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Franz S.-Business Development Sales & Marketing - Lead Generation

Franz S. - Business Development Sales & Marketing - Lead Generation - profile avatar
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Munich, Germany

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Experience

Jan 2011 - Present
Munich, Germany

Business Development Sales & Marketing - Lead Generation

Various software companies & Telecom

Position summary
Business Development Sales & Marketing - Lead Generation at Various software companies & Telecom
Industries
Information Technology
Telecommunication
Business areas
Marketing
Sales
Strategy
  • Developing markets for software products & services and strategy
  • Designing online marketing concepts, including lead and acquisition management
Jan 2008 - Dec 2011
Bad Dürkheim, Germany

Business Development Sales & Marketing - DMS Contract Management

PublicSeal GmbH

Position summary
Business Development Sales & Marketing - DMS Contract Management at PublicSeal GmbH
Industries
Information Technology
Business areas
Business Intelligence
Marketing
Sales
  • Consulting and operational sales management for document management and business intelligence solutions in the DMS/contract management segment
  • Designing and setting up direct sales and partner acquisition, including alliance management
Jul 2006 - Dec 2011
Heidelberg, Germany

Business Development Manager Sales & Marketing - eGovernment

KIVBF GmbH / Komm.ONE AöR

Position summary
Business Development Manager Sales & Marketing - eGovernment at KIVBF GmbH / Komm.ONE AöR
Industries
Information Technology
Government and Administration
Business areas
Marketing
Sales
  • Building and developing a new business unit for high-performance eGovernment service portals
  • Establishing and managing strategic and operational sales and partner management
  • Operational marketing activities to acquire customers and generate partners
Jun 2006 - Jun 2007
Freiburg im Breisgau, Germany

Sales & Marketing Consultant - Web CRM After Sales Service

Actricity Deutschland GmbH

Position summary
Sales & Marketing Consultant - Web CRM After Sales Service at Actricity Deutschland GmbH
Industries
Information Technology
Business areas
Marketing
Sales
  • Building the sales and marketing concept for Germany, including rollout
  • Responsible for partner management and supporting the company's alliance partners
Jan 2006 - Jun 2011
Munich, Germany

Business Development Manager - Hospitality Management Solutions

MAiS Information Systems AG

Position summary
Business Development Manager - Hospitality Management Solutions at MAiS Information Systems AG
Industries
Tourism
Business areas
Marketing
Sales
  • Developing the marketing concept for hospitality solutions in D,A,CH
  • Building sales for hotel solutions (reservation, wellness, event, and resort hotels)
  • Supporting existing customers
Oct 2005 - Jun 2006
Herten, Germany

Sales Management Consultant - eGovernment Solutions

Prosoz Herten GmbH

Position summary
Sales Management Consultant - eGovernment Solutions at Prosoz Herten GmbH
Industries
Information Technology
Government and Administration
Business areas
Sales
  • Sales development and support for major cities, municipalities and counties for software products in the social services sector
  • Strategic and operational account management throughout the entire sales cycle
Aug 2004 - Oct 2005
Munich, Germany

Sales & Marketing Consultant - CRM Customer Management

Oceans Software GmbH

Position summary
Sales & Marketing Consultant - CRM Customer Management at Oceans Software GmbH
Industries
Information Technology
Business areas
Marketing
Sales
  • Designing and building sales and marketing activities for the start-up
  • Supporting business and alliance partners, including revenue planning, lead management, budgeting and forecasting
Oct 2003 - Dec 2004
Copenhagen, Denmark

Business Development Consultant - Enterprise Content Management

Sitecore A/S

Position summary
Business Development Consultant - Enterprise Content Management at Sitecore A/S
Industries
Information Technology
Business areas
Sales
  • Building partner management from the ground up in D,A,CH, Eastern/Southeastern Europe
  • Enterprise sales and support throughout the entire sales cycle
  • Implementing the partner sales concept in the German-speaking market
Jun 2001 - Sep 2003
Munich, Germany

Senior Key Account Manager SOA / EAI Software Applications

Software AG

Position summary
Senior Key Account Manager SOA / EAI Software Applications at Software AG
Industries
Information Technology
Business areas
Customer Service
Sales
  • Designing, building and expanding account and partner management in Central and Southeastern Europe, Malta, Greece and Cyprus
  • Supporting applications, SOA/EAI technologies, web applications and tools
Jan 2000 - May 2001
Dallas, United States

Interim Vice President Business Development & Study Abroad

Convergent Inc.

Position summary
Interim Vice President Business Development & Study Abroad at Convergent Inc.
Industries
Media and Entertainment
Telecommunication
Business areas
Business Intelligence
Sales
Strategy
  • Business development for a startup in the telecommunications sector
  • Reengineering consulting methods for churn and leakage
  • Building various sales channels in the telecommunications and media sectors
Sep 1997 - Dec 1999
Hanover, Germany

Channel Coach Manager Southeast Europe - ERP Solutions

Baan Deutschland GmbH / Infor AG

Position summary
Channel Coach Manager Southeast Europe - ERP Solutions at Baan Deutschland GmbH / Infor AG
Industries
Information Technology
Business areas
Customer Service
Marketing
Sales
  • Expanded and established the partner network in Southeast and Central Europe
  • Coordinated the Key Account team (Marketing, Presales, Consulting, Service)
  • Supported partners with account management
Jan 1996 - Sep 1997
Munich, Germany

Sales Representative Southeast Europe

Informix Deutschland GmbH / IBM Deutschland

Position summary
Sales Representative Southeast Europe at Informix Deutschland GmbH / IBM Deutschland
Industries
Information Technology
Business areas
Marketing
Sales
  • Managed and expanded direct sales and partner management, focusing on strategic accounts
  • Developed marketing and sales plans for the countries under my responsibility
Jun 1993 - Dec 1995
Munich, Germany

International Business Development Consultant - Southeast Europe

Self-employed

Position summary
International Business Development Consultant - Southeast Europe at Self-employed
Industries
Banking and Finance
Insurance
Business areas
Sales
Strategy
  • Sales consulting for companies in D,A,CH and Southeast Europe in the banking and insurance sectors
  • Projects for Bavaria Banken Software GmbH and Siemens-Nixdorf AG
Jul 1984 - May 1993
Munich, Germany

Sales Representative - International Business Development

Siemens AG / Siemens Nixdorf AG

Position summary
Sales Representative - International Business Development at Siemens AG / Siemens Nixdorf AG
Industries
Information Technology
Business areas
Sales
  • Responsible for direct sales and coordination of overseas offices in Libya, Czech Republic, Slovakia, Hungary, Slovenia, Croatia and Portugal
  • Managed the transfer of business in Portugal from Siemens AG to Siemens Nixdorf AG
  • Award “Best Sales Representative in Europe” 1990/91
Oct 1981 - Jun 1984
Munich, Germany

Project Manager, Securities Business & Money / Foreign Exchange Trading

Bavaria Banken Software GmbH

Position summary
Project Manager, Securities Business & Money / Foreign Exchange Trading at Bavaria Banken Software GmbH
Industries
Banking and Finance
Business areas
Information Technology
Product Development
Project Management
  • Project management for banking systems in securities business and money and foreign exchange trading
  • Projects at DVB Frankfurt, Bayern LB, Deutsche Bank Luxembourg & Milan, Gewerbebank Baden
  • Built and developed solutions for regulatory reporting, account management, order management, stock exchange trading and interest rate tier management

Industry experience

See where this freelancer has spent most of their professional time.

Experienced in Information Technology, Telecommunication, Government and Administration, Tourism, Banking and Finance, and Insurance.

Information Technology
Telecommunication
Government and Administration
Tourism
Banking and Finance
Insurance
Profile match chart

Business area experience

See which departments and functions this freelancer has contributed to most.

Experienced in Sales, Marketing, Strategy, Business Intelligence, Customer Service, and Information Technology.

Sales
Marketing
Strategy
Business Intelligence
Customer Service
Information Technology
Profile match chart

Summary

As an experienced Business Development Manager, I am familiar with many approaches, strategies, methods, and different cultures in sales, account management, and marketing, enabling me to successfully handle national and international business development, account management, and partner management tasks. I offer my many years of experience and knowledge in business development, with a focus on sustainability and compliance, to meet your company's specific business needs.

I see myself as an experienced sales manager and consultant with international sales expertise in account and partner management. It is especially important to me to contribute to sustainable sales success at your company through my extensive knowledge of methods and processes in IT/telecommunications solution sales and my cross-cultural expertise. My many years of sales experience at international companies, as well as in self-employment, ensure a strong practical focus in my work as an account and partner manager. This enables me to understand customers and partners, their strategies, and their ways of working in different B2B solution sales markets, and to lead teams to success with a methodical, goal- and results-oriented approach.

Skills

  • Business Development In Sales And Marketing For It / Telecommunications Companies In B2b Solution Sales For Business Application Software, E.G. Erp Sap, Dynamics, Crm, Cms, Dms, Sharepoint, Microsoft, Shop Solutions, Cloud Solutions, Security, And Egovernment Specialist Applications.
  • Implementation Of B2b Marketing Concepts In Areas Such As Planning & Strategy, Lead Management, Product Marketing, And New Media.
  • Planning And Running Customer Workshops And Trade Fairs.
  • Preparing Market Potential And Competitor Analyses, Benchmarking Markets And Target Groups, And Supporting The Operational Implementation Of Marketing And Sales Strategies.
  • Developing Sales Strategies, Building Or Realigning B2b Solution Sales, And Implementing Them In International Markets Across Horizontal And Vertical Target Groups.
  • Providing Ongoing Customer Support And Identifying Up- And Cross-Selling Opportunities With Customers & Partners.
  • Designing And Setting Up Quality Management For Existing And Customer Data In Sales.
  • Optimizing Operational Sales Processes For B2b Solutions With Long Sales Cycles.
  • Establishing National And International Account Management Concepts And Managing Their Operational Rollout, E.G. Lead Management, Acquisition, Opportunity Management, Forecasting, And After-Sales Service.
  • Supporting Sales Process Analysis, Sales Controlling, And Opportunity Management.
  • Introducing Sales Methodology Concepts Such As Target Account Selling, Solution Selling, Kam.
  • Building And Managing Partner Channels In B2b Solution Sales, Including Onboarding, Lead Management, Qualification, And Direct Sales Support In Sales, Marketing, And The Proposal Process.
  • Contributing To The Design Of The International Multilevel Partner Program „Baan For Profit“ And Carrying Out Its Operational Rollout In The Countries Supported In Central And Southeastern Europe.
  • Project And Program Management For It Software Solutions And Coordination Of Nearshore And Outsourced Development Projects, Including Their Selection, Monitoring, And Management.
  • Compliance (Grc), Governance (Esg) Management Services, And Risk Management For Smes, Including Setting Up It/Gdpr Information And Documentation Management, Workflows And Process Management, And Standards.
  • Industry Experience In It/Telecommunications, Financial Services, Public Service, Service Industries, Mechanical Engineering, And The Energy Sector.

Languages

German
Native
Danish
Elementary
English
Elementary
Dutch
Elementary

Education

Oct 2022 - Jun 2024

Technische Hochschule Deggendorf

Master in Compliance & Risk Management · Compliance & Risk Management · Deggendorf, Germany

Oct 2000 - Jun 2001

University of Dallas

Master in Technology Management & Engineering · Technology Management & Engineering · Dallas, United States

Oct 1993 - Jun 1995

European University

Master of Business Administration, Marketing & Management · Marketing & Management · Brussels, Belgium

...and 2 more

Certifications & licenses

Agile Sales Coach (BDVT)

Certified Partner Channel Management

Intercultural Coach

Telecom Management Univ. Dallas

Univ. Dallas

Statistics

Experience

Total positions 15
Experience in Information Technology 38 y
Avg length 3 y 9 m
Longest experience 15 y 10 m

Global experience

Countries worked in 3 (Germany, Denmark, United States)
Primary country Germany

Expertise

Recent roles Business Development Sales & Marketing - Lead Generation, Business Development Sales & Marketing - DMS Contract Management, Business Development Manager Sales & Marketing - eGovernment
Main industries Information Technology, Telecommunication, Government and Administration
Main business areas Sales, Marketing, Strategy

Qualifications

Highest degree Master
Certifications earned 8
Member since
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Frequently asked questions

Have questions? Find more information here.

Franz is based in Munich, Germany and can operate in on-site, hybrid, and remote work models.

Franz speaks the following languages: German (Native), Danish (Elementary), English (Elementary), Dutch (Elementary).

Franz has at least 45 years of experience. During this time, Franz has worked in at least 15 different roles and for 15 different companies. The average length of individual experience is 3 years. Note that Franz may not have shared all experience and actually has more experience.

Based on recent experience, Franz would be well-suited for roles such as: Business Development Sales & Marketing - Lead Generation, Business Development Sales & Marketing - DMS Contract Management, Business Development Manager Sales & Marketing - eGovernment.

Franz's most recent position is Business Development Sales & Marketing - Lead Generation at Various software companies & Telecom.

In recent years, Franz has worked for Various software companies & Telecom.

Franz is most experienced in industries like Information Technology, Telecommunication, and Government and Administration. Franz also has some experience in Tourism, Banking and Finance, and Insurance.

Franz is most experienced in business areas like Sales, Marketing, and Strategy. Franz also has some experience in Business Intelligence, Customer Service, and Information Technology.

Franz has recently worked in industries like Information Technology and Telecommunication.

Franz has recently worked in business areas like Marketing, Sales, and Strategy.

Franz holds a Master in Compliance & Risk Management from Technische Hochschule Deggendorf, a Master in Technology Management & Engineering from University of Dallas and a Master in Marketing & Management from European University.

Franz has 8 certificates. Among them, these include: SixSigma Yellow Belt & Lean Mgmt./Kanban, Agile Sales Coach (BDVT), and Certified Partner Channel Management.

The availability of Franz needs to be confirmed.

Daily rate distribution

0% 25% 50% 75% 100%
50% of experts charge less than €960 per day.
20% of experts charge between €960 and €1120 per day.
20% of experts charge between €1120 and €1280 per day.
10% of experts charge €1440 or more per day.
<€960 €960-​1120 €1120-​1280 €1440+

The rates shown represent the typical market range for freelancers in this position based on recent contracts on our platform.

Average rates for similar positions

Rates are based on recent contracts and do not include FRATCH margin.

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Daily rate avg. 985 €

The average daily rate is the mean of all daily rates from recent contracts of comparable freelancers on our platform.

1000
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Median rate 960 €

The median daily rate is the middle value of all daily rates — half of comparable freelancers charge less, half charge more. Unlike the average, it is barely affected by outliers.

Calculated based on our freelancers’ daily rates as of 15 Nov 2026. Actual rates may vary depending on seniority level, experience, skill specialization, project complexity, and engagement length.