Sascha K.-Interim Project Manager | Marketing, Digital, Transformation | Germany and China
Check rate
Experience
AI startup for radiology practices
AI startup for radiology practices
Pitch materials, competitive analysis, pilot offer with KPI definition
Lecturer
Wanli University
Head of Member Marketing
Sport Alliance GmbH
Team of 5 employees, revenue 0,5 Mio. €
- Built a semi-automated marketing growth unit for the fitness industry. Google and social media campaigns in funnels generated 10 to 50 leads per month per studio, depending on the client budget, most recently for around 120 clients
- Developed and launched the fitness app “MySports Rewards” with agile teams, including product development, digital marketing and customer service
- Transformed business models with internal startups
Managing Partner
Bold & Epic Consulting (formerly XQ Digital GmbH)
Team of up to 6 employees, revenue up to 1,2 Mio. €
- Interim project leadership and PMO for international marketing and transformation projects
- Consulting on digital transformation, marketing strategy and digital business models, mainly for German SMEs
- Digital e-commerce channel for bulthaup kitchens, for end customers, architects and trade partners
- China go-to-market strategy for an ECM SaaS software product, MarTech roadmap and data asset management for a well-known B2C brand
- Built an AI-supported content process for newsletters, website and LinkedIn, from research through Power Automate to the finished post
- Business case and project implementation, including a marketing case, for a mobile app startup
- China innovation trips and market entry consulting for business owners and decision-makers
Managing Director
Avantgarde Consulting (Shanghai) Co., Ltd
Team of 80 employees, revenue 7 Mio. €
- Led and developed Germany’s leading brand experience agency in China
- Brand experience and launch events for Porsche, Mercedes-Benz, Ferrari, BMW, FC Bayern München and Hennessy, including Porsche Panamera, Cayenne and the Ferrari rally along the Silk Road
General Manager
Jung von Matt
Team of 70 employees, revenue of €6 million
- Expanded the Beijing office from 40 to 70 employees, opened and managed the Shanghai office
- Built a digital unit with 15 employees in Hamburg and led the RWE team
- Sales strategy and overall communications for the Mercedes-Benz V-Class and the new Vito in China (+80% revenue)
- Digital strategy and won the social media account for smart (Mercedes-Benz) in China
- Clients included Mercedes-Benz, MB Financial Services, Fujian Benz, Carlsberg, Haribo, Haspa, Henkel, Fujitsu and RWE
Account Director
Scholz & Volkmer
Managed Leica, ThyssenKrupp, Brita, Vivico and Philips’ national and international digital accounts across brand websites, online marketing and CRM
Communication Manager
J. Walter Thompson
Brand responsibility for Kraft, Diageo, Bayer Healthcare (Canesten, Rennie, Supradyn) and Kimberly-Clark; led pitches for new business and served as the point of contact for new media
MySports Rewards
MySports Rewards
Fitness app with agile teams, from product development to launch
Ferrari Silk Road Rally
Ferrari
Ferrari Silk Road Rally
Launch events in China
Guest Lecturer
Hanse-Schule
For two years, delivered three sessions on innovation, marketing, and market entry strategy with a focus on China, as part of the training program for commercial and IT professionals
Mercedes-Benz V-Klasse und Vito, China
Mercedes-Benz
Mercedes-Benz V-Klasse und Vito, China
Sales strategy and overall communications, +80 % revenue
Porsche Panamera und Cayenne
Porsche
Porsche Panamera und Cayenne
Launch events in China
Project Lead
Stadt Karlsruhe
World Games 2025, Chengdu
Led the ten-minute live stage show for the closing ceremony for the agency Raumkontakt (client: Stadt Karlsruhe), on site for ten days
new digital sales channel
bulthaup Küchen
new digital sales channel
from idea to launch
Industry experience
See where this freelancer has spent most of their professional time.
Experienced in Information Technology, Food and Beverage, Automotive, Healthcare, Chemical, and Energy.
Business area experience
See which departments and functions this freelancer has contributed to most.
Experienced in Marketing, Sales, Strategy, Information Technology, Project Management, and Customer Service.
Summary
Interim project lead and project manager with 25 years of experience in marketing, consulting and agencies, including five years in China. I manage several projects in parallel across marketing, sales, business units and external agencies, from briefing, schedule and status report through to approval, working both strategically and hands-on. My focus areas include marketing and transformation projects, product and market launches, events and the use of AI in marketing. Certified in PRINCE2 Practitioner, PMP and Kanban. Industry experience includes automotive, consumer goods, healthcare and pharma, kitchens, fitness and software.
- World Games 2025, Chengdu: Project lead for the ten-minute live stage show at the closing ceremony, for the agency Raumkontakt (client: City of Karlsruhe), ten days on site
- bulthaup kitchens: new digital sales channel from idea to launch
- MySports Rewards: fitness app with agile teams, from product development to market launch
- Mercedes-Benz V-Class and Vito, China: sales strategy and overall communications, +80 % revenue
- Porsche Panamera and Cayenne, Ferrari Silk Road Rally: launch events in China
- AI startup for radiology practices: pitch materials, competitive analysis, pilot offer with KPI definition
Skills
- Project Management: Project And Program Management, Pmo, Project Plans, Timelines And Status Reports, Stakeholder Management, Managing Several Projects In Parallel, Prince2, Pmp, Kanban, Agile And Hybrid Methods
- Marketing: Campaign Management, Brand And Marketing Strategy, Briefings And Approvals, Managing Agencies And Service Providers, Marketing Automation, Crm, Ai-Supported Content Processes
- Events: Launch Events, Live Shows, Customer Events, Partner And Venue Coordination
- Transformation And Innovation: Digital Transformation, Business Models, Go-To-Market, Market Entry In China
- Tools And Systems: Jira, Confluence, Microsoft Powerpoint And Excel, Microsoft Power Automate, Make, Hubspot, Google Analytics, Google Tag Manager, Google Search Console, Mixpanel, Wordpress, Drupal
- Ai: Claude, Chatgpt, Kling Ai, Deepseek And Kimi
Languages
Education
Carl-Engler-Schule
Abitur
Certifications & licenses
BCS Artificial Intelligence Foundation
EXIN
Business Analytics Foundation and Requirements Engineering
Kanban Foundation
EXIN
PeopleCert
PeopleCert
Python Programming and Data Science Tools, IT Professional Qualification
New Horizons Hamburg
Certified Communications Specialist
Akademie für Marketing-Kommunikation
Statistics
Experience
Global experience
Expertise
Qualifications
Frequently asked questions
Have questions? Find more information here.
Sascha is based in Hamburg, Germany.
Sascha speaks the following languages: German (Native), English (Advanced), Chinese (Elementary).
Sascha has at least 26 years of experience. During this time, Sascha has worked in at least 8 different roles and for 7 different companies. The average length of individual experience is 3 years and 3 months. Note that Sascha may not have shared all experience and actually has more experience.
Based on recent experience, Sascha would be well-suited for roles such as: AI startup for radiology practices, Lecturer, Head of Member Marketing.
Sascha's most recent position is AI startup for radiology practices.
In recent years, Sascha has worked for Wanli University, Sport Alliance GmbH, and Bold & Epic Consulting (formerly XQ Digital GmbH).
Sascha is most experienced in industries like Food and Beverage, Information Technology, and Automotive. Sascha also has some experience in Healthcare, Chemical, and Energy.
Sascha is most experienced in business areas like Marketing, Sales, and Strategy. Sascha also has some experience in Information Technology, Project Management, and Customer Service.
Sascha has recently worked in industries like Information Technology, Professional Services, and Retail.
Sascha has recently worked in business areas like Marketing, Information Technology, and Project Management.
Sascha attended Carl-Engler-Schule.
Sascha has 8 certificates. Among them, these include: BCS Artificial Intelligence Foundation, Business Analytics Foundation and Requirements Engineering, and Kanban Foundation.
Sascha will be available from December 2026.
Daily rate distribution
The rates shown represent the typical market range for freelancers in this position based on recent contracts on our platform.
Average rates for similar positions
Rates are based on recent contracts and do not include FRATCH margin.
The average daily rate is the mean of all daily rates from recent contracts of comparable freelancers on our platform.
The median daily rate is the middle value of all daily rates — half of comparable freelancers charge less, half charge more. Unlike the average, it is barely affected by outliers.
Calculated based on our freelancers’ daily rates as of 5 Nov 2026. Actual rates may vary depending on seniority level, experience, skill specialization, project complexity, and engagement length.
Similar freelancers
Discover other experts with similar qualifications and experience
Christian H.
Timo D.
Martin Z.
Barbara F.
Florian D.
Corinna P.
Maike K.
Suparni N.
Oliver H.
Thomas D.
Experts recently working on similar projects
Freelancers with hands-on experience in comparable project as a AI startup for radiology practices
Joerg S.
Alexander V.
Thorsten R.
Torben S.
Anne D.
Markus B.
Peter H.
Irina S.
Roxane F.
Jens S.
Nearby freelancers
Professionals working in or nearby Hamburg, Germany
Patrick M.
Geert S.
Reha Altay B.
Oliver V.
Antonia G.
Udo N.
Philipp S.
Frank S.
Michael S.
Yashar S.
