Jana Bergmann-Franke-Freelance Marketing Consultation
Check rate
Experience
Freelance Marketing Consultation
Lobster Data GmbH
- Conceptualization and project management of Lobster's first customer conference "Lobster Data Hero Summit".
- Leading into a unique event experience with +1,000 attendees, +45 speakers and 4 stages in only 14 weeks.
Freelance Marketing Consultation
SoSafe GmbH
- Project management and production of SoSafe's third edition of "Human Firewall Conference" with +5,000 hybrid attendees.
Head of Event Marketing
SoSafe GmbH
- Cyber Security (CSAT) SaaS scale-up (B2B): global strategic planning and implementation of leadgen event & media initiatives, driving MQL revenue growth and building brand awareness. Focus on cyber security events (it-sa, DigitalX, Smart Country Convention).
- Leading a team of 3 Event Marketers
- Management of +140 event activities annually resulting in +9M Euro inbound event pipeline
- Creation of SoSafe's own event brand "Human Firewall Conference" including project leadership, scaling the conference to +5,000 hybrid attendees in 3 years.
- Budget responsibility over 3.5M Euro
- Global marketing management in collaboration with growth & content marketing
- Optimization of lead funnel flow and MQL to SAO rates with sales leadership & partner management
Account Manager
Smartology Ltd.
- Creation, execution and optimization of digital paid ad campaigns including customer reporting and customer service for clients such as Citi, HSBC or Axa.
Event Manager
190a GmbH
- Management of events with up to 10,000 guests, including budget, contract and stakeholder management.
Industry experience
See where this freelancer has spent most of their professional time.
Experienced in Information Technology, Professional Services, and Advertising.
Business area experience
See which departments and functions this freelancer has contributed to most.
Experienced in Project Management, Marketing, Operations, Procurement, and Customer Service.
Summary
B2B Marketing Lead with a proven track record in planning, developing and executing strategic marketing initiatives. Skilled in leading teams and driving demand generation. Passion for events, fast paced environments and parallel projects.
Skills
- Event Mangement
- Sales Enablement
- Brand Building
- B2b Demand-Gen
Languages
Education
Baden-Württemberg Cooperative State University
Bachelor of Arts, Dual Studies Business Administration · Business Administration · Ravensburg, Germany · 1.8
Certifications & licenses
Statistics
Experience
Global experience
Expertise
Qualifications
Profile
Frequently asked questions
Have questions? Find more information here.
Jana is based in Cologne, Germany.
Jana speaks the following languages: German (Native), English (Advanced), Spanish (Elementary), French (Elementary).
Jana has at least 9 years of experience. During this time, Jana has worked in at least 4 different roles and for 4 different companies. The average length of individual experience is 2 years and 9 months. Note that Jana may not have shared all experience and actually has more experience.
Based on recent experience, Jana would be well-suited for roles such as: Freelance Marketing Consultation, Head of Event Marketing, Account Manager.
Jana's most recent position is Freelance Marketing Consultation at Lobster Data GmbH.
In recent years, Jana has worked for Lobster Data GmbH and SoSafe GmbH.
Jana is most experienced in industries like Information Technology, Professional Services, and Advertising.
Jana is most experienced in business areas like Project Management, Marketing, and Operations. Jana also has some experience in Procurement and Customer Service.
Jana has recently worked in industries like Information Technology.
Jana has recently worked in business areas like Marketing and Project Management.
Jana holds a Bachelor in Business Administration from Baden-Württemberg Cooperative State University.
Jana has 1 certificate: IHK AEVO Trainer Certification.
The availability of Jana needs to be confirmed.
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Average rates for similar positions
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The median daily rate is the middle value of all daily rates — half of comparable freelancers charge less, half charge more. Unlike the average, it is barely affected by outliers.
Calculated based on our freelancers’ daily rates as of 30 Aug 2026. Actual rates may vary depending on seniority level, experience, skill specialization, project complexity, and engagement length.
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