Rene Wetzel-Head of Business Development
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Experience
Personal break and professional development
- Time for family and personal development 03/2024 - 07/2024
- Deepened knowledge in business administration, finance, management, and leadership through training and certification "Certified Bachelor Professional of Business (CCI) / Certified Business Specialist (IHK)" 08/2024 - 07/2025
Head of Business Development
ubitricity Ges. für verteilte Energiesysteme mbH
- Leading the company's strategic and operational expansion efforts, from go-to-market strategy and product adaptation to local rollout and operations.
- Built the BD & New Markets team from 4 to 10 FTE; successfully expanded the company into the Netherlands; organically doubled the total number of contracted charging points.
Senior Manager Strategic Business Development
ubitricity Ges. für verteilte Energiesysteme mbH
- Managed business and expansion strategies for markets outside Europe and global projects in Japan, Korea, Macao, and North America.
- Member of the strategy team for the turnaround and financing round/sale to Shell.
Marketing Manager
ubitricity Ges. für verteilte Energiesysteme mbH
- B2B and B2G marketing with a focus on PR, events, and internal communication.
Marketing Manager EU B2B
Dynamic Yield
- Omni-channel personalization SAAS.
Global Business Development
AirHelp Ltd.
- B2B internationalization in the travel/aviation sector.
Digitalization and Online Media Contributor
sideviews e.V.
- Editorial workshops for the youth committee of the Shadow Museum.
- Designing and implementing interactive web formats and online collaboration methods for performance art, theater, and museum formats.
Business Development Germany
Kollector SA
- B2B Market Entry.
Instructor for online marketing certificate courses
ebam GmbH Media und Business Akademie
Instructor for digital marketing
SAE Institute GmbH
- Teaching the Digital Journalism Diploma.
Owner/Self-Employed
MBD.berlin
- Business consulting for business development, digitalization, and market entry.
- Strategy development for SMEs and startups across Europe.
- Marketing and sales strategies for digital business models.
Manager Publisher Services & International Media Sales
ZANOX.de AG, A Company of Axel Springer & PubliGroupe AG
Teamlead Internet & Online Services
freenet AG
Industry experience
See where this freelancer has spent most of their professional time.
Experienced in Professional Services, Education, Arts and Crafts, Media and Entertainment, Energy, and Advertising.
Business area experience
See which departments and functions this freelancer has contributed to most.
Experienced in Sales, Marketing, Strategy, Information Technology, Product Development, and Finance.
Summary
Experienced business developer with a strategic and operational track record of success in market expansion, development, and leadership across various industries.
Expertise in e-mobility, energy, sustainability, as well as the cultural and creative industries, combined with entrepreneurial experience in digital business models and marketing strategies.
Analytical, hands-on, tech-savvy, and committed to delivering results in dynamic, international environments, with a passion for combining business know-how with ethical standards and a values-driven approach.
Skills
Business Administration & Finance
Digital Marketing & Omnichannel Strategy
Market Analysis & Business Intelligence
Sustainability & E-Mobility Solutions
Team Building & Talent Development
Intercultural Communication
Stakeholder Management
Negotiation & Relationship Building
Strategic Planning & Business Development
Project & Budget Management
Market Entry & Internationalization
Analytical Problem Solving
Continuous Learning & Development
Leadership & Decision Making
Adaptability & Interdisciplinary Thinking
Creative Approach
Languages
Certifications & licenses
Certified Bachelor Professional of Business (CCI) / Certified Business Specialist (IHK)
Crisis Communication
Hill+Knowlton Strategies
Advanced Presentation & Public Speaking
Business Accounting & Financial Reporting
IQ Consult
EU Driver's License Class B
Statistics
Experience
Expertise
Qualifications
Profile
Frequently asked questions
Have questions? Find more information here.
Rene is based in Berlin, Germany.
Rene speaks the following languages: German (Native), English (Advanced), French (Elementary), Portuguese (Elementary).
Rene has at least 22 years of experience. During this time, Rene has worked in at least 12 different roles and for 11 different companies. The average length of individual experience is 2 years and 8 months. Note that Rene may not have shared all experience and actually has more experience.
Based on recent experience, Rene would be well-suited for roles such as: Head of Business Development, Senior Manager Strategic Business Development, Marketing Manager.
In recent years, Rene has worked for Personal break and professional development, ubitricity Ges. für verteilte Energiesysteme mbH, sideviews e.V., and MBD.berlin.
Rene is most experienced in industries like Professional Services, Arts and Crafts, and Media and Entertainment. Rene also has some experience in Education, Energy, and Advertising.
Rene is most experienced in business areas like Sales, Marketing, and Strategy. Rene also has some experience in Information Technology, Product Development, and Finance.
Rene has recently worked in industries like Professional Services, Arts and Crafts, and Media and Entertainment.
Rene has recently worked in business areas like Strategy, Sales, and Marketing.
Rene has 5 certificates. Among them, these include: Certified Bachelor Professional of Business (CCI) / Certified Business Specialist (IHK), Crisis Communication, and Advanced Presentation & Public Speaking.
The availability of Rene needs to be confirmed.
Daily rate distribution
The rates shown represent the typical market range for freelancers in this position based on recent contracts on our platform.
Average rates for similar positions
Rates are based on recent contracts and do not include FRATCH margin.
The average daily rate is the mean of all daily rates from recent contracts of comparable freelancers on our platform.
The median daily rate is the middle value of all daily rates — half of comparable freelancers charge less, half charge more. Unlike the average, it is barely affected by outliers.
Calculated based on our freelancers’ daily rates as of 7 Sep 2026. Actual rates may vary depending on seniority level, experience, skill specialization, project complexity, and engagement length.
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