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Holger Prange

Interim Sales/Marketing/Business Development/Transformation Manager

Holger Prange
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Hamburg, Germany

Experience

Jan 2003 - Present
23 years 3 months
Hamburg, Germany

Interim Sales/Marketing/Business Development/Transformation Manager

Management-Lotsen

Expertise details
Position Summary
Interim Sales/Marketing/Business Development/Transformation Manager at Management-Lotsen
Industries
Professional Services
Business Areas
Marketing
Sales
Strategy
  • Developing and reviewing business plans
  • Restructuring/transformation
  • Reviewing investment decisions
  • Adjusting business models
  • Operational support for extraordinary transactions
  • Digitization (sales and marketing)
  • Process optimization
  • Supporting generational transitions
  • Brand management – brand reactivation
Jan 2000 - Dec 2003
4 years
Hamburg, Germany

Head of Marketing and Sales, Member of Management Board

Gies Kerzen GmbH (Blyth Inc)

Expertise details
Position Summary
Head of Marketing and Sales, Member of Management Board at Gies Kerzen GmbH (Blyth Inc)
Industries
Manufacturing
Business Areas
Marketing
Product Development
Sales
  • Developing and launching a new product range
  • Building a new specialist trade distribution in Germany, Austria, and Switzerland
  • Negotiating international industrial partnerships
  • Creating efficient structures for the food retail, specialist trade, department store, and mail order channels
  • Introducing an objective- and performance-oriented management system
  • Implementing modern key account management
Jan 1995 - Dec 2000
6 years
Hamburg, Germany

Marketing and Sales Director / International Marketing Director

Reemtsma Cigaretten GmbH

Expertise details
Position Summary
Marketing and Sales Director / International Marketing Director at Reemtsma Cigaretten GmbH
Industries
Manufacturing
Business Areas
Marketing
Product Development
Sales
  • Aligning country interests with headquarters (1995–1996)
  • Conducting portfolio analyses and realignment; launching new brands and relaunches; planning and executing brand diversification projects; market analysis and development of sales strategies and trade marketing concepts (1996–1998)
  • Identifying and closing portfolio gaps; evaluating sociocultural segments; deriving positioning and brand strategies; developing the marketing mix for BOSS and Polo; successfully launching in eight countries (1998–2000)
Jan 1994 - Dec 1995
2 years
Munich, Germany

National Key Account Manager

Bertelsmann Music Group

Expertise details
Position Summary
National Key Account Manager at Bertelsmann Music Group
Industries
Media and Entertainment
Business Areas
Sales
  • Generating revenue in the high seven-figure range
Jan 1989 - Dec 1994
6 years
Hamburg, Germany

Trainee / Project & Promotion Manager / Sales Manager Food Retail / Senior Product Manager Ice Cream

Langnese Iglo GmbH

Expertise details
Position Summary
Trainee / Project & Promotion Manager / Sales Manager Food Retail / Senior Product Manager Ice Cream at Langnese Iglo GmbH
Industries
Food and Beverage
Business Areas
Marketing
Product Development
Project Management
Sales
  • Trainee program and project management in promotions in East Germany with budget responsibility of DM 8.5 million and leading 20 employees (1990–1991)
  • Establishing the sales management in food retail with revenue responsibility of DM 85 million and leading 17 employees (1991–1993)
  • Relaunch of an ice cream brand as Senior Product Manager (1993–1994)

Industry Experience

See where this freelancer has spent most of their professional time.

Experienced in Professional Services, Manufacturing, Food and Beverage, and Media and Entertainment.

Professional Services
Manufacturing
Food and Beverage
Media and Entertainment
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Business Area Experience

See which departments and functions this freelancer has contributed to most.

Experienced in Marketing, Sales, Strategy, Product Development, and Project Management.

Marketing
Sales
Strategy
Product Development
Project Management
Profile match chart

Summary

A highly action-oriented and crisis-tested sales manager focused on developing and implementing successful strategies to boost revenue, market share, or profitability, as well as exploring new markets and developing (digital) business models or (digital) marketing strategies – for growth projects and in restructuring/transformation.

Proven success in operational leadership and rebuilding sales and marketing departments, restructuring, process optimization, and strategic and operational realignment of business units.

SME-oriented and hands-on, with strong motivational skills.

Experienced in private equity (Aurelius, SVP, Allistro, Maj Invest)

Industries: B2C, B2B, MedTech, OTC, Food/Non-Food, Consumer Goods, Specialty Papers, Automotive, Media, Gift and Collectibles, Manufactures, Home Decor, Tobacco, Wholesale and Retail

Languages

German
Native
English
Advanced

Education

University of Hamburg

Diploma in Business Administration · Marketing/Law/Psychology · Hamburg, Germany

Statistics

Experience

Total positions 5
Experience in Professional Services 23 y
Avg length 8 y 2 m
Longest experience 23 y 2 m

Global Experience

Countries worked in 1 (Germany)
Primary country Germany

Expertise

Recent roles Interim Sales/Marketing/Business Development/Transformation Manager, Head of Marketing and Sales, Member of Management Board, Marketing and Sales Director / International Marketing Director
Main industries Professional Services, Manufacturing, Food and Beverage
Main business areas Marketing, Sales, Strategy

Qualifications

Highest degree Master

Profile

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Frequently asked questions

Do you have questions? Here you can find further information.

Where is Holger based?

Holger is based in Hamburg, Germany and can operate in on-site, hybrid, and remote work models.

What languages does Holger speak?

Holger speaks the following languages: German (Native), English (Advanced).

How many years of experience does Holger have?

Holger has at least 37 years of experience. During this time, Holger has worked in at least 5 different roles and for 5 different companies. The average length of individual experience is 7 years and 5 months. Note that Holger may not have shared all experience and actually has more experience.

What roles would Holger be best suited for?

Based on recent experience, Holger would be well-suited for roles such as: Interim Sales/Marketing/Business Development/Transformation Manager, Head of Marketing and Sales, Member of Management Board, Marketing and Sales Director / International Marketing Director.

What is Holger's latest experience?

Holger's most recent position is Interim Sales/Marketing/Business Development/Transformation Manager at Management-Lotsen.

What companies has Holger worked for in recent years?

In recent years, Holger has worked for Management-Lotsen.

Which industries is Holger most experienced in?

Holger is most experienced in industries like Professional Services, Manufacturing, and Food and Beverage. Holger also has some experience in Media and Entertainment.

Which business areas is Holger most experienced in?

Holger is most experienced in business areas like Marketing, Sales, and Strategy. Holger also has some experience in Product Development and Project Management.

Which industries has Holger worked in recently?

Holger has recently worked in industries like Professional Services.

Which business areas has Holger worked in recently?

Holger has recently worked in business areas like Marketing, Sales, and Strategy.

What is Holger's education?

Holger holds a Master in Marketing/Law/Psychology from University of Hamburg.

What is the availability of Holger?

Holger is immediately available full-time for suitable projects.

What is the rate of Holger?

Holger's rate depends on the specific project requirements. Please use the Meet button on the profile to schedule a meeting and discuss the details.

How to hire Holger?

To hire Holger, click the Meet button on the profile to request a meeting and discuss your project needs.

Average rates for similar positions

Rates are based on recent contracts and do not include FRATCH margin.

1200
900
600
300
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Market avg: 928-1088 €
The rates shown represent the typical market range for freelancers in this position based on recent contracts on our platform.
Actual rates may vary depending on seniority level, experience, skill specialization, project complexity, and engagement length.