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Annekatrin Buhl

Freelance Employer Branding Consultant

Annekatrin Buhl
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Berlin, Germany

Experience

Sep 2018 - Present
7 years 7 months
Berlin, Germany

Freelance Employer Branding Consultant

Freelance Employer Branding Consultant

Expertise details
Position Summary
Freelance Employer Branding Consultant at Freelance Employer Branding Consultant
Industries
Professional Services
Business Areas
Human Resources
Marketing
  • Guiding employers on their path to an attractive employer brand
  • Advising 40+ clients across various mid-sized industries
  • Awards for supported consulting projects: Shortlisted for HR Excellence Awards 2019, Gold Stevie Award 2019, 3rd place Trendence Awards 2023, Marketing Prize Leipzig 2023, Gold Stevie Award 2023
Apr 2014 - Aug 2018
4 years 5 months
Berlin, Germany

Head of PR & Marketing, Press Officer

Trendence Institut GmbH

Expertise details
Position Summary
Head of PR & Marketing, Press Officer at Trendence Institut GmbH
Industries
Professional Services
Business Areas
Marketing
  • Strategic planning and hands-on implementation of corporate communications
  • Media relations for market research results on employers, employer branding and personnel marketing
  • Website, social media, events, stakeholder communication, brand development, corporate design, evaluation
May 2008 - Mar 2014
5 years 11 months
Unterföhring, Germany

Communications Consultant, Employer Branding Project Manager

wbpr Kommunikation GmbH

Expertise details
Position Summary
Communications Consultant, Employer Branding Project Manager at wbpr Kommunikation GmbH
Industries
Professional Services
Government and Administration
Business Areas
Human Resources
Marketing
Strategy
  • Advising mid-sized companies and state and federal ministries on strategic communication, employer branding, storytelling, stakeholder management and media relations
Aug 2005 - Dec 2005
5 months
Berlin, Germany

PR Intern

wbpr Public Relations GmbH

Expertise details
Position Summary
PR Intern at wbpr Public Relations GmbH
Industries
Media and Entertainment
Business Areas
Marketing
Aug 2003 - May 2004
10 months
Leipzig, Germany

Intern in Press Relations and Production Management; Acting Head of Press Relations

LOFFT Verein zur Förderung des Leipziger OFF-Theaters

Expertise details
Position Summary
Intern in Press Relations and Production Management; Acting Head of Press Relations at LOFFT Verein zur Förderung des Leipziger OFF-Theaters
Industries
Arts and Crafts
Business Areas
Marketing
Production
  • Acting head of press relations (from January 2004)
  • Press relations and production management (intern)

Industry Experience

See where this freelancer has spent most of their professional time.

Experienced in Professional Services, Government and Administration, Arts and Crafts, and Media and Entertainment.

Professional Services
Government and Administration
Arts and Crafts
Media and Entertainment
Profile match chart

Business Area Experience

See which departments and functions this freelancer has contributed to most.

Experienced in Marketing, Human Resources, Strategy, and Production.

Marketing
Human Resources
Strategy
Production
Profile match chart

Languages

German
Native
English
Advanced

Education

Jan 2006 - May 2006

Jyväskylän Yliopisto

Organizational Communication and PR · Jyväskylä, Finland

Oct 2002 - Mar 2008

University of Leipzig

Magistra Artium, Communication and Media Studies, focus on Public Relations/PR · Communication and Media Studies · Leipzig, Germany · 1.5

Oct 2001 - Sep 2002

University of Bayreuth

Bachelor of Arts · English Studies; Economics · Bayreuth, Germany

...and 3 more

Certifications & licenses

Systemic Organizational Consulting (swf)

NLP Master (DVNLP) (Neures Academy)

NLP Practitioner (DVNLP) (Neures Academy)

Instructor Qualification according to AEVO (IHK)

Content Marketing Manager (sma)

Project Management – Leadership and Team Development (VHS)

Project Management – Basics of Project Work (VHS)

Storytelling (scm)

Communication Concept: Planning and Designing PR Concepts (UMC Potsdam)

Statistics

Experience

Total positions 5
Experience in Professional Services 18 y
Avg length 3 y 9 m
Longest experience 7 y 6 m

Global Experience

Countries worked in 1 (Germany)
Primary country Germany

Expertise

Recent roles Freelance Employer Branding Consultant, Head of PR & Marketing, Press Officer, Communications Consultant, Employer Branding Project Manager
Main industries Professional Services, Government and Administration, Arts and Crafts
Main business areas Marketing, Human Resources, Strategy

Qualifications

Highest degree Master
Certifications earned 9

Profile

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Frequently asked questions

Do you have questions? Here you can find further information.

Where is Annekatrin based?

Annekatrin is based in Berlin, Germany and can operate in on-site, hybrid, and remote work models.

What languages does Annekatrin speak?

Annekatrin speaks the following languages: German (Native), English (Advanced).

How many years of experience does Annekatrin have?

Annekatrin has at least 19 years of experience. During this time, Annekatrin has worked in at least 5 different roles and for 5 different companies. The average length of individual experience is 4 years and 9 months. Note that Annekatrin may not have shared all experience and actually has more experience.

What roles would Annekatrin be best suited for?

Based on recent experience, Annekatrin would be well-suited for roles such as: Freelance Employer Branding Consultant, Head of PR & Marketing, Press Officer, Communications Consultant, Employer Branding Project Manager.

What is Annekatrin's latest experience?

Annekatrin's most recent position is Freelance Employer Branding Consultant at Freelance Employer Branding Consultant.

What companies has Annekatrin worked for in recent years?

In recent years, Annekatrin has worked for Freelance Employer Branding Consultant.

Which industries is Annekatrin most experienced in?

Annekatrin is most experienced in industries like Professional Services, Government and Administration, and Arts and Crafts. Annekatrin also has some experience in Media and Entertainment.

Which business areas is Annekatrin most experienced in?

Annekatrin is most experienced in business areas like Marketing, Human Resources, and Strategy. Annekatrin also has some experience in Production.

Which industries has Annekatrin worked in recently?

Annekatrin has recently worked in industries like Professional Services.

Which business areas has Annekatrin worked in recently?

Annekatrin has recently worked in business areas like Human Resources and Marketing.

What is Annekatrin's education?

Annekatrin holds a Master in Communication and Media Studies from University of Leipzig and a Bachelor in English Studies; Economics from University of Bayreuth.

Does Annekatrin have any certificates?

Annekatrin has 9 certificates. Among them, these include: Systemic Organizational Consulting (swf), NLP Master (DVNLP) (Neures Academy), and NLP Practitioner (DVNLP) (Neures Academy).

What is the availability of Annekatrin?

Annekatrin is immediately available part-time for suitable projects.

What is the rate of Annekatrin?

Annekatrin's rate depends on the specific project requirements. Please use the Meet button on the profile to schedule a meeting and discuss the details.

How to hire Annekatrin?

To hire Annekatrin, click the Meet button on the profile to request a meeting and discuss your project needs.

Average rates for similar positions

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Market avg: 620-780 €
The rates shown represent the typical market range for freelancers in this position based on recent contracts on our platform.
Actual rates may vary depending on seniority level, experience, skill specialization, project complexity, and engagement length.