Franziska Eichler - Event Project Manager for Live Shows

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Available

Berlin, Germany

Check rate

Experience

Aug 2026 - Sep 2026

2 months

Hybrid

Show Calling · Lenovo Innovation World 2026

jangled nerves

Lenovo’s annual press event around IFA, with around 320 guests from the tech media and creator community
Built and managed the show plan together with the production team
Led rehearsals and called the one-hour live show in English from FOH
Cues for video control, camera, stage management, teleprompter and 16 m kinetic LED wall

May 2026 - Present

6 months

AI Consultant · AI consulting for the creative industry

ai.franziskaeichler.de

AI workshops for creatives and project managers
Individual AI setups and team setups
Building knowledge bases and reusable workflows

May 2026 - May 2026

1 month

Show Calling · polisConvention 2026

JKR-EVENTS Jens Krause

Planner forum stage in a silent conference format, 15 panels over two days
Show calling and speaker handovers
On-site interface between production, technical services and speakers
Second assignment after 2024

May 2026 - May 2026

1 month

Berlin, Germany

Hospitality & Vendor Management · BYD Dolphin G Product Launch

REALIZE Event Marketing

Four-day launch at Messe Berlin with media, dealers and driving experience
Sourced and negotiated hotel room blocks at short notice
Coordinated catering costs between the caterer, agencies and client

Mar 2026 - Mar 2026

1 month

Show Calling · Mercedes-Benz Product Forum 2026

JEFF Berlin GmbH

Show calling for the “Einfahrbahn” driving experience and the adjoining exhibition hall
Test drives with four vehicles, including the latest prototypes

Feb 2025 - May 2025

4 months

Berlin, Germany

Senior Project Manager · SAP AI Tour Berlin

insglück Gesellschaft für Markeninszenierung mbH

Complete hotel search for a setup involving several hotels in a sold-out market
Staggered strategy based on budget levels, grouping hotels around the venue and bus routes
Searched for and visited the main and side event venues
Handover to the subsequent project lead

Nov 2024 - Jan 2025

3 months

Hamburg, Germany

Senior Project Manager · SAP Go-to-Market Kick-Off CS+CSD 2025

insglück Gesellschaft für Markeninszenierung mbH

SAP kick-off meeting for the CS and CSD divisions in Hamburg
Pre-production of the evening event: managing the catering and set construction suppliers
On-site support for several breakout rooms during the main event

Oct 2024 - Oct 2024

1 month

Berlin, Germany

Show Calling · Mit Vergnügungspark

Mit Vergnügen

Festival by the Berlin city magazine Mit Vergnügen, featuring concerts and shows in several cinemas at the Colosseum
Responsible for the second-largest venue, “Kino 7,” for two days
Show calling in the venue: schedule, soundchecks, transitions between acts, and coordination with the technical team
Live shows including Enno Bunger, anaïs, Fil Bo Riva, and Uche Yara

Jul 2024 - Oct 2024

4 months

Berlin, Germany

Senior Project Manager · eBay B2B TopSeller Event

insglück Gesellschaft für Markeninszenierung mbH

Event for the most successful business sellers on eBay at Spindler & Klatt, Berlin
Responsible for catering, exhibition construction, and venue management
Planning and booking guest hotels
Coordinating offers and schedules with suppliers, as well as on-site coordination

May 2024 - Jun 2024

2 months

Spreitenbach, Switzerland

Show Calling · Miele Partner Days

Wunderland

Multi-week series of events for retail partners at the Miele Experience Center Spreitenbach near Zurich
17 days on site in Switzerland
Managing the “World of Laundry” showroom
Managing the schedule and timing of presentations and coordinating with the on-site team

Aug 2023 - Oct 2023

3 months

Berlin, Germany

Subproject Lead & Show Calling · 100 Years, 100 Hours Tempelhof Airport

Easy Peasy Makers Club

Integrated over 100 artists into the program within a few weeks
Main point of contact for the exhibitions in the listed building
Show calling in the main hall

Jul 2023 - Jul 2023

1 month

Berlin, Germany

Event Manager · Pure & Crafted Festival

flora&faunavisions

Festival by BMW Motorrad, two days, three stages, around 2,000 guests per day
On-site coordination and alignment between production, stages and partners
Launch of the new BMW e-bike range

Jun 2023 - Dec 2025

2 years 7 months

Berlin, Germany

Hotel Sourcing & Contracting · Corporate Conference 2023-2026

Nexus Deutschland GmbH

Sourced hotels for the annual company conference, four years in a row
Obtained and compared offers and prepared them as a basis for decision-making
Supported the contract conclusion with the hotel

Mar 2023 - Apr 2023

2 months

Berlin, Germany

Senior Project Manager · TikTok #ForYouFest

Das Kartell GmbH

Creator summit with 160 creators, evening event with 500 guests
Managed the conference: keynotes, panels, branding, security, speaker coordination
Guest management and shuttle logistics with Mercedes-Benz in the evening

Sep 2022 - Sep 2022

1 month

Berlin, Germany

Show Calling · BERLINPHOTOWEEK 2022

zwzw.agency

Show calling on the Conference Stage over two days
Timing of talks and coordination with the host, speakers and technical team

Jul 2022 - Jul 2022

1 month

Show Caller · Zalando Summer Fest

zwzw.agency

Summer party “Zalando Summer Garden” for employees
First major team event after two years of the pandemic
Program featuring a summer BBQ, activity area, DIY station and team rally
Show calling on the main stage: timing of the bands and in-house DJs through to sundowner

Jun 2022 - Jun 2022

1 month

Berlin, Germany

Artist Liaison & Stage Manager · Axel Springer Summer Fest

Pacific Connects GmbH

Private summer festival at Arena Berlin and Hoppetosse
Stage management for the club venue Hoppetosse
Exclusive artist liaison for headliner Juan Atkins

May 2022 - May 2022

1 month

Berlin, Germany

VIP Liaison · e.GO Product Launch e.wave X

Easy Peasy Makers Club

Premiere with VIP dinner for 120 guests at Kraftwerk Berlin
Sole responsibility for brand ambassador Neymar and his entourage

Mar 2022 - Sep 2022

7 months

Berlin, Germany

Subproject Lead · Pop-Kultur Festival 2022

Initiative Musik

Three-day festival with over 70 concerts and 20 talks at nine venues
Main point of contact for artists and speakers
Contracts, travel, accommodation, itineraries and shuttles

Jun 2021 - Oct 2023

2 years 5 months

Erfurt, Germany

Show Caller · APPLAUS Awards 2021-2023

Easy Peasy Makers Club

Initiative Musik awards ceremony, held three years in a row
2021 as a livestream, 2022 live with 400 guests in Erfurt, 2023 live again
Show calling

Nov 2019 - Nov 2019

1 month

Berlin, Germany

Artist Liaison · IMA International Music Awards 2019

Pacific Connects GmbH

Livestreamed award ceremony IMA International Music Awards 2019 in Berlin
Personal support for host and singer Billy Porter and singer Sting, as well as their crews
Coordination and fine-tuning of the artists’ schedules
Artist hosting throughout their stay in Berlin, including rehearsals, dress rehearsal and show

Jun 2019 - Jul 2019

2 months

Project Manager · TOA Tech Open Air 2019

Tech Open Air

Beach pavilion with Google for Startups and VR exhibition with Panasonic
Live podcast series with SamsungNext, event cars with Red Bull
TOA Night with three stages and 15 acts

Apr 2018 - Aug 2018

5 months

Mannheim, Germany

Artist Logistics · Time Warp & Sonus Festival 2018

cosmopop GmbH

Flights for artists and their teams, around 300 people
Ground transport with vehicles and driver scheduling
Short-notice solutions for flight delays

Nov 2013 - Apr 2017

3 years 6 months

Booking Agent & Managing Director and Shareholder

Extend Artist Agency GmbH

Booking and event coordination for Richie Hawtin and other artists
Responsibility for the team, finances and contracts
Logistics tracking for around 120 shows per year

Sep 2012 - Nov 2012

3 months

Project Lead & Tour Manager · CNTRL College Tour (US & CA)

EM3 Inc. / Richie Hawtin

First CNTRL College Tour through North America: 17 cities in 20 days, 34 events with lectures at colleges and club shows
Logistics for a 19-person travel group: flights, hotels, bus routing, equipment and customs documents
Tour budget management
Participants included Richie Hawtin, Carl Craig, Loco Dice and Seth Troxler

Nov 2011 - Jan 2012

3 months

Madrid, Spain

Event Manager & Budget Administration · SAP Events

Astor Consulting

SAP Sapphire Now + SAP TechEd, Madrid (approx. 10,000 attendees)
SAP FKOM, Milan (approx. 4,500 attendees)
Coordination of production processes and management of the event budget

Nov 2011 - Dec 2011

2 months

Tour Coordinator · Skrillex Mothership Tour

Sensory Sync LLC

16 sold-out shows in Europe, venues with capacities of 700 to 5,000
Made it possible to implement a new live show at all venues with four weeks' lead time
Logistics and tour itinerary

Nov 2009 - Apr 2011

1 year 6 months

Project Lead & Tour Manager · Plastikman Live World Tour

EM3 Inc. / Richie Hawtin

Crew of 10 to 15 people, 70-minute show at major events worldwide
Show planning with booking agency and event organizers
Equipment logistics, visas, Carnet ATA, customs documents and costs

Industry experience

See where this freelancer has spent most of their professional time.

Experienced in Arts and Crafts, Media and Entertainment, Tourism, Information Technology, and Retail.

Arts and Crafts

Media and Entertainment

Tourism

Information Technology

Retail

Business area experience

See which departments and functions this freelancer has contributed to most.

Experienced in Project Management, Logistics, Finance, Legal, Sales, and Procurement.

Project Management

Logistics

Finance

Legal

Sales

Procurement

Summary

Event & project management in all phases. Versatile and happy to step in at short notice.

20 years of experience in events and live production.
Since 2026, also offering my own AI workshops and AI setups for creatives and project managers.

Focus areas: Show calling, on-site coordination and project management for corporate events, conferences, award shows and live productions.

Show calling: Creating show and cue plans, leading rehearsals, show calling in German and English, coordinating with video, audio, lighting, stage management and speakers. Among others, for Lenovo, Mercedes-Benz, Zalando and Miele.

Event & project management: Managing teams and service providers such as technical services, catering, trade show and stage construction, signage, venues and hotels, including contract negotiations. Guest management and hospitality, artist, VIP and speaker support.

AI consulting: Building a knowledge base, connecting commonly used software and files, and establishing reusable workflows.

Tools: Microsoft 365, Google Workspace, Asana, Anthropic Claude, OpenAI, Microsoft Copilot, Copilot Studio, Langdock, make.com.

Skills

Show Calling (German & English)
Run Of Show / Show Plan / Cue Plan
Rehearsal Management & Stage Management
Speaker & Artist Liaison
On-Site Management & Team Coordination
Event Production In All Phases
Budget & Timeline Planning
Venue & Hotel Sourcing, Including Contract Negotiations
Ai In Project Management

Languages

German

Native

English

Advanced

Education

Nov 2020 - Aug 2021

IHK

Bachelor Professional of Business (CCI) · Wirtschaftsfachwirt · Niveau 6

Certifications & licenses

Change Management

IHK

scrum.org

Statistics

Experience

Total positions 28

Experience in Arts and Crafts 6 y

Avg length 5 m

Longest experience 3 y 5 m

Global experience

Countries worked in 3 (Germany, Switzerland, Spain)

Primary country Germany

Expertise

Recent roles Show Calling · Lenovo Innovation World 2026, AI Consultant · AI consulting for the creative industry, Show Calling · polisConvention 2026

Main industries Arts and Crafts, Media and Entertainment, Tourism

Main business areas Project Management, Logistics, Finance

Qualifications

Highest degree Bachelor

Certifications earned 3

Profile

Member since

October 2026

Last update

October 2026

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Frequently asked questions

Have questions? Find more information here.

Franziska is based in Berlin, Germany and can operate in on-site, hybrid, and remote work models.

Franziska speaks the following languages: German (Native), English (Advanced).

Franziska has at least 11 years of experience. During this time, Franziska has worked in at least 28 different roles and for 21 different companies. The average length of individual experience is 5 months. Note that Franziska may not have shared all experience and actually has more experience.

Based on recent experience, Franziska would be well-suited for roles such as: Show Calling · Lenovo Innovation World 2026, AI Consultant · AI consulting for the creative industry, Show Calling · polisConvention 2026.

Franziska's most recent position is Show Calling · Lenovo Innovation World 2026 at jangled nerves.

In recent years, Franziska has worked for jangled nerves, ai.franziskaeichler.de, JKR-EVENTS Jens Krause, REALIZE Event Marketing, and JEFF Berlin GmbH.

Franziska is most experienced in industries like Arts and Crafts, Media and Entertainment, and Tourism. Franziska also has some experience in Information Technology, Retail, and Advertising.

Franziska is most experienced in business areas like Project Management, Logistics, and Finance. Franziska also has some experience in Legal, Sales, and Procurement.

Franziska has recently worked in industries like Tourism, Media and Entertainment, and Arts and Crafts.

Franziska has recently worked in business areas like Procurement, Project Management, and Logistics.

Franziska holds a Bachelor in Wirtschaftsfachwirt from IHK.

Franziska has 3 certificates. These include: Change Management, Ausbildereignung (AEVO), and Professional Scrum Master (PSM I).

Franziska is immediately available part-time for suitable projects.

Daily rate distribution

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<€800 €800-960 €960-1120 €1120-1280 €1280+

The rates shown represent the typical market range for freelancers in this position based on recent contracts on our platform.

Average rates for similar positions

Rates are based on recent contracts and do not include FRATCH margin.

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Daily rate avg. 910 €

The average daily rate is the mean of all daily rates from recent contracts of comparable freelancers on our platform.

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Median rate 940 €

The median daily rate is the middle value of all daily rates — half of comparable freelancers charge less, half charge more. Unlike the average, it is barely affected by outliers.

Calculated based on our freelancers’ daily rates as of 13 Oct 2026. Actual rates may vary depending on seniority level, experience, skill specialization, project complexity, and engagement length.