Anja Freese
Project Manager
Experience
IT Project Manager
German industrial company
Conducted as-is analysis and assessed the status quo
Identified required actions and consolidated them into work packages
Analyzed content management systems
Reviewed AI tools
Evaluated and planned data migration
Prepared a project plan for implementation in four phases
Identified and communicated project risks
Tracked status and handled communication
Developed a solid plan for implementing the website relaunch
Refined, prioritized, and phased the project scope
Assessed integration of additional enterprise systems (especially CRM)
Evaluated potential uses of AI solutions
Project Manager
International company in Scientific Solutions
Development and implementation of Salesforce Service Cloud for field service
- Analyzed field service requirements
- Optimized and standardized core processes across Europe
- Conducted requirements workshops with field service and customer service
- Captured, documented, and prioritized requirements in Jira
- Reviewed and validated development deliverables with internal and external stakeholders
- Actively supported the Europe-wide roll-out of Service Cloud
- Implemented KPIs, dashboards, and regular reporting
- Increased service efficiency and customer satisfaction through centralized documentation of all activities
- Digitized and automated processes such as cost estimates and appointment scheduling
- Jira, Confluence, Business Analytics Platform, Power BI, Microsoft Office, BPMN, Salesforce, Scrum, Kanban
Product Owner
International company in Medical Technology, Life Sciences
Development and implementation of Salesforce Sales Cloud for sales, focusing on lead-to-account
- Managed requirements to optimize and standardize the lead-to-account process
- Captured, documented, and prioritized requirements in Jira as user stories
- Defined roles and responsibilities in the process
- Acted as liaison between business units and IT
- Project management: planning, scheduling, budgeting, and risk management
- Conducted Scrum meetings (planning, daily stand-ups, reviews, retrospectives)
- Validated development deliverables with stakeholders
- Documented processes, created user guidelines, and conducted training and hypercare
- Europe-wide roll-out of Salesforce Sales Cloud (>250 users)
- Implemented KPIs, dashboards, and regular reporting
- Jira, Confluence, Business Analytics Platform, Power BI, Microsoft Office, BPMN, Salesforce, Scrum, Kanban
Overall Project Lead
International company in Medical Technology, Life Sciences
- Developed and implemented a digital communication strategy
- Centralized marketing and established technical prerequisites
- Defined objectives, processes, and budgets
- Monitored online marketing performance (open and conversion rates, user behavior)
- Segmented customers for targeted communication
- Cross-channel marketing: planning and coordinating touchpoints
- Data integration and customer segmentation
- Implemented KPIs, dashboards, and regular reporting
Industry Experience
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Experienced in Biotechnology, Healthcare, Information Technology, and Manufacturing.
Business Area Experience
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Experienced in Project Management, Business Intelligence, Marketing, Information Technology, and Sales.
Summary
Dr. Anja Freese is an experienced project and process manager with over 20 years of leadership experience at a well-known healthcare company. Her focus is on promoting operational excellence, stabilizing and managing complex transformation initiatives, and bringing structure and order to dynamic project environments. Dr. Freese gained her extensive project and change management experience in various leadership roles within organizational and digital transformation processes at an international level. Her key strengths include strong analytical and strategic thinking, excellent communication and facilitation skills, and active stakeholder management. With a strong agile mindset, high levels of empathy and flexibility, appropriate resilience, and experience leading cross-functional teams, she successfully tackles complex challenges in a regulated environment.
Skills
- Project Management 15 Years
- Transformation 10 Years
- Department Leadership 16 Years
- It Projects 9 Years
Methodical Focus Areas
- Agile Project Management (Scrum, Kanban)
- Traditional Project Management
- Product Ownership
- Presentation Know-how
- Problem-solving And Organizational Skills
- Communication And Facilitation Skills
- Process Optimization And Documentation
- Multi-channel Marketing
Thematic Focus Areas
- Project Management
- Transformation
- Operational Excellence
- Governance And Compliance In Regulated Environments
- Stakeholder Management
- Change Management
- Crm Implementation
- Requirements Analysis & Management
- Business Analytics
- Strategy Development And Campaign Management
- Marketing And Communication Strategy
- End-to-end Process Control
- Team Development
Tools & Systems
- Atlassian Jira And Confluence
- Microsoft Office / 365 Suite (Powerpoint, Excel, Word, Visio, Teams, Sharepoint), Miro
- Business Analytics Platform: Power Bi
- Various Content Management Systems (Cms), Highspot
- Bpmn, Bic Cloud
- Google Analytics
- Crm System Salesforce Lightning Sales Cloud And Service Cloud
Industry Focus
- Medical Technology
- Diagnostics
- Life Sciences
- Healthcare
Languages
Education
Master of Business Marketing, Multi-Stage Marketing · Business Marketing
PhD (Dr. rer. nat.) in Immunology and Medical Microbiology · Immunology, Medical Microbiology
Diploma in Biology, Biochemistry, Genetics · Biology
Certifications & licenses
Advanced Certified Scrum Product Owner ®
Certified Scrum Product Owner ®
Lean Six Sigma Yellow Belt
Statistics
Experience
Expertise
Qualifications
Profile
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