulting products focused on digitalization, marketing, and sales
Conduct end-to-end digital business customer consulting
Prepare and deliver pitches and acquire new clients
Evaluate and manage external service providers in the project scope
Head of Marketing/Product
Hermann Sewerin GmbH
Define and develop future marketing and product strategy including market and competitor analysis and strategic adjustment
Identify action areas, strategic price management, and oversee internal and external communication of the group regarding brand and product marketing
Manage products throughout their lifecycle and develop innovative solutions and margin strategies
Lead and develop product management and marketing team members
Build and develop business relationships
Create business cases and business plans
Design and implement new marketing strategies
Conduct market and competitor analyses as well as strategic market observation
Develop market entry strategies and analyze market trends and customer needs
Develop new communication and marketing strategies; content development, management, and placement
Analyze, prepare, and improve the customer journey
Organize and conduct trade shows, seminars, and training sessions
Head of Quality Management / Member of the Management Board
Müller Technik GmbH
Ensure product quality and compliance with regulations and implement corrective measures for product issues
Define corporate strategy for the group including sites in Eastern Europe and Mexico as a board member
Member of the management board
Develop quality team members
Lead and manage the entire quality department
Serve as group quality representative
Establish and develop suppliers in cooperation with procurement
Control and monitor warranty and failure costs
Drive quality strategy
Head of Product Management
Titgemeyer GmbH & Co. KG
Achieve 6% continuous growth in product segments through targeted competitor and market analysis and go-to-market strategies
Diversify the product range, introduce new product lines, and steer campaigns based on customer needs analysis
Strategically align the entire product range across the value chain and qualify relevant suppliers
Prepare product packaging and define marketing activities for product launches
Support sales to increase revenues
Create marketing plans and implement them
Optimize sales and sales promotion
Set prices and develop international pricing structures
Operational and strategic responsibility for product lines
Identify market trends and customer needs
Conduct competitor and market analyses
Design and develop market strategies
Organize and conduct training and seminars
Program Manager OEM
Valmet Automotive GmbH
Responsible for A207 DB convertible roof
Industry Experience
See where this freelancer has spent most of their professional time.
Experienced in Manufacturing, Automotive, Utilities, and Professional Services.
Business Area Experience
See which departments and functions this freelancer has contributed to most.
Experienced in Product Development, Marketing, Project Management, Sales, Strategy, and Procurement.
Summary
My entire professional life has been shaped by the question of how companies can change and grow. I feel at home in the space between sales, marketing, and product management. In me, you will find a leader who can drive your challenges forward while bringing employees along and developing them.
One of my strengths is thinking in big picture terms, developing strategies, and mapping them all the way down to the individual operational steps. Above all, I am someone who can deal with uncertainty, develop solutions, and is not afraid of challenges.
With a track record of introducing and marketing more than 50 technical products and services, both private label and retail products, I have helped companies strengthen their presence in the global market.
I have successfully transformed traditional sales models into effective multi-channel strategies and implemented digital channels for lead generation with lasting success.
I can offer you this holistic perspective, together with my experience across many industries.
I would be happy to start a conversation with you!
Skills
Continuous Growth And Learning Are, Along With Emotional Intelligence, The Keys To Professional And Personal Success For Me. Through My Ongoing Development And Career Path, I Have Built A Very Broad Knowledge Base. In Addition To My Business Management Knowledge, I Have The Following Core Skills:
- Product Management
- Marketing Management
- Business Development
- Marketing And Product Controlling
- Product Marketing
- Go-To-Market
- Project Management
- International Competence
- Change Management
- Leadership
Get To Know Me And Let'S Find Out Together Whether And How I Can Help You Achieve Your Company Goals.
Languages
Education
Fachhochschule Südwestfalen
Bachelor of Arts · Business Administration · Germany · 2,4
Industrie- und Handelskammer (IHK)
Certified Technical Business Economist, Certified Technical Management Economist · Economics & Technology · Germany · 2,1
Certifications & licenses
Master Management of AI
SGO Business School
Digital Brand Manager
Deutsches Institut Für Marketing
Specialist in Rhetoric/Communication
IHK
Leadership Training
Staufen AG
Neuromarketing
Braindriven
Strategic Product Management
St. Gallen
Statistics
Experience
Expertise
Qualifications
Profile
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Actual rates may vary depending on seniority level, experience, skill specialization, project complexity, and engagement length.
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