Stefanie Kellner - Founder & Digital Marketing Freelancer

Q: Where is Stefanie based?

Stefanie is based in Munich, Germany and can operate in on-site , hybrid , and remote work models.

Q: What languages does Stefanie speak?

Stefanie speaks the following languages: German (Advanced), English (Advanced), Portuguese (Advanced), Spanish (Intermediate), French (Intermediate), Italian (Intermediate) .

Q: How many years of experience does Stefanie have?

Stefanie has at least 14 years of experience. During this time, Stefanie has worked in at least 4 different roles and for 6 different companies . The average length of individual experience is 2 years and 4 months . Note that Stefanie may not have shared all experience and actually has more experience.

Q: What is Stefanie's latest experience?

Stefanie's most recent position is Founder & Digital Marketing Freelancer at reach+recruit .

Q: What companies has Stefanie worked for in recent years?

In recent years, Stefanie has worked for reach+recruit and Personio .

Q: Which industries is Stefanie most experienced in?

Stefanie is most experienced in industries like Advertising , Automotive , and Media and Entertainment . Stefanie also has some experience in Information Technology .

Q: Which business areas is Stefanie most experienced in?

Stefanie is most experienced in business areas like Marketing , Project Management , and Customer Service . Stefanie also has some experience in Product Development .

Q: Which industries has Stefanie worked in recently?

Stefanie has recently worked in industries like Advertising and Information Technology .

Q: Which business areas has Stefanie worked in recently?

Stefanie has recently worked in business areas like Marketing , Project Management , and Customer Service .

Recommended expert

Munich, Germany

Experience

Sep 2021 - Present

4 years 7 months

Munich, Germany

Founder & Digital Marketing Freelancer

reach+recruit

Built and scaled full-funnel growth and lead-gen campaigns managing €500K+ annual ad spend and improving lead-to-SQL efficiency by 30% for B2B and SaaS clients
Developed HubSpot CRM automation including lifecycle stages, lead scoring, attribution reporting, and multi-step nurture workflows to increase pipeline velocity
Managed conversion-focused website and landing page optimization
Led cross-functional project teams streamlining marketing operations
Selected clients: Usercentrics, Organon, KUKA Robotics, WeWash

Jan 2019 - Dec 2021

3 years

Munich, Germany

Senior Educational Content Manager

Personio

Led SaaS product communication and digital customer education, managing content delivery across HubSpot CRM and Zendesk
Owned cross-departmental enablement projects, collaborating with SEO, CRO & conversion-focused product, CX, and marketing to build scalable content workflows
Served as interim team lead from 2020 to 2021

Jan 2016 - Dec 2018

3 years

Munich, Germany

Senior Content Writer

Gessulat/Gessulat Agency

Managed paid and organic social campaigns across Instagram, Facebook, Snapchat, and LinkedIn
Developed storytelling frameworks, content calendars, and brand guidelines for digital communication

Jan 2012 - Dec 2016

5 years

Editorial and content marketing roles

BMW Excellence Club

Jan 2012 - Dec 2016

5 years

Editorial and content marketing roles

Bauer Media Group

Jan 2012 - Dec 2016

5 years

Editorial and content marketing roles

IPPEN.MEDIA

Industry Experience

See where this freelancer has spent most of their professional time.

Experienced in Advertising, Automotive, Media and Entertainment, and Information Technology.

Advertising

Automotive

Media and Entertainment

Information Technology

Business Area Experience

See which departments and functions this freelancer has contributed to most.

Experienced in Marketing, Project Management, Customer Service, and Product Development.

Marketing

Project Management

Customer Service

Product Development

Summary

Digital marketer with 10+ years of experience in B2B and SaaS growth. I build scalable demand-gen engines across paid acquisition, CRM automation (HubSpot), SEO/CRO, and full-funnel performance. I lead complex marketing projects end-to-end and collaborate cross-functionally to deliver measurable growth outcomes and team efficiency.

Skills

Growth Marketing Strategy
Lead Gen & Crm Automation (Hubspot)
Paid Ads (Google, Meta, Linkedin)
Seo, Cro & Conversion-focused Website Optimization
Project & Stakeholder Management
Cross-functional Collaboration
Marketing Analytics & Attribution (Sqls, Roi, Lifecycle Stages)

Languages

German

Advanced

English

Advanced

Portuguese

Advanced

Spanish

Intermediate

French

Intermediate

...and 1 more

Education

Oct 2012 - Jun 2013

Universidade Federal de Minas Gerais

Student Exchange Year · Belo Horizonte, Brazil

Oct 2010 - Sep 2013

University of Augsburg

B.A. in Applied Intercultural Linguistics · Applied Intercultural Linguistics · Augsburg, Germany

Certifications & licenses

Google Ads Partner

Make.com Advanced

SEMrush Advanced

Usercentrics CMP & SST

HubSpot CRM

SEM & Web Analytics

Statistics

Experience

Total positions 6

Experience in Advertising 7.5 y

Avg length 4 y 2 m

Longest experience 4 y 11 m

Global Experience

Countries worked in 1 (Germany)

Primary country Germany

Expertise

Recent roles Founder & Digital Marketing Freelancer, Senior Educational Content Manager, Senior Content Writer

Main industries Advertising, Automotive, Media and Entertainment

Main business areas Marketing, Project Management, Customer Service

Qualifications

Highest degree Bachelor

Certifications earned 6

Profile

Created

December 2025

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Frequently asked questions

Do you have questions? Here you can find further information.

Where is Stefanie based?

Stefanie is based in Munich, Germany and can operate in on-site, hybrid, and remote work models.

What languages does Stefanie speak?

Stefanie speaks the following languages: German (Advanced), English (Advanced), Portuguese (Advanced), Spanish (Intermediate), French (Intermediate), Italian (Intermediate).

How many years of experience does Stefanie have?

Stefanie has at least 14 years of experience. During this time, Stefanie has worked in at least 4 different roles and for 6 different companies. The average length of individual experience is 2 years and 4 months. Note that Stefanie may not have shared all experience and actually has more experience.

What roles would Stefanie be best suited for?

Based on recent experience, Stefanie would be well-suited for roles such as: Founder & Digital Marketing Freelancer, Senior Educational Content Manager, Senior Content Writer.

What is Stefanie's latest experience?

Stefanie's most recent position is Founder & Digital Marketing Freelancer at reach+recruit.

What companies has Stefanie worked for in recent years?

In recent years, Stefanie has worked for reach+recruit and Personio.

Which industries is Stefanie most experienced in?

Stefanie is most experienced in industries like Advertising, Automotive, and Media and Entertainment. Stefanie also has some experience in Information Technology.

Which business areas is Stefanie most experienced in?

Stefanie is most experienced in business areas like Marketing, Project Management, and Customer Service. Stefanie also has some experience in Product Development.

Which industries has Stefanie worked in recently?

Stefanie has recently worked in industries like Advertising and Information Technology.

Which business areas has Stefanie worked in recently?

Stefanie has recently worked in business areas like Marketing, Project Management, and Customer Service.

What is Stefanie's education?

Stefanie holds a Bachelor in Applied Intercultural Linguistics from University of Augsburg.

Does Stefanie have any certificates?

Stefanie has 6 certificates. Among them, these include: Google Ads Partner, Make.com Advanced, and SEMrush Advanced.

What is the availability of Stefanie?

Stefanie is immediately available full-time for suitable projects.

What is the rate of Stefanie?

Stefanie's rate depends on the specific project requirements. Please use the Meet button on the profile to schedule a meeting and discuss the details.