Hans J. Friedrich
Project Lead & Subject Matter Expert
Experience
Project Lead & Subject Matter Expert
1&1 Versatel
- Identification of relevant sales partners including D2D agencies, business shops, and system integrators
- Creation of a business case
- Sales management & controlling for D2D
- Creation of a sales motivation model for internal employees and external partners
- Development of the partner concept for all agencies
- Development of a commission model for employees and partners
- Documentation and visualization of existing processes and development and alignment of new processes for partner integration
- Acquisition of D2D partners
- Project plan, milestone plan, time & budget planning
GTM & Project Management Lead
Content Butler
- Creation of customer journeys for target customers (personas)
- Building online campaigns from content through dialogue to closing funnels
- Setting up CRM (Active Campaign)
- Marketing through business social media platforms
- Acquisition of reference customers
- Development of pricing and tariff structures with service offerings
- Development of family & friends programs for launch
- Creation of an affiliate program
B2B Sub-project Manager
Deutsche Telekom AG
- Product management – defining platform requirements and coordinating with developers in Silicon Valley
- Creation of a marketing concept through Deutsche Telekom's B2B sales
- Development and implementation of a motivation model for B2B sales
- Creation of proof of concept and marketing pilots
- Sales controlling
- Marketing concepts & commission model
Project Manager & Interim CSO
Deutsche Telekom "Business Unit Payment"
- Creation of a sales concept and sales processes for marketing through Telekom sales
- Sales management
- Development and implementation of a commission and motivation model for Telekom sales
- Introduction of sales controlling (CRM, sales forecasting, etc.)
- Establishment of sales controlling & sales KPIs
- Staff recruitment and hiring
- Transition from project to daily operations
- Sales build-up & partner acquisition
Project Lead
Genius.tv & Agens.digital
- Building a campaign management tool
- Integrating the telesales team and their processes into the sales platform
- Coordination of frontend & backend development
- Setting up a campaign management tool
- Employee training and coaching
- Project management (time, budget, reporting)
- Preparing integration of additional channels
- Go-live
Cluster Project Manager
HelloFiber
- Detailed project plan, D2D timing, milestone plan, time & budget planning
- Coordination with all internally involved departments from marketing to construction management
- Prioritization of clusters in a region or city, and then prioritization within a cluster
- Prioritization planning based on set criteria (backbone, residential sector, business customers, income and tax revenue)
- Align project plans with internal and external stakeholders (with construction partners and city)
- Development of criteria for partner management in the D2D area
- Daily management of partners and implementation (construction) partners in coordination meetings
- Documentation and visualization of existing processes and development and coordination of new processes
- Coordination with mayors and council members, political parties, participation in city council meetings
Customer Experience Principal Consultant
Huawei Technologies
- Product management for the Huawei CX platform
- Competitive analysis
- Development of new use cases
- Selling the platform to C-level at telecom operators worldwide
- Presenting the solution at exhibitions and trade shows around the world
- Calculation of the operator business case
Subject Matter Expert for Concept Development (remote)
Metro
- Development of the basic concept for D2D B2B marketing
- Creation of a training concept in English
- Budget planning including personnel costs, commissions and sales targets
- Determination of key performance indicators (KPIs) for marketing
- Project plan, milestone plan and timing
GTM Fiber Expert
Metrofibre
- Development of a data-driven expansion strategy
- Agency management including partner evaluation, agency selection and control
- Creation of a general go-to-market (GTM) concept for customer acquisition in the clusters
- Analysis and optimization of cluster management
- From first contact to finalizing a cooperation contract with the top 10 cities in NRW as expansion areas
- Daily project reporting
Project Manager
Orange & Romcom Shop s.r.l.
- Development of a sales concept together with the network operator Orange Romania
- Sales controlling & sales management
- Hiring the first employees and running a pilot
- Training of employees
- Handover to the line organization
D2D Expert
PMODE GmbH
- Optimization and further development of the existing D2D concept
- D2D customer journey for target B2C customers (personas)
- Planning (time & budget) for new D2D sales activities
- Preparing the decision to build our own D2D sales capacity
- Further development of the KPI system, quality management and reporting between agencies & clients
- Overhaul of agency management with contract management, commission model and deployment planning
- Revision of training materials for photovoltaics
Program Management & Specialist
PŸUR Business
- Designing an online availability tool for fiber marketing
- Building an online campaign management tool
- Analysis and optimization of partner enablement management
- Detailed project plan, milestone plan, time & budget planning
- Optimization and restructuring of partner contract management
- Building a PŸUR sales partner portal with online ordering process
- Development of the partner support concept
- Daily project reporting on resources, timing and budget
Program Manager
RheinEnergie AG & Kundengeist.cx
- Development of the business model
- Product management including development of products, solutions, pricing and competitor analysis
- Creation of various customer-focused show cases
- Creation of the marketing concept
- Preparation of the proof of concept with market experts
Project Leader
UNION TANK Eckstein GmbH & Co. KG
- Detailed analysis of products and processes in the card and tollbox business
- Outsourcing of fuel card production to an external service provider
- Development of a 5-year business case
- Tendering and selection of the service provider
- Contract and price negotiation with the service provider
- Definition of primary and secondary selection criteria for partner selection
- Definition and implementation of digital processes with the service provider
Project Management
UNION TANK Eckstein GmbH & Co. KG
- Gathering requirements from the operations area
- Development of a KPI model
- Implementation of the KPI model in operations
- Establishment of necessary processes
- Training of employees
Subproject Manager "Digital Processes"
UNION TANK Eckstein GmbH & Co. KG
- Transformation of customer service from manual case processing to digital case processing
- Product and process analysis and creation of flowcharts in all departments
- Competitive analysis
- Classification of processes into a. as-is, b. to be digitized
- Project planning in coordination with IT
- Reporting to management
Summary
Open-minded towards other cultures and highly willing to work successfully and purposefully with diverse personalities. Strategic, flexible and innovative analyst with a focus on "execution" and thus turning strategy into reliable and sustainable results - "Mover & Shaker". Highly self-motivated, reliable, well-organized, focused, goal-oriented, globally minded and hard-working. Excellent project management skills and the ability to meet demanding deadlines. Outstanding interpersonal skills with a strong focus on communication, motivation and teamwork.
Skills
International Program & Project Management Expertise (De, Uk, Ro, China, India, Usa)
Licensed Scrum Master & Product Owner
Marketing & Sales Expert B2c And B2b Online And Offline
Ai & Machine Learning, Digitization & Business Transformation, Business Process Outsourcing & Optimization
Digital Online Marketing & Campaigning
Social Media, Integrating Ai In Marketing
Planning And Managing Campaigns With Resource And Budget Management
Leadership In Large Teams With Strong Communication And Motivation Skills
Partner Management: Tendering And Partner Selection, Partner Integration And Development, Best Practice Sharing, Kpis, Okrs
Telecommunications, Mobile & Fixed Line/fiber
Fiber Sales D2d Mdu & Sdu, Building Connection Expertise Ne4, Sdh, Mdh & Business Customer Access
Controlling & Reporting
It Expertise (Project Management Tools, Crm, Bi Tools, Forecasting, Unified Commerce)
Telco
Fiber
Photovoltaics (Power)
Fuel Service Cards
Ai/ml
Retail
Fintech, Energy, High-tech, Software
Corporations & Start-ups
Languages
Education
Stanford University
Visiting Student · United States
University of Cologne and Göttingen
Diploma in Business Administration · Göttingen, Germany
Certifications & licenses
Licensed Scrum Master & Product Owner
Scrum.org
Certified Sales Trainer
Statistics
Experience
Global Experience
Qualifications
Profile
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