CleverReach Experts in Germany
matched to your needs in minutesHire experts who plan email campaigns, build automated newsletter journeys, manage subscriber data and connect CleverReach with your existing systems. Get precisely matched with vetted, available freelancers who can start quickly.
Meet FRATCH Experts in Germany, who have recently used CleverReach
Michele H.
Last position:
Chief Digital Officer at DAT Vermögensmanagement GmbH
- Project manager for the analysis, implementation, and optimization of digital processes
- Concept, management, and optimization of comprehensive marketing campaigns for lead generation via Paid Social (incl. Meta Ads, TikTok Ads)
- Concept and implementation of content production and marketing activities
- Project management in omnichannel marketing and process automation
- Implementation of digital tools to improve customer acquisition and support
- Internal stakeholder management and coordination of external service providers
Patricia R.
Last position:
Accessibility Expert at Volkswagen Financial Services
July 2024 - June 2025
- Accessibility expert in the field of UI/UX design, WCAG testing, and consulting for the Accessibility Strengthening Act
- Creation of an internal accessibility guide
Oskar Oldorf (project lead): "I had the pleasure of working with Patricia for over a year on a project focused on ensuring digital accessibility for the online presence of a company in the financial services sector. During that time, I got to know her as a dedicated, detail-oriented, and highly skilled colleague.
Patricia was responsible for independently conducting gap analyses and worked directly and efficiently with key stakeholders. Her role centered on assessing compliance with the BFSG and providing strategic guidance to editorial teams on creating accessible content.
What I particularly appreciated about Patricia was her ability to think beyond the status quo and bring fresh perspectives to the table. She combines strong subject matter expertise with a keen eye for detail and a structured, thorough approach. Her input often sparked valuable discussions and helped us move our work forward in meaningful ways.
I can wholeheartedly recommend Patricia—especially for roles where precision, strategic thinking, and a high standard of quality are essential."
Kai W.
Last position:
Salesforce Account Engagement at Memodo GmbH
Consulting on and implementation of technical processes in CRM and email marketing, international project management
Lisa-Marie W.
Last position:
Director Corporate Communications at Kommunikations-Kompass
- Consulting, service & coaching
Oliver S.
Last position:
Senior consultant & copywriter (content marketing, PR editing, B2B communication) at Strategic communications consulting & freelance editor
Concept development, editing and independent delivery of texts for press, websites, social media and content marketing formats (print and digital). This also includes strategic consulting for managing directors and specialist departments.
Assignments & project successes (selection):
- Content marketing and sustainability communication for industrial brands: among other things, the first sustainability magazine of the roofing system manufacturer Bauder, from topic research to the finished issue, as well as contributions for the customer magazine "taking care" by Vaillant.
- Digital editorial work for WestLotto/Eurojackpot: print and digital customer magazine as well as its own weekly content marketing blog on Spiegel Online, designed in a clear, brand-appropriate tone.
- GEO- and SEO-optimized website texts: ongoing content optimization in projects for WestLotto, DHL, kununu and jameda, among others.
- B2B specialist texts for fire protection specialist Hekatron: technical articles, press releases and editorial contact with the trade press.
- Project-related communication responsibility for the first "smart AI Congress" of the VDI (November 2025).
- DVV Media Group: project-related support for complex, cross-media corporate publishing projects, including for KRONE. Concept development of media formats for various B2B clients to strengthen customer loyalty
Anita G.
Last position:
E-Commerce Content Creative at Opella (Sanofi)
- Brands: Allegra, Thomapyrin, Buscopan, Mucosolvan, Maaloxan, Ibuflam, Rhinospray, Essentiale, Dulcolax, Laxoberal
- Creative creation and editing of e-commerce content, digital assets, and ad banners
- Creation and implementation of A+ and B+ content and monitoring its execution by the client
- Creative execution of Amazon brand stores
Samet P.
Last position:
Technical Product Owner & Rollout Manager at EY
- Provided leadership as Product Owner for the DMS module in an agile multi-team setup
- Coordinated the nationwide rollout including requirements management and roadmap development
- Built and maintained the product backlog focusing on scalability, usability and data protection
- Conducted sprint reviews, refinements and stakeholder demos with over 15 involved teams
- Developed a rollout and training concept for successful launch at over 200 government agencies
- Introduced a reporting and monitoring dashboard to measure usage success
- Worked closely with architects, QA and operations to ensure integration into the existing system landscape
Vincent R.
Last position:
Trainer/Instructor at ecomex GmbH & Co. KG
- Conducting e-commerce courses covering basics, digital business models & trends, competitor analysis, product casting, shop P&L, minimum viable product process, funnel & conversion rate optimization, shop platform evaluation, first steps with Shopify, shop structure setup, payment & shipping systems, ERP & interfaces, fulfillment, process optimization, customer centricity, affiliate marketing
Peter L.
Last position:
Zoho Consulting and Development at Zuperstars mit Z wie Zoho
- Consulting on functional topics and their feasibility with Zoho technologies
- Implementing solutions based on Zoho
- Integrating Zoho solutions with third-party systems
- Performing data migrations
- Training and support
Michael T.
Last position:
B2B Growth Consultant at Loy & Co. Corporate Finance GmbH
Optimization of inbound and outbound processes for lead generation for B2B sales with a focus on prospect data for the software and IT target group
Setting up a structured cold e-mail marketing program for B2B lead generation in the German mid-sized market
Derivation of various optimization measures for inbound growth processes (website, SEO)
Generation of a double-digit number of leads from mid-sized companies through cold e-mail campaigns
Optimization of the CRM system Pipedrive for structured growth campaigns
Wolfgang A.
Last position:
Technical Project Manager – Shopify at HAUBER Elektronik
- Project Goal: Relaunch of online shop (migration to Shopify & SAP integration)
- Managing developers & designers
- Involving relevant (customer) departments & stakeholders
- Gathering requirements for the online shop implementation
- Overseeing implementation and feature delivery
- Project controlling regarding timeline and budget
- Reviewing and tracking milestones and work packages
- Regular project reports and project progress meetings
Linh D.
Last position:
B2B Digital Marketing Specialist at Inception Strategy
- Independent work as a service provider and consultant for mid-sized companies with a B2B focus
Benjamin L.
Last position:
Project Manager Supporting Executive Management in M&A and OKR at DCSO Deutsche Cyber-Sicherheitsorganisation GmbH
- Coordination and execution of a mergers & acquisitions project
- Leading and communicating legal due diligence with relevant stakeholders
- Supporting the planning and execution of IT projects
- Contract negotiations and stakeholder management
- Setting up and implementing the Objectives and Key Results method to prioritize company goals
- Project controlling, including resource coordination
- Supporting resource management, such as coordinating tasks within the project team
- Analyzing project data and performance metrics to continuously improve project processes using a classic Gantt chart
- Organizing meetings according to project phases
- Creating project schedules with the related departments
- Writing project status reports
- Stakeholder management
- Managing and reviewing project documents, including project charters, project plans, and risk registers
- Documenting relevant project changes and decisions
- Monitoring project progress and milestones
- Ensuring the security and confidentiality of project information and data
- Complying with data protection and IT security policies
David S.
Last position:
Co-Founder at Hire On Fire
- The shortage of skilled workers affects many companies in the DACH region.
- HireOnFire has made it its mission to move the employee search of medium-sized companies away from traditional job portals and toward social media channels and search engines.
- With a mix of social recruiting and performance marketing, we reach target groups where they spend their time.
Maike P.
Last position:
Interim Head of Marketing at SIGEL GmbH
- Open exchange with leadership on pain points and clear recommendations for the “Digitale Vermarktungsstrategie 2020”
- Directive approach at top-management level
- Sparring partner for management in decision making and Salesforce introduction
- Defined vision, strategy and roadmap for marketing & sales interface
- Drove data-driven marketing achieving over 80% digital-initiated revenue
- Coached executive board on digital mindset and New Work
- Aligned marketing and sales for close collaboration
- Introduced cross-functional Product-Marketing-Sales (PMV) processes
- Implemented new brand manual, agile ways of working (2 OKRs, 15 sprints), backlog management (303 items, 75% completed)
- Enabled team for growth marketing as product owner and Scrum enabler
Discover over 15,000 top freelancers
Statistics of experts using CleverReach
Aggregated from the professional profiles of matched freelancers.
Experience
20 years
Position duration
3.4 years
Positions per freelancer
12
Top business areas
Marketing, Information Technology, Project Management
Top industries
Information Technology, Professional Services, Retail
Certification focus areas
Project Management, Human Resources, Information Technology
Bachelor's degree or higher
68%
Master's degree or higher
37%
Doctorate
5%
Certifications per freelancer
2
Most common languages
German, English, French
Speak two or more languages
100%
Based on our profile pool as of 19 Sep 2026.
Daily rate distribution
The chart shows how the daily rates of freelancers in this technology in Germany are distributed, based on recent contracts on our platform. Each bar covers a rate range — its height shows how many freelancers charge within that range.
Average rates of experts in Germany using CleverReach
Rates are based on recent contracts and do not include FRATCH margin.
The average daily rate is the mean of all daily rates from recent contracts of comparable freelancers on our platform.
The median daily rate is the middle value of all daily rates — half of comparable freelancers charge less, half charge more. Unlike the average, it is barely affected by outliers.
Calculated based on our freelancers’ daily rates as of 19 Sep 2026. Actual rates may vary depending on seniority level, experience, skill specialization, project complexity, and engagement length.
CleverReach experts industry focus
See which industries our matched freelancers work in most often — every figure is calculated live from the freelancers on FRATCH.
- Information Technology (81%)
- Professional Services (81%)
- Retail (57%)
- Advertising (52%)
- Media and Entertainment (52%)
- Automotive (48%)
- Banking and Finance (38%)
- Manufacturing (33%)
Please note that freelancers can work across multiple industries, so percentages overlap.
About the technology
Email marketing platform
CleverReach is a cloud-based email marketing platform for creating, sending and evaluating newsletters and targeted campaigns. Companies use its visual editor, templates and subscriber management features to communicate with customers, members and prospects. It supports both one-off mailings and automated communication flows.
Campaign workflows
Experts use CleverReach to turn marketing goals into structured campaigns and repeatable processes. They configure recipient groups, signup forms, consent-aware data flows, scheduling, personalization and automation rules. Strong work connects campaign content with clear audience logic instead of treating every subscriber alike.
- Newsletter concepts and campaign calendars
- Segmentation and personalized content
- Automated email sequences
- Signup forms and subscriber journeys
Ecosystem and integrations
CleverReach projects often involve online shops, customer databases, websites and analytics tools. Professionals work with interfaces, plugins, exports and imports to keep contacts, orders and campaign data aligned. In Germany, they may also coordinate with marketing, sales and compliance teams across remote or on-site settings.
When specialists help
Companies bring in freelance CleverReach specialists when internal teams need a campaign launch, a reliable automation setup or a cleaner subscriber structure. They can also help during a CRM or shop migration, after changes to a website, or when existing mailings need a systematic review.
- A new newsletter program needs a workable structure
- Manual follow-ups should become automated
- Subscriber data is difficult to maintain
- Campaign reporting does not answer business questions
Skills that matter
A capable professional combines CleverReach knowledge with email copy, responsive layout, segmentation and marketing automation. They understand deliverability, tracking, consent management and the practical limits of template editors. Familiarity with HTML and CSS helps when standard blocks cannot deliver the required design.
Quality and delivery
Good CleverReach work is easy for a marketing team to operate after handover. Strong professionals document audience rules, naming conventions, integrations and test results, then validate rendering across common email clients. They explain what each automation does, protect subscriber data and use campaign insights to improve the next send.
Frequently asked questions
Key details about CleverReach, drawn from the questions we get asked most.
CleverReach is used to create, send and measure newsletters, promotional emails and automated customer journeys. It supports subscriber management, segmentation, forms, templates and campaign reporting for organizations of different sizes.
CleverReach is commonly compared with Mailchimp and Brevo for newsletter creation, automation and contact management. The right choice depends on the required integrations, workflow depth, template flexibility, data processes and the team’s preferred operating model.
CleverReach work benefits from email copywriting, responsive HTML and CSS, marketing automation, analytics and subscriber segmentation. Experience with CRM systems, online shops, APIs and consent processes is also valuable when campaigns depend on connected data.
CleverReach projects vary from a focused newsletter setup to a broad migration with several automated journeys. Choose a professional who has delivered work similar to your data structure, integrations and campaign complexity, and ask for a clear testing and handover plan.
CleverReach is well suited to remote collaboration because campaigns, audience rules and documentation can be reviewed online. On-site meetings may still help when a German marketing, sales or compliance team needs workshops, process mapping or coordinated training.
CleverReach expertise should be assessed through specific examples of segmentation, automation, integrations and deliverability work. Ask how the professional tests templates, handles data quality, documents workflows and measures whether a campaign achieved its intended purpose.
CleverReach specialists usually begin by reviewing lists, tags, forms, templates, automations and reporting. They then remove unnecessary manual steps, improve audience logic, correct integration issues and create operating guidelines that the internal team can maintain.
CleverReach can support ecommerce communication such as product updates, promotional newsletters and automated follow-ups when shop and subscriber data are connected correctly. A strong professional checks the integration, event logic, personalization and reporting before activating the customer journey.
The average hourly rate of freelancers in Germany who have used CleverReach in their recent projects is 99 €, which corresponds to a daily rate of about 795 € based on an 8-hour working day.
Of the freelancers in Germany who have used CleverReach in their recent projects, 68% hold at least a Bachelor's degree, 37% hold at least a Master's degree, and 5% hold a doctorate.
On average, freelancers in Germany who have used CleverReach in their recent projects have 20 years of professional experience, with a single engagement typically lasting around 3.4 years.
The most common languages among freelancers in Germany who have used CleverReach in their recent projects are German (100%), English (100%), and French (33%).
The most common industries among freelancers in Germany who have used CleverReach in their recent projects are Information Technology (81%), Professional Services (81%), and Retail (57%).
The most common business areas among freelancers in Germany who have used CleverReach in their recent projects are Marketing (95%), Information Technology (76%), and Project Management (76%).
Main locations of FRATCH Experts, who have recently used CleverReach
Our freelancers and interim experts are at home across the DACH region — available on-site in the major business hubs or fully remote. Choose a location to discover matched specialists, local market insights and up-to-date availability.
Berlin Hamburg Munich Cologne Frankfurt Stuttgart Dusseldorf Leipzig Dortmund Essen Bremen Dresden Hanover Nuremberg Request a free demo
Get in touch with the FRATCH team and we will get back to you within 4 hours.
Would you rather directly get in touch?
We always have the time for a call or email!
Philipp Thomaschewski
FRATCH CEO
