Project specification
Project expertise
Description
- Coordinate and creation of retail marketing tools from conception to handover to markets for Fall/Winter 2023 & Spring/Summer 2024 with relevant agencies.
- Coordination & creation of digital marketing tools conception to handover to markets for Fall/Winter 2023 & Spring/Summer 2024 with relevant agencies.
- Develop tools for driving traffic and generating sales which are in line with the aSMC Strategy and which are easy to implement for the markets.
- These tools to include mockups for digital & retail touchpoints with 2D & 3D assets copy & toolkits.
- Distribution & presentation of the tools across retail & digital areas to relevant market counterparts, communicate Retail Marketing plans to stakeholders within your area of responsibility, providing transparency on deliverables and timelines for the upcoming season.
- Consultation with digital analytics to monitor & report on the success of the created tools.
- Development of a membership strategy, in consultation with x-functional team.
- Coordination & reporting of market feedback from Fall/Winter 2023 campaigns
Requirements
- Experience within the above mentioned topics
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