ActiveCampaign Experts in Germany
matched in minutes from over 15,000 CVs with the power of AIHire experts who design customer journeys, configure CRM pipelines and connect ActiveCampaign with sales, ecommerce and support tools. FRATCH matches you precisely with vetted, available freelancers for fast project delivery.
Meet FRATCH Experts in Germany, who have recently used ActiveCampaign
Michele H.
Last position:
Chief Digital Officer at DAT Vermögensmanagement GmbH
- Project manager for the analysis, implementation, and optimization of digital processes
- Concept, management, and optimization of comprehensive marketing campaigns for lead generation via Paid Social (incl. Meta Ads, TikTok Ads)
- Concept and implementation of content production and marketing activities
- Project management in omnichannel marketing and process automation
- Implementation of digital tools to improve customer acquisition and support
- Internal stakeholder management and coordination of external service providers
Joachim A.
Last position:
Project Manager HubSpot, Tracking + Analytics Expert at Swiss Post
- Create a tracking concept for Google Tag Manager and Google Analytics including data layer, events, triggers, and reporting
- Manage the project team (developers, designers, performance specialists)
- Serve as communication interface between stakeholders and digital departments
Hans F.
Last position:
Process expert and AI developer at Dev.d2d-hub.com
· Initial situation and target picture – which problem does the platform solve, for which user group? · Requirements gathering and scope – from the idea through the processes to the scope, · Architecture and technology selection – stack, hosting, data storage,
- Vercel Inc. – hosting and delivery of the application.
- Supabase – database, authentication, and file storage.
- Stripe – processing payments for application and unlock fees.
- Resend – sending transactional notification emails
- Calendly – appointment booking for consultation calls; processes the data provided there (e.g. name, email address, appointment request). · AI components – which models or providers, which task does the AI take on exactly,
- Claude Opus 5 by Anthropic. · Data model and integrations – interfaces to third-party systems, import/export, APIs.
Julia W.
Last position:
External Campaign Manager CRM & Email Marketing Natüür at Natüür
- Strategic rebuild and initial integration of the B2B CRM as the basis for a scalable and sustainably automated lead management process
- Building and optimizing CRM processes and CRM campaign management לאורך the entire customer lifecycle
- Developing, planning, and implementing lead generation strategies for trade fairs, roadshows, partner sites, and other relevant B2B touchpoints
- Designing and modeling differentiated customer journeys and workflows for different target groups, touchpoints, and phases of the customer lifecycle
- Designing first-touch and branding flows to systematically move new contacts into automated CRM journeys
- Building lead nurturing processes for automated qualification, activation, and further development of leads until they are ready for sales
- Designing and implementing marketing automations to reduce manual processes and scale the delivery of relevant content
- Developing and optimizing automated lifecycle campaigns based on user behavior, interactions, interests, and lead status
- Campaign management for email marketing and B2B communication, including editorial newsletters, trigger and automation emails, as well as ad hoc campaigns
- Responsibility for newsletter sign-ups as well as optimization of the underlying processes and consent journeys
- Consent management and optimization of opt-in processes as the basis for compliant and scalable CRM communication
- Planning and implementation of ad hoc campaigns including A/B testing as well as continuous optimization of content, sending logic, and conversion
- Analysis and evaluation of CRM performance and derivation of specific measures to increase engagement, lead quality, and conversion
- CRM strategy consulting and workflow modeling with a focus on automation, scalability, and a consistent customer experience
- Technical setup and structuring of data instances as well as coordination and support of data migrations
- Optimization of data and system processes as the basis for automated and target-group-specific CRM communication
- Internal and external stakeholder management as well as coordination of interfaces and external agencies
- Technical project management from strategic concept development through implementation to analysis and continuous optimization
Beate M.
Last position:
Interim Senior Affiliate Marketing Manager | MediaMarkt & Saturn | Affiliate and Partner Programs at Publicis Media
- Interim responsibility for the affiliate marketing activities of MediaMarkt and Saturn
- Planning and execution of Q3 activities with a focus on Black Friday preparation
- Management and development of existing partner programs through EasyMarketing
- Expansion and activation of publisher and partner networks
- Project and account management, as well as campaign control and reporting
- Analysis and optimization of performance to increase revenue and efficiency
- Ensuring a smooth handover to internal teams
Tony S.
Last position:
Interim Digital Excellence Manager at AstraZeneca
- Digital & Omnichannel Lead: advising various brand teams on digital marketing strategies
- Product Owner for several indication areas to further develop an HCP web portal and multiple patient websites
- Development, management, execution, and optimization of (automated) personalized omnichannel campaigns along the customer journey and funnel
- Project management and leadership
- Monitoring & reporting of the respective measures
- Design, moderation, and facilitation of workshops (brand planning, digital strategy, team workshops, including brand, tech, medical, sales, legal)
- Management of external service providers and agencies
- Close collaboration in a cross-functional team with medical, brand, and sales teams, including field sales
Christoph P.
Last position:
Head of Marketing & Comms at Caspar Health (GOREHA GmbH)
- Led marketing and corporate communications team (8 FTE) with budget and team responsibility to 250+ clinic customers and 150K patients, managing all aspects of marketing, brand messaging and public relations
- Led development of multi-channel demand gen and partner marketing with Sales and CSM (LinkedIn, webinars, email, field marketing, medical briefings in orthopedics, neurology, long-covid, oncology), achieving +180% leads, +120% webinar signups, +35% MQL conversion
- Architected new PLG/app marketing playbook with Product and Data to streamline and leverage product launches, achieving +150% 5-star app reviews from patients and +10 NPS
- Launched ingredient branding strategy, securing two major clinic chain partnerships and patient testimonials. Led proactive PR media and KOL campaigns (+20% sentiment)
- Introduced MarTech AI for marketing automation and campaign efficiency (SFDC, ActiveCampaign, Plausible, Figma), aligned with Legal on GDPR, PDSG, ISO:27001 compliance
Patrick U.
Last position:
Senior Recruiting Manager (Interim) at Viega GmbH & Co KG
- Operational and strategic recruiting & talent acquisition in Finance, Global Sales & IT
- High-volume recruiting for professional and management positions domestically and internationally
- Support for country offices in Latvia, Lithuania, UK, Italy, Czech Republic & Germany
- Process-based end-to-end recruiting with new approaches in Employer Branding and Candidate Attraction
- Close collaboration with the Employer Branding team and HR & hiring managers
- Conducting interviews & evaluations together with the department
- Salary and contract negotiations
- Tools: SAP-SuccessFactors, Shopfloor, MS 365, VonQ
Suparni N.
Last position:
AI-based communication & marketing automation at Commtribe Ltd.
- Expansion of the competence portfolio to include AI-driven marketing & chatbot integration
- Design and development of several intelligent chatbots (Steno, UChat, ManyChat, GHL) for MeditationSoul.org and Physio Point for automated promotion of workshops, retreats, and online courses
- Experience with social media automation tools and AI content tools (e.g., ChatGPT, Gamma, HeyGen)
- Creation of automations with n8n for marketing and CRM processes (lead nurturing, event promotion, funnel flows)
- Combining creative brand communication and AI-supported automation to increase efficiency and personalization in digital marketing campaigns
Markus F.
Last position:
Global Director B2B SaaS and Digital Growth at Metyis GmbH
- Set up the go-to-market for Metyis DE by defining productized offerings that enabled onboarding of 5+ enterprise clients
- Successfully ran client projects, like ramping up the global marketplace business at a European consumer electronics company and scaling the DACH operations of two Dutch e-commerce and a German B2B nutrition business
Sonja G.
Last position:
Performance Marketing Consultant, Google Partner Agency, Google Ads Coach and Mentor at Self-employed
- Offering online courses and mentoring in online marketing, SEO and Google Ads, used by 600 customers (since 2020-10-01)
- Offering Google Ads agency services as a certified Google Partner (since 2020-05-01)
- Consulting Sidroga Pharma in online marketing, social media, Google Ads & Analytics, mail-order cooperation and campaign planning for the Sidroga, Emser, Emcur, Emsan and Aquilea brands (2022-07-01 – 2022-11-30)
- Consulting Shop Apotheke in retail media and project management for the development of new advertising formats for media clients and pharmaceutical manufacturers (2021-10-01 – 2022-06-30)
- Consulting Merkur Sportwetten GmbH in online marketing & media planning: media planning, forecasts, controlling, campaign management and optimization, especially for display, programmatic and TV (2021-03-01 – 2021-09-30)
- Consulting GALERIA Karstadt Kaufhof GmbH in SEO: developing an SEO content strategy for brands, products and product ranges; prioritizing new content; on-page optimization; monitoring and reporting; analyzing new opportunities and deriving recommendations for action; cross-functional consulting (2020-01-01 – 2020-12-31)
- Project management and marketing consulting on behalf of nexum AG for clients in FMCG and healthcare
- Consulting OBI Next in performance marketing: planning, managing, attributed analysis and optimizing digital campaigns for new customer acquisition and reactivation of existing customers; strategic analysis and identification of optimization potential in SEA, SEO, display, social advertising, newsletter and affiliate marketing; developing lead generation and traffic initiatives
- Consulting REWE Digital GmbH in CRM campaign management
- Developing a marketing strategy including a business plan and resource selection for DIOPTIC GmbH
- Preparing a potential analysis and developing an online marketing strategy for an electronics provider
- Consulting and project management in content migration, on-page optimization and SEO for the relaunch of toom Baumarkt
- Optimizing the B2B online presence of a sports betting provider
- Consulting on agency selection
Lars B.
Last position:
xRM Solution Architect at Energiekonzepte Deutschland GmbH
- Requirements engineering and technical specifications
- System architecture consulting
- Designing the customer journey
- Defining APIs and integrating data
- Leading the development team/delivery unit
- Customer portal and customer app
- Partner management and field service app
Benno S.
Last position:
Online marketing consulting, business and marketing concept, technical implementation at Self-employed
- Design and implementation of websites and funnel pages on WordPress / ThriveThemes
- Website maintenance and basic SEO optimization (Yoast)
- Tracking and analysis of user behavior (Heatclix, Google) to optimize pages and funnels
- Content marketing including content recycling as well as video and social media marketing
- Email marketing: setup and maintenance of email sequences and campaigns
- Use of AI (artificial intelligence) to support marketing and content processes
Flavio D.
Last position:
CEO & Owner at Scalutions LLC
- Empowering businesses and individuals to reach their full potential through customized solutions and unparalleled support to scale their current status quo.
Jérôme F.
Last position:
Fractional Sales Manager | Affiliate Marketing at Bauer Media Group
- Designed and launched a B2B sales funnel for content commerce services.
- Identified and segmented ICPs, built outbound messaging, and executed full-cycle acquisition.
- Closed initial client contracts with an average deal size of €15,000.
- Established CRM workflows and outreach automation to scale digital sales operations.
Discover over 15,000 top freelancers
Statistics of experts using ActiveCampaign
Aggregated from the professional profiles of matched freelancers.
Experience
18 years
Position duration
2.4 years
Positions per freelancer
11
Top business areas
Marketing, Information Technology, Sales
Top industries
Information Technology, Retail, Advertising
Certification focus areas
Marketing, Information Technology, Project Management
Bachelor's degree or higher
73%
Master's degree or higher
41%
Doctorate
5%
Certifications per freelancer
2
Most common languages
German, English, French
Speak two or more languages
100%
Based on our profile pool as of 19 Sep 2026.
Daily rate distribution
The chart shows how the daily rates of freelancers in this technology in Germany are distributed, based on recent contracts on our platform. Each bar covers a rate range — its height shows how many freelancers charge within that range.
Average rates of experts in Germany using ActiveCampaign
Rates are based on recent contracts and do not include FRATCH margin.
The average daily rate is the mean of all daily rates from recent contracts of comparable freelancers on our platform.
The median daily rate is the middle value of all daily rates — half of comparable freelancers charge less, half charge more. Unlike the average, it is barely affected by outliers.
Calculated based on our freelancers’ daily rates as of 19 Sep 2026. Actual rates may vary depending on seniority level, experience, skill specialization, project complexity, and engagement length.
ActiveCampaign experts industry focus
See which industries our matched freelancers work in most often — every figure is calculated live from the freelancers on FRATCH.
- Information Technology (76%)
- Retail (64%)
- Advertising (60%)
- Professional Services (60%)
- Media and Entertainment (52%)
- Automotive (36%)
- Education (32%)
- Manufacturing (32%)
Please note that freelancers can work across multiple industries, so percentages overlap.
About the technology
Marketing automation
ActiveCampaign is a customer experience platform for email marketing, marketing automation, sales CRM and messaging. Companies use it to capture leads, segment audiences, trigger personalised journeys and coordinate sales follow-up. ActiveCampaign CRM connects campaign activity with contact records, deals and pipeline stages.
Core capabilities
Professionals configure the platform around a company’s customer lifecycle rather than applying generic templates. Common deliverables include:
- Lead capture forms, tags, custom fields and audience segments
- Automated email sequences, branching journeys and event triggers
- Deal pipelines, task assignment and sales notifications
- Campaign reporting, contact scoring and conversion tracking
Ecosystem and integrations
ActiveCampaign works alongside websites, ecommerce stores, payment services, meeting tools and customer support systems. Specialists connect these services through native integrations, APIs, webhooks and automation tools such as Zapier. They also manage data mapping, consent fields, synchronisation rules and error handling so customer records remain reliable.
When companies need help
Freelance expertise is useful when automation has become difficult to maintain or when a new revenue process must go live quickly. Typical situations include:
- Moving campaigns and contact data into ActiveCampaign
- Rebuilding scattered sequences into a clear lifecycle model
- Connecting CRM stages with marketing and sales handoffs
- Auditing deliverability, segmentation and reporting
Strong professional practice
Strong specialists understand both the platform and the commercial process behind it. They keep automations readable, name assets consistently and document dependencies before changing live campaigns. They test edge cases, protect data quality and explain how teams can maintain journeys after handover.
Germany project context
Companies in Germany often use ActiveCampaign for B2B lead nurturing, ecommerce retention, education, professional services and membership programs. Local collaboration may require German-language campaign structures, clear consent processes and alignment with existing CRM or enterprise systems. Remote work is effective when access, documentation and review routines are agreed early.
Frequently asked questions
Quick answers to the questions that come up most around ActiveCampaign.
ActiveCampaign is used to automate email marketing, customer journeys, lead nurturing and sales follow-up. Companies can combine contact data, behavioural triggers, deal pipelines and reporting in one working system.
ActiveCampaign is often chosen for detailed automation and flexible customer journeys, while Mailchimp is commonly associated with simpler email campaigns and HubSpot with a broader all-in-one CRM suite. The right choice depends on process complexity, existing systems, reporting needs and the level of sales coordination required.
A strong ActiveCampaign specialist may also understand CRM design, email copy, lifecycle strategy, deliverability, analytics and API-based integrations. Experience with ecommerce, landing pages, webhooks or tools such as Zapier can be important when the system sits within a wider customer stack.
The right level depends on the scope rather than a fixed amount of experience. A focused campaign setup may need a specialist familiar with segmentation and automation, while a migration or complex CRM rollout calls for proven work with data structures, integrations, testing and documentation.
ActiveCampaign projects are well suited to remote collaboration when the company provides secure access, clear process documentation and timely feedback. For teams in Germany, German-language communication may matter for campaign content, internal training and coordination with local sales or service teams.
Ask for examples of automation maps, migration plans or reporting structures rather than only campaign screenshots. A capable ActiveCampaign professional can explain trigger logic, data ownership, consent handling, testing steps and how the team will maintain the setup.
ActiveCampaign supports both ecommerce and B2B use cases, but the setup differs. Ecommerce teams may focus on browsing, purchase and retention events, while B2B teams often need lead scoring, qualification stages, longer nurture journeys and CRM handoffs.
A successful ActiveCampaign migration starts with an audit of contacts, fields, tags, automations, consent records and connected systems. The specialist should define a clean data model, map dependencies, test representative journeys and plan a controlled launch with clear rollback steps.
The average hourly rate of freelancers in Germany who have used ActiveCampaign in their recent projects is 97 €, which corresponds to a daily rate of about 773 € based on an 8-hour working day.
Of the freelancers in Germany who have used ActiveCampaign in their recent projects, 73% hold at least a Bachelor's degree, 41% hold at least a Master's degree, and 5% hold a doctorate.
On average, freelancers in Germany who have used ActiveCampaign in their recent projects have 18 years of professional experience, with a single engagement typically lasting around 2.4 years.
The most common languages among freelancers in Germany who have used ActiveCampaign in their recent projects are German (100%), English (100%), and French (16%).
The most common industries among freelancers in Germany who have used ActiveCampaign in their recent projects are Information Technology (76%), Retail (64%), and Advertising (60%).
The most common business areas among freelancers in Germany who have used ActiveCampaign in their recent projects are Marketing (88%), Information Technology (72%), and Sales (72%).
Main locations of FRATCH Experts, who have recently used ActiveCampaign
Our freelancers and interim experts are at home across the DACH region — available on-site in the major business hubs or fully remote. Choose a location to discover matched specialists, local market insights and up-to-date availability.
Berlin Hamburg Munich Cologne Frankfurt Stuttgart Dusseldorf Leipzig Dortmund Essen Bremen Dresden Hanover Nuremberg Request a free demo
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Philipp Thomaschewski
FRATCH CEO
