David Schindler-Senior Marketing & Communications Manager with AI focus. Strategy, content and execution from a single source.
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Experience
Senior Marketing and Communications Specialist
NetCologne Gesellschaft für Telekommunikation mbH
Operational and strategic responsibility for marketing, content and communication projects with six-figure budgets at a regional telecommunications and IT service provider
Concept, execution and management of content and video formats including shoot planning
Professional management of social media managers, creatives and external partners
Design and operation of campaign landing pages throughout the entire lifecycle
Close coordination with internal departments, management and service providers
Ensuring consistent brand communication, quality and on-time delivery
Social Media Manager
REWE Digital GmbH
Operational support and development of the REWE To Go, REWE Markt, REWE Karriere and Maximal G brands
Planning and execution of content productions, including with 1. FC Köln (shooting, video, on-site formats)
Coordination of external agencies and service providers
Social Media Marketing Manager
milani design & consulting AG
Concept, planning and operational support of social media channels for project partners and agency clients
Development and execution of targeted social media campaigns
Strategic monitoring of reach, engagement and audience development
Optimization of social media strategies based on data-driven performance analyses
Editorial & Project Coordination
Mediengruppe RTL Deutschland / VOX
Assisted in implementing editorial and production media formats
Project coordination between editorial, production and tech teams
Delivery under high time pressure during broadcast-related production phases
Owner & Senior Consultant
DATOSCH | Marketing · Management
Consulting and operational implementation of marketing, content and digital projects for companies, brands and organizations
End-to-end responsibility for planning, control and execution of complex projects
Integration of generative AI and workflow automation into marketing and operations processes – using tools such as OpenAI, Anthropic, n8n and Make.com
Concept, development and operation of landing pages and web properties throughout the entire lifecycle
Coordination of interdisciplinary teams (marketing, design, content, video, tech)
Management of external service providers, agencies and production partners
Direct collaboration with decision-makers, departments and project stakeholders
Budget responsibility in the six-figure range (project, campaign, media)
Industry Experience
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Experienced in Professional Services, Information Technology, Telecommunication, Media and Entertainment, Advertising, and Retail.
Business Area Experience
See which departments and functions this freelancer has contributed to most.
Experienced in Marketing, Project Management, Operations, and Production.
Summary
Senior Marketing and Communications Manager with over 13 years of experience managing complex marketing, content and communication projects – focusing on brand and communication strategy, content production and integrating generative AI into marketing workflows. Experienced with end-to-end responsibility for projects with six-figure budgets, leading interdisciplinary teams and working at the interface between marketing, design, content and IT. Structured working approach based on M.A. Marketing Management, B.A. Design, IHK AI Manager and Scrum certifications (PSM I, PSPO I). Previous positions include NetCologne (Senior Specialist, IT/telecom sector), REWE Digital, Mediengruppe RTL Deutschland / VOX, milani design & consulting.
Skills
Marketing & Communication
- Operational Implementation Of Marketing And Communication Strategies
- Content Strategy, Production And Cross-Channel Rollout
- Brand Communication & Storytelling
Project & Implementation Management
- End-To-End Project Management (Planning, Control, Execution)
- Responsibility For Resources, Schedules And Budgets
- Management Of External Service Providers And Agencies
Content & Production
- Concept And Execution Of Content And Video Formats
- Editorial Planning, Production Coordination, Rollout
- Quality Assurance And Approval Processes
Ux/Ui (Supplemental, Frontend-Focused)
- Ux/Ui Concepts To Support Marketing And Project Objectives
- User Flow, Information Architecture And Interface Structure
- Frontend-Focused Design And Handovers
- Collaboration With Development Teams (No Programming)
Stakeholder & Coordination
- Collaboration With Departments, Management And Decision-Makers
- Interface Management Between Marketing, Design, Content And Tech
Project Management & Organization
- Jira, Confluence
- Traditional & Agile Project Management
- Resource, Budget And Schedule Planning
Ux/Ui & Frontend-Focused Implementation
- Figma (Ux/Ui Concept, Wireframes, Prototyping)
- Frontend-Focused Design & Structuring Of Interfaces
- Design Handovers And Coordination With Development
Design, Content & Media
- Adobe Creative Cloud (Photoshop, Illustrator, Indesign, Premiere Pro, After Effects, Animate)
- Content & Editorial Planning
- Management Of Content And Video Productions
Digital Systems & Platforms
- Cms (Wordpress, Etc.)
- Social Media Management Tools
- Collaboration And Workflow Tools
Working Style
- Structured Project Management
- Clear Briefs & Smooth Handovers
- Execution And Results-Oriented
Languages
Education
EUFH | Europäische Fachhochschule Rhein/Erft
Marketing Management · Marketing Management
KISD | Köln International School of Design
Integrated Design · Integrated Design
Certifications & licenses
Manager for AI Transformation and Tool Integration (IHK)
IHK Rheinhessen
AI Manager (KM)
Agile Heroes
AI Manager (KM)
tomorrow first
Design Thinking Coach (DTC)
tomorrow first
Professional Scrum Product Owner (PSPO I)
scrum.org
Professional Scrum Master (PSM I)
scrum.org
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Experience
Global Experience
Expertise
Qualifications
Profile
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