Trello Expert in Berlin

• LLM-based features for automated CO₂e data extraction from unstructured documents (70% reduction)

• Agentic AI pipeline for automated Scope 3 emissions calculations with 150.000+ validated data records

• Intelligent API workflows for real-time carbon footprint calculations in ERP and ESG systems

• ML algorithms for predicting emissions hotspots and optimizing product design

• Automated data validation pipelines with NLP for quality assurance of CO₂e datasets

• Led a 15-person cross-functional team in developing 10+ AI features

• Strategic product planning and AI roadmap with 35% shorter time-to-market

• Stakeholder management with DAX companies (40% higher satisfaction, 95% retention)

• On-time project delivery with 95% budget adherence through data-driven backlog management

• Agile methods (Scrum, Kanban) with continuous AI/ML integration (25% increase in team velocity)

• Product-market fit for AI features through A/B testing and analytics (60% higher adoption rate)

• Comprehensive organizational setup and growth management
• Interim management (Product, Project, Operations)
• C-Level as a Service (CTO, CPO)
• Tech recruiting
• Founding consultancy
• Fundraising support

• Professional and disciplinary leadership, coaching and performance tracking of the Active Sourcing and Recruiting team
• Recruiting and Active Sourcing of specialists and managers in the tech sales sector, from Account Executive to CSO level
• Interim recruiter for various companies
• New customer acquisition by phone, email and LinkedIn Sales Navigator
• Process optimization through AI
• Optimization of the careers website and job profiles

• Training LLMs with annotation to write and design content in various areas: business, financial, novel, humor, theater.
• Built + 150 campaigns on a TikTok account, reaching +50K followers and 1,2 M likes to promote the book 'Silence, Manants' through audience building and positioning.

• AI adoption project in the field of public administration
• Development of a multi-stage format for introducing AI: keynote, workshops for employees and managers, deep dives on IT and legal topics
• Coordination and content alignment with external subject-matter experts (IT + legal)
• Focus on sustainable use in everyday work instead of a one-time training session

• Led marketing and corporate communications team (8 FTE) with budget and team responsibility to 250+ clinic customers and 150K patients, managing all aspects of marketing, brand messaging and public relations
• Led development of multi-channel demand gen and partner marketing with Sales and CSM (LinkedIn, webinars, email, field marketing, medical briefings in orthopedics, neurology, long-covid, oncology), achieving +180% leads, +120% webinar signups, +35% MQL conversion
• Architected new PLG/app marketing playbook with Product and Data to streamline and leverage product launches, achieving +150% 5-star app reviews from patients and +10 NPS
• Launched ingredient branding strategy, securing two major clinic chain partnerships and patient testimonials. Led proactive PR media and KOL campaigns (+20% sentiment)
• Introduced MarTech AI for marketing automation and campaign efficiency (SFDC, ActiveCampaign, Plausible, Figma), aligned with Legal on GDPR, PDSG, ISO:27001 compliance

• Grew a T1 client's monthly GMV by 40% in 4 months via a weekly marketing campaign schedule, while running our 1st South African product exclusivity campaign which generated 30% of the account's total GMV during launch month.
• Managed a portfolio of 13 T1 and T2 client accounts across the UK and South African markets, holding full P&L accountability for major brands including BetVictor, DAZN, and Entain.
• Expanded existing accounts into 4 new regulated markets to grow portfolio revenue organically, while successfully resolving a critical product configuration dispute to preserve a key T1 partnership.
• Onboarded 3 major clients by orchestrating cross-functional alignment across legal, tech, marketing, and sales teams. Tailored launch and growth plans, secured premium product placement and marketing activities on the client side from day one.

• Hired and mentored small design team; improved cross-functional collaboration
• Guided brand & CI evolution for improved product-market-fit; supported rollout across teams & channels
• Improved team processes and adapted workflows to shifting requirements
• Creation, maintenance of a Design System for product, content & marketing
• End-to-end product design for key features (e.g. onboarding, digital therapy modules) in a regulated health market, aligning with medical & business needs
• Supported marketing, sales & content teams in print, merchandise, web & motion
• Stakeholder management & collaboration across departments

• Owned product delivery for document automation and workflow platform used across multiple legal jurisdictions
• Led integration across 6+ systems using API-based data exchange and structured data mapping
• Partnered with engineering on data models, document generation workflows, and system orchestration
• Evaluated LLM-assisted document automation opportunities to reduce manual drafting
• Built functional prototypes to validate workflow and product concepts
• ~2x increase in case processing throughput
• Enabled multi-state rollout of platform capabilities
• Reduced manual document generation and operational bottlenecks by 80%

• Developed the “Cost Transparency” plugin for Shopware 6 that extends product details with an interactive graphic illustrating different shares of the total price

• Technologies: Shopware, PHP, Twig, CSS, JavaScript

• Interim Product Owner for two new applications as part of the introduction of a new bonus points program within the entire Rewe Group
• Coordination of cross-team planning (initiative management) and implementation
• Responsibility for product vision, roadmap, backlog and stakeholder management within an agile scaled product development team
• Successful Go Live with both applications on 2024-09-24

• Consulting, coaching, workshops and project management with a focus on transformation, developing potential and sustainable growth

Vetain.de

Building and expanding the existing affiliate network

• Affiliate audit of the existing network – quality and potential analysis => strategy recommendation for future sustainable growth
• Commissioned / agency contract for building a new affiliate network
• Tracking setup (first-party, server-to-server, post-view) including tracking tests + review of ePrivacy & TDDDG requirements
• Profitability analysis, commission model calculation, partner acquisition, campaign planning, building the affiliate network

• Digital project management: Planning, managing and coordinating complex TYPO3 and other CMS-based projects, including schedule and budget management as well as quality control.
• Project realignment and crisis management: Taking over and successfully restructuring projects with dissatisfied clients by identifying existing challenges and sustainably improving client satisfaction and project outcomes through effective project management and clear communication.
• Cross-functional collaboration: Leading interdisciplinary teams and working closely with C-level stakeholders to successfully implement projects, achieve strategic goals and strengthen long-term client relationships.
• Budget responsibility and reporting: Managing budgets of over one million euros and being responsible for reporting to ensure compliance with schedules, milestones and financial requirements.
• Stakeholder management and communication: Serving as the key contact for transformation projects and acting as the link between business, technology and other stakeholders to ensure the smooth implementation of strategic goals and digital projects.