Christian (Schulze) Aquack

Directed a cross-functional team to redesign an online planning platform for theater lessons, prioritizing intuitive user flows and delivering an enhanced user experience.

Designed wireframes and prototypes to optimize user account setup, onboarding, lesson management, and dashboard functionality through iterative refinement and user testing.

Refined the existing brand design to improve accessibility and ensure inclusivity.

Developed responsive, interactive designs in Webflow, producing clean HTML, CSS, and JavaScript using BEM styling, ensuring seamless integration with a full-stack developer.

Collaborated with stakeholders, a UX/UI design agency, and a global e-commerce company to analyze problems, develop solutions, and implement a new brand design.

Designed a unified interface that improved accessibility while aligning with business requirements, including partner login, compliance, and more.

Streamlined the checkout process from 7 to 5 pages by applying UX and information design principles.

Optimized the user experience by enhancing clarity, consistency, readability, visual hierarchy, and user-friendly copy, resulting in a more intuitive and accessible platform.

Created high-impact marketing assets and visual designs for two AI-based sound analysis and diagnostic iOS applications (Snorefox and Somnofox) for both B2B and B2C.

Boosted brand visibility and engagement by conceptualizing assets such as sales pitches, product visuals, flyers, statistics, and trade fair booth for industry exhibitions.

Consulted stakeholders to align user, technical, and business requirements, ensuring a shared vision and seamless project execution through communication and collaboration.

Designed a sleek, modern brand identity through storytelling, including a distinct logo that reflected the fashion label’s narrative and established a strong visual foundation.

Developed a responsive, fluid, and dynamic e-commerce interface tailored for fashion products, leveraging Webflow for seamless content management.

Integrated language APIs, popular payment methods, and social media connections for Facebook and Instagram to enhance functionality and user engagement.

Created and directed two sales pitches for IKEA, showcasing a 24-page data strategy and its integration into the Smart Home Ecosystem developed by Icon Group.

Leveraged impactful visuals and compelling storytelling techniques to engage and captivate the audience throughout the presentations.

Crafted conversion-focused landing pages and newsletters to streamline user onboarding.

Expanded brand reach through a strategic collaboration with Urban Sports Club.

Conducted A/B testing in collaboration with the Performance Marketing team to optimize messaging and visuals for social media materials, enhancing campaign effectiveness.

Improved performance metrics by making contract management intuitive and accessible.

Created user-focused interfaces, components, and elements across diverse digital platforms (macOS, iOS, Windows, Android, and web), including landing pages, splash screens, start screens, and software interfaces, ensuring seamless usability.

Designed visually compelling assets and logos for major software releases (Versions 7, 8, 9, and 23) to boost user engagement and establish a consistent, memorable brand identity.

Developed high-quality marketing materials for print and digital, along with manuals and supporting materials, to complement software releases and enhance user understanding.

Collaborated with the intellectual founder of ATLAS.ti to design and publish Humanistic Aspects of Text and Image Interpretation, a five-lecture series as book and an eBook.

Collaborated with the Global Marketing Manager to spearhead a global rebrand of the world’s second-largest consulting firm, modernizing the brand’s appearance and marketing assets.

Directed the design of key communication materials, including reports, white papers, websites, newsletters, and logos, ensuring consistency and impact across channels.

Created and designed materials for high-profile events such as BCG@TED, the firm’s 50th-anniversary logo, and the Magnum Photo Exhibition invitation hosted by BCG in Paris.

Developed brand identities and communication strategies for corporate clients like DZ Bank, Volkswagen, and Bundesliga Foundation.

Conducted research, visual audits, and workshops to create tailored visual directions and marketing materials.

Gained recognition for creativity, reliability, and delivering client-focused design solutions.