Patricia Rex-UI/UX Designer
Check rate
Experience
Accessibility Expert
Volkswagen Financial Services
July 2024 - June 2025
- Accessibility expert in UI/UX design, WCAG testing, and consulting for the Barrier-Free Strengthening Act
- Creation of an internal accessibility guide
Oskar Oldorf (Project Manager): "I had the pleasure of working with Patricia for over a year on a project focused on ensuring digital accessibility for the online presence of a company in the financial services sector. During that time, I got to know her as a dedicated, detail-oriented, and highly skilled colleague.
Patricia was responsible for independently conducting gap analyses and worked directly and efficiently with key stakeholders. Her role centered on assessing compliance with the BFSG and providing strategic guidance to editorial teams on creating accessible content.
What I particularly appreciated about Patricia was her ability to think beyond the status quo and bring fresh perspectives to the table. She combines strong subject matter expertise with a keen eye for detail and a structured, thorough approach. Her input often sparked valuable discussions and helped us move our work forward in meaningful ways.
I can wholeheartedly recommend Patricia—especially for roles where precision, strategic thinking, and a high standard of quality are essential."
UI/UX Design
The Library Code
Oct 2023 - July 2026
- UI/UX design, logo development, and front-end coding (Angular) for repositories including Heinrich Heine University Düsseldorf (ResearchData), Saarland University (SciDok), Weizenbaum Institute (Weizenbaum Library), University of Stuttgart (OPUS), University of Applied Sciences Northwestern Switzerland (IRF)
- Basic UX analyses and optimization of the DSpace repository software
- Gained specialized knowledge in open-access repositories
UX consulting, editing
University of Kassel, Department of Organic Crop and Plant Production
Feb 2021 - July 2023
- UX consulting, visual UI design, implementation of design optimizations in Angular and SCSS in close coordination with the development team
- Editing help texts for the monitoring tool "SynSICRIS", based on the DSpace-CRIS research information system
Recommendation Birge Wolf (Coordinator of the "SynSICRIS" project, University of Kassel): "Absolutely recommendable! Since early 2021, we have worked for 2.5 years with Ms. Rex on optimizing the SynSICRIS monitoring tool, and we would gladly involve her expertise in our projects again at any time. Her deep and comprehensive view of all UI/UX aspects, from design to formulating help texts, has excellently supported our project. The collaboration is characterized by reliability, friendliness, and a great enthusiasm for improving software. The solutions she developed are extremely practical and were always to our fullest satisfaction. Particularly noteworthy is that Ms. Rex also integrated the UX/UI designs she developed into the SCSS, HTML, and TypeScript code of the Angular framework, ensuring implementation was truly guaranteed. Ms. Rex is truly an all-round talent!"
UI/UX Design
Igel Technology GmbH
Jan 2020 - Apr 2023
- Redesign of the admin console "Web Universal Management Suite"
- Development of a design system with theming, color scheme, and style guide
- Introduction of collaborative design processes with Figma
Recommendation Frank Biermann (Vice President Research and Development, IGEL Technology): "Patricia Rex joined the IGEL development team in January 2020 as an UI-/UX designer und quickly became acquainted with the complex topic of IGEL's Web Universal Management Suite (WUMS). In close collaboration with the product owner and the SCRUM team of software engineers Patricia helped us to carry out a modern esthetic concept for WUMS UI which became the best user interface IGEL Technology ever had! She designed a visual style including clear structuring of the contents, distinctive and understandable icons and a consistent use of colors and interactive states throughout the application. Her proposals for optimizing the user experience and her advices in implementing a CSS architecture were very helpful too. During the Covid-19 lockdown our collaboration continued smoothly, being completely remote. In June 2020 she finished with a detailed styleguide which is an excellent basis for our further development process. We are looking forward to continuing our productive cooperation after having pulled through the Covid-19 crisis."
Recommendation Florian Strobl (Senior Product Manager, IGEL Technology): " I am writing this letter to highly recommend Patricia Rex for her exceptional skills in design, particularly in building up a comprehensive design system, introducing a detailed color system, designing UI components, and proposing UX optimizations. Having had the privilege of working closely with Patricia Rex for more than two years, I can confidently attest to her outstanding abilities and unwavering dedication to her design work. Throughout our time working together at IGEL Technology, Patricia Rex consistently demonstrated a remark- able talent for establishing and implementing an overall design concept for our product that elevated the user experience. Her ability to create and enforce design guidelines ensured a cohesive and visually pleasing interface across multiple platforms like the Web App of our Universal Management Suite (UMS Web App). One of Patricia Rex’ notable achievements was the introduction of a highly detailed theming concept that greatly enriched our design language. Her keen eye for aesthetics and understanding of color theory al- lowed her to create a harmonious palette that resonated with our brand identity and evoked the desired emotions in our users. This meticulous approach to adjust the main colors by changing the color theme add- ed sophistication and flexibility to our products, making them visually engaging and memorable. Aside from her technical expertise, Patricia Rex is an exceptional team player who actively collaborates and communicates effectively with colleagues. She consistently exhibits a positive attitude, providing construc- tive feedback and support to fellow team members. In conclusion, I wholeheartedly recommend Patricia Rex for any position that requires a highly skilled and talented UI/UX designer. Her ability to build a comprehensive design system, introduce detailed color schemes, design UI components, and propose UX optimizations is truly exceptional. I have no doubt that she will be an asset to any team or organization she joins."
Recommendation Peter Vieten (Scrum Master): "Patricia took the joint web application project to a new level. Although she joined the project at a very late stage, she tackled the entire range of UX/UI design. In doing so, she not only decisively improved both the user flow and the layout, but she also brought structural clarity to the HTML and SCSS structure, enabling the team to work successfully even after her departure from the project. I would be thrilled to work with Patricia again—preferably from the very beginning."
Lecturer for "Hörpfade"
Bayerischer Volkshochschulverband (BVV) / Bayerischer Rundfunk (BR)
Web Design
Starnberger Marionettentheater
Since 2017
- Website – full implementation and ongoing updates
Sabine Bader (journalist at Süddeutsche Zeitung): "Anyone who... opens the new homepage of the Starnberger Marionettenbühne experiences, in the truest sense of the word, a blue wonder: when they touch the down arrow, they travel down like in an invisible glass elevator to the depths of Lake Starnberg. On the bottom, a sparkling red crab and Kasperl chat via speech bubbles... The crab, however, is only afraid that Kasperl’s clattering will wake the lake monster that has been sleeping for centuries at a depth of 127 meters."
Wolfgang Pusch (city archivist and director of the Starnberger Marionettentheater): "In 2017, Ms. Dipl.-Communication Designer Patricia Rex created the Starnberger Marionettentheater’s first website and also set up a Facebook presence. The idea and content concept came from her, and she handled the technical implementation in every detail entirely on her own. The result thrilled us, the ensemble: the main sections with their lively design, the individual topics with their precise texts and the – wherever possible – generous image selection, the charming details – whether the lake with the Alpine backdrop, Kasperl in the waves, the unorthodox use of the Starnberg coat of arms animal, the dive to the lake bed down to Kasperl and the crab and finally, deep down, to the lake monster, the 'worm.' It was a major advantage that Ms. Rex was not only creative but also very structured and precise"
Web Design & Editing
Volkshochschule Starnberger See
Sept 2017 - Apr 2023
- Design, creation and ongoing maintenance of the website (full implementation)
- Continuous content updates
- Layout and design of the program booklet, editorial work, event photography
Christine Loibl (director of Volkshochschule Starnberger See e.V.): "Ms. Rex accompanied the process from the start: planning the architecture, setting up and designing the website to match our market presence, connecting the website to the vhs management system, to course leader and participant tools; testing phase, relaunch, further developments. A very nice and pleasant collaboration. The website structure and its user-friendliness turned out particularly well, and we’ve already received a lot of praise for it. Ms. Rex has a very professional and structured way of working, with which she always kept the overall concept in mind despite the complexity of the topic. Her suggestions and recommendations for improvement and optimization were especially valuable to us, making our daily work easier."
Freelance vhs.cloud consultant and trainer
Deutscher Volkshochschulverband
- vhs.cloud consultant and trainer for southern Bavaria
- Training VHS directors, staff, and course instructors
- Advising on e-learning use cases
UI/UX Design
Can Do GmbH
2016
Creation of user interface design and style guide for web applications
Jens Steinbicker (CEO): "To optimize the usability of our Can-Do CRM software, I commissioned Ms. Rex in 2016 to redesign the user interface. The result of her work – three draft variants and one design that combined the best features of all versions – completely met our expectations. Since then, we have fully implemented and further developed the new UI design – and are still very satisfied with it."
Design & Animation for trade fair presentation
VRP Team GmbH
Web Design
ABM Munich (Media and Disability)
2015
- Accessible web design relaunch
- Setting up and maintaining Vimeo channels
Hermann Hoebel (Managing Director of the Working Group on Disability and Media): "The decision to use the one-pager is super good. Many thanks for this 'philosopher’s stone'!"
UI Design & Consulting
European Patent Office
Aug 2012 - Dec 2013
- Design of user interfaces and CSS implementation of internal web apps in the "Centre of Competence for Software Ergonomics" department
- Conceptualization and creation of the style guide and atomic design modules
- Accessibility consulting (WCAG)
Sandrine Tognotti (Administrator, Common Build Services | Dir. 2.8.3.8, User experience design and ergonomics, European Patent Office): "Patricia has been instrumental in designing a front-end application with CSS, HTML and accessibility standards. She could deal with many aspects of user interface design and was extremely valuable to our team with her deep knowledge of accessibility. In UX, she is what we call a unicorn, able to go from user research til the nitty gritty of accessibility standards which end up being quite technical. As a team member she was always supportive and willing to go the distance. Her honest contribution and deep integrity were greatly appreciated."
Web Design
Data Analysis Computer Systems
2010 - 2023
- Creation and updating of the company website (complete implementation)
Rainer Gruner (CEO): "Ms. Rex designed and implemented the website for my service offerings as a freelancer in software development. Ms. Rex implemented my requirements very well and expanded upon them with constructive ideas. The website design is very appealing and functions flawlessly. Maintaining the site is simple, requires no additional software, and thus incurs no extra costs. Working with Ms. Rex was very pleasant and professional. I can highly recommend Ms. Rex for digital media design and technology."
Newsletter Marketing & Web Coding
whp Interactive GmbH
2009 - 2011
Ronald Clauss (Managing Director, WHPI): "Patricia managed, for our client Keithley Instruments, the creation and sending of weekly newsletters to thousands of recipients in the field of engineering sciences and universities for 2.5 years. She coded newsletters and landing pages and supported us in configuring the Evalanche newsletter system and maintaining customer data. Patricia also handled HTML/CSS coding and content management system configuration for several websites, such as those for Electronica Munich and K. Walter, using ModX.
In these tricky tasks, we could rely one hundred percent on Patricia's reliability and her conscientious, independent working style. Her technical understanding, her ability to thoroughly and deeply delve into complex topics, and her commitment to documentation and sharing her knowledge with the team were a great help to us.
I would be happy to work with Patricia again at any time."
E-Learning Design
Audi Academy
E-Learning Design
Intelligent Media Systems
Web Design
Steuerkanzlei Theodor Maier
- Company website – complete implementation and ongoing maintenance with Typo3
Video Design & Animation
Bayerische Akademie der Wissenschaften (BAdW)
2008
- Image films for 14 scientific institutions on the occasion of the BAdW's 250th anniversary
Dr. Tobias Schönauer (project manager of the exhibition project “Worlds of Knowledge” of the Bavarian Academy of Sciences): "Working together on the “Worlds of Knowledge” project was straightforward and very professional. The relaxed atmosphere in the meetings with everyone involved ultimately led to a result that all institutions found more than convincing. Together, the films provide an excellent summary of the different institutions involved in the project. Like Ms. Regenscheidt-Spies, Secretary General of the Bavarian Academy of Sciences, I was impressed by how something so alive was created from static images through animation."
E-Learning Design
Fischer, Knoblauch & Co.
Web Design
edv-coaching
- Company website with integrated booking system, complete implementation with Typo3
Web Coding
Phase4
2007
Coding websites for the European Patent Office, BMW Oracle Racing
Co-author
Markt+Technik Verlag / Pearson Education
- Co-author of the technical book “Jetzt lerne ich CSS” (ISBN 3827269989) on “Web design with Cascading Style Sheets”, two editions in collaboration with Dr. Florence Maurice
Web Design
Bavaria Medical Group
- Design and technical implementation of the website for a hospital network in Bavaria (complete implementation), occasional updates
Web Design
Ägyptisches Museum und Papyrussammlung
Since 2004
- Complete implementation of the website including concept, design, programming, and animation in 2004, redesign in 2009
- Ongoing maintenance until 2014 The website still exists and is regularly maintained by museum staff.
Prof. Dr. Dietrich Wildung (Director of the Egyptian Museum and Papyrus Collection, National Museums in Berlin, Prussian Cultural Heritage): "The success of the online presence of the State Museum of Egyptian Art in Munich (note from Patricia Rex: this was also created and maintained by me) led me to offer the Egyptian Museum in Berlin its own website, in addition to its brief entry on the very concise National Museums in Berlin website. Patricia Rex developed a concept whose special quality was based on a deep engagement with the collection and its diverse program offerings. Her design became a mirror of the museum's artistic stature. Through close collaboration with Patricia Rex, I was able to realize my vision of the museum perfectly. As a representative, up-to-date platform for the museum, this website remains a highlight of museum self-presentation in Berlin to this day."
Lecturer
Fachhochschule Augsburg
- Lecturer at the Faculty of Design & Computer Science, 6 semester projects in the degree programs “Communication Design” and “Interactive Media”
- Topics: “From Briefing to Presentation” (Nördlingen City Museum), “Usability and Presentation” (furniture store), “Web design with HTML”, “Web design with style sheets”, “Guckies on Mozart’s Travels” (Mozarthaus in Augsburg)
Multimedia Design
Deutsches Hopfenmuseum
- Interactive sponsor presentation
Web design
Industrie- und Bergbaumuseum Ostbayern
- First museum website, full implementation and ongoing maintenance
Web design
CSU-Ortsverband Feldafing
- Website for the 2002 local election (full implementation)
Web design
Sudetendeutsches Archiv
2002 - 2015 online
- First website of the archive
Klaus Mohr (Head of Collections at the Sudeten German Archive): "Ms. Rex designed the website for the then Sudeten German Archive. It became a very nice and functional website that was online for over a decade and received a lot of positive feedback. Our individual requests were always gladly implemented and the collaboration was very pleasant!"
Web design
Optik Adam
- Corporate website (full implementation)
Web Design
Association for Late Antique Archaeology and Byzantine Art History
- Website (complete implementation)
UI Design
Business Academy Feldafing (WAF)
- UI design for BetriebsRatgeber
Freelance multimedia, web, and motion designer
State Museum of Egyptian Art Munich
2000 - 2018
- Concept, design, editing, photography, frontend, backend, server administration
- Online presence: planning, design, technical production, server administration, several relaunches, temporary mobile version, ongoing expansions and content maintenance
- Mobile museum guide: technical consulting, collaboration on concept, creating mockups as well as explanatory films and graphics (2010–2013)
- Motion design: architectural projections, exhibition films, animated shows (Museum in Motion, Demolition Works, Arte Animale, Cult of the Dead)
- Interactives & exhibition websites: interactive whiteboard applications, animations of literary readings, accessible project websites (Winckelmann and Egypt, Tonkünstler, Grasping Ancient Egypt (beGreifen), Last Exit Munich, Between Egypt and Africa)
Dr. Sylvia Schoske (Director of the State Museum of Egyptian Art Munich): "The State Museum of Egyptian Art Munich commissioned Ms. Patricia Rex in 2000 to create the museum's first website, which went online for the first time at the first 'Long Night of Munich Museums' in 2001, making it one of the first websites of a state museum in Bavaria. With its subtle animations and a design that artfully played with hieroglyphs, it was long regarded as one of the most innovative museum websites—not just in Bavaria. From then on, Ms. Rex managed this website for almost two decades, until the end of 2018, continuously expanding it. She developed a standalone mobile version for smartphones, gave it a flexible and later a responsive layout, created an online shop selling publications and merchandise items for many years, implemented a content management system, and added numerous dynamic and user-friendly features over the years. On the occasion of the museum's move from the Residence to the Munich Kunstareal in 2013, she created a redesign matching the architecture of the new building, which was again very well received. In addition to content and design, Ms. Rex took care of many other technical aspects such as web server management, data security and website accessibility, as well as the analysis of web statistics. During this time, Ms. Rex was a dedicated member of the museum team, photographing and filming at numerous events in the main building and in the branch museums, writing event reports for the website, and constantly bringing in ideas and suggestions. Over the years, the website archive also became an important 'reference work' for museum staff. In addition to the museum's main site, Ms. Rex created numerous 'internet specials', often with playful interaction and animation, including 18 standalone websites for special exhibitions alone. Examples include the equally entertaining and informative site in the style of a theater performance for the traveling exhibition 'Winckelmann and Egypt', the game 'Tonkünstler' for the exhibition of the same name on ceramic objects in ancient Egypt, in which the viewer steers a boat through various ancient Egyptian everyday scenes, or the website for the exhibition 'Grasping Ancient Egypt', which, like the exhibition itself, is optimized for the blind. In addition, Ms. Rex created animated films for various occasions and supported the team conceptually and in terms of design in the development of the mobile museum guide."
Web Design
IT Days Theuern
2000 - 2016
- Conference website - complete implementation and annual updates of the current conference presentations
- 2004 fully accessible technical relaunch as a practical example of digital accessibility
Web Design
Bavarian National Museum
1999 - 2003
- First website of the state museum, complete implementation and ongoing maintenance
Multimedia & Web Design
House of Bavarian History / Bavarian State Chancellery
1999 - 2003
- Multimedia CD-ROM "Bavaria, Bohemia and the Salt"
- Websites of the Bavarian State Exhibitions 1999, 2000, 2001, the Dachau Memorial Site, the Cartoon Collection
- Animation & full implementation of the exhibitions "Arrived in Bavaria" and "2000 Years of Art and Culture in Bavaria"
Multimedia Design
Schaeffler & Partner
1999
Microsoft Open License info shows (Animation & full implementation)
Web Design
a-anacom
1999
Websites for Ifco Systems, Helkon Media Group (Animation & partially complete implementation)
Web Design
Faromedia
1998 - 2000
Websites for Kaltenberg Knight Tournament, La Villa (full implementation)
UI Design / Art Direction
Colowi Interactive
1998
UI design / art direction websites for the agency itself, Oracle, Osram
UI Design / Art Direction
Loewe New Media
UI design for websites for Lufthansa, TechnoOpera, InfoScore, ConTeam, Atlantic Consulting, Paulaner, Schwäbisch Hall, Sport-Scheck
UI Design / Art Direction
Agency for Interactive Media GmbH (a.f.i.m.)
1997 - 1998
UI design / art direction of a POI traveling exhibition and multimedia info game for Siemens, and a website for BMW
Design, Animation & Art Direction
Medialab Information Design GmbH
1995 - 1997
Design, animation & art direction of multimedia applications "The Bible – Abraham" for Taurus Film, "Virtual Oktoberfest" for Navigo / Medialab, "Goethe in Weimar" for New World Vision, "Spring Program" for MGM, "TV career game" for Pro Sieben, a biofeedback game for IBM, and a POI and trade show presentation for Siemens Nixdorf
Industry Experience
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Experienced in Information Technology, Arts and Crafts, Education, Media and Entertainment, Professional Services, and Government and Administration.
Business Area Experience
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Experienced in Information Technology, Marketing, Product Development, Research and Development, Quality Assurance, and Human Resources.
Summary
I am an experienced UI/UX design specialist focusing on user-centered visual design. Many problems in software use arise at the interface between software and the human user – the user interface. I solve these problems with creative design, broad expertise, and many years of experience in developing digital media. My particular strength lies in my structured working style, my deep understanding of the needs of both software users and software developers, and the ability to bring both together under one roof with professional design. I also have a passion for motion design and for making educational content entertaining with digital media. (Note: Time information is unfortunately displayed and calculated incorrectly in Fratch. The correct dates can be found on the LinkedIn profile)
Skills
Methods For Conceptual Design
Analysis Of The Current State And Requirements Structuring Complex Content From The User’S Perspective As A Basis For Information Architecture, Navigation, And Design When Needed, Preparing And Crafting Information Into Manageable And Emotionally Engaging “Nuggets” (Storytelling, Edutainment)
Methods Of Visual Design
Production-Ready Design With Figma And Other Design Tools Design Systems, Color Concepts, And Theming 25 Years Of Practice In Implementing Graphic Designs With Html/Css/Scss, Coding Responsive Designs Interaction Of Consistent Visual Design, Thoughtful Css Architecture, And Practical Living Style Guides 25+ Years Of Experience Working With Adobe Design Programs – Above All Photoshop, And, In Project Phases, After Effects For Motion Design, Animate/Flash For Interactive Animations And Applications, Indesign For Print Layouts, Audition For Sound Design.
Additional Expertise
Many Years Of Editorial And Technical Website Management And Server Administration Creating Complex Style Guides And Documentation 20 Years Of Applied Knowledge In Web Accessibility And The Wcag/Bitv/Bfsg Guidelines Long-Standing Experience With Content Management Systems Modx, Typo3, And Wordpress, Newsletter Systems Evalanche, Cleverreach, And Engage, Css Frameworks Bootstrap And Foundation Basic Knowledge Of Php And Mysql As Well As Working With Javascript And Angular No Acceptance Of Programming Work.
Languages
Education
Augsburg University of Applied Sciences
Diploma in Communication Design · Communication Design · Augsburg, Germany
1990 – 1995 Studied communication design at Augsburg University of Applied Sciences Major focus: audiovisual media / TV design; 6-month internship in the graphics departments of Bavarian Broadcasting Diploma thesis: Multimedia information system on “Egyptian Hieroglyphs” in cooperation with the Egyptian Museum of Munich (Grade: “very good”)
Statistics
Experience
Global Experience
Expertise
Profile
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