Microsoft Bing Experts in Germany
in minutes from vetted and available professionals with the power of AI.Hire experts who improve Bing search visibility, manage Microsoft Advertising campaigns, and use Bing Webmaster Tools to monitor indexing and technical SEO. Get fast, precise matching with vetted, available freelancers.
Meet FRATCH Experts in Germany, who have recently used Microsoft Bing
Michele Heine
Last position:
Chief Digital Officer at DAT Vermögensmanagement GmbH
- Project manager for the analysis, implementation, and optimization of digital processes
- Concept, management, and optimization of comprehensive marketing campaigns for lead generation via Paid Social (incl. Meta Ads, TikTok Ads)
- Concept and implementation of content production and marketing activities
- Project management in omnichannel marketing and process automation
- Implementation of digital tools to improve customer acquisition and support
- Internal stakeholder management and coordination of external service providers
Markus Kümpel
Last position:
Online Marketing Expert at S2 Software GmbH & Co. KG
- Lead generation for S2 Software in 10 European countries
- Google Ads (& Bing) and funnel optimization (A/B testing, copywriting, etc.)
- Increased leads by 250% between October and April (the company has been on the market for 10+ years)
- Responsible for the performance of 8 lead-gen websites and 2 online shops
Jan Sammeck
Last position:
Bootcamp Coach at neuefische GmbH
- Bootcamp Coach: "Digital Sales with AI" for neuefische GmbH
- Creation of curriculum and content for career changers seeking to start a career in digital sales
- Teaching of methods and tactics for an exhaustive tech stack:
- AI Agents Zapier and make.com
- AI Tools Midjourney, heygen, Text-Text LLMs (ChatGPT, Claude, Gemini etc.)
- Sales Software Stack: Fireflies, HubSpot, WIX, Talkwalker
Dominic Dreiner
Last position:
Senior GEO Strategist & AI Search Consultant at Venmate GmbH
- Industry: SaaS (Customer Success Management) – B2B
Comprehensive GEO implementation (Generative Engine Optimization) for a B2B CSM SaaS startup with a focus on AI Search Visibility and AI Citations in ChatGPT, Perplexity and Google AI Overviews – including a GEO workshop and a prioritized implementation roadmap.
- GEO Workshop & Roadmap: Conceptualized and delivered a GEO workshop (how LLMs work, AI Search Architecture, citation strategies); translated it into a prioritized implementation roadmap with impact/effort estimates
- Technical GEO Foundation: Robots.txt & llms.txt, Core Web Vitals & page speed, XML sitemaps for AI crawlers
- Schema & Structured Data: Gap analysis, implementation of Product/Service, FAQ, Article, Author and Organization schema, validation of coverage
- Content Architecture & GEO: Flat content architecture, topic clusters (pillar-and-spoke), 200–300 word chunks and answer-first content structure, E-E-A-T rollout through author pages
- Query Fan-Out & Prompt Anticipation: User prompt mapping, query fan-out, content gap analysis based on prompt coverage
- Citation & Backlink Strategy: AI citation analysis (news, Reddit, Wikipedia, listicles) and development of outreach and backlink strategies
Tools & technologies: Otterly.AI, PeecAI, Qforia (iPullRank), Schema Markup Validator, OpenAI Tokenizer, Prompt Coverage Monitor, ChatGPT, Perplexity AI, Semrush, Ahrefs, Framer CMS
Friederike Baer
Last position:
Copywriter at BuildTech Software Group
- Copywriting for the company website in English and German
Jay Black
Last position:
Senior SEO Manager at CoachHub
- Developed and implemented data-driven SEO strategies aligning with business objectives.
- Continuously monitored and analyzed SEO metrics, optimizing online visibility and search rankings.
- Produced engaging and SEO-optimized content, enhancing the user experience.
- Implemented advanced technical SEO techniques for improved website structure and mobile-friendliness.
- Led outreach campaigns to secure high-quality backlinks, improving domain authority.
- Stayed current with the latest SEO trends, sharing knowledge with the team for a competitive edge.
Alexander Gilburg
Last position:
Data & Tech Manager at Sky
- Owns MarTech, measurement and tooling across DE/AT/IE; works in close partnership with activation and analytics teams
- Set up and chairs a governance forum for DE/AT/CH/IE/UK to define and enforce measurement, taxonomy and workflow standards
- Developed a taxonomy generator that reduced campaign and structure setup from 2–3 days to around 1 hour
- Automated AV and Partnerships data pipelines and prepared “econometrics-ready” datasets for marketing mix modelling and budget decisions
- Coordinates 7–8 tool owners and channel leads to harmonise setups, QA and reporting across markets
Gabriele Sosnizkij
Last position:
Interim Media Manager at Rügenwalder Mühle
- Managing the media agency
- Media strategy for various campaigns
- Campaign management
- Developing social media concept
- Reviewing reports and PCAs
Noushad Hossain
Last position:
Lead Engineer at Cogwheel Analytics
- Lead the software engineering team to develop scalable systems and infrastructure
- Provide architectural guidance, design efficient algorithms, and mentor team members
- Continue responsibilities of software and data engineering in hospitality analytics
- Communicate results and insights to a range of audiences utilizing statistics, machine learning
Shahram Djafari
Last position:
PM/PL/PO & Consultant, Business Analyst, Data Analyst at Shahram Djafari Analytix.Consulting
Conceptualization and planning of web projects and technology rollouts including acquisition, selection processes and negotiations (Jira, Confluence, Miro, Asana, Sharepoint, MS365 platform etc.)
Acquisition, consulting, support and customer service for clients and/or on behalf of clients
Consulting and optimization of digital platforms with focus on UX/Design (customer and/or user journey), programming
Creation of reports and analyses
Data visualization and insight generation
Training and workshops on report usage with stakeholders
Development of interactive dashboards
Building ETL pipelines for data preparation and visualization in BI tools
Performing data consistency and quality checks from cloud-based and on-premise data sources for report, dashboard and visualization creation
Conducting analyses of product and service sales
Importing, exporting and integrating data for visualization (Tableau, Qlik, Power BI, MicroStrategy, LookerStudio etc.), end-to-end
Full responsibility for the data landscape/lifecycle: data and digital analytics consulting; business and data process and system optimization; strategy and conception for data and digital platforms (audit, PoC, e2e, B2C, B2B); project management/project leadership (Scrum, Kanban, traditional); hands-on/operational work
Consulting and support in selecting and implementing analytics and tag management tools (audit, PoC, e2e, B2C, B2B)
Defining and developing KPIs
Developing recommendations and action plans to optimize company goals/performance/sales/platform/ROI/ROAS
Data and process analysis and management (interface monitoring and optimization of workflows and business processes)
Reporting/dashboard development (optimization, redevelopment, consulting)
Implementing, monitoring, mapping and optimizing pixels/tags/data layers (GTM, Launch/DTM/Data Collection, Tealium, Ensighten, Exactag, Adjust, Signal, Commanders Act, source code)
Strategic planning and conception as well as PM in data protection including evaluation, migration, implementation, audit, PoC, e2e, B2C, B2B (TCP, IAB, Google Consent Mode, CCPA, GDPR, OneTrust, Civic, Didomi, Tealium IQ, Clickskeks etc.)
Analyzing social media data using social media analytics tools like Hootsuite, Spredfast, Sprinklr, Linkfluence etc.
Social media management (Facebook, Instagram, Youtube etc.)
Defining and developing KPIs, reports and dashboards
SEO/SEA/SEM/semantic search approaches
Technical SEO, on/off-page optimization, backlinks
Google and Bing Ads
Performance marketing / email and newsletter marketing
Marketing mix modeling / attribution modeling
Programmatic / ad tech / DSP / DMP (Adform, GMP)
Content strategy and content development for platforms/channels
Conceptual and technical CMS optimization
Content localization (project management)
Boray Haag
Last position:
Web Analyst & Tracking Specialist at Freelancer
- Tracking
- Analytics
- Data Engineer
- Server-side Tracking
- Reporting
- Dashboarding
- A/B Testing
Sonja Gottschalk
Last position:
Performance Marketing Consultant, Google Partner Agency, Google Ads Coach and Mentor at Self-employed
- Offering online courses and mentoring in online marketing, SEO, and Google Ads, used by 600 customers (since 2020-10-01)
- Providing agency services for Google Ads as a certified Google Partner (since 2020-05-01)
- Advising Sidroga Pharma on online marketing, social media, Google Ads & Analytics, e-commerce partnerships, and campaign planning for the brands Sidroga, Emser, Emcur, Emsan, and Aquilea (2022-07-01 – 2022-11-30)
- Advising Shop Apotheke on retail media and project management for developing new advertising formats for media clients and pharmaceutical manufacturers (2021-10-01 – 2022-06-30)
- Advising Merkur Sportwetten GmbH on online marketing & media planning: media planning, forecasting, controlling, campaign management and optimization, especially for display, programmatic, and TV (2021-03-01 – 2021-09-30)
- Advising GALERIA Karstadt Kaufhof GmbH on SEO: developing an SEO content strategy for brands, products, and assortments; prioritizing new content; on-page optimization; monitoring and reporting; analyzing new opportunities and deriving recommendations; cross-departmental consulting (2020-01-01 – 2020-12-31)
- Project management and marketing consulting for nexum AG’s clients in FMCG and health
- Advising OBI Next on performance marketing: planning, execution, attributed analysis, and optimization of digital campaigns for acquiring new customers and reactivating existing ones; strategic analysis and identification of optimization opportunities in SEA, SEO, display, social advertising, newsletter and affiliate marketing; designing lead generation and traffic measures
- Advising REWE Digital GmbH on CRM campaign management
- Developing a marketing strategy including a business plan and resource planning for DIOPTIC GmbH
- Creating a potential analysis and developing an online marketing strategy for an electronics provider
- Consulting and project management for content migration, on-page optimization, and SEO during the relaunch of toom Baumarkt
- Optimizing the B2B online presence of a sports betting provider
- Advising on agency selection
Michael Hulsman
Last position:
SEA/SEO Team Lead at marmato GmbH
- Managed clients of the web agency on search engine optimization and marketing as well as web analytics
- Technical lead for 5 team members
Christoph Kleine
Last position:
Business Case: Customer Operations Upsell Expansion at * confidential
- Establishment of as-is baseline performance and KPI framework
- Extrapolation of baseline-potential in relation to product, demand and organizational structure for t + 3 years into the future
- Development of measure-based improvements forecast
- Finalization of financial business modelling by including unit structure changes, commission scheme development and overhead costs
- Stack: Microsoft Excel
Behrooz Mohandeszadeh
Last position:
E-commerce Manager at Edelschmiede Emern
- Managing the JTL online store
- Training – online marketing activities
- Knowledge & skills (Google Ads, Bing Ads, social media marketing)
Discover over 15,000 top freelancers
Statistics of experts using Microsoft Bing
Aggregated from the professional profiles of matched freelancers.
Experience
17 years
Position duration
4.3 years
Positions per freelancer
10
Top business areas
Marketing, Project Management, Information Technology
Top industries
Information Technology, Advertising, Professional Services
Certification focus areas
Marketing, Business Intelligence, Information Technology
Bachelor's degree or higher
82%
Master's degree or higher
35%
Doctorate
12%
Certifications per freelancer
2
Most common languages
German, English, French
Speak two or more languages
100%
Based on our profile pool as of 30 Aug 2026.
Daily rate distribution
The chart shows how the daily rates of freelancers in this technology in Germany are distributed, based on recent contracts on our platform. Each bar covers a rate range — its height shows how many freelancers charge within that range.
Average rates of experts in Germany using Microsoft Bing
Rates are based on recent contracts and do not include FRATCH margin.
The average daily rate is the mean of all daily rates from recent contracts of comparable freelancers on our platform.
The median daily rate is the middle value of all daily rates — half of comparable freelancers charge less, half charge more. Unlike the average, it is barely affected by outliers.
Calculated based on our freelancers’ daily rates as of 30 Aug 2026. Actual rates may vary depending on seniority level, experience, skill specialization, project complexity, and engagement length.
About the technology
What Bing covers
Microsoft Bing is both a search engine and an ad ecosystem. Companies use it for organic search visibility, paid search through Microsoft Advertising, and site control with Bing Webmaster Tools. Strong specialists know how search, ads, and indexing work together.
Typical work
- Set up and optimize Bing Webmaster Tools
- Review crawl, index, and sitemap issues
- Plan Microsoft Advertising search campaigns
- Tune keyword targeting and ad copy
- Track landing page performance and search intent
Where it matters
Bing work fits companies that want reach beyond Google. That includes B2B sites, publishers, e-commerce stores, travel brands, and teams in Germany that need English and German search coverage. It is also useful when a site must stay visible across Microsoft products and desktop-heavy audiences.
Skills that count
Good professionals understand search intent, structured data, landing pages, and conversion tracking. They can read search data, fix technical blockers, and connect SEO work with paid search. On the advertising side, they should know bidding, audience settings, and feed quality.
When to bring in help
Companies usually bring in freelancers when rankings drop, ads underperform, tracking is unclear, or a site launch needs clean indexing. They are also useful for migrations, regional rollouts, and audits of Bing-specific settings. A strong expert leaves clear actions, not vague advice.
What strong experts deliver
Strong Microsoft Bing specialists work methodically and explain trade-offs in plain language. They check technical setup first, then content and campaign structure, then measurement. You should expect practical fixes, testable recommendations, and work that fits your internal team.
Frequently asked questions
Quick answers to the questions that come up most around Microsoft Bing.
A strong Microsoft Bing expert usually works on search visibility, Microsoft Advertising, and Bing Webmaster Tools. That can include crawl checks, sitemap fixes, ad account setup, keyword planning, and landing page improvements. The best specialists connect these tasks instead of treating them separately.
Bing is relevant for both. Companies use it for organic search traffic, technical indexing work, and paid search through Microsoft Advertising. A freelancer should be able to explain how site structure, content, and ads each affect visibility.
Microsoft Bing work often overlaps with Google search work, but it is not identical. The main differences show up in webmaster tools, ad platform details, and how some audiences search on Microsoft devices and in desktop environments. If your site depends on search traffic, you want someone who knows both systems and can spot the Bing-specific gaps.
A good Microsoft Bing specialist should also understand technical SEO, analytics, conversion tracking, and landing page quality. For paid search work, experience with Microsoft Advertising, feed management, and keyword structure matters. Content and structured data knowledge is also useful for indexing and relevance.
It depends on the task, not just the title. A clean account review or webmaster setup may need a focused specialist, while migrations, large ad accounts, or multi-language search work need deeper experience with Bing. Ask for examples that match your exact setup, not generic search work.
Yes, most Microsoft Bing work can be done remotely from Germany or anywhere else. The important part is access to the right accounts, clear communication, and a good process for approvals and reporting. On-site time only matters if your team wants close workshops or shared launch coordination.
Look for clear diagnosis, practical next steps, and a focus on measurable outcomes. A strong Microsoft Bing expert should be able to explain why a page is not indexed, why an ad group underperforms, or how a landing page affects conversion. Avoid vague promises and ask for a sample audit or campaign review approach.
In Germany, teams often expect support for both German and English search coverage, plus coordination with in-house marketing or web teams. A Bing freelancer should be comfortable with local search intent, technical SEO, and Microsoft Advertising workflows. Clear written communication is important when stakeholders are split across markets or functions.
The average hourly rate of freelancers in Germany who have used Microsoft Bing in their recent projects is 98 €, which corresponds to a daily rate of about 782 € based on an 8-hour working day.
Of the freelancers in Germany who have used Microsoft Bing in their recent projects, 82% hold at least a Bachelor's degree, 35% hold at least a Master's degree, and 12% hold a doctorate.
On average, freelancers in Germany who have used Microsoft Bing in their recent projects have 17 years of professional experience, with a single engagement typically lasting around 4.3 years.
The most common languages among freelancers in Germany who have used Microsoft Bing in their recent projects are German (100%), English (100%), and French (24%).
The most common industries among freelancers in Germany who have used Microsoft Bing in their recent projects are Information Technology (81%), Advertising (76%), and Professional Services (67%).
The most common business areas among freelancers in Germany who have used Microsoft Bing in their recent projects are Marketing (90%), Project Management (76%), and Information Technology (71%).
Main locations of FRATCH Experts, who have recently used Microsoft Bing
Our freelancers and interim experts are at home across the DACH region — available on-site in the major business hubs or fully remote. Choose a location to discover matched specialists, local market insights and up-to-date availability.
Berlin Hamburg Munich Cologne Frankfurt Stuttgart Dusseldorf Leipzig Dortmund Essen Bremen Dresden Hanover Nuremberg Request a free demo
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Philipp Thomaschewski
FRATCH CEO
