CleverReach Experts in Germany
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Meet FRATCH Experts in Germany, who have recently used CleverReach
Michele Heine
Last position:
Chief Digital Officer at DAT Vermögensmanagement GmbH
- Project manager for the analysis, implementation, and optimization of digital processes
- Concept, management, and optimization of comprehensive marketing campaigns for lead generation via Paid Social (incl. Meta Ads, TikTok Ads)
- Concept and implementation of content production and marketing activities
- Project management in omnichannel marketing and process automation
- Implementation of digital tools to improve customer acquisition and support
- Internal stakeholder management and coordination of external service providers
Patricia Rex
Last position:
Accessibility Expert at Volkswagen Financial Services
July 2024 - June 2025
- Accessibility expert in UI/UX design, WCAG testing, and consulting for the Accessibility Improvement Act
- Creation of an internal accessibility guide
Oskar Oldorf (Project Manager): "I had the pleasure of working with Patricia for over a year on a project focused on ensuring digital accessibility for the online presence of a company in the financial services sector. During that time, I got to know her as a dedicated, detail-oriented, and highly skilled colleague.
Patricia was responsible for independently conducting gap analyses and worked directly and efficiently with key stakeholders. Her role centered on assessing compliance with the BFSG and providing strategic guidance to editorial teams on creating accessible content.
What I particularly appreciated about Patricia was her ability to think beyond the status quo and bring fresh perspectives to the table. She combines strong subject matter expertise with a keen eye for detail and a structured, thorough approach. Her input often sparked valuable discussions and helped us move our work forward in meaningful ways.
I can wholeheartedly recommend Patricia—especially for roles where precision, strategic thinking, and a high standard of quality are essential."
Kai Warstat
Last position:
Salesforce Account Engagement at Memodo GmbH
Consulting on and implementation of technical processes in CRM and email marketing, international project management
Lisa-Marie Wittmann
Last position:
Director Corporate Communications at Kommunikations-Kompass
- Consulting, service & coaching
Oliver Schönfeld
Last position:
Senior consultant & copywriter (content marketing, PR editing, B2B communication) at Strategic communications consulting & freelance editor
Concept development, editing and independent delivery of texts for press, websites, social media and content marketing formats (print and digital). This also includes strategic consulting for managing directors and specialist departments.
Assignments & project successes (selection):
- Content marketing and sustainability communication for industrial brands: among other things, the first sustainability magazine of the roofing system manufacturer Bauder, from topic research to the finished issue, as well as contributions for the customer magazine "taking care" by Vaillant.
- Digital editorial work for WestLotto/Eurojackpot: print and digital customer magazine as well as its own weekly content marketing blog on Spiegel Online, designed in a clear, brand-appropriate tone.
- GEO- and SEO-optimized website texts: ongoing content optimization in projects for WestLotto, DHL, kununu and jameda, among others.
- B2B specialist texts for fire protection specialist Hekatron: technical articles, press releases and editorial contact with the trade press.
- Project-related communication responsibility for the first "smart AI Congress" of the VDI (November 2025).
- DVV Media Group: project-related support for complex, cross-media corporate publishing projects, including for KRONE. Concept development of media formats for various B2B clients to strengthen customer loyalty
Anita Gläßner
Last position:
E-Commerce Content Creative at Opella (Sanofi)
- Brands: Allegra, Thomapyrin, Buscopan, Mucosolvan, Maaloxan, Ibuflam, Rhinospray, Essentiale, Dulcolax, Laxoberal
- Creative creation and editing of e-commerce content, digital assets, and ad banners
- Creation and implementation of A+ and B+ content and monitoring its execution by the client
- Creative execution of Amazon brand stores
Samet Polat
Last position:
Technical Product Owner & Rollout Manager at EY
- Provided leadership as Product Owner for the DMS module in an agile multi-team setup
- Coordinated the nationwide rollout including requirements management and roadmap development
- Built and maintained the product backlog focusing on scalability, usability and data protection
- Conducted sprint reviews, refinements and stakeholder demos with over 15 involved teams
- Developed a rollout and training concept for successful launch at over 200 government agencies
- Introduced a reporting and monitoring dashboard to measure usage success
- Worked closely with architects, QA and operations to ensure integration into the existing system landscape
Vincent Rammelt
Last position:
Trainer/Instructor at ecomex GmbH & Co. KG
- Conducting e-commerce courses covering basics, digital business models & trends, competitor analysis, product casting, shop P&L, minimum viable product process, funnel & conversion rate optimization, shop platform evaluation, first steps with Shopify, shop structure setup, payment & shipping systems, ERP & interfaces, fulfillment, process optimization, customer centricity, affiliate marketing
Peter Langheinrich
Last position:
Zoho Consulting and Development at Zuperstars mit Z wie Zoho
- Consulting on functional topics and their feasibility with Zoho technologies
- Implementing solutions based on Zoho
- Integrating Zoho solutions with third-party systems
- Performing data migrations
- Training and support
Michael Tomaschewski
Last position:
B2B Growth Consultant at Loy & Co. Corporate Finance GmbH
Optimization of inbound and outbound processes for lead generation for B2B sales with a focus on prospect data for the software and IT target group
Setting up a structured cold e-mail marketing program for B2B lead generation in the German mid-sized market
Derivation of various optimization measures for inbound growth processes (website, SEO)
Generation of a double-digit number of leads from mid-sized companies through cold e-mail campaigns
Optimization of the CRM system Pipedrive for structured growth campaigns
Wolfgang Angeli
Last position:
Technical Project Manager – Shopify at HAUBER Elektronik
- Project Goal: Relaunch of online shop (migration to Shopify & SAP integration)
- Managing developers & designers
- Involving relevant (customer) departments & stakeholders
- Gathering requirements for the online shop implementation
- Overseeing implementation and feature delivery
- Project controlling regarding timeline and budget
- Reviewing and tracking milestones and work packages
- Regular project reports and project progress meetings
Linh Dau
Last position:
B2B Digital Marketing Specialist at Inception Strategy
- Independent work as a service provider and consultant for mid-sized companies with a B2B focus
Benjamin Landgraf
Last position:
Project Manager Supporting Executive Management in M&A and OKR at DCSO Deutsche Cyber-Sicherheitsorganisation GmbH
- Coordination and execution of a mergers & acquisitions project
- Leading and communicating legal due diligence with relevant stakeholders
- Supporting the planning and execution of IT projects
- Contract negotiations and stakeholder management
- Setting up and implementing the Objectives and Key Results method to prioritize company goals
- Project controlling, including resource coordination
- Supporting resource management, such as coordinating tasks within the project team
- Analyzing project data and performance metrics to continuously improve project processes using a classic Gantt chart
- Organizing meetings according to project phases
- Creating project schedules with the related departments
- Writing project status reports
- Stakeholder management
- Managing and reviewing project documents, including project charters, project plans, and risk registers
- Documenting relevant project changes and decisions
- Monitoring project progress and milestones
- Ensuring the security and confidentiality of project information and data
- Complying with data protection and IT security policies
Maike Petersen
Last position:
Interim Head of Marketing at SIGEL GmbH
- Open exchange with leadership on pain points and clear recommendations for the “Digitale Vermarktungsstrategie 2020”
- Directive approach at top-management level
- Sparring partner for management in decision making and Salesforce introduction
- Defined vision, strategy and roadmap for marketing & sales interface
- Drove data-driven marketing achieving over 80% digital-initiated revenue
- Coached executive board on digital mindset and New Work
- Aligned marketing and sales for close collaboration
- Introduced cross-functional Product-Marketing-Sales (PMV) processes
- Implemented new brand manual, agile ways of working (2 OKRs, 15 sprints), backlog management (303 items, 75% completed)
- Enabled team for growth marketing as product owner and Scrum enabler
Corinna Hilss
Last position:
Corporate Communications Manager at Amazon Deutschland Services GmbH
- Proactive external corporate communication (press releases on lifestyle retail topics, employer branding, economic impact, CSR)
- Press spokesperson for media inquiries
- Internal communication (design and implementation of various digital and print information materials for employees)
- Planning and organizing events for employees at the Germany headquarters
- Planning and organizing media events/press conferences
- Planning and conducting media training/TV training for executives
- Developing and executing strategic PR programs to support sales channels in the DACH region
Discover over 15,000 top freelancers
Statistics of experts using CleverReach
Aggregated from the professional profiles of matched freelancers.
Experience
20 years
Position duration
3.2 years
Positions per freelancer
13
Top business areas
Marketing, Information Technology, Project Management
Top industries
Information Technology, Professional Services, Retail
Certification focus areas
Project Management, Human Resources, Information Technology
Bachelor's degree or higher
68%
Master's degree or higher
37%
Doctorate
5%
Certifications per freelancer
2
Most common languages
German, English, French
Speak two or more languages
100%
Based on our profile pool as of 30 Aug 2026.
Daily rate distribution
The chart shows how the daily rates of freelancers in this technology in Germany are distributed, based on recent contracts on our platform. Each bar covers a rate range — its height shows how many freelancers charge within that range.
Average rates of experts in Germany using CleverReach
Rates are based on recent contracts and do not include FRATCH margin.
The average daily rate is the mean of all daily rates from recent contracts of comparable freelancers on our platform.
The median daily rate is the middle value of all daily rates — half of comparable freelancers charge less, half charge more. Unlike the average, it is barely affected by outliers.
Calculated based on our freelancers’ daily rates as of 30 Aug 2026. Actual rates may vary depending on seniority level, experience, skill specialization, project complexity, and engagement length.
About the technology
Email campaigns
CleverReach is used to create and send email marketing campaigns that are easy to manage and scale. Companies hire specialists for newsletters, product updates, lead nurturing, and reactivation flows. Strong work covers clean setup, clear segmentation, and content that reaches the right audience.
Automation flows
A good CleverReach setup goes beyond one-off sends. Experts build welcome series, follow-up journeys, trigger-based messages, and campaign logic that reacts to user behavior. They also keep the structure simple enough for teams to maintain without constant support.
Integrations
CleverReach often sits between the website, forms, shop system, and CRM. Professionals connect sign-up forms, sync contact data, map fields correctly, and make sure events and lists stay consistent. Common needs include:
- form and landing page integration
- CRM and shop system sync
- API-based data transfer
- tracking and segment setup
Deliverability
Email tools only work when messages reach the inbox. Specialists working with CleverReach review sender setup, list quality, consent handling, and content structure to reduce delivery issues. They also monitor bounces, unsubscribes, and inactive contacts so campaigns stay healthy.
When to bring in help
Companies usually need freelance support when a newsletter program is starting, moving from another tool, or becoming more complex. In Germany, this often comes up for marketing teams that need German-language workflows, local stakeholder coordination, or remote support for distributed teams. Typical signs include messy lists, poor automation, and underused reporting.
What strong experts do
The best professionals work cleanly across strategy and execution. They understand segmentation, templates, reporting, consent-aware list management, and the practical limits of email automation. For CleverReach, they also test thoroughly, document their changes, and hand over a setup that the team can use with confidence.
Frequently asked questions
Key details about CleverReach, drawn from the questions we get asked most.
CleverReach is used for newsletters, automated email journeys, and contact-based marketing communication. Companies rely on it to send targeted messages to segmented lists, manage sign-ups, and measure how campaigns perform. It is a practical fit when email needs to be repeatable and easy to maintain.
CleverReach is often chosen for straightforward newsletter work, automation, and clean list management. Compared with tools like Mailchimp, the best choice depends on your workflow, integrations, and team setup. A strong freelancer can judge whether CleverReach or another email system fits your process better.
A strong CleverReach specialist usually knows segmentation, copy setup, forms, tracking, and contact data hygiene. Helpful adjacent skills include CRM integration, landing page work, consent-aware list handling, and basic HTML email template editing. That mix matters because the tool is only one part of the full email workflow.
A CleverReach freelancer can start with a small brief, but the work goes better when the goals, audience groups, and data sources are clear. They should know what emails are needed, which systems must connect, and who approves content. Clear input saves time and reduces rework.
Yes, CleverReach work is often a good fit for remote collaboration because most tasks are configuration, content, and testing. For teams in Germany, remote support is common when marketing, sales, and technical contacts are in different places. On-site meetings can still help at the start if stakeholders need alignment.
Look at how a CleverReach expert structures lists, automation, tracking, and handover. Good work is easy to test, easy to maintain, and linked to a clear goal rather than random sends. Ask for examples of campaign logic, integration work, and deliverability-aware decisions.
CleverReach is strong for newsletters, but it can also support more complex lifecycle communication. That includes onboarding sequences, re-engagement flows, and event-based messages when the setup is done well. The key is careful planning of triggers, segments, and data fields.
In Germany, a CleverReach project often includes German-language messaging, local approval cycles, and coordination with marketing or sales teams. Many companies also want help aligning the tool with internal processes and existing contact data. A good freelancer keeps the setup practical and easy for the team to run.
The average hourly rate of freelancers in Germany who have used CleverReach in their recent projects is 98 €, which corresponds to a daily rate of about 783 € based on an 8-hour working day.
Of the freelancers in Germany who have used CleverReach in their recent projects, 68% hold at least a Bachelor's degree, 37% hold at least a Master's degree, and 5% hold a doctorate.
On average, freelancers in Germany who have used CleverReach in their recent projects have 20 years of professional experience, with a single engagement typically lasting around 3.2 years.
The most common languages among freelancers in Germany who have used CleverReach in their recent projects are German (100%), English (100%), and French (35%).
The most common industries among freelancers in Germany who have used CleverReach in their recent projects are Information Technology (80%), Professional Services (80%), and Retail (60%).
The most common business areas among freelancers in Germany who have used CleverReach in their recent projects are Marketing (95%), Information Technology (75%), and Project Management (75%).
Main locations of FRATCH Experts, who have recently used CleverReach
Our freelancers and interim experts are at home across the DACH region — available on-site in the major business hubs or fully remote. Choose a location to discover matched specialists, local market insights and up-to-date availability.
Berlin Hamburg Munich Cologne Frankfurt Stuttgart Dusseldorf Leipzig Dortmund Essen Bremen Dresden Hanover Nuremberg Request a free demo
Get in touch with the FRATCH team and we will get back to you within 4 hours.
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We always have the time for a call or email!
Philipp Thomaschewski
FRATCH CEO
