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Lena (Lieberum) Schaßberger

Freelance Event Manager

Lena Schaßberger
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Pfaffenhofen an der Ilm, Germany

Experience

Jun 2025 - Present
10 months

Freelance Event Manager

LS Experience

Expertise details
Position Summary
Freelance Event Manager at LS Experience
Industries
Professional Services
Business Areas
Marketing
Apr 2022 - Nov 2024
2 years 8 months

Project Manager

METZLER VATER live GmbH

Expertise details
Position Summary
Project Manager at METZLER VATER live GmbH
Industries
Automotive
Pharmaceutical
Professional Services
Business Areas
Marketing
Operations
Project Management
  • Overall coordination, planning, and execution of various event formats for BMW Excellence Club clients worldwide
  • On-site support and coordination of trades at Aperol SUNday Vibes (Campari Group)
  • Overall coordination, planning, and execution of gala dinners and participant transfer coordination at the TOXINS Congress (Merz Therapeutics)
  • Overall coordination, planning, and execution of the Gebrauchtwagen:plus auction (AUDI AG)
  • On-site support for the international client group at the summit meeting (Porsche AG)
  • Overall coordination, planning, and execution including hotel and transfer management at the Global Strategic Forum in Barcelona (Merz Therapeutics)
  • VIP management, shuttle coordination, production support, and stage management at the Women of the Year Award (Condé Nast Germany GmbH)
  • Overall coordination, planning, and execution of the Mobile Lounge Tour including fleet management and trade coordination in Germany and the UK (Genesis Motor Europe)
  • Planning, organizing, implementation, and follow-up of various national and international event formats independently and, for large projects, with partial responsibility
  • Scheduling and organizational project management
  • Independent preparation, execution, and moderation of internal and external meetings
  • Drafting briefings, presentations, and detailed schedules
  • Obtaining and reviewing quotes and managing external trades and service providers
  • Budget creation and monitoring, as well as cash flow planning
  • Monitoring and regular reporting of project metrics, as well as invoice checks, orders, and time tracking within own area of responsibility
  • Managing and leading Your Professionals and external staff
  • Client support and consulting within the project
Dec 2021 - Mar 2022
4 months

Head of Events at Munich Location

teamazing GmbH

Expertise details
Position Summary
Head of Events at Munich Location at teamazing GmbH
Industries
Professional Services
Business Areas
Human Resources
Product Development
Sales
  • Participating in voluntary advanced training on team reflection guidance, reflection sessions, and team coaching
  • Planning and organizing teambuilding events (virtual and in-person, 6 to 90 participants, in English and German) and leading and moderating them
  • Product development of online teambuilding formats
  • Implementing an internal software solution for more efficient staffing
  • Budget, results, and investment planning
  • Leading and being responsible for the sales division in Germany
  • Leading and being responsible for the events division in Munich, including staffing planning and deployment as well as all online events in the corporate group
  • Recruiting, staff development and responsibility, onboarding new employees
  • Developing measures to achieve corporate goals
  • Process development and optimization of day-to-day operations
Sep 2021 - Nov 2021
3 months

Event Manager

teamazing GmbH

Expertise details
Position Summary
Event Manager at teamazing GmbH
Industries
Professional Services
Business Areas
Operations
Feb 2021 - Jul 2021
6 months

Project Management

EXCITEAM GmbH

Expertise details
Position Summary
Project Management at EXCITEAM GmbH
Industries
Automotive
Business Areas
Logistics
Operations
Project Management
  • Project management for driving training events at national and international race tracks in Austria and Sweden
  • Monitoring capacity and capacity control
  • Tracking processes and quality objectives
  • Escalation management
  • Managing suppliers and coordinating the quotas to be administered
  • Planning and setting up events in NetFT NOA
  • System-based project administration and coordination of event dates
  • Participant management including receiving and processing registrations and sending confirmations and invoices
  • Event preparation and on-site support
  • Reviewing and approving invoices from internal and external service providers
  • Event closing including final invoicing in the NetFT NOA system and follow-up
  • Email and phone correspondence and support
Nov 2019 - Jan 2021
1 year 3 months

Junior Project Management

EXCITEAM GmbH

Expertise details
Position Summary
Junior Project Management at EXCITEAM GmbH
Industries
Professional Services
Business Areas
Project Management
Feb 2019 - Jul 2019
6 months

Project Management Assistant

INTERPLAN Congress, Meeting & Event Management AG

Expertise details
Position Summary
Project Management Assistant at INTERPLAN Congress, Meeting & Event Management AG
Industries
Professional Services
Business Areas
Accounting
Marketing
Project Management
  • Project preparation: site inspection, preparation and support at kick-off meetings
  • Coordination of print materials and commissioning of promotional materials, coordinating with clients and graphic designers
  • Acquiring sponsors via phone calls and email campaigns, and coordinating on-site
  • Marketing partnerships with partner companies, and creating and sending newsletters using Mailchimp
  • Invoicing, invoice approval and payment processing
  • Creating and maintaining conference websites with WordPress, Contai and webEdition
  • Arranging certifications with state medical boards and EACCME
  • On-site preparation: schedules, hostess briefings, packing conference materials, supporting signage planning and technical setup
  • On-site project execution: conference office setup and management, handling new registrations, processing payments, distributing materials, serving as a contact for participant questions, co-managing the evening event, checking rooms and handling sponsor collaborations
  • Post-conference follow-up: creating final reports including statistics, analyzing and preparing participant surveys and room reports
Sep 2016 - Feb 2019
2 years 6 months

Trainee Event Manager

INTERPLAN Congress, Meeting & Event Management AG

Expertise details
Position Summary
Trainee Event Manager at INTERPLAN Congress, Meeting & Event Management AG
Industries
Professional Services
Business Areas
Marketing
Project Management
Jan 2016 - Jun 2016
6 months

Event Management Intern

ArenaOne GmbH

Expertise details
Position Summary
Event Management Intern at ArenaOne GmbH
Industries
Professional Services
Business Areas
Customer Service
Logistics
Project Management
  • Independently managed smaller events and VIP box events
  • Handling inquiries and gathering information for proposals
  • Creating and processing event requests
  • Attending client meetings
  • Collaborating with other departments and service providers
  • Coordinating service, kitchen and logistics orders
  • Operational roles serving guests
  • Invoicing for events
  • Follow-up customer care
  • Cross-training in other departments such as service and visitor management
  • Assignments in other units, e.g., Rockavaria at the Olympic Park
May 2013 - Mar 2020
6 years 11 months

Catering Service Staff

B u. C Kirzinger GbR

Expertise details
Position Summary
Catering Service Staff at B u. C Kirzinger GbR
Industries
Food and Beverage
Business Areas
Customer Service

Industry Experience

See where this freelancer has spent most of their professional time.

Experienced in Professional Services, Food and Beverage, Automotive, and Pharmaceutical.

Professional Services
Food and Beverage
Automotive
Pharmaceutical
Profile match chart

Business Area Experience

See which departments and functions this freelancer has contributed to most.

Experienced in Project Management, Customer Service, Marketing, Operations, Logistics, and Human Resources.

Project Management
Customer Service
Marketing
Operations
Logistics
Human Resources
Profile match chart

Languages

German
Native
English
Advanced
Spanish
Intermediate

Education

Sep 2016 - Jul 2019

Training as an Event Management Clerk (IHK) · Event Management Clerk

Sep 2007 - Jun 2015

Schyren-Gymnasium Pfaffenhofen

General University Entrance Qualification · Pfaffenhofen an der Ilm, Germany

Certifications & licenses

Certificate Course in Event Management

Studieninstitut für Kommunikation GmbH

Statistics

Experience

Total positions 10
Experience in Professional Services 8.5 y
Avg length 1 y 7 m
Longest experience 6 y 10 m

Expertise

Recent roles Freelance Event Manager, Project Manager, Head of Events at Munich Location
Main industries Professional Services, Food and Beverage, Automotive
Main business areas Project Management, Customer Service, Marketing

Qualifications

Certifications earned 1

Profile

Created
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Frequently asked questions

Do you have questions? Here you can find further information.

Where is Lena based?

Lena is based in Pfaffenhofen an der Ilm, Germany.

What languages does Lena speak?

Lena speaks the following languages: German (Native), English (Advanced), Spanish (Intermediate).

How many years of experience does Lena have?

Lena has at least 12 years of experience. During this time, Lena has worked in at least 10 different roles and for 7 different companies. The average length of individual experience is 1 year and 3 months. Note that Lena may not have shared all experience and actually has more experience.

What roles would Lena be best suited for?

Based on recent experience, Lena would be well-suited for roles such as: Freelance Event Manager, Project Manager, Head of Events at Munich Location.

What is Lena's latest experience?

Lena's most recent position is Freelance Event Manager at LS Experience.

What companies has Lena worked for in recent years?

In recent years, Lena has worked for LS Experience, METZLER VATER live GmbH, teamazing GmbH, and EXCITEAM GmbH.

Which industries is Lena most experienced in?

Lena is most experienced in industries like Professional Services, Food and Beverage, and Automotive. Lena also has some experience in Pharmaceutical.

Which business areas is Lena most experienced in?

Lena is most experienced in business areas like Project Management, Customer Service, and Marketing. Lena also has some experience in Operations, Logistics, and Accounting.

Which industries has Lena worked in recently?

Lena has recently worked in industries like Professional Services, Automotive, and Pharmaceutical.

Which business areas has Lena worked in recently?

Lena has recently worked in business areas like Marketing, Operations, and Project Management.

What is Lena's education?

Lena attended education in Event Management Clerk.

Does Lena have any certificates?

Lena has 1 certificate: Certificate Course in Event Management.

What is the availability of Lena?

Lena is immediately available for suitable projects.

What is the rate of Lena?

Lena's rate depends on the specific project requirements. Please use the Meet button on the profile to schedule a meeting and discuss the details.

How to hire Lena?

To hire Lena, click the Meet button on the profile to request a meeting and discuss your project needs.

Average rates for similar positions

Rates are based on recent contracts and do not include FRATCH margin.

1000
750
500
250
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Market avg: 760-920 €
The rates shown represent the typical market range for freelancers in this position based on recent contracts on our platform.
Actual rates may vary depending on seniority level, experience, skill specialization, project complexity, and engagement length.