Janina Peters - Growth Engineer & Growth Manager

Q: Where is Janina based?

Janina is based in Berlin, Germany .

Q: What languages does Janina speak?

Janina speaks the following languages: German (Native), English (Advanced), French (Intermediate) .

Q: How many years of experience does Janina have?

Janina has at least 2 years of experience. During this time, Janina has worked in at least 5 different roles and for 3 different companies . The average length of individual experience is 1 year and 6 months . Note that Janina may not have shared all experience and actually has more experience.

Q: What is Janina's latest experience?

Janina's most recent position is AI and Automation at A-Leecon GmbH .

Q: What companies has Janina worked for in recent years?

In recent years, Janina has worked for A-Leecon GmbH and Wendero GmbH .

Q: Which industries is Janina most experienced in?

Janina is most experienced in industries like Professional Services , Food and Beverage , and Retail . Janina also has some experience in Advertising , Information Technology , and Education .

Q: Which business areas is Janina most experienced in?

Janina is most experienced in business areas like Marketing , Project Management , and Sales . Janina also has some experience in Information Technology and Strategy .

Q: What is Janina's education?

Janina holds a Master in Culture & Media Management from Freie Universität Berlin and a Bachelor in Cultural Studies & Digital Media/ Cultural Informatics from Leuphana Universität .

Q: Does Janina have any certificates?

Janina has 3 certificates . These include: AI and Automation , AI Consultant (v2.0) , and AI for Project Managers .

Recommended expert

Berlin, Germany

Check rate

Experience

Feb 2026 - Mar 2026

2 months

AI and Automation

A-Leecon GmbH

Introduction to AI and Automation
The Automation Project
Make.com Foundations
Automation Basics: Data Management
Document Workflows, Troubleshoot, and Automate Reports
Digression: Data as the Foundation of AI Systems
Implementing AI Solutions in Practice
Digression: Large Language Models (LLMs)

Feb 2026 - Feb 2026

1 month

AI Consultant (v2.0)

A-Leecon GmbH

Basics and Analysis of Organizational AI Readiness
Identification of Company-Specific AI Potential
Development of AI Pilot Projects
Data Strategy and Infrastructure Planning
Change Management and Training Strategies
Technical Digressions and Practical Examples
Measuring Success and Scaling AI Solutions
Management-Level Communication

Jan 2026 - Jan 2026

1 month

AI for Project Managers

A-Leecon GmbH

Fundamentals of Artificial Intelligence for Project Managers
AI Application Scenarios in Project Management
ChatGPT: How It Works and Application Potential
Foundation Models and Open Source AI Tools
Implementing and Scaling AI Projects
Evaluation and Monitoring of AI Solutions
Legal and Ethical Frameworks
Change Management and Soft Skills for AI Projects

Sep 2023 - Jun 2025

1 year 10 months

Berlin, Germany

Growth Manager

Wendero GmbH

Multi-project management for startups and corporations with a hands-on focus on realizing business opportunities
Project planning and goal definition using a Project Definition Sheet; project monitoring (budgeting, cost control, tracking); and reporting, forecasting, and documentation
Stakeholder management, team leadership, and resource management
Quality control to comply with the Wendero standard and continuous optimization
Knowledge transfer in business development, innovation, and go-to-market strategies
Project management at the intersection of design and product development, particularly regarding product packaging and shipping logistics
Coordination of external service providers along the supply chain and compliance matters
Conducting market, trend, and future analyses as well as market segmentation in B2B and B2C environments
Systematic validation of hypotheses and value propositions through interviews, A/B testing, and surveys
Identification and evaluation of new licensing and partnership models
Analysis of suitable AI use cases as well as strategic business development
Market and competitive analyses and development of actionable recommendations
Support and management of startup projects, including serving as interim Chief Operating Officer for a beverage startup
Steering and automating campaigns using AI-based technologies
Designing, moderating, and conducting workshops on innovation, artificial intelligence, and project management
Support for international market entry and productization
Building and maintaining B2B and B2C partnerships
Planning and implementing measures to scale marketing and sales processes
Introduction and expansion of sales and marketing tools for sales support
Integration of strategic sales partners to increase market penetration
Creation of MVPs and prototypes and their operationalization and scaling
Management and performance tracking of online stores
Collaboration on the further development of product concepts in the beverage, cosmetics, and lifestyle sectors
Research on water technologies, ingredients, and packaging gases, ensuring product quality
Translating scientific findings into brand-relevant communication
Support in new product launches

Mar 2020 - Sep 2020

7 months

Berlin, Germany

Working Student in Marketing & Social Media

brandung

Independently oversaw and maintained social media channels (Instagram, Facebook, Twitter, LinkedIn, Xing) and the company website (TYPO3) in coordination with the Marketing Manager
Created creative editorial plans, coordinated postings and copywriting for social media, internal newsletters, and web articles
Identified social media trends and derived concrete actions using social analytics
Photographic and videographic coverage of agency life, events, and conferences, including image editing (Adobe Photoshop Lightroom) and video editing (Final Cut Pro X)
Supported agency marketing in researching and implementing online campaigns, as well as editing website texts and blog posts

Industry Experience

See where this freelancer has spent most of their professional time.

Experienced in Professional Services, Food and Beverage, Retail, and Advertising.

Professional Services

Food and Beverage

Retail

Advertising

Business Area Experience

See which departments and functions this freelancer has contributed to most.

Experienced in Marketing, Project Management, and Sales.

Marketing

Project Management

Sales

Summary

I bridge the gap between strategic vision and operational excellence. With a track record of scaling businesses and generating new income sources, I apply First-Principles thinking to validate growth levers and mitigate regulatory risks in complex environments. Currently specializing in AI Automation and Strategy to design and enhance scalable, data-driven systems for sustainable impact.

Skills

Project Management, Collaboration (Trello, Asana, Notion, Miro)
Ai Management & Automation (Low-Code-Tools: Lovable, Make.Com, Flowise; Gpt, Claude, Google Ai Studio)
Startup Founding (Gmbh)
Sales & Marketing Operations (Pipedrive, Airtable, Subbly, Brevo, Mailchimp, Klicktipp)
Competitive & Market Analysis
Prototyping & Content/Design (Figma, Canva, Lr, Fcp)
Webdesign & Cms (Wordpress/Elementor, Typo3)
Business Modelling, Product Development, A/B Testing
Agile & Scrum, Design Thinking

Languages

German

Native

English

Advanced

French

Intermediate

Education

Oct 2019 - Mar 2022

Freie Universität Berlin

Master · Culture & Media Management · Berlin, Germany · 1.2

Sep 2018 - Dec 2018

Université Bordeaux Montaigne III

Bordeaux, France

Oct 2016 - Sep 2019

Leuphana Universität

Bachelor · Cultural Studies & Digital Media/ Cultural Informatics · Lüneburg, Germany · 1.3

Certifications & licenses

AI and Automation

A-Leecon GmbH

AI Consultant (v2.0)

A-Leecon GmbH

AI for Project Managers

A-Leecon GmbH

Statistics

Experience

Total positions 5

Experience in Professional Services 2 y

Avg length 6 m

Longest experience 1 y 9 m

Global Experience

Countries worked in 1 (Germany)

Primary country Germany

Expertise

Recent roles AI and Automation, AI Consultant (v2.0), AI for Project Managers

Main industries Professional Services, Food and Beverage, Retail

Main business areas Marketing, Project Management, Sales

Qualifications

Highest degree Master

Certifications earned 3

Profile

Created

March 2026

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Frequently asked questions

Have questions? Find more information here.

Janina is based in Berlin, Germany.

Janina speaks the following languages: German (Native), English (Advanced), French (Intermediate).

Janina has at least 2 years of experience. During this time, Janina has worked in at least 5 different roles and for 3 different companies. The average length of individual experience is 1 year and 6 months. Note that Janina may not have shared all experience and actually has more experience.

Based on recent experience, Janina would be well-suited for roles such as: AI and Automation, AI Consultant (v2.0), AI for Project Managers.

Janina's most recent position is AI and Automation at A-Leecon GmbH.

In recent years, Janina has worked for A-Leecon GmbH and Wendero GmbH.

Janina is most experienced in industries like Professional Services, Food and Beverage, and Retail. Janina also has some experience in Advertising, Information Technology, and Education.

Janina is most experienced in business areas like Marketing, Project Management, and Sales. Janina also has some experience in Information Technology and Strategy.

Janina holds a Master in Culture & Media Management from Freie Universität Berlin and a Bachelor in Cultural Studies & Digital Media/ Cultural Informatics from Leuphana Universität.

Janina has 3 certificates. These include: AI and Automation, AI Consultant (v2.0), and AI for Project Managers.

Janina is immediately available for suitable projects.

Janina's rate depends on the specific project requirements. Please use the Meet button on the profile to schedule a meeting and discuss the details.

To hire Janina, click the Meet button on the profile to request a meeting and discuss your project needs.

Daily Rate Distribution

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<€640 €640-800 €800-960 €960-1120 €1120+

The rates shown represent the typical market range for freelancers in this position based on recent contracts on our platform.

Actual rates may vary depending on seniority level, experience, skill specialization, project complexity, and engagement length.

Average rates for similar positions

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Daily rate avg. 929 €

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1200

900

600

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Median rate 1000 €

The median daily rate is the middle value of all daily rates — half of comparable freelancers charge less, half charge more. Unlike the average, it is barely affected by outliers.

Actual rates may vary depending on seniority level, experience, skill specialization, project complexity, and engagement length.