Laura Bunge-Entrepreneur & Communications Expert
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Experience
Entrepreneur & Communications Expert
- Project support
- Campaign management
- Development of marketing and social media strategies and event concepts for different companies
- Consulting
Marketing Communication Advisor Germany & Austria
Royal Talens
- Implementation of the corporate marketing strategy and communication measures for 11 brands for the German and Austrian market
- Planning, coordination, and execution of communication concepts
- Independent product development: idea, layout, design, format, packaging, content, concept, and campaign in collaboration with influencers
- Coordination and management of all communication channels (newsletter, blog, social media)
- Development and implementation of the social media strategy (Instagram, Facebook, Pinterest, YouTube)
- Campaign management and administration of social media projects
- Evaluation of individual marketing campaigns
- Coordination of website content and alignment with all communication channels
- Influencer marketing: independent collaborations and campaigns, large influencer network
- Coordination of sponsor events
- Development and organization of sales promotion activities B2B & B2C
- Organization of product photos, atmospheric images & videos
- Planning of decorations and promotional materials for POS B2B & B2C
- Leading photo shoots, briefing photographers & influencers
- Collaboration with external agencies, printers & graphic designers
- Organization of sales sheets, POS materials, brochures, postcards, online banners and photo material
- Creating landing pages for topic-related marketing campaigns
- Leading the marketing team for Germany & Austria
- Responsibility for the marketing budget and control
- Customer support & strategic PR consulting
Event Manager
Allendorf Media GmbH
- Concept, planning, presentation, and coordination of various event concepts
- Creation of project, time, budget, and staffing plans
- Acquisition and coordination of speakers, sponsors, and partners
- Project support on site
- Steering, design, and implementation of marketing and communication measures offline and online
- Collaboration with external agencies, printers, and graphic designers
- Concept, support, and maintenance of various websites and social media channels
- Maintenance of website content and coordination of all communication channels
- Preparation, implementation, and monitoring of marketing and communication plans for a number of castles in the West Münsterland region
- Development and consulting of event concepts for owners of castles, fortresses, and country estates
- Design, organization, and coordination of company events, trade fairs, lectures, and panel discussions
- Coordination of services required for events (catering, technical support, conference facilities, transport, parking, decoration, and accommodation)
- Development and implementation of advertising and marketing activities (Facebook, website development)
- Strategic brand building
- Team leadership
- Budget planning, monitoring, and control for events
Event Organiser
Event Creators
- Organization and coordination of company outings, corporate events, company parties, and openings
Graduate Intern Marketing & PR
Event Creators
- Bachelor's thesis: Marketing plan for a new trade fair concept for the German market (genusstraeume.com)
- Building the German website of Event Creators
- Acquisition of new exhibitors for the Gartenträume and Winterträume fairs
- Organization and coordination of various events
Product Development Trainee
Pierre & Vacances Center Parcs Groupe
- Assisted in developing new leisure strategies, concepts, and merchandising products
- Assisted the Product Manager Leisure Retail in the non-food, fashion store, and toys & souvenirs area
- Prepared purchasing and selected suppliers
- Prepared presentations, manuals, and databases
Translator
RP Trade
- Translation into Dutch and French
Academy Representative
Saxion Hogeschool Enschede
- Preparation, planning, and execution of open days for the Academy of Marketing and International Management
Industry Experience
See where this freelancer has spent most of their professional time.
Experienced in Arts and Crafts, Professional Services, Media and Entertainment, Education, and Tourism.
Business Area Experience
See which departments and functions this freelancer has contributed to most.
Experienced in Marketing, Project Management, Product Development, Strategy, Procurement, and Operations.
Languages
Education
FHWien University of Applied Sciences of WKW
Master of Science · Communication and Business Psychology · Vienna, Austria
Saxion University of Applied Sciences
Bachelor of Business Administration, Sport Health & Adventure Tourism Management (Minor) · International Business and Languages · Enschede, Netherlands
Gymnasium St. Mauritz
Handorf, Germany
Statistics
Experience
Global Experience
Expertise
Qualifications
Profile
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Actual rates may vary depending on seniority level, experience, skill specialization, project complexity, and engagement length.
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