Iris Marr - Immuno-Oncology Assignment

Q: Where is Iris based?

Iris is based in Munich, Germany and can operate in on-site , hybrid , and remote work models.

Q: What languages does Iris speak?

Iris speaks the following languages: German (Native), English (Advanced), Spanish (Elementary), French (Elementary) .

Q: How many years of experience does Iris have?

Iris has at least 28 years of experience. During this time, Iris has worked in at least 11 different roles and for 5 different companies . The average length of individual experience is 3 years and 7 months . Note that Iris may not have shared all experience and actually has more experience.

Q: What is Iris's latest experience?

Iris's most recent position is Interim Manager at MARR INTERIM .

Q: What companies has Iris worked for in recent years?

In recent years, Iris has worked for MARR INTERIM , MSD SHARP & DOHME Deutschland GmbH , and DAIICHI SANKYO Europe GmbH .

Q: Which industries is Iris most experienced in?

Iris is most experienced in industries like Pharmaceutical .

Q: Which business areas is Iris most experienced in?

Iris is most experienced in business areas like Marketing , Product Development , and Strategy . Iris also has some experience in Project Management , Sales , and Research and Development .

Q: Which industries has Iris worked in recently?

Iris has recently worked in industries like Pharmaceutical .

Q: Which business areas has Iris worked in recently?

Iris has recently worked in business areas like Marketing , Product Development , and Strategy .

Recommended expert

Munich, Germany

Experience

Jan 2025 - Present

1 year 3 months

Munich, Germany

Interim Manager

MARR INTERIM

Oncology-wide tasks: coordination of Q4 brand planning including campaign planning for 2026
Cross-oncology material updates in Q4 and preparation of campaign assets for Q1 2026 (e.g. special publication, info library contribution, smaller assets, podcast, website)
Revision and approval of care materials including print ordering and creation of a materials overview in coordination with Medical and Regulatory Affairs (brochures for various indications)
Preparation of congress planning including alignment of booth concept with the congress agency and internal planning of participants and hotel bookings

Sep 2021 - Dec 2024

3 years 4 months

Munich, Germany

Senior Brand & Customer Manager BU Oncology

MSD SHARP & DOHME Deutschland GmbH

Launch of Keytruda® for stage II melanoma in June 2022
Led the cross-functional/agile indication team in preparation and launch
Planned, implemented and iterated strategies and measures to secure sales and revenue within the goals set out in the marketing plans
Responsible for sales and revenue planning, analysis and budget planning
Main contact for the German patient program "Expertenrat" for melanoma patients
Initiated quantitative and qualitative market analyses and market research studies
Developed innovative, target group-specific omnichannel marketing campaigns through field force, training events, congresses & symposia as well as digital channels
Collaborated with scientific leaders and internal stakeholders, and coordinated and conducted training and continuing education for the field force

Jun 2016 - Aug 2021

5 years 3 months

Munich, Germany

European Brand Director Cardiovascular

DAIICHI SANKYO Europe GmbH

Developed a patient advocacy concept
Managed licensing partner collaborations for country activities and oversaw the implementation of their marketing activities
Led international congress initiatives: identified opportunities and developed tactics for different customer types according to the individual customer journey across analog and digital channels
Aligned investments within cross-functional teams for a concerted approach
Led the European Efient® core team within a matrix organization, handling relaunch strategy and key messages

Jan 2015 - May 2016

1 year 5 months

Munich, Germany

Director Stakeholder Management

DAIICHI SANKYO Europe GmbH

Developed a white paper and adherence programs according to international standards and guidelines in collaboration with scientific societies (AA, AFA, SIPREC)
Collaborated with the European Commission as part of the Scientific Research and Advocacy on Adherence (SRAA) Group
Provided scientific support for the development of patient-friendly packaging: awarded the HCPC Europe Columbus Award 2016

Mar 2013 - Dec 2014

1 year 10 months

Munich, Germany

Director International Brand Management Hypertension

DAIICHI SANKYO Europe GmbH

Developed the European brand strategy and European brand plan (strategic intent, critical success factors, key performance indicators)
Designed and implemented marketing activities
Coordinated the European marketing strategy in collaboration with European subsidiaries
Led European internal meetings such as steering committees, interdisciplinary brand teams and country marketing workshops
Collaborated with the global brand team and oversaw country activities

Jul 2011 - Feb 2013

1 year 8 months

Munich, Germany

Director, International Brand Management Edoxaban (Phase III Anticoagulant)

DAIICHI SANKYO Europe GmbH

Development and coordination of digital concepts for the brand
Building and maintaining clinical trial websites for healthcare professionals
Methods for obtaining opt-ins from doctors

Oct 2010 - Jun 2011

9 months

Munich, Germany

Vice Director, Digital Manager Portfolio

DAIICHI SANKYO Europe GmbH

Development of the e-strategy for the Commercial Operations department
Implementation of a centralized CRM system as the hub for all customer interactions
Coordinated approach to the approval process in Europe and subsidiaries
Domain reservation process for global websites and blueprint for European and subsidiary websites

May 2008 - Sep 2010

2 years 5 months

Munich, Germany

Vice Director, International Brand Management Evista®

DAIICHI SANKYO Europe GmbH

Management and support of pan-European subsidiaries and license partners
Development of a relaunch strategy and a communication guide
Establishment of an internal communication platform
Direct marketing concept: websites for patients and healthcare professionals in multiple languages
Communication strategy with quarterly press releases, vodcasts, and background reports
Europe-wide patient education program with the University of Cambridge and IOF
Collaboration on evaluating field force effectiveness, segmentation, and target audience engagement
Review and evaluation of the breast cancer indication expansion for Europe

Jan 2005 - Apr 2008

3 years 4 months

Munich, Germany

Vice Director, Strategic Marketing, Prelaunch Activities Prasugrel

DAIICHI SANKYO Europe GmbH

Development of the European brand strategy and the European brand plan (strategic intent, critical success factors, key performance indicators)
Design and implementation of the marketing mix for pre-launch activities
Coordination of the European marketing strategy with the global co-promotion partner
Leading European meetings such as steering committee, interdisciplinary brand team, and country marketing workshops
Collaboration with the Global Brand Team and oversight of country activities

Oct 1999 - Dec 2004

5 years 3 months

Monheim am Rhein, Germany

Marketing Manager, International Marketing, Cardiovascular Portfolio

Schwarz Pharma AG

Organization of scientific symposia and facilitation of workshops for subsidiaries and license partners
Budget responsibility and control
Creation of product-related newsletters
Management and evaluation of international studies in collaboration with a CRO
Development of various marketing materials such as brochures, product information sheets, and CD-ROMs
Support for subsidiaries and license partners with marketing materials and promotional items
Design and management of exhibition booths at international congresses
Coordination of publications and poster presentations
Strategic life-cycle management
Concept development and project management of the online literature service CardioMail.org and related websites
Introduction of electronic customer relationship management (eCRM)

Jan 1998 - Sep 1999

1 year 9 months

Munich, Germany

Medical Manager

Sanofi Winthrop GmbH

Collaboration on the medical launch of the oral antidiabetic Diastabol® in Germany (world's first launch)
Preparation of medical-scientific texts and secondary professional literature
Preparation, planning, and coordination of observational studies and investigator-initiated trials, as well as the creation of medical final study reports
Handling medical inquiries from HCPs and patients
Collaboration with Regulatory Affairs and Pharmacovigilance
Identification and cultivation of key opinion leaders
Planning and conducting field staff training, presentations, and congress participation
Creation of German SPCs and PILs as well as experience reports
Responsibility for regulatory approval and quality assurance

Industry Experience

See where this freelancer has spent most of their professional time.

Experienced in Pharmaceutical.

Pharmaceutical

Business Area Experience

See which departments and functions this freelancer has contributed to most.

Experienced in Marketing, Product Development, Strategy, Project Management, Sales, and Research and Development.

Marketing

Product Development

Strategy

Project Management

Sales

Research and Development

Summary

Experienced specialist in ethical product management and strategic marketing.

I am an interim manager with over 20 years of customers experience in the pharmaceutical industry.

I help pharmaceutical, biotech and life science companies to overcome personnel bottlenecks and strategic challenges - be it during product launches, important projects or in transition phases.

With my deep professional expertise and quick learning curve, I take on responsibility for complex marketing and management tasks and offer customized, sustainable solutions that ensure the success of their products and improve the lives of patients.

Skills

Competencies

More Than 20 Years Of Healthcare Experience Mainly In Marketing, Brand Management And Medico-marketing
Experience In And Support Of Successfully Launching Multiple Products
Significant Hands-on Experience In Working Within Agile, Cross-functional, And International Teams On Global, Regional And National Level
Specific Experience And Expertise In Relevant Therapeutic Area Such As Cardiovascular, Diabetes Osteoporosis, Oncology, Dermatology, Cns, Nutritional Supplements, Urology

Technical Skills

Experienced User Of Microsoft Computer Programs And Applications, Sophisticated Company Databases And Programs, As Well As World Wide Web

Social Skills

Living And Working With Other People, In Multicultural Environments, In Positions, Where Communication Is Important And Situations Where Teamwork Is Essential
Impeccable Conduct With Superiors, Colleagues And Clients
Experienced With Multinational Business Environment, Experience In Leading Within A Matrix Organisation, Very Communicative
Sociable, Use My Numerous Connections To Promote The Company Targets, Keep Myself Constantly Informed About New Developments
Excellent Specialist Knowledge And Use It For The Benefit Of The Teams And Business Processes

Organisational Skills

Coordination And Administration Of People, Projects And Budgets; At Work, During Voluntary Work (For Example During Voluntary Work I.e. Parents' Representative At School, Afternoon Care) And At Home.
Highly Target-focused, Result-oriented As Well As Identified With Company, Also Flexible In Order To Achieve Goals And Objectives.
Work In A Proactive Manner, Demonstrates Motivation, Diligence And Reliability.
Result-oriented, Pragmatic And Solution Driven Approach
Prove Of Resilience Even In Stressful Situations.

Languages

German

Native

English

Advanced

Spanish

Elementary

French

Elementary

Education

Apr 2003 - Apr 2005

University of Witten Herdecke

Expert of Pharmaceutical Medicine · Pharmaceutical Medicine · Witten, Germany

Oct 1994 - Nov 1997

Institute for Pharmacology and Toxicology

Ph.D. · Pharmacology and Toxicology · Bonn, Germany

Apr 1989 - May 1994

Rheinische Friedrich-Wilhelm’s-University Bonn

Degree in Pharmacy · Pharmacy · Bonn, Germany

...and 1 more

Statistics

Experience

Total positions 11

Experience in Pharmaceutical 28 y

Avg length 2 y 6 m

Longest experience 5 y 2 m

Global Experience

Countries worked in 1 (Germany)

Primary country Germany

Expertise

Recent roles Interim Manager, Senior Brand & Customer Manager BU Oncology, European Brand Director Cardiovascular

Main industries Pharmaceutical

Main business areas Marketing, Product Development, Strategy

Qualifications

Highest degree Doctorate

Profile

Created

January 2026

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Frequently asked questions

Do you have questions? Here you can find further information.

Where is Iris based?

Iris is based in Munich, Germany and can operate in on-site, hybrid, and remote work models.

What languages does Iris speak?

Iris speaks the following languages: German (Native), English (Advanced), Spanish (Elementary), French (Elementary).

How many years of experience does Iris have?

Iris has at least 28 years of experience. During this time, Iris has worked in at least 11 different roles and for 5 different companies. The average length of individual experience is 3 years and 7 months. Note that Iris may not have shared all experience and actually has more experience.

What roles would Iris be best suited for?

Based on recent experience, Iris would be well-suited for roles such as: Interim Manager, Senior Brand & Customer Manager BU Oncology, European Brand Director Cardiovascular.

What is Iris's latest experience?

Iris's most recent position is Interim Manager at MARR INTERIM.

What companies has Iris worked for in recent years?

In recent years, Iris has worked for MARR INTERIM, MSD SHARP & DOHME Deutschland GmbH, and DAIICHI SANKYO Europe GmbH.

Which industries is Iris most experienced in?

Iris is most experienced in industries like Pharmaceutical.

Which business areas is Iris most experienced in?

Iris is most experienced in business areas like Marketing, Product Development, and Strategy. Iris also has some experience in Project Management, Sales, and Research and Development.

Which industries has Iris worked in recently?

Iris has recently worked in industries like Pharmaceutical.

Which business areas has Iris worked in recently?

Iris has recently worked in business areas like Marketing, Product Development, and Strategy.

What is Iris's education?

Iris holds a Doctorate in Pharmacology and Toxicology from Institute for Pharmacology and Toxicology, a Doctorate in Pharmacy from Rheinische Friedrich-Wilhelm’s-University Bonn and a Master in Pharmaceutical Medicine from University Duisburg Essen.

What is the availability of Iris?

Iris is immediately available full-time for suitable projects.

What is the rate of Iris?

Iris's rate depends on the specific project requirements. Please use the Meet button on the profile to schedule a meeting and discuss the details.