Matthias L.-Expert in strategic product management and product organization that creates profitability

Initial situation: The managing director wanted to move from a project model to a scalable product model. Product ideas were there, but the path to a product-oriented company was not.

Developed a market-ready, scalable offer

Sharpened market segmentation

Optimized offer structure and pricing

Positioned it as a premium product

Created consistent branding between product and company

Aligned the corporate website and LinkedIn campaign with product communication.

Entrepreneurial coaching

• Data protection impact assessment for video surveillance
• Record of processing activities
• Data protection concept
• Technical and organizational measures (ToM)

• Strategic realignment
• Development of the company vision
• Governance strategy
• Operating model
• RACI and delegation board
• Adapted offer, licensing, and pricing logic to the new product logic

• New roles
• Quality assurance in product development
• Continuous process optimization and strategy development
• Reworking of roadmaps and Euregon's overall strategy
• Leadership coaching
• Status report with KPIs for product development
• Strategic software product management
• Internal training program for product managers
• Go-to-market strategy
• Market readiness analysis
• Product business case
• Risk management
• Optimization of the software development process: Team 1: Realignment of the end-to-end development process to SCRUM with Jira, including capacity planning and control using KPIs; Team 2: Conversion of the end-to-end development process from SCRUM to Kanban, including capacity planning and KPI-based control
• Test concept
• Release management
• Cyber Resilience Act

• Business Model Canvas
• Target group definition
• Value proposition design
• Market and environment analysis
• Offer structure
• Pricing
• Go-to-market strategy

• Shareholder structure
• Strategy realignment
• Development of the company vision
• Governance strategy
• Operating model

• Introduction of end-to-end software development processes
• Introduction of new roles
• Requirements management with JIRA
• Scrum
• Training in requirements management with user stories and epics

• Business model development
• Software development (Scrum)
• Process model for dental practices to comply with the IT security guideline according to Section 75B SGB V
• Online checklists, learning videos, manuals and help, taking the BSI IT baseline protection compendium into account
• Blocking and deletion concept
• Data governance
• Data protection concept
• Record of processing activities
• Didactic preparation of specialist information and templates
• IT security
• Writing and testing user stories
• Go-to-market strategy

• Data protection impact assessment
• Measures catalog for risk minimization
• Business process documentation
• Blocking and deletion concept
• Record of processing activities
• Data governance

• Building the product management department
• Training, coaching, and leading a team of six junior product managers
• Introducing portfolio management
• Introducing centralized requirements management
• Optimizing the software development process "New Way of Working" (Spotify model, SAFe)
• Stakeholder management at P, D, and C level
• Market readiness analysis
• Helping shape all-hands calls
• GDPR by design
• Audit and IT security activities
• SWOT analysis
• Process management

• Development of a model for structuring and creating data protection impact assessments
• Process framework
• Selection of the software (PIA tool)
• Creation of text modules
• Training materials in cooperation with the Head of Legal DACH and an external consultant
• Team building in 7 DACH subsidiaries
• Quality control and introduction of a creation and approval process
• Model for creating and maintaining the blocking and deletion concept
• Blocking and deletion concept
• Data governance
• CMDB

• Implementation of GDPR requirements in the collections management system AIS
• Requirements management
• Process documentation in ARIS with SCRUM
• Introduction of ways of working for GDPR requests
• Record of processing activities
• Employee training on GDPR

• Workshop on project design
• Drafting a change management approach for employees
• Formulation of the project application based on agile methods
• Project planning and cost calculation
• Submission of the application

• Strategic analysis of the business area
• Potential and product portfolio analysis
• Cash-out of the business unit, splitting of segments, sale of products, and transfer to other business areas

• Strategic realignment of the ERP software suite MICOS.konzept
• Introduction of portfolio management
• Structural development of the department
• Leadership of a team of 5
• Training of product managers
• Steering product life cycles and portfolio development
• Business model development for spin-off

• Redevelopment of the industry product into the highest-revenue product
• Introduction of an upgrade strategy and pilot partner support
• Requirements management
• Business process analysis
• Quote structure and market readiness analysis
• Business plan
• Stakeholder management for pilot customers

• Coordination and monitoring of internal and external IT service providers
• Specifications document and requirements management
• Technical product consulting