Finesa Shala-AWS Grocery App
Check rate
Experience
AWS Grocery App
- Designed and deployed a cloud-based grocery list app using AWS EC2 for hosting and RDS for persistent data storage, achieving 99.9% uptime across all test environments
- Reduced average response time by 2× through efficient deployment logic and optimized database queries, resulting in a smoother user experience across devices
- Utilized AWS (EC2, S3, RDS, IAM), Azure basics, Terraform, CloudFormation, Docker, Kubernetes basics, Jenkins, GitHub Actions, TCP/IP, DNS, Python, Bash scripting
Web Development
Fresh Aura
- Designed branding and website for wellness brand, increasing online engagement by 35%
- Delivered a responsive platform optimized for conversion
Freelancer
Venture Up
- Led 368+ projects and delivered end-to-end solutions in digital marketing, design, e-commerce, and WordPress development, consistently meeting KPIs and client goals
- Boosted client traffic and conversions by up to 40% through tailored strategies and high-performing digital experiences
Web Development
Beaa
- Developed full e-commerce solution, reducing cart abandonment by 25%
- Integrated secure payment and inventory tracking systems
Founder & Innovator
MediCare Box
- Designed and developed a smart pill box with LED indicators and alarm, improving medication adherence by 60%
- Won an innovation award and attracted early investor interest
Executive Assistant
Government of Kosovo
- Managed complex calendars and high-priority meetings, increasing operational efficiency by 35% - Facilitated cross-department workflows and managed sensitive documents with 100% confidentiality
Project Manager
Abidat GmbH
- Managed timelines and tracked milestones across teams, achieving 95% on-time client delivery - Facilitated stakeholder–tech team communication, reducing project delays by 30%
Executive Assistant of Deputy Minister
Ministry of Foreign Affairs
- Coordinated international schedules and communications, supporting 50+ diplomatic missions - Handled confidential documentation and meeting prep with 100% accuracy
Marketing & Sales Manager
Alb IPTV Provider
- Executed digital campaigns, SEO, and social strategies to drive audience growth - Improved conversion rates and reduced CPL through optimized sales funnels
Industry experience
See where this freelancer has spent most of their professional time.
Experienced in Healthcare, Information Technology, Advertising, Retail, Telecommunication, and Government and Administration.
Business area experience
See which departments and functions this freelancer has contributed to most.
Experienced in Marketing, Product Development, Research and Development, Information Technology, Sales, and Operations.
Summary
With over 13 years of experience, I’ve been helping businesses transform ideas into results through creative and effective strategies. From digital marketing and graphic design to e-commerce and WordPress development, I’ve supported brands in standing out and achieving their goals.
Now, I’m venturing into the exciting field of artificial intelligence, combining my expertise with a passion for technology to craft innovative solutions. My focus is on leveraging AI to build smarter, future-ready strategies that drive success.
Skills
- Digital Marketing: Google Ads, Keyword Research, Meta Business Suite, Linkedin Ads, Seo & Sem, Mailchimp, Activecampaign, Wordpress, Shopify, Wix, Hubspot, Cro
- Web Development: Css3, Javascript, React, Bootstrap, Elementor, Tailwind Css, Wordpress Theme & Plugin Customization, Mysql, Shopify, Woocommerce, Git, Github
- Cloud Engineering: Aws (Ec2, S3, Rds, Iam), Azure Basics, Terraform, Cloudformation, Docker, Kubernetes Basics, Jenkins, Github Actions, Automated Deployment, Tcp/Ip, Dns, Load Balancing, Python, Bash Scripting
- Soft Skills: Systems Thinking, Problem Solving, Cross-Functional Collaboration, Continuous Learning & Adaptability, Attention To Security & Compliance
Languages
Education
University of Prishtina
Bachelor of Arts · English Language
University AAB
Bachelor of Arts · Marketing and Business Administration
Certifications & licenses
Digital Marketing Specialisation
Creative Hub Academy
Statistics
Experience
Expertise
Qualifications
Profile
Frequently asked questions
Have questions? Find more information here.
Finesa is based in Cologne, Germany and can operate in on-site, hybrid, and remote work models.
Finesa speaks the following languages: English (Native), Albanian (Native), German (Intermediate).
Finesa has at least 10 years of experience. During this time, Finesa has worked in at least 8 different roles and for 8 different companies. The average length of individual experience is 1 year and 2 months. Note that Finesa may not have shared all experience and actually has more experience.
Based on recent experience, Finesa would be well-suited for roles such as: AWS Grocery App, Web Development, Freelancer.
Finesa's most recent position is AWS Grocery App.
In recent years, Finesa has worked for Fresh Aura, Venture Up, and MediCare Box.
Finesa is most experienced in industries like Healthcare, Information Technology, and Advertising. Finesa also has some experience in Retail, Telecommunication, and Government and Administration.
Finesa is most experienced in business areas like Marketing, Product Development, and Research and Development. Finesa also has some experience in Information Technology, Sales, and Operations.
Finesa has recently worked in industries like Healthcare, Advertising, and Information Technology.
Finesa has recently worked in business areas like Product Development, Research and Development, and Information Technology.
Finesa holds a Bachelor in English Language from University of Prishtina and a Bachelor in Marketing and Business Administration from University AAB.
Finesa has 1 certificate: Digital Marketing Specialisation.
The availability of Finesa needs to be confirmed.
Daily rate distribution
The rates shown represent the typical market range for freelancers in this position based on recent contracts on our platform.
Average rates for similar positions
Rates are based on recent contracts and do not include FRATCH margin.
The average daily rate is the mean of all daily rates from recent contracts of comparable freelancers on our platform.
The median daily rate is the middle value of all daily rates — half of comparable freelancers charge less, half charge more. Unlike the average, it is barely affected by outliers.
Calculated based on our freelancers’ daily rates as of 30 Aug 2026. Actual rates may vary depending on seniority level, experience, skill specialization, project complexity, and engagement length.
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