ClickUp Experts in Berlin

• Business analysis of the Instant Win Games segment (financial, IT landscape, organization, customers)
• Gap analysis and resulting requirements, project planning, milestone planning, stakeholder management, risk analysis, project documentation, playbooks
• Successful establishment of sales activities and sales processes for Instant Win-Games

Operational end-to-end recruiting in a mid-sized company environment. Main focus on filling positions in the German market and internationally (Switzerland), with a focus on Sales and Blue Collar roles (Junior – Teamlead) for Falk & Ross. Stakeholder management, high-volume recruiting, and active sourcing. Ensuring an optimal candidate experience and conducting interviews.

• Stakeholder-Management
• High Volume Sales Recruiting / Blue Collar
• Filling key positions in the areas of: Sales and Blue Collar (including Field Sales Representatives, Inside Sales, Head of Sales)
• International recruiting for Switzerland
• Tools: Microsoft Teams, TestGorilla, LinkedIn Recruiter, Indeed Smart Sourcing

AI implementation for retail, DACH

• Repositioning of the company and development of the Go-to-Market: target segments, Value Proposition and messaging architecture for the DACH retail market.
• Leadership of the brand and website relaunch across more than 100 pages, from Creative Direction and copy through UX to delivery.
• Development of the Demand Generation stack and redesign of the CRM: pipeline, lifecycle stages, lead scoring and reporting.

• Grew a T1 client's monthly GMV by 40% in 4 months via a weekly marketing campaign schedule, while running our 1st South African product exclusivity campaign which generated 30% of the account's total GMV during launch month.
• Managed a portfolio of 13 T1 and T2 client accounts across the UK and South African markets, holding full P&L accountability for major brands including BetVictor, DAZN, and Entain.
• Expanded existing accounts into 4 new regulated markets to grow portfolio revenue organically, while successfully resolving a critical product configuration dispute to preserve a key T1 partnership.
• Onboarded 3 major clients by orchestrating cross-functional alignment across legal, tech, marketing, and sales teams. Tailored launch and growth plans, secured premium product placement and marketing activities on the client side from day one.

• Founded an AI-powered scheduling and business-management SaaS for SMBs, owning technology strategy, architecture, product development, UX, billing and go-to-market execution.
• Architected and shipped a multi-tenant platform with REST APIs, RBAC, CRM, billing and notifications, powering the manager dashboard, admin console, booking experience and iOS/Android applications.
• Led and mentored 7 software engineers, 1 DevOps engineer, 1 QA engineer and 1 UX/UI designer, while remaining hands-on across backend, frontend and product delivery.
• Built AI voice and chat agents using Python/FastAPI, OpenAI and Anthropic APIs, RAG, pgvector and tool calling; integrated Twilio, Google Calendar/Meet, Stripe and Firebase.
• Owned production infrastructure and automated delivery across separate environments using Docker, Nginx, GitHub Actions and Grafana; represented the company at accelerators and international startup events.

Selected stack: Python, FastAPI, Node.js, Vue 3, React/Next.js, React Native, PostgreSQL, Redis, Docker

• Owned product delivery for document automation and workflow platform used across multiple legal jurisdictions
• Led integration across 6+ systems using API-based data exchange and structured data mapping
• Partnered with engineering on data models, document generation workflows, and system orchestration
• Evaluated LLM-assisted document automation opportunities to reduce manual drafting
• Built functional prototypes to validate workflow and product concepts
• ~2x increase in case processing throughput
• Enabled multi-state rollout of platform capabilities
• Reduced manual document generation and operational bottlenecks by 80%

• Led stakeholder management, reported to the CPO, and partnered with engineering to ship CMS improvements, including user support, bug resolution, user interviews, market research, and competitor analysis.
• Drove Agile/Scrum ceremonies and roadmap planning, contributing to product vision, discovery, and strategic decision-making; created feature documentation, collaborated with developers, and led CMS QA, functional testing, automated testing, and UAT.
• Owned roadmap and prioritization using funnel analysis and commercial impact assessments; executed hypothesis-driven experiment loops to improve conversion and CTR.
• Managed product development of the couponing CMS, supporting issue resolution and assisting users with shop, coupon, campaign, gift card, and affiliate network deeplink setup; integrated AI technologies.
• Created scalable processes, SOPs, and workflows to standardize CMS usage across markets, reducing support tickets; spearheaded the Autopilot project to fetch deals and coupons via automation and AI.
• Drove CX improvements across coupon and gift card features for Condé Nast (WIRED, CN Traveller, Glamour), LA Times, and GQ; achieved a 10% increase in clickout conversion rate, a 19% increase in CTR, and a 16% reduction in drop-off at the coupon copy step.

• Fractional marketing leader, conducting audits and leading projects while advising C-level stakeholders on infrastructure, performance, and operations.
• Developing performance management frameworks including CAC/LTV analysis, target setting, OKRs, and KPI alignment across regional segments and acquisition channels.
• Developing segmentation strategies, ICP profiles, and full-funnel structures in collaboration with marketing and sales teams.
• Supporting CRM (HubSpot) implementation and developing the marketing framework for lead scoring, attribution, lifecycle journeys, reporting, and cross-team processes.
• Coaching cross-functional stakeholders through complex strategic processes, driving alignment across marketing, sales, product, and business analytics.
• Developed executive-level reports and presentations with project outcomes and actionable insights to support business decisions.
• Supporting GTM activities including new market launches and agency procurement.
• Hiring, onboarding, and coaching digital marketing teams.

• Oversee delivery of three digital products: Text2Ikon (mobile app), Ludikon & Ikonometer (web apps), and a website relaunch, ensuring alignment with product goals and feature prioritization.
• Define product roadmaps, maintain sprint backlogs, and coordinate cross-functional teams (IT, Website, Graphics) to deliver features on schedule.
• Collaborate with stakeholders, including HR and founders, to translate business needs into product requirements and prioritize features.
• Implement milestone tracking and reporting to monitor product development progress and feature completion, increasing visibility and predictability.
• Develop onboarding and process documentation to accelerate team ramp-up and improve consistency in product delivery.
• Conduct risk assessments of internal workflows and cloud-based systems to ensure compliance with data security standards.
• Organize weekly global syncs, prepare MoMs, and follow up on key action items to ensure cross-team alignment on product goals.

• end-to-end design: managing the full design process from user research and ideation to wireframes, prototypes, and final UI designs
• secure product UX: ensuring usability and accessibility for complex systems like encryption management and IoT infrastructure
• cross-functional collaboration: working closely with developers, security engineers, product managers, and stakeholders to align technical constraints with user needs
• design thinking workshops: participating in and facilitating workshops to define user problems and ideate potential solutions
• user research & client interviews: gathering insights through direct user and client interactions to inform product features and design direction
• feature design & presentations: designing detailed features and presenting them to both technical and non-technical stakeholders for feedback and iteration
• implementation support: supporting developers throughout implementation to ensure design quality and consistency
• design systems: contributing reusable components and UX patterns to internal design systems for consistency and scalability
• usability focus: refining user flows and interfaces based on usability testing and feedback to reduce friction and increase efficiency
• technical fluency: serving as a bridge between design and development, translating complex technical requirements into intuitive user experiences

• Scrum Master for a development team in the renewable energy sector (FTEs & freelancers), coaching 3 POS

• Cost per visit consistently better than benchmark
• Consulting and campaign management (paid social & native) for distributing marketing content to corporate clients, including setting up performance tracking and reports
• Building a lead funnel and running lead generation campaigns

• Launched an AI marketplace aggregator leveraging deep knowledge of e-commerce and marketplaces that reduced product listing time by 65% and improved compliance rates by 70% for a US based client
• Implemented AI-based content generation and image validation features based on marketplace-specific SEO principles and selling policies, eliminating up to 8 hours of manual work per week
• Created an intelligent inventory system with demand forecasting algorithms that decreased stockouts by 30% while optimizing cross-platform inventory allocation across multiple sales channels
• Engineered a conversational AI sales agent to achieve <600ms response latency and >92% intent classification accuracy, ensuring natural, human-like interactions across 10+ Indian languages
• Integrated persona-based conversation flows that improved engagement and upsell conversions by 28% using LLMs, SLMs, RAG and the latest STT and TTS technologies
• Delivered an enterprise-grade real estate CRM and lead management system that reduced lead management effort by 60% through automated workflows
• Architected role-based access controls after conducting 50+ stakeholder interviews to identify critical security needs
• Managed sprint execution with 90% on-time feature delivery while maintaining technical quality standards
• Developed a global VOIP application from concept to launch by defining product strategy based on competitive analysis for an Australian client
• Reduced onboarding friction by 60% through UX optimization, resulting in 25% higher user conversion rates
• Executed data-driven prioritization that accelerated time-to-market while balancing technical constraints

• Consulting on digital strategies, including workshops & keynotes for companies
• Designed & published online courses (including on Web3, AI)
• Built a YouTube channel: content, scripts, production & editing
• Non-fiction author (Web3, published 2025)
• Supporting creatives in implementing digital strategies