Marcel Oelschläger-Freelance Senior UX/UI Designer & Innovation Consultant
Experience
Senior UX Designer | Redesign of a Complex B2B Risk Management Platform
Schleupen SE
trategic Requirements Management: Steered user-centric product development for highly complex analytical platforms in close coordination with Product Owners.
Team Enablement: Provided technical supervision and UX alignment across multiple development teams to ensure consistent implementation.
Translation of Requirements: Translated complex business logic into intuitive, user-centric concepts and workflows along the entire customer journey.
End-to-End Design: Led ideation, conceptualization, and UI design for UX projects, accounting for cross-functional requirements.
Quality Assurance: Ensured strict adherence to and verification of usability standards and web accessibility (WCAG) within a B2B context.
Stakeholder Management: Confidently presented and defended design solutions to senior management and specialized departments.
Cross-functional Collaboration: Acted as the primary interface between Product, Engineering, and Business to resolve conflicting objectives within the design process.
Senior UX Designer | Development of a Design System for Smart Home Solutions
ABB Group
Design System Architecture: Conceptualized and built a scalable design system in Figma from scratch, including a comprehensive UI component library, design tokens, and technical documentation.
Smart Home Ecosystem: Designed consistent user experiences across diverse interfaces, ranging from mobile apps and web dashboards to wall-mounted touch panels.
Design Token Strategy: Implemented a semantic token system to ensure seamless synchronization of design variables between design tools and cross-platform development.
Foundations & Principles: Defined global design foundations—including typography, color schemes (Dark/Light mode), iconography, and grids—to strengthen brand identity.
Documentation & Governance: Authored comprehensive guidelines and best practices to increase the efficiency of design and engineering teams during product scaling.
Cross-Platform Consistency: Ensured a frictionless user experience across various hardware interfaces and software surfaces.
Efficiency Gains: Significantly reduced design-to-development cycles through standardized handoff processes and the implementation of reusable component libraries.
Senior UX/UI Designer | Website Concept, Design & Rebranding
Constellr GmbH & Co. KG
Constellr GmbH | SpaceTech & Data (10–50 employees)
Project: Constellr Website Theme & Rebranding
URL: [link]
Role: Senior UX/UI Designer – Concept & Design
Duration: December 2024 – January 2025
The Challenge With only two weeks remaining before the launch of their first satellite, Constellr urgently required a professional visual identity and a restructured, investor-focused web presence. The existing website did not meet the expectations of investors and potential clients who would be flooding the site following the launch. The extremely tight timeframe made the complete redesign and go-live of the website a critical high-stakes challenge.
The Approach I led an intensive project sprint focused on developing a new visual language that was both professional and future-oriented. My process included re-architecting the Information Architecture (IA), crafting the UX writing, and creating a set of custom icons. I produced bespoke 3D renderings of the satellites and developed animations (including Lottie files) to dynamically showcase the potential use cases for satellite data. Tight coordination with the development team ensured a seamless transition and a punctual launch.
The Impact The project resulted in a modern, sleek, and focused website that effectively repositioned the Constellr brand. By combining engaging animations with custom graphics that highlighted Constellr’s products and services, we successfully created a professional platform. The new site sends the right signals to investors, customers, and the public, perfectly underscoring the company’s innovative work in the space sector.
Skills & Tools
Strategic Design: Branding, Information Architecture (IA), UX Writing.
Visual Production: Custom Icon Design, Bespoke 3D Rendering, Animation, Lottie Files.
Project Management: Intensive Design Sprints, Cross-functional Coordination, Developer Handoff.
Lead Product Designer & Innovation Strategist
Bayer AG
Strategic Transformation & IoT Product Development (Crop Science Division)
Product Strategy & Vision: Facilitated executive-level workshops to align complex business logic with a unified digital product vision, navigating high-pressure market requirements.
IoT Evolution (MagicTrap): Led the end-to-end transformation of a physical "low-interest" yellow trap into a high-value IoT asset. Successfully shifted the product from a disposable promotional item to a data-driven service that redefined industry standards for pest monitoring.
Deep UX Research & Foresight: Conducted extensive qualitative and quantitative research, including user journals, diary studies, and field shadowing. Developed "Future of Farming" foresight studies and trend analyses to identify "white space" opportunities for AI-supported business models.
Service Design & Ecosystem Mapping: Architected holistic Product Service Systems (PSS), mapping end-to-end user journeys to ensure seamless integration between physical hardware and digital platforms.
Stakeholder & Requirement Management: Acted as the core interface between Product Management, Engineering, and specialist advisors, translating complex agricultural data into intuitive dashboards and interaction models.
Prototyping & Visualization: Produced high-fidelity prototypes and custom 3D renderings to communicate product value and functionality to internal stakeholders and global investors.
UX Research
IU Integrated Design
Senior UX Consultant
British Columbia Institute of Technology
Freelance Designer
Freelancer
UX Concepter
Chamber of Commerce
Illustrator
Siemens AG
Strategic Innovation in Products and Services
Freelancer
Lecturer Application Design
University of Applied Sciences Cologne
Project Financial & Control
Nokia Siemens Networks
- Project Management
- Logistics
- Letter of Credit
- Reporting
Commercial Order Manager
Nokia Siemens Networks
Industry Experience
See where this freelancer has spent most of their professional time.
Experienced in Professional Services, Education, Agriculture, Biotechnology, Telecommunication, and Information Technology.
Business Area Experience
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Experienced in Product Development, Strategy, Research and Development, Information Technology, Project Management, and Marketing.
Summary
Professional Profile: Marcel Oelschläger
As an experienced Senior UX/UI and Product Designer, I see myself as a strategic bridge-builder between haptic (physical) and digital experiences. My strength lies in designing holistic Product Service Systems that are not only intuitive and user-centered but also commercially successful. Thanks to my experience in diverse industries, I am highly adaptable and feel at home navigating complex service and IT systems across various sectors.
Beyond my design work, I bring specialized expertise in design coaching and building design maturity within organizations. My background in teaching and mentoring allows me to support your team in developing optimal design approaches and fostering creativity. I can help align your company or department with identified goals by supporting the development of design strategies and streamlined processes.
Portfolio UX + Innovation Development: [link]
Portfolio UX: [link]
Skills
- Analytical Skills
- Communication Skills
- Ux Research
- Ux/ui Design
- Research
- Product Development
- Application Design
- Design Systems
- Ux
- Ui
- Accessibility
- Mechanical Engineering
- Creativity
- Industrial Clerk
- Solid Works / Fusion 360
- Illustrator
- Figma
- Innovation Management
- Microsoft Office
- Project Management
- Logistics
- Letter Of Credit
- Reporting
- Interior | Experience | Visual | Interface
- Product Animation
- Packaging
- Business
- Analytical Thinking
- Strategic Product And Innovation Development
- Communication
- Creativity
- Innovation Management
Languages
Education
University of Wuppertal
Master Product and Innovation Development · Product and Innovation Development · Wuppertal, Germany · 1.0
Activities and societies: graduation with honorsActivities and societies: graduation with honors
In the master's degree course in strategic product and innovation development, students from the disciplines of design, economics/business studies and engineering / mechanical engineering work and learn together with visions and an affinity for design. We use the synergies and are like a junior design team working together on the main project: usually as a cooperation project with renowned companies such as Johnson & Johnson, Teufel Lautsprecher, Kerrygold. All chairs work together - this way a 360° view of the project is possible.
University of Applied Sciences Cologne
Strategic Innovation in Products and Services · Cologne, Germany
University of Applied Sciences Cologne
Integrated Design · Cologne, Germany
Statistics
Experience
Global Experience
Expertise
Qualifications
Profile
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