Angelika Ballosch - Consultant

Q: Where is Angelika based?

Angelika is based in Hamburg, Germany and can operate in on-site , hybrid , and remote work models.

Q: What languages does Angelika speak?

Angelika speaks the following languages: German (Native), English (Advanced), French (Advanced) .

Q: How many years of experience does Angelika have?

Angelika has at least 12 years of experience. During this time, Angelika has worked in at least 8 different roles and for 16 different companies . The average length of individual experience is 1 year and 9 months . Note that Angelika may not have shared all experience and actually has more experience.

Q: What is Angelika's latest experience?

Angelika's most recent position is Transformation facilitation at Asset management and real estate developer .

Q: What companies has Angelika worked for in recent years?

In recent years, Angelika has worked for Asset management and real estate developer , Trade fair company , ROOOMS GmbH , Kreativgesellschaft Hamburg , and SaaS marketing organization .

Q: Which industries is Angelika most experienced in?

Angelika is most experienced in industries like Automotive , Information Technology , and Banking and Finance . Angelika also has some experience in Advertising , Retail , and Energy .

Q: Which business areas is Angelika most experienced in?

Angelika is most experienced in business areas like Marketing , Project Management , and Sales . Angelika also has some experience in Customer Service , Strategy , and Operations .

Q: Which industries has Angelika worked in recently?

Angelika has recently worked in industries like Information Technology , Retail , and Advertising .

Q: Which business areas has Angelika worked in recently?

Angelika has recently worked in business areas like Marketing , Project Management , and Operations .

Recommended expert

Hamburg, Germany

Experience

Sep 2025 - Present

7 months

Hamburg, Germany

Hybrid

Transformation facilitation

Asset management and real estate developer

Development of mission, vision, and values canon
Synchronization of interfaces and sharpening of role profiles
Repositioning and rebranding of the employer brand and B2B brand

Jan 2025 - Apr 2025

4 months

Senior Consultant

Trade fair company

Strengthening digital communication (B2B and B2C)
Change management for digitization
Adapting organizational design to digital communication structure

Feb 2024 - Mar 2025

1 year 2 months

Senior Consultant

ROOOMS GmbH

Enhancing the digital visibility of the Hamburg flagship store through performance marketing activities (Meta Ads, Google Ads)
Strengthening SEO and improving website usability
Developing a marketing concept for franchisees and creating infrastructure and processes for centralized and decentralized structures

Jan 2023 - Jan 2024

1 year 1 month

Mentor

Kreativgesellschaft Hamburg

Launch support for the skat app 'Best Jack' and creation of a playbook for marketing activities
Building digital visibility for REFRAME Studio and other projects

Jan 2023 - Jan 2024

1 year 1 month

Consultant

SaaS marketing organization

Goal: improving lead quality
Forming interdisciplinary teams from brand, performance, sales, and customer success
Setting up a safe space to test the realignment of the touchpoint and funnel strategy on 30% of the data set
Rolling out the new structure, building a KPI system and a meeting structure across all touchpoints

Jul 2021 - Oct 2022

1 year 4 months

Project Lead

New Work SE (onlyfy)

Integration of the new corporate identity of the brand "onlyfy" across brand touchpoints
Redesign of marketing approaches for the digital products of XING E-Recruiting GmbH
Development and reorganization of the customer journey considering the new brand core
Orchestration of all channels (dialog, performance, social media, podcast, webinars)
Project management of the trade show presence at "Zukunft Personal" 2021 (completely online due to the pandemic) and 2022 (online and on-site)
Interface between marketing and sales: Developing a common understanding of leads ("sales readiness") and a strategy for lead nurturing

Dec 2019 - May 2020

6 months

Project Lead

New Work SE

Development of marketing approaches and content creation for the Talent Manager and Employer Branding Profiles along the B2B customer journey
Redesign of the onboarding process (emails and webinars) for new customers; design of training sessions and webinars for Google Zukunftswerkstatt
Marketing of the E-Recruiting podcast
Interface between marketing and sales, aiming to build a shared understanding of leads and KPIs

Feb 2019 - Sep 2019

8 months

Senior Consultant

Track GmbH

Content strategy and UX-optimized website adjustments for Mini.com
Communication and integration of BMW Financial Service products into the overall strategy
Development of dialog and targeting campaigns for BMW Financial Service; managing creative development and client management

Jul 2017 - Sep 2018

1 year 3 months

Senior Marketing Manager

HalloFreelancer GmbH

Launch coordination and marketing of the recruiting platform and software "HalloFreelancer.com"
Building a dialog marketing and performance-oriented funnel
Implementation of trigger-based email automation (tool: Braze)
Integration of various marketplaces (coaches and trainers) into a holistic CRM approach
Creation of KPIs and reports
Team leadership and building of a 10-person MarCom team

Aug 2016 - Jul 2017

1 year

Senior Marketing Manager

comdirect AG

Design and implementation of dialog and digital campaigns to market investment products

May 2016 - Aug 2016

4 months

Senior Consultant

DDB Hamburg GmbH

Development and management of social media campaigns for Deutsche Telekom AG; coordination and support of photo shoots
Repositioning and redesign of the umbrella brand for the Young target segment; rollout coordination

Jul 2013 - May 2016

2 years 11 months

Senior Consultant

Volkswagen AG

Digital launch campaigns for Touran, Tiguan, Scirocco and Beetle: integrated management of all digital activities across departments and the dealer network
Management and execution of print and digital media campaigns as well as SEO measures
Handling various digital campaigns based on traditional campaign communication and adapting them to the digital user journey
Coordination of the Volkswagen newsletter: content and distribution
Implementation of a social CRM approach
Digital communication campaigns for special editions; launching campaign microsites
Project lead for the e-mobility campaign with William Shatner

Apr 2013 - Jul 2013

4 months

Senior Project Manager

FGI – Fischer Group International

Project management for change communication in a global transformation process in the automotive industry

Aug 2012 - Dec 2012

5 months

Interim Senior Marketing Manager

Gasag AG

Client support and project management: planning, proposal development, briefing and management of agency/creative team, presentations, overseeing implementation, project controlling
Consulting on the development and execution of dialog marketing measures for customer win-back, retention and churn prevention
Managing and commissioning service providers (printing, lettershop, data processing)

Nov 2011 - Apr 2012

6 months

Senior Consultant

Philipp & Keuntje

Project management for brand management and rebranding for a telecommunications client; CI update
Client management and creative direction

Jan 2011 - Dec 2011

1 year

Senior Consultant

Mainova AG

Creation of concepts for attracting new customers in B2B and B2C
Targeted marketing along the sales funnel
Development of sales and media partnerships

Aug 2010 - Oct 2011

1 year 3 months

Senior Consultant

Volkswagen AG

Launched the Facebook page Volkswagen Germany: kickoff campaign and content planning
Project management of the launch campaign "The 21st Century Beetle" (German market)
360-degree communication
Managing and implementing media planning for print and digital publications

Industry Experience

See where this freelancer has spent most of their professional time.

Experienced in Automotive, Information Technology, Banking and Finance, Advertising, Retail, and Energy.

Automotive

Information Technology

Banking and Finance

Advertising

Retail

Energy

Business Area Experience

See which departments and functions this freelancer has contributed to most.

Experienced in Marketing, Project Management, Sales, Customer Service, Strategy, and Operations.

Marketing

Project Management

Sales

Customer Service

Strategy

Operations

Summary

I help executive teams and CMOs structure marketing and sales organizations so decisions are clear, resources are focused, and market impact is measurable.

My work focuses on accountability architectures that enable speed because decisions are clearly assigned: Through clear structure, consistent decision logic, and shared communication, orientation is created in day-to-day business.

For people and brands in the digital age.

Skills

Marketing Strategy
Digital Marketing
Customer Journey
Communication And Campaigns
Organizational Development
Cultural Pattern Analysis
Change Facilitation
Strong Analytical Skills, Value Creation Focus
Silo-free Optimization Of Funnels, Touchpoints, Content, And Campaigns
Strong Conceptual Skills, Solution-oriented, Hands-on

Languages

German

Native

English

Advanced

French

Advanced

Education

Oct 1994 - Jun 2000

University of Osnabrück and Leuphana University Lüneburg

Diploma, focus on Tourism/Strategic Management · Business Administration · Lüneburg, Germany

Certifications & licenses

Organization - what is it?

Hephaistos Institute · Krailling, Germany

Master Business with AI

Leaders of AI

Certified Systemic Organizational Designer and Communication & Future Leadership Coach

intrinsify

Certified Creative Leadership Coach

IDEOU

Certified Business Coach

Coatrain

Statistics

Experience

Total positions 17

Experience in Automotive 5 y

Avg length 10 m

Longest experience 2 y 10 m

Global Experience

Countries worked in 1 (Germany)

Primary country Germany

Expertise

Recent roles Transformation facilitation, Senior Consultant, Mentor

Main industries Automotive, Information Technology, Banking and Finance

Main business areas Marketing, Project Management, Sales

Qualifications

Highest degree Master

Certifications earned 5

Profile

Created

September 2023

Last Update

March 2026

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Frequently asked questions

Do you have questions? Here you can find further information.

Where is Angelika based?

Angelika is based in Hamburg, Germany and can operate in on-site, hybrid, and remote work models.

What languages does Angelika speak?

Angelika speaks the following languages: German (Native), English (Advanced), French (Advanced).

How many years of experience does Angelika have?

Angelika has at least 12 years of experience. During this time, Angelika has worked in at least 8 different roles and for 16 different companies. The average length of individual experience is 1 year and 9 months. Note that Angelika may not have shared all experience and actually has more experience.

What roles would Angelika be best suited for?

Based on recent experience, Angelika would be well-suited for roles such as: Transformation facilitation, Senior Consultant, Mentor.

What is Angelika's latest experience?

Angelika's most recent position is Transformation facilitation at Asset management and real estate developer.

What companies has Angelika worked for in recent years?

In recent years, Angelika has worked for Asset management and real estate developer, Trade fair company, ROOOMS GmbH, Kreativgesellschaft Hamburg, and SaaS marketing organization.

Which industries is Angelika most experienced in?

Angelika is most experienced in industries like Automotive, Information Technology, and Banking and Finance. Angelika also has some experience in Advertising, Retail, and Energy.

Which business areas is Angelika most experienced in?

Angelika is most experienced in business areas like Marketing, Project Management, and Sales. Angelika also has some experience in Customer Service, Strategy, and Operations.

Which industries has Angelika worked in recently?

Angelika has recently worked in industries like Information Technology, Retail, and Advertising.

Which business areas has Angelika worked in recently?

Angelika has recently worked in business areas like Marketing, Project Management, and Operations.

What is Angelika's education?

Angelika holds a Master in Business Administration from University of Osnabrück and Leuphana University Lüneburg.

Does Angelika have any certificates?

Angelika has 5 certificates. Among them, these include: Organization - what is it?, Master Business with AI, and Certified Systemic Organizational Designer and Communication & Future Leadership Coach.

What is the availability of Angelika?

Angelika is immediately available part-time for suitable projects.

What is the rate of Angelika?

Angelika's rate depends on the specific project requirements. Please use the Meet button on the profile to schedule a meeting and discuss the details.