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Oliver Kierepka-Senior Product Designer | AI-Native UX/UI Designer | Design Systems | Human-Centered AI

Oliver Kierepka - Senior Product Designer | AI-Native UX/UI Designer | Design Systems | Human-Centered AI - profile avatar
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Dortmund, Germany

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Experience

Jul 2025 - Present

Founder & Manager

ThinkForm Studio – AI Product Design & Innovation

Position Summary
Founder & Manager at ThinkForm Studio – AI Product Design & Innovation
Industries
Professional Services
Business Areas
Information Technology
Product Development
Project Management
Research and Development
Strategy

Designing AI-native digital products by combining product strategy, UX research, interaction design, software engineering, and modern AI workflows. Leading projects from discovery to implementation while integrating AI throughout the entire product development lifecycle.

Key responsibilities

  • → Product discovery, stakeholder workshops, Jobs-to-be-Done and user research
  • → User journey mapping, information architecture and interaction design
  • → Wireframes, high-fidelity UI, prototypes and scalable design systems in Figma and Penpot
  • → AI-assisted interface generation and rapid concept exploration using Figma AI, Figma Make and generative design workflows
  • → Design-to-code workflows with AI-supported frontend generation and engineering collaboration
  • → Building accessible interfaces following WCAG 2.2 and enterprise design standards
  • → Usability testing, iterative validation and KPI-driven product optimization
  • → Development of AI knowledge systems, MCP-powered design workflows and human-in-the-loop review processes
  • → Close collaboration with engineering teams to ensure production-ready implementation
Jan 2025 - Present

Local Leader Cologne

Interaction Design Foundation

Position Summary
Local Leader Cologne at Interaction Design Foundation
Industries
Education
Business Areas
Operations
Project Management

Building and nurturing a local UX community by organizing meetups, workshops, and events that foster collaboration, professional exchange, and continuous learning. Creating sustainable networks and spaces for knowledge sharing among designers and UX professionals.

Jan 2024 - Jun 2025
Stuttgart, Germany

Senior User Experience Designer

Mercedes Benz

Position Summary
Senior User Experience Designer at Mercedes Benz
Industries
Automotive
Business Areas
Information Technology
Product Development
Research and Development

Designed user experiences and interfaces for complex enterprise applications across production, sales, and after-sales domains. Created high-fidelity UI concepts, interactive prototypes, and scalable design components in Figma. Facilitated user interviews and usability tests, translated insights into actionable design improvements, and contributed to the evolution of cross-product design systems and DesignOps processes.

Sep 2022 - Dec 2023
Stuttgart, Germany

User Experience Designer / Frontend Developer

Mercedes Benz

Position Summary
User Experience Designer / Frontend Developer at Mercedes Benz
Industries
Automotive
Business Areas
Customer Service
Information Technology
Product Development

Designed and implemented user interfaces for customer service applications by combining product design and frontend development. Created wireframes, user flows, prototypes, and production-ready UI specifications in Figma. Developed and maintained design system components and collaborated closely with product owners, developers, and stakeholders throughout the delivery process.

Sep 2021 - Aug 2022
Cologne, Germany

Frontend Developer & UI Designer

Rhenag

Position Summary
Frontend Developer & UI Designer at Rhenag
Industries
Utilities
Business Areas
Information Technology
Product Development

Designed and implemented new features for a large intranet platform using Angular and TypeScript. Created and maintained a scalable design system and component library, ensuring visual consistency and an improved user experience across the platform.

Jan 2019 - Dec 2020
Hamburg, Germany

Workshop 'Web-Engineering for kids'

Hackerschool Hamburg

Position Summary
Workshop 'Web-Engineering for kids' at Hackerschool Hamburg
Industries
Education
Business Areas
Information Technology

Designing and delivering hands-on workshops for children and teenagers, introducing basic concepts of web engineering and software development in an easy-to-understand and engaging way.

Dec 2016 - Aug 2021
Cologne, Germany

Frontend Developer & UI Engineer

Rewe Digital – Rewe Group

Position Summary
Frontend Developer & UI Engineer at Rewe Digital – Rewe Group
Industries
Retail
Business Areas
Information Technology
Product Development

Developed and maintained frontend applications in a microservice environment for one of Europe's largest retailers. Worked closely with designers and product teams to implement responsive interfaces, improve user experience, and build reusable UI components and design patterns.

Jan 2015 - Dec 2016
Düsseldorf, Germany

Founder

Melmac Digital

Position Summary
Founder at Melmac Digital
Industries
Healthcare
Insurance
Business Areas
Information Technology
Product Development

Designing UX/UI concepts and prototypes for an Angular-based insurance broker application and contributing to the development of an optical measurement device for the medical sector, covering both conceptual and technical aspects.

Oct 2014 - May 2017
Düsseldorf, Germany

User Experience Designer

Cheil Germany

Position Summary
User Experience Designer at Cheil Germany
Industries
Automotive
Banking and Finance
Government and Administration
Business Areas
Information Technology
Product Development
Research and Development

Designed digital products, interfaces, and UI style guides for international clients across mobility, finance, consumer electronics, and the public sector. Created user journeys, wireframes, prototypes, and high-fidelity interfaces, and facilitated workshops to align business goals with user needs.

Sep 2012 - Nov 2012
Bonn, Germany

Interface Designer

Buck Mulligan

Position Summary
Interface Designer at Buck Mulligan
Industries
Transportation
Business Areas
Information Technology
Marketing
Sales

Designing screen and interface concepts for a high-end concierge service, including questionnaire design, conversion optimization, and the creation of conversion-focused landing pages. Supporting managing directors in developing presentations and pitch decks for client acquisition and partnerships. Designing UI concepts for the Deutsche Post website, with a focus on clarity, usability, and conversion-oriented user flows.

Jan 2012 - Dec 2013
Cologne, Germany

UI-Designer and Web-Development

Die PR-Berater

Position Summary
UI-Designer and Web-Development at Die PR-Berater
Industries
Professional Services
Business Areas
Information Technology
Product Development

Designed and developed responsive websites and applications, producing wireframes, mockups, and interface concepts with a strong focus on usability, accessibility, and mobile-first design.

Jan 2006 - Dec 2015
Hybrid

Designer & Web-Developer

Oliver Kierepka Communicationdesign

Position Summary
Designer & Web-Developer at Oliver Kierepka Communicationdesign
Industries
Information Technology
Business Areas
Information Technology
Product Development

Delivering end-to-end digital solutions covering concept, design, and implementation. Developing hybrid apps, web applications, and CMS-based systems with a strong focus on accessibility, maintainability, and technical quality, while providing author training and long-term system support.

Jan 2006 - Dec 2008
Cologne, Germany

Screendesigner & Frontend Developer

agentur es.

Position Summary
Screendesigner & Frontend Developer at agentur es.
Industries
Professional Services
Business Areas
Information Technology

Screen Design and Frontend Development of Corporate Websites, Landing-Pages and Microsites.

Industry Experience

See where this freelancer has spent most of their professional time.

Experienced in Information Technology, Professional Services, Automotive, Retail, Education, and Banking and Finance.

Information Technology
Professional Services
Automotive
Retail
Education
Banking and Finance
Profile match chart

Business Area Experience

See which departments and functions this freelancer has contributed to most.

Experienced in Information Technology, Product Development, Research and Development, Project Management, Operations, and Customer Service.

Information Technology
Product Development
Research and Development
Project Management
Operations
Customer Service
Profile match chart

Summary

Product designer with a strong track record creating intuitive, scalable, and accessible digital products across enterprise software, SaaS platforms, and consumer applications. Strong expertise in UI design, interaction design, design systems, prototyping, and translating complex requirements into high-quality user interfaces. Experienced in collaborating closely with engineers and product teams to deliver production-ready designs and ensure design consistency from concept to implementation.

Skills

Product Design

  • Product Strategy
  • Ux/Ui Design
  • User Research
  • User Journey Mapping
  • Service Design
  • Design Systems
  • Design Tokens
  • Accessibility (Wcag 2.2)
  • Usability Testing

Ai Design

  • Ai-Assisted Product Design
  • Human-Ai Design Workflows
  • Figma Ai
  • Figma + Make
  • Prompt Engineering For Design
  • Mcp (Model Context Protocol)
  • Design Systems
  • Ai Prototyping

Tools

  • Figma
  • Cursor
  • Claude Code
  • Github Copilot
  • Openai Apis
  • Anthropic Claude
  • N8n
  • Mcp Servers

Technical

  • Html & Css
  • Typescript
  • Angular
  • React
  • Next.Js
  • Storybook
  • Rest Apis

Languages

German
Native
English
Advanced

Education

Sep 2007 - Jul 2011

University of Applied Sciences Düsseldorf

Bachelor of Arts · Communication Design · Düsseldorf, Germany

Oct 2001 - Jun 2004

Vocational college, Iserlohn

Technical design assistant and digital media designer, technical diploma · Iserlohn, Germany

Certifications & licenses

Data Driven Design: Quantitative Research for UX

Interaction Design Foundation

Design Thinking: The Ultimate Guide

Interaction Design Foundation

Statistics

Experience

Total positions 13
Experience in Information Technology 10 y
Avg length 2 y 6 m
Longest experience 9 y 11 m

Global Experience

Countries worked in 1 (Germany)
Primary country Germany

Expertise

Recent roles Founder & Manager, Local Leader Cologne, Senior User Experience Designer
Main industries Information Technology, Professional Services, Automotive
Main business areas Information Technology, Product Development, Research and Development

Qualifications

Highest degree Bachelor
Certifications earned 2

Profile

Created

Frequently asked questions

Have questions? Find more information here.

Oliver is based in Dortmund, Germany.

Oliver speaks the following languages: German (Native), English (Advanced).

Oliver has at least 21 years of experience. During this time, Oliver has worked in at least 13 different roles and for 12 different companies. The average length of individual experience is 2 years and 7 months. Note that Oliver may not have shared all experience and actually has more experience.

Based on recent experience, Oliver would be well-suited for roles such as: Founder & Manager, Local Leader Cologne, Senior User Experience Designer.

Oliver's most recent position is Founder & Manager at ThinkForm Studio – AI Product Design & Innovation.

In recent years, Oliver has worked for ThinkForm Studio – AI Product Design & Innovation, Interaction Design Foundation, Mercedes Benz, Rhenag, and Rewe Digital – Rewe Group.

Oliver is most experienced in industries like Information Technology, Professional Services, and Automotive. Oliver also has some experience in Retail, Education, and Banking and Finance.

Oliver is most experienced in business areas like Information Technology, Product Development, and Research and Development. Oliver also has some experience in Project Management, Operations, and Customer Service.

Oliver has recently worked in industries like Retail, Automotive, and Education.

Oliver has recently worked in business areas like Information Technology, Product Development, and Research and Development.

Oliver holds a Bachelor in Communication Design from University of Applied Sciences Düsseldorf.

Oliver has 2 certificates. These include: Data Driven Design: Quantitative Research for UX and Design Thinking: The Ultimate Guide.

Oliver will be available full-time from August 2026.

Oliver's rate depends on the specific project requirements. Please use the Meet button on the profile to schedule a meeting and discuss the details.

To hire Oliver, click the Meet button on the profile to request a meeting and discuss your project needs.

Daily Rate Distribution

0 2 4 6 8
<€480 €480-640 €640-800 €800-960 €960-1120 €1280+

The rates shown represent the typical market range for freelancers in this position based on recent contracts on our platform.

Actual rates may vary depending on seniority level, experience, skill specialization, project complexity, and engagement length.

Average rates for similar positions

Rates are based on recent contracts and do not include FRATCH margin.

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750
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Rate comparison chart
Daily rate avg. 880 €

The average daily rate is the mean of all daily rates from recent contracts of comparable freelancers on our platform.

1000
750
500
250
Rate comparison chart
Median rate 960 €

The median daily rate is the middle value of all daily rates — half of comparable freelancers charge less, half charge more. Unlike the average, it is barely affected by outliers.

Actual rates may vary depending on seniority level, experience, skill specialization, project complexity, and engagement length.