David Schindler-Senior Marketing & Communications Manager with an AI Focus. Strategy, Content, and Execution from One Source.
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Experience
Senior Marketing and Communications Specialist
NetCologne Gesellschaft für Telekommunikation mbH
Operational and strategic responsibility for marketing, content, and communication projects with six-figure budgets at a regional telecommunications and IT service provider
Concept, implementation, and management of content and video formats, including shooting planning
Professional oversight of social media managers, creatives, and external partners
Design and operation of campaign landing pages across the entire lifecycle
Close coordination with internal departments, management, and service providers
Ensuring consistent brand communication, quality, and deadlines
Social Media Manager
REWE Digital GmbH
Operational management and development of the REWE To Go, REWE Markt, REWE Karriere, and Maximal G brands
Planning and execution of content productions, including work with 1. FC Köln (shooting, video, on-site formats)
Coordination of external agencies and service providers
Social Media Marketing Manager
milani design & consulting AG
Concept, planning, and operational management of social media channels for project partners and agency clients
Development and implementation of targeted social media campaigns
Strategic monitoring of reach, engagement, and audience growth
Optimization of social media strategies based on data-driven performance analysis
Editorial & Project Coordination
Mediengruppe RTL Deutschland / VOX
Collaboration on the production of editorial and media formats
Project-based coordination between editorial, production, and technical teams
Execution under high time pressure during production phases close to broadcast
Owner & Senior Consultant
DATOSCH | Marketing · Management
Consulting and operational implementation of marketing, content, and digital projects for companies, brands, and organizations
End-to-end responsibility for planning, coordination, and execution of complex projects
Integration of generative AI and workflow automation into marketing and operations processes – using tools like OpenAI, Anthropic, n8n, and Make.com
Design, setup, and management of landing pages and web properties across the entire lifecycle
Coordination of interdisciplinary teams (marketing, design, content, video, tech)
Management of external service providers, agencies, and production partners
Direct collaboration with decision-makers, departments, and project owners
Budget responsibility in the six-figure range (project, campaign, media)
Industry Experience
See where this freelancer has spent most of their professional time.
Experienced in Professional Services, Information Technology, Telecommunication, Media and Entertainment, Advertising, and Retail.
Business Area Experience
See which departments and functions this freelancer has contributed to most.
Experienced in Marketing, Project Management, Operations, and Production.
Summary
Senior Marketing and Communications Manager with over 13 years of experience leading complex marketing, content, and communication projects – focusing on brand and communication strategy, content production, and integrating generative AI into marketing workflows. Experienced in end-to-end responsibility for projects with six-figure budgets, managing interdisciplinary teams, and working across marketing, design, content, and IT. Structured working style based on an M.A. in Marketing Management, B.A. in Design, IHK AI Manager certification, and Scrum certifications (PSM I, PSPO I). Roles include NetCologne (Senior Marketing and Communications Specialist, IT/Telecom), REWE Digital, Mediengruppe RTL Deutschland / VOX, milani design & consulting.
Skills
Marketing & Communications
- Operational Implementation Of Marketing And Communication Strategies
- Content Strategy, Production, And Cross-Channel Rollout
- Brand Communication & Storytelling
Project & Implementation Management
- End-To-End Project Management (Planning, Coordination, Execution)
- Resource, Deadline, And Budget Responsibility
- Management Of External Service Providers And Agencies
Content & Production
- Concept And Implementation Of Content And Video Formats
- Editorial Planning, Production Coordination, Rollout
- Quality Assurance And Approval Processes
Ux/Ui (Complementary, Frontend-Focused)
- Ux/Ui Concept Design To Support Marketing And Project Goals
- User Guidance, Information Architecture, And Interface Structure
- Frontend-Focused Design And Handover
- Collaboration With Development Teams (No Programming)
Stakeholder & Coordination
- Collaboration With Departments, Management, And Decision-Makers
- Interface Management Between Marketing, Design, Content, And Tech
Project Management & Organization
- Jira, Confluence
- Traditional & Agile Project Management
- Resource, Budget, And Scheduling Planning
Ux/Ui & Frontend-Focused Implementation
- Figma (Ux/Ui Concept Design, Wireframes, Prototyping)
- Frontend-Focused Design & Structuring Of Interfaces
- Design Handover And Alignment With Development
Design, Content & Media
- Adobe Creative Cloud (Photoshop, Illustrator, Indesign, Premiere Pro, After Effects, Animate)
- Content & Editorial Planning
- Management Of Content And Video Productions
Digital Systems & Platforms
- Cms (Wordpress, Etc.)
- Social Media Management Tools
- Collaboration And Workflow Tools
Work Style
- Structured Project Management
- Clear Briefings & Clean Handovers
- Implementation And Results-Oriented
Languages
Education
EUFH | Europäische Fachhochschule Rhein/Erft
Marketing Management · Marketing Management
KISD | Köln International School of Design
Integrated Design · Integrated Design
Certifications & licenses
AI Manager (KM)
Agile Heroes
AI Manager (KM)
tomorrow first
Design Thinking Coach (DTC)
tomorrow first
Professional Scrum Product Owner (PSPO I)
scrum.org
Professional Scrum Master (PSM I)
scrum.org
Statistics
Experience
Global Experience
Expertise
Qualifications
Profile
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