
Salesforce Experts
to improve customer operations with vetted, available freelancers matched by AIHire experts who configure Salesforce Clouds, connect business systems and deliver reliable CRM workflows. FRATCH matches you quickly and precisely with vetted, available freelancers who fit your project.
Meet FRATCH Experts who have recently used Salesforce
Beate P.
Last position:
Interim Head of Service at Altendorf Group
- Strategic and operational leadership of the technical service organization
- Improving all processes and workflows
- Developing and implementing a service management IT tool, including an AI database, customer app and self-service portal
Chris W.
Last position:
Senior Strategy Advisor, Transformation Lead – Program realignment with vision, governance, and priority management at Sparkassen-Finanzgruppe | S-Communication Services
In-house consulting provider and transformation driver within the group, in a multi-stakeholder environment and working with C-level leaders.
Realigned and stabilized a cross-functional transformation and scaling program across the group. Refined the vision, priorities, and portfolio of initiatives, and established robust governance, planning, and management structures. Structured roles, responsibilities, and strategic initiatives, incorporating AI and IT automation opportunities.
Designed program realignment and project portfolio management
Developed a strategy model and vision for IT projects
Structured the portfolio, roadmap, and priorities
Established governance and regular meetings
Developed an operating model for flagship projects
Assessed AI and automation opportunities
Clarified roles and responsibilities
Implemented change initiatives
Designed, facilitated, and evaluated workshops
Brought 17 initiatives into a management framework
Improved transparency and decision-making
Strengthened accountability in program management
Sharpened the operating model
Integrated three top-5 institutions
Engaged over 80% of stakeholders
Governance
Portfolio management (PPM)
Change Management
Artificial intelligence
Workflow automation
AI use case assessment
Confluence
Jira
Stakeholder management
William N.
Last position:
Power BI Solutions Architect/Engineer & AI Consultant at AVERDUNG GmbH
- Redesign of the company’s BI infrastructure: replacement of a fragmented landscape of manually maintained Excel solutions and CSV imports with a centralized Power BI environment using a unified data model as the company-wide single source of truth
- Consolidation of previously isolated reporting logic in a central semantic model – elimination of redundant files, manual data transfers and inconsistent metrics across departments
- Forecasting & Planning: Design and implementation of company-wide liquidity planning in Power BI – from business logic to a fully automated, data-source-driven planning model replacing the previous manual Excel process; enabling rolling forecasts and continuously up-to-date cash flow transparency for management
- Optimization of existing Power BI dashboards in terms of performance, structure and analytical value using an AI-native approach
- Analysis and improvement of the data model, including data quality analyses, data cleansing and consistent modeling using Star Schema, DAX and Power Query
- Incident & Anomaly Analysis: Identification, investigation and explanation of data anomalies, including root-cause analysis and specific recommendations for action
- AI Solution Architecture: Connecting Business Central and Power BI to LangDock via MCP (Model Context Protocol) for AI-supported data usage
- Development of a historical data layer as a basis for trend and time-series analyses
- AI-supported automation: Design and development of AI skills, agents, loops and processes for the automated analysis and interpretation of reports
- Automated reporting workflow: Setup of scheduled, automated email delivery of AI-generated analyses and recommendations to stakeholders
- Gathering and documentation of business requirements and coordination with business departments and IT as part of requirements engineering / product owner activities
- Breaking down overall requirements into clearly defined work packages and tasks
- Definition, prioritization and management of milestones throughout the entire project lifecycle
Tools: POWER BI, M365, Copilot Studio, MIRO, Microsoft Business Central, Microsoft Fabric, Claude AI, ChatGPT, LangDock, MS VS Code
André G.
Last position:
Financial Reporting Consultant at Client anonymized (services sector)
Financial reporting as an MVP. Follow-up assignment.
- Reports on profit and loss, balance sheet and cash flow
- Budget and personnel metrics (FTE)
- Implementation as an MVP with a fixed scope
Tobias S W.
Last position:
CEO & Fouder at Wittbix
Michael H.
Last position:
Interim Head of IT / Transformation Manager at A German medium-sized industrial distributor, B2B e-commerce
Agile Transformation: introducing agile principles and transforming traditional IT departments into Scrum and Kanban teams
IT Operating Model: redesigning the IT organization and introducing modern delivery structures and roles
Flight Levels: building up Flight Levels practices within IT to align strategy, coordination and operational execution
Leadership & Coaching: recruiting Agile Coaches and coaching Scrum Masters and IT leaders
ERP Operations: acting as Interim Product Owner for the existing ERP landscape and ensuring business continuity
ERP Transformation: reorganizing and supporting the ERP migration as a Project Manager; Phase 1 (financial accounting) live since October 2025
Operational Core (ERP): establishing dedicated teams for ERP Support, Feature Development, and ERP Migration
Modern Workplace: initiating the transition towards a Microsoft 365-based cloud workplace environment
Integration: establishing a dedicated team to drive integration and connectivity initiatives
Warehouse Operations: building a cross-functional team to support logistics and warehouse-related capabilities
Maintenance & Operations (M&O): introducing a dedicated team for system engineering, security, stable operations and continuous improvement
AI Initiatives: identifying and promoting practical Artificial Intelligence use cases across the IT department
As Interim Head of IT for a German medium-sized industrial distributor, I am responsible for 31 IT employees and lead the digital and organizational transformation, reporting directly to executive leadership. I took over an IT department with almost no basic structures – no clear roles, processes, documentation or ticket system – and with significant technical debt that tied up most of its capacity. Introduced agile principles and ways of working in the IT organization and transformed the traditionally structured IT department into cross-functional Scrum and Kanban teams focused on transparency, collaboration, and customer value delivery.
Redesigned the entire IT organization by establishing a modern operating model, introducing new roles such as Product Owner, Scrum Master and Solution Architect and strengthening the organization through strategic hiring and targeted capability development. Recruited and onboarded Agile Coaches to accelerate the transformation and personally managed and coached Scrum Masters as well as IT department leaders to foster servant leadership, self-management and a culture of continuous improvement.
Aligned IT-internal planning across eight teams to three Flight Levels based on Klaus Leopold (strategy, coordination, team), laying the foundation for later company-wide portfolio management. Consolidated the backlog of more than 10 workstreams and prioritized it by business value and cost of delay. Introduced a ticketing system to increase transparency and enable data-driven decision-making, flow-based work management, and greater accountability at all levels.
Established and supported multiple cross-functional teams, including the Operational Core (ERP) domain with dedicated streams for Support, Feature Development and ERP Migration, as well as teams responsible for Warehouse Operations, Maintenance & Operations (M&O) including system engineering and security, Modern Workplace, Data Quality and integration initiatives. Worked closely with Agile Coaches to support team development, remove impediments, and continuously improve delivery effectiveness.
Acted as Interim Product Owner for the operation and enhancement of the existing ERP landscape while supporting the ERP migration as a Project Manager. Reorganized the project organization and had the already negotiated contract with the implementation partner realigned with a focus on approach and overall responsibility; Phase 1 (financial accounting) has been live since October 2025. Collaborated with the selected implementation partner to design and establish the project organization and target operating model for the ERP transformation, introducing agile delivery structures and ways of working. Facilitated the alignment between business, IT and the external vendor and played a key role in negotiating the contractual framework and delivery model to ensure a sustainable foundation for the transformation program.
Initiated the strategic modernization of the workplace environment through the adoption of Microsoft 365 cloud capabilities, establishing the foundation for enhanced collaboration, scalability and future digital services.
Launched AI initiatives to identify practical business use cases and promote the responsible adoption of Artificial Intelligence across the IT department. Encouraged self-management and empowered teams to take ownership of decisions, delivery and continuous improvement.
Olaf S.
Last position:
Trainer & Facilitator for Digital Sovereignty at ITSM-COLOGNE
Project: Digital Sovereignty – Toll Collect
Workshop: Digital Sovereignty Recognize dependencies, reduce risks, remain capable of acting
Format
- One-day practical seminar
Target group
- Executive management
- IT managers
- Data protection officers
- Compliance functions
Content and objectives
- Systematic analysis of digital dependencies
- Assessment of legal and operational risks
- Development of a concrete plan to increase digital sovereignty
- Mapping of the entire IT infrastructure by participants
- Identification of critical dependencies on non-European providers
- Creation of a prioritized risk matrix based on:
- GDPR
- NIS2
- EU AI Act
- Joint development of options for action – from a hybrid model to complete migration to European solutions
- Development of an individual sovereignty roadmap with:
- Responsibilities
- Milestones
- Budget framework
Agenda
- Preliminary self-assessment (current infrastructure)
- Digital sovereignty? Nothing but an illusion
- Digital sovereignty 2026 – Germany’s dangerous dependency in focus
- Digital sovereignty & open source
- What is digital sovereignty?
- Three questions raised by digital sovereignty
- Reflection: Digital sovereignty in your own life
- Why is digital sovereignty existential now?
- Practical examples of digital sovereignty
- Schleswig-Holstein initiative
- Benefits of digital sovereignty for your company
- Assessing strategy options (cost-benefit matrix)
- Sovereign provider? 10 questions
- What does digital sovereignty specifically mean for your company?
- How do you shape digital sovereignty?
- Digital sovereignty and psychological safety
- Psychological safety: The key to high-performing teams
- Why psychological safety in your company?
- Benefits of psychological safety
- Invitation to group work: PsySafety Check (PS-C)
- The “Braintrust” experiment
- Creating a risk matrix
- Creating a roadmap & project plan
- European alternatives to US Big Tech
- 10-point plans:
- NIS2
- EU AI Act
- GDPR
- ISO 27001
Christopher Z.
Last position:
IT Product Manager / Product Owner at Leading German financial services provider
Banking & Invest – Replacement of digital application journeys
Shared product responsibility for the digital application journeys (accounts, investment accounts, home financing) of a large financial services provider working with three partner banks – from the prioritized backlog and partner bank integrations to regulatory requirements (WpHG, ESMA, BFSG); contributed to the introduction of MS Copilot and AI use cases.
Result: Continued to develop the platform reliably across around 30 releases over 2.5 years; launched two new partner processes and met regulatory deadlines.
Carl-Friedrich L.
Last position:
Rollout Project Manager / Multi-project Management / Project Lead / Program Manager at GlasfaserPlus
Project content / Description of services:
Management and coordination of all new-build areas in the assigned region to ensure completion on time
Responsibility for network planning, budget calculation, and budget approval for optimal resource planning in the construction process
Cross-project management of service providers for the efficient implementation of joint construction or connection of new-build areas
Preparation, tendering, and awarding of contracts within budget limits
Ensuring material supply for smooth joint construction
Management of fiber-optic expansion and provision of data lines; densification
Stakeholder management
Introduction and setup of Kanban board, including maintenance
End-to-end rollout management
Escalation management
Service provider management
Construction monitoring and management of construction schedules
Preparation and tracking of project plans and Gantt charts
Risk management
Claim management and project recalculations
Problem and incident management
Change management
Capex and Opex control and monitoring
Contract management and change order management
Conclusion of lease, purchase, or rental agreements for the development of required properties or lines
Technical collaboration with construction managers and service providers within the construction projects to ensure the timely completion of new-build areas
Definition of requirements, categorization, and prioritization, including monitoring and follow-up in accordance with the project plan
Preparation and delivery of presentations for various management levels
Preparation and creation of decision papers
Forecast
Establishment of project “back to green” post-installation and densification
Environment: MS Office, MS Teams, SAP; SharePoint, Jira, Confluence, Bizagi. GBGS, PowerBI, TKI, Flash Kanban
Franz B.
Last position:
Product Development (AI) at Self-initiated
AI phone assistant platform
Claude Code, Google AI Studio, Python, LLM / Voice-AI, PostgreSQL
- Designed and hands-on developed an AI-powered phone assistant platform (Voice-AI / LLM)—from idea and architecture through to MVP/product.
- Built agentic workflows and end-to-end automations with Claude Code and Google AI Studio.
- Also supported AI-powered delivery in client engagements: using Claude Code for governance documentation, requirements drafts, and automations.
Suparni N.
Last position:
AI-based communication & marketing automation at Commtribe Ltd.
- Expansion of the competence portfolio to include AI-driven marketing & chatbot integration
- Design and development of several intelligent chatbots (Steno, UChat, ManyChat, GHL) for MeditationSoul.org and Physio Point for automated promotion of workshops, retreats, and online courses
- Experience with social media automation tools and AI content tools (e.g., ChatGPT, Gamma, HeyGen)
- Creation of automations with n8n for marketing and CRM processes (lead nurturing, event promotion, funnel flows)
- Combining creative brand communication and AI-supported automation to increase efficiency and personalization in digital marketing campaigns
Paul W.
Last position:
Enterprise Architect at ePrimo GmbH
Led the end-to-end integration and migration architecture for decommissioning SAP IS-U market communication and transitioning to Salesforce Marketing Cloud (SFMC) with E.ON IT Services — covering regulated EDIFACT market messaging, a three-phase data migration (transfer of market message inventory after cutover), redesign of market communication processes, and full GDPR and German energy-market compliance.
- Designed the three-tier target architecture (SAP IS-U → NScale B2B gateway → SFMC) processing 50,000–100,000 EDIFACT messages daily within sub-5-minute SLAs.
- Architected the three-phase data migration: 36 months of historical data, zero-loss cutover of in-flight market messages, and near-real-time CDC synchronization.
- Delivered secure, BDEW/GDPR-compliant integration (AS2/OFTP2, RFC/IDoc, REST APIs, OAuth 2.0, Azure AD, AWS S3) achieving >99.5% uptime, <0.1% migration discrepancy, and RTO <4 hours.
- Applied BPMN to model and optimize the market communication processes.
Technologies: SAP IS-U, NScale, Salesforce Marketing Cloud, EDIFACT, OAuth 2.0, Azure AD, AWS S3, BPMN, Jira, Confluence, Draw.io
Loic N.
Last position:
Senior System Engineer at AG Solution
- Create and lead roadmap forecasting of support opportunities, including colleague training, process design and improvement, and new hire onboarding.
- Collaborate seamlessly with cross-functional teams including Professional Services, Support, Product, Sales, and Solution Engineering.
- Manage business and financial KPIs in alignment with overall business objectives.
- Industrial IT & Data Integration: Implement, configure, and integrate OT/IT systems and data flows, connecting control-layer sources (DCS, PLC, SCADA) to historians, data platforms, and enterprise systems through APIs and standard interfaces.
- AVEVA PI & Historian: Configure, maintain, and extend AVEVA PI (PI Data Archive, Asset Framework, interfaces/connectors) to capture, contextualize, and serve real-time and historical operational data.
- Alarm Management: Support and optimize alarm management systems – e.g. Honeywell Alarm Management – including alarm rationalization, classification, and the analysis of alarm performance, critical alarms, and alarm floods.
- Connectivity & Protocols: Set up and troubleshoot industrial connectivity using OPC UA and OPC A&E, including the configuration of tunnelers / wrappers to bridge OT data sources securely and reliably.
- Production Data Flow: Ensure seamless, secure, and well-structured data flow across the industrial IT landscape, transforming raw operational data into meaningful information for operations and decision-making.
- System Support & Troubleshooting: Provide ongoing support for OT/IT applications, troubleshooting issues across networks, software, and data integrations to keep systems running efficiently.
- Knowledge Management & Best Practices: Contribute to internal documentation, best practices, and troubleshooting guides, and help continuously improve how we deliver industrial IT and data solutions.
Tools & Software: Aveva PI, Salesforce, Active Directory, Microsoft Dynamics 365, Jira, Microsoft, Scrum, DevOps, Docker, CI/CD, Jenkins, GitHub.
Enver B.
Last position:
Interim Manager Data Protection Projects at Telefonica Deutschland GmbH
Management of data protection & IT security-related projects. Adjustments to knowledge management and consulting processes.
Activities:
- Data protection consulting
- Process optimization in in-house consulting
- Interface to specialist departments, IT security, development and management
Patrick M.
Last position:
Product Owner at Telefonica Deutschland GmbH
- Introduction of service management
- Optimization of processes
- Introduction of an agile way of working
- Introduction and configuration of Atlassian Jira Service Management
- Prioritization of features
- Coordination with stakeholders and the business department
- Management of the backlog and creation of user stories
- Budget management
- Coordination of a Scrum team
- Use of Atlassian Jira and Confluence
- Use of Microsoft Teams
- Working according to Scrum and Kanban
Discover over 15,000 top freelancers
Statistics of experts using Salesforce
Aggregated from the professional profiles of matched freelancers.
Experience
20 years

Position duration
2.3 years

Positions per freelancer
12

Top business areas
Project Management, Information Technology, Marketing

Top industries
Information Technology, Professional Services, Retail

Certification focus areas
Information Technology, Project Management, Product Development
Bachelor's degree or higher
91%
Master's degree or higher
55%
Doctorate
7%

Certifications per freelancer
3

Most common languages
English, German, French

Speak two or more languages
98%
Based on our profile pool as of 5 Nov 2026.
Daily rate distribution
The chart shows how the daily rates of experts in this technology are distributed, based on recent contracts on our platform. Each bar covers a rate range — its height shows the share of experts charging within that range.
Average rates of experts using Salesforce
Rates are based on recent contracts and do not include FRATCH margin.
The average daily rate is the mean of all daily rates from recent contracts of comparable freelancers on our platform.
The median daily rate is the middle value of all daily rates — half of comparable freelancers charge less, half charge more. Unlike the average, it is barely affected by outliers.
Calculated based on our freelancers’ daily rates as of 5 Nov 2026. Actual rates may vary depending on seniority level, experience, skill specialization, project complexity, and engagement length.
Salesforce experts industry focus
See which industries our matched freelancers work in most often — every figure is calculated live from the freelancers on FRATCH.
- Information Technology (81%)
- Professional Services (61%)
- Retail (42%)
- Banking and Finance (41%)
- Manufacturing (41%)
- Automotive (35%)
- Media and Entertainment (27%)
- Healthcare (27%)
Please note that freelancers can work across multiple industries, so percentages overlap.
About the technology
CRM foundation
Salesforce is a cloud-based customer relationship management platform for organizing sales, service, marketing and customer data. Companies use it to manage accounts, leads, opportunities, cases and customer journeys in one connected environment. Its configurable data model supports both standard processes and specialized business operations.
Clouds and products
The Salesforce ecosystem includes Sales Cloud, Service Cloud, Marketing Cloud, Experience Cloud and Commerce Cloud. Specialists also work with Data Cloud, Revenue Cloud, Salesforce CPQ and industry-focused solutions. Projects may cover org design, automation, reporting, portals, integrations or a complete CRM rollout.
Configuration and code
Strong professionals combine declarative Salesforce configuration with disciplined development. They work with objects, fields, validation rules, flows, approval processes, profiles, permission sets and Lightning components. When configuration is not enough, Apex, SOQL, REST APIs and Lightning Web Components extend the platform without compromising maintainability.
Integration and data
Salesforce rarely operates alone. Experts connect it with ERP, finance, support, identity and communication systems through APIs, middleware and event-based patterns. They plan data models, migration rules, deduplication, consent handling and monitoring so information remains trustworthy across the customer lifecycle.
When to bring in specialists
Companies often need freelance Salesforce expertise when internal teams face a complex transformation, a growing backlog or a critical delivery deadline.
- Replace manual work with guided flows and automation
- Prepare a data migration or org consolidation
- Improve access controls, reports and dashboards
- Connect Salesforce with business-critical systems
- Extend an existing org with custom features
What strong experts deliver
The best Salesforce professionals start with business processes rather than configuration screens. They document decisions, challenge unnecessary customization and explain trade-offs clearly. Look for evidence of successful releases, clean deployment practices, thoughtful security design, usable dashboards and adoption support for the teams who depend on the CRM.
Frequently asked questions
Not sure where to start with Salesforce? These answers cover the essentials.
Salesforce is used to manage customer relationships, sales pipelines, service cases, marketing activity and customer data. Companies also use it for partner portals, commerce processes, analytics and workflow automation.
Salesforce offers broad configuration options, a large product ecosystem and extensive integration capabilities. Microsoft Dynamics 365 may fit organizations centered on Microsoft business applications, while HubSpot is often chosen for a more standardized marketing and sales experience.
A strong Salesforce specialist may also bring business process analysis, data migration, API integration, identity management and release management skills. Familiarity with Apex, SOQL, Lightning Web Components and middleware is useful when a project extends beyond standard configuration.
The right Salesforce experience depends on the scope, risk and existing org structure rather than a fixed duration. A simple automation task needs different expertise from a multi-cloud rollout, data migration or integration landscape.
Most Salesforce configuration, development, documentation and testing can be completed remotely. Clear access controls, shared requirements, regular reviews and a defined release process are important when teams collaborate across locations.
Salesforce may be a poor fit when requirements are extremely narrow, the organization cannot support ongoing administration or extensive customization would outweigh the business value. A careful specialist should compare the platform with simpler CRM tools before recommending a complex implementation.
Ask a Salesforce freelancer to explain comparable projects, architectural decisions, security controls and deployment methods in concrete terms. Strong professionals can show how they handled data quality, user adoption, testing and long-term maintainability.
Before starting with Salesforce, a freelancer needs clarity on the org landscape, business processes, users, integrations, data quality and release constraints. Access to a safe sandbox and a named decision-maker also helps the specialist deliver changes without disrupting live operations.
The average hourly rate of freelancers who have used Salesforce in their recent projects is 111 €, which corresponds to a daily rate of about 884 € based on an 8-hour working day.
Of the freelancers who have used Salesforce in their recent projects, 91% hold at least a Bachelor's degree, 55% hold at least a Master's degree, and 7% hold a doctorate.
On average, freelancers who have used Salesforce in their recent projects have 20 years of professional experience, with a single engagement typically lasting around 2.3 years.
The most common languages among freelancers who have used Salesforce in their recent projects are English (98%), German (98%), and French (24%).
The most common industries among freelancers who have used Salesforce in their recent projects are Information Technology (81%), Professional Services (61%), and Retail (42%).
The most common business areas among freelancers who have used Salesforce in their recent projects are Project Management (79%), Information Technology (75%), and Marketing (61%).
Main locations of FRATCH Experts, who have recently used Salesforce
Our freelancers and interim experts are at home all over Germany — available on-site in Berlin, Hamburg, Munich and every major business hub, or fully remote. Choose a city to discover matched specialists, local market insights and up-to-date availability.
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