Jan (Dr.) Sammeck-Bootcamp Coach
Check rate
Experience
Bootcamp Coach
neuefische GmbH
- Bootcamp Coach: "Digital Sales with AI" for neuefische GmbH
- Creation of curriculum and content for career changers seeking to start a career in digital sales
- Teaching of methods and tactics for an exhaustive tech stack:
- AI Agents Zapier and make.com
- AI Tools Midjourney, heygen, Text-Text LLMs (ChatGPT, Claude, Gemini etc.)
- Sales Software Stack: Fireflies, HubSpot, WIX, Talkwalker
Founding & development of a D2C brand for nutritional supplements using AI
Virilitas GmbH
- AI-driven Content using AI-Stack: Elevenlabs, revid.ai, ChatGPT, make.com, Midjourney and others.
- Brand image concept, design, content & SEO; fulfillment processes and selection of shop system; campaign management
- Google Ads, TikTok Shop, X Ads
Monetization Concept for a digital platform in the private health insurance sector
Head of eCommerce Strategy & Technology
Hospitality Digital GmbH (a Metro AG Company)
- End-to-end Lead for the relaunch of the eCommerce Platform [link]
- Team lead eCommerce & Retention
- Internal stakeholder management (UX, Product Management, Tech)
- Project Lead for explorative B2B2C online marketing pilots (Emailmarketing, Facebook Performance)
- Lead for Activation, Retention and Churn reduction campaigns – strategy, pilots, ramp-ups and implementation
Senior Director/Director Digital Commerce & Projects
Steigenberger Hotels AG
- Launch of loyalty website "H Rewards"
- Project lead for integration of various APIs into web infrastructure – CRM, CRS, SSO, CMS
- Team lead Online Marketing & Web Development
- Project lead loyalty app
- System integration projects, incl. relaunch of new brand hotel website
Director eCommerce
Steigenberger Hotels AG
- Team lead Online Marketing and Web Development Projects
- Design, launch and continuous enhancement of 7 websites
- Responsible for 7-figure online marketing budget
- Responsible for 6-figure cost savings by in-housing online marketing
- Overall revenue generated via websites: 8-figure (medium range)
- Revenue increase via websites of at least 20% per year
- Established an industry-unique cost-per-order management approach
- Execution of numerous web-related digitalization project
- Member of the company committee on data protection
Manager Corporate & Hotel Development Travel24
Unister Holding GmbH
Head of Internationalization Travel24
Unister Holding GmbH
Research Assistant
HHL Dr. Werner Jackstädt Chair of Economic and Business Ethics
Teaching and Research in Business Ethics & Institutional Economics
- Preparing and holding lectures
- Research papers
- Support work on workshops and publications for the chair
Consultant
Simon-Kucher & Partners Strategy & Marketing Consultants
Division Financial Services & Consumer Goods / Banking
- Consulting project for current accounts for a private bank
- Pricing audit for an international sports goods manufacturer
Industry experience
See where this freelancer has spent most of their professional time.
Experienced in Tourism, Food and Beverage, Education, Retail, Banking and Finance, and Manufacturing.
Business area experience
See which departments and functions this freelancer has contributed to most.
Experienced in Information Technology, Marketing, Project Management, Strategy, Product Development, and Research and Development.
Summary
I build and grow digital business models at the intersection of eCommerce, digital sales, marketing and AI. I combine strategic thinking with hands-on execution, from platform relaunches, website ecosystems and system integrations to retention, churn reduction and performance marketing.
I have led teams across online marketing, web development and eCommerce strategy, managed 7-figure budgets, delivered 6-figure cost savings and helped grow website revenue in the 8-figure range with at least 20% yearly uplift. My background spans hospitality, travel, health insurance and D2C.
Today I also create curricula and teach career changers in Digital Sales with AI, covering tools like ChatGPT, Claude, Gemini, Midjourney, Zapier, make.com, HubSpot and Fireflies.
Skills
Ms Powerpoint
Ms Excel
Ms Word
Google Ads
Bing Ads
Meta Ads
Tiktok Ads
X Ads
Salesforce Marketing Cloud
Hubspot
Ahrefs
Canva
Ga 4
Jira
Confluence
Notion
Midjourney
Revid.Ai
Chatgpt
Make.Com
Zapier
Elevenlabs
Notebook Lm
Languages
Education
HHL Dr. Werner Jackstädt Chair of Economic and Business Ethics
Ph.D. · Economics · summa cum laude
HHL – Leipzig Graduate School of Management
Master of Science · Management · Leipzig, Germany
Statistics
Experience
Global experience
Expertise
Qualifications
Profile
Frequently asked questions
Have questions? Find more information here.
Jan is based in Frankfurt am Main, Germany and can operate in on-site, hybrid, and remote work models.
Jan speaks the following languages: German (Native), English (Advanced).
Jan has at least 16 years of experience. During this time, Jan has worked in at least 10 different roles and for 7 different companies. The average length of individual experience is 2 years and 7 months. Note that Jan may not have shared all experience and actually has more experience.
Based on recent experience, Jan would be well-suited for roles such as: Bootcamp Coach, Founding & development of a D2C brand for nutritional supplements using AI, Monetization Concept for a digital platform in the private health insurance sector.
Jan's most recent position is Bootcamp Coach at neuefische GmbH.
In recent years, Jan has worked for neuefische GmbH, Virilitas GmbH, and Hospitality Digital GmbH (a Metro AG Company).
Jan is most experienced in industries like Tourism, Food and Beverage, and Education. Jan also has some experience in Retail, Banking and Finance, and Manufacturing.
Jan is most experienced in business areas like Information Technology, Marketing, and Project Management. Jan also has some experience in Strategy, Product Development, and Research and Development.
Jan has recently worked in industries like Food and Beverage, Retail, and Education.
Jan has recently worked in business areas like Information Technology, Marketing, and Strategy.
Jan holds a Doctorate in Economics from HHL Dr. Werner Jackstädt Chair of Economic and Business Ethics and a Master in Management from HHL – Leipzig Graduate School of Management.
Jan is immediately available full-time for suitable projects.
Daily rate distribution
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Average rates for similar positions
Rates are based on recent contracts and do not include FRATCH margin.
The average daily rate is the mean of all daily rates from recent contracts of comparable freelancers on our platform.
The median daily rate is the middle value of all daily rates — half of comparable freelancers charge less, half charge more. Unlike the average, it is barely affected by outliers.
Calculated based on our freelancers’ daily rates as of 24 Aug 2026. Actual rates may vary depending on seniority level, experience, skill specialization, project complexity, and engagement length.
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