Beatrice B.-Project Management & Marketing Consultant

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Experience
Event Project Manager | Renewable Energy
Siemens Energy Global GmbH & Co. KG
- Project management in the energy sector – planning and coordinating the Blue Milestone Celebration in Berlin and preparing for the PRM Conference in Dresden.
- Stakeholder & vendor management – coordinating tasks, schedules, and processes with internal teams, external vendors, and venue teams.
- Process coordination, event communications & attendee management – coordinating invitation and registration processes and maintaining and reconciling attendee lists.
Content Expert / Customer Journey Architect
Bundesagentur für Arbeit
- Content strategy & customer journey – prioritizing content with users in mind and designing navigation structures and page types for consistent, user-focused customer journeys for a digital portal.
- Project coordination & stakeholder management – planning and coordinating editorial content and workflows, and aligning review and approval processes with different stakeholders.
- Quality assurance & portal optimization – identifying errors and areas for improvement and supporting their resolution.
- Multilingual content & translation management: managing and ensuring the quality of translation processes for German, English, and Spanish content.
Campaign Manager - Project Coordination & Partner Management | Pharma & Life Science
Certania Beteiligungen GmbH
- Project management & prioritization – defining and prioritizing work packages, assigning responsibilities, and monitoring project progress.
- Business development & pipeline growth – managing the Sales Accelerator Programme from target customer validation through outreach and follow-up. Tracking qualified leads, meetings, and opportunities.
- Revenue enablement: coordinating the Sales Accelerator Programme to strengthen pipeline growth and business growth.
- Program leadership & stakeholder management: aligning internal teams, partner companies, and external stakeholders on goals, roles, and delivery.
- B2B marketing & lead generation – coordinating campaigns across email and LinkedIn and measuring results using campaign and CRM data.
- Partner management & sales coordination – aligning requirements and follow-up actions with internal teams and external partners, including Kötter Energy and RAS Supply Chain Integrity.
External Marketing Consultant | IT & Marketing Services
Prokodo
- Communications strategy & positioning: developing positioning, messaging, and audience-focused communications across digital channels, content, campaigns, and events.
- Digital transformation & MarTech: integrating modern technologies and optimizing digital channels such as social media & SEO, Google Analytics, Google Ads, workflows, and customer engagement.
- Growth & performance measurement: managing lead generation through targeted campaigns, budget planning, and resource allocation based on ROI and business value.
- Program & stakeholder management: coordinating marketing initiatives and event-to-pipeline activities for start-ups and B2B clients.
- Event management & strategic positioning: designing event-related marketing activities, including lead generation, lead capture, and pipeline tracking.
- CRM & analytics: managing CRM-based campaigns and optimizing them using Google Ads, Google Analytics, A/B testing, pipeline data, and ROAS.
- Event management/event-to-pipeline integration: designing event-related activities, including lead capture, pipeline tracking, and follow-up. (Trade shows: BVL Supply Chain CX, On The Move, Deliver 2026, Vitafoods Europe, Probiota).
Marketing Campaign Lead DACH | Cybersecurity
Fortra LLC
- Integrated omnichannel demand generation: leading campaigns across web, email, social media, events, and other channels for the DACH region, working with international teams in German, English, Spanish, and Italian.
- Brand management & positioning: managing the Email Security, Secure File Transfer, and Data Protection product areas and ensuring consistent brand and product communications in the DACH market.
- Localization of strategic campaigns & content orchestration: adapting global campaigns and digital content for the German market and ensuring consistent messaging across all customer touchpoints. Creating email, website, and social media content.
- Cybersecurity event marketing: planning and coordinating trade fairs and industry events, including StrategieTage, it-sa Expo, and Tipps & Tricks, to increase visibility, generate leads, and grow the pipeline.
- Google Analytics, Google Ads, optimization of multi-channel digital campaigns, performance & ROI optimization.
- Cross-channel campaigns: managing campaigns across web, email, events, social media, and other platforms.
- Lead generation & reporting: analyzing campaign results and regional KPIs.
Marketing Manager Demand Generation EMEA/DACH
SAI Global Compliance, Inc.
- Brand Management & B2B Customer Engagement: Managing brand management and demand generation for the Environmental, Health, Safety & Sustainability (EHS&S) product line in the DACH region.
- Integrated Channel Management: Coordinating content syndication, strategic partnerships, webinars, industry events, landing pages, SEO, LinkedIn Ads and Salesforce.
- Cross-Functional Stakeholder Management: Managing internal and external stakeholders and coordinating campaign materials, partner activities and execution.
- KPI Tracking, Analytics & Pipeline Measurement: Analyzing paid and organic campaigns based on leads, engagement and pipeline contribution across LinkedIn Ads, GoToWebinar and Salesforce.
- Digital Content Production & Website Management: Creating blog articles, emails, social media posts, presentations and reports, and landing pages.
- Event Management: Planning and coordinating webinars with partners such as the British Safety Council and FEFO, as well as industry events such as the EHS Congress and the Safety & Health Expo.
Marketing Manager | Open Banking & Open Finance
Qwist (NDGIT GmbH)
- Cross-channel content marketing and lead generation campaigns. Website management and brand awareness strategies.
Marketing & Communications Manager | Mobile App
MyMatey
- Supporting the market launch: competitor research, B2B and B2C communication strategies, target audience analysis.
PR & Communications Manager | Lead of GRI Certification
Envoria (Financial Software Architects GmbH)
- Brand Management & Cross-Channel Content Marketing: Managing brand communications across the Envoria website, email marketing, social media campaigns and presentations, while ensuring a consistent brand presence. Project management: GRI software certification. Event management: Bits & Pretzels, Startup Grind Global Conference.
Sales Manager | E-Learning & Micro Content
YouKnow GmbH (Explain It GmbH)
- B2B Sales: Providing solution-oriented advice and emotional selling to win customers in the DACH region.
Junior Sales Manager | Media Consulting
Neue Mediengesellschaft Ulm mbH
- B2B sales for the e-commerce magazine "Internet World Business". Media consulting at trade fairs and events.
Industry experience
See where this freelancer has spent most of their professional time.
Experienced in Information Technology, Advertising, Biotechnology, Food and Beverage, Transportation, and Pharmaceutical.
Business area experience
See which departments and functions this freelancer has contributed to most.
Experienced in Marketing, Project Management, Sales, Customer Service, and Quality Assurance.
Summary
With over ten years of experience in B2B, I support international companies in DACH and EMEA in project management, performance marketing, and business development. I coordinate internal teams and external partners and develop CRM-based campaigns to generate leads and grow the sales pipeline. (Industry experience – energy, sustainability, B2B technology, cybersecurity, pharma & life sciences, and the public sector.)
Skills
- Salesforce
- Jira
- Wrike
- Confluence
- Microsoft Teams
- Gotowebinar
- Chatgpt - Codex
- Google Analytics
- Google Ads
- Linkedin Ads
- Hubspot
- Adobe Premiere Pro
- Wordpress
- Trados
Languages
Education
Autonomous University of Barcelona
Translation and Interpreting · Barcelona, Spain
University of Trieste
Bachelor of Arts · Applied Interlinguistic Communication Translation & Interpreting · Trieste, Italy
Certifications & licenses
Digital Marketing
HubSpot
Advanced Creative Writing
University of Oxford
German as a Foreign Language – advanced level C1–C2
SDI München - Sprachen & Dolmetscher Institut München
Statistics
Experience
Global experience
Expertise
Qualifications
Frequently asked questions
Have questions? Find more information here.
Beatrice is based in Munich, Germany and can operate in on-site, hybrid, and remote work models.
Beatrice speaks the following languages: German (Advanced), English (Advanced), Spanish (Advanced), Italian (Advanced), Portuguese (Advanced).
Beatrice has at least 9 years of experience. During this time, Beatrice has worked in at least 11 different roles and for 11 different companies. The average length of individual experience is 1 year and 10 months. Note that Beatrice may not have shared all experience and actually has more experience.
Based on recent experience, Beatrice would be well-suited for roles such as: Event Project Manager | Renewable Energy, Content Expert / Customer Journey Architect, Campaign Manager - Project Coordination & Partner Management | Pharma & Life Science.
Beatrice's most recent position is Event Project Manager | Renewable Energy at Siemens Energy Global GmbH & Co. KG.
In recent years, Beatrice has worked for Siemens Energy Global GmbH & Co. KG, Bundesagentur für Arbeit, Certania Beteiligungen GmbH, Prokodo, and Fortra LLC.
Beatrice is most experienced in industries like Information Technology, Advertising, and Biotechnology. Beatrice also has some experience in Food and Beverage, Transportation, and Pharmaceutical.
Beatrice is most experienced in business areas like Marketing, Project Management, and Sales. Beatrice also has some experience in Customer Service and Quality Assurance.
Beatrice has recently worked in industries like Information Technology, Advertising, and Biotechnology.
Beatrice has recently worked in business areas like Marketing, Project Management, and Sales.
Beatrice holds a Bachelor in Applied Interlinguistic Communication Translation & Interpreting from University of Trieste.
Beatrice has 3 certificates. These include: Digital Marketing, Advanced Creative Writing, and German as a Foreign Language – advanced level C1–C2.
Beatrice is immediately available full-time for suitable projects.
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Calculated based on our freelancers’ daily rates as of 11 Nov 2026. Actual rates may vary depending on seniority level, experience, skill specialization, project complexity, and engagement length.
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